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Top 10 Laundry Business Plan Templates With Examples and Samples

Top 10 Laundry Business Plan Templates With Examples and Samples

Samradni Pradhan

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The idea of laundry service is a product of Western culture, where customers go to a store and wash their clothes using a washing machine and detergent. When a single washer doesn't work, laundry services clean the fabric on a larger scale. Hotels, restaurants, hospitals, and other locations that need regular fabric cleaning extensively use these services.

Like any other business, a laundry service needs a thorough business plan that includes the objectives and a strategy for achieving them. This plan will encompass operational details, staffing needs, financial evaluation, market analysis, customer assessment, and more. It aims to assess the firm's feasibility comprehensively. A well-executed business plan ppt will aid entrepreneurs in securing capital and loans for maintenance, expansion, and growth.

This blog will discuss the best laundry business plan templates for your company.

Best Laundry Business Plan Templates

Table of contents, 1. executive summary, 2. company overview, 3. industry analysis, 4. customer analysis, 5. competitor analysis, 6. swot analysis, 7. porter's framework, 8. marketing plan, 9. operational plan, 10. financial plan.

Getting clean clothes is only one aspect of laundry – the other is improving the overall service. Furthermore, when launching a laundry business, many possibilities are challenging to track. Our templates are helpful in this situation.

Using our comprehensive business plan template gives your business ideas a canvas and a notebook. These templates were created explicitly with the needs of a laundry and dry-cleaning business plan in mind. This blog will cover details on the top 10 pages of the complete deck. After downloading, you will get 65-page Doc, PDF, and XLS files.

An executive summary should highlight your laundry business's distinctive value proposition, mission, and vision. Investors can swiftly determine the organization's viability by viewing your fundamental goals and essential tactics.

In our Executive Summary section, you will get templates for:

1.1 The Quick Pitch: Provide an impressive and brief introduction, highlighting the key characteristics and value propositions that make your laundry business stand out.

1.2 The Entity Profile: Create an easy-to-understand visual representation of your business structure and unique brand strategically designed to capture the attention of investors and partners.

Executive Summary

Download this business plan

(Looking for a specific commercial business plan for your laundry services, look no further than our business plan ! Commercialize your services the right way)

Commercial Laundry Business Plan

Download this presentation

You may inspire trust in potential investors by clearly representing your company's objectives, culture, and long-term goals. This section is an opportunity to demonstrate your enthusiasm and dedication, an aspect that lures investors who share your values and vision.

In our Company Overview section, you will get templates for:

2.1 Vision and Mission: Create a compelling mission and vision statement to lead your laundry business to success.

2.2 Company Goals and Objectives: Understand exactly what you want to accomplish with your laundry business, creating a transparent and inspirational roadmap to success.

2.3 Start-up Summary: Provide a glimpse into your laundry business’s history, revealing how it started, how it has been structured, the use of coin-operated machines , and fundamental elements forming the foundation for your creative process.

2.4 Market Gap Analysis and Business Statement: Unlock untold potential in the laundry industry and showcase your unique business brand identity, positioning your brand as a leader.

2.5 Services Portfolio: Showcase a wide range of high-end laundry services .

2.6 Key Success Factors: Identify the key elements defining your laundry business strategy, paving the way to success in design and aesthetics.

Company Overview

(Given the growth of on-demand laundry services, your interest may be piqued to explore our business plan designed especially for those needs, download it right away)

On-Demand Laundry Business Plan

The Industry Analysis section provides an in-depth analysis of the laundry industry’s current state and trends. Investors are looking for high-growth businesses to invest in. This section provides insights into the market size, key industry trends, and new opportunities. It places your laundry business in a position to understand the dynamics of the industry, making it more appealing to investors looking for growth industries to invest in.

In our Industry Analysis section, you will get templates for:

3.1 Market Analysis: Dig deep into the world of laundry, discovering hidden gems and uncovering industry leaders that will shape your business for years.

3.2 Market Trends Tracking: Stay ahead of the rest by keeping an eye on the latest trends to capture the attention of today’s customers.

3.3 Major Challenges and Solutions: Fearlessly take on industry challenges, creating cutting-edge solutions that ensure continuous growth for your laundry business.

3.4 Growth Drivers Identification: Develop strategic plans and identify the crucial factors that will drive your laundry brand to rapid growth and long-term success.

3.5 Geographical Market Analysis: Customise your strategy to the regions in your target market, allowing for smooth growth that aligns with regional preferences and meets unique needs.

Industry Analysis

(If your business caters to fresh laundry services, we have just the apt resource for you to explore! Download our fresh laundry services business plan template today!)

Fresh Laundry Service Business Plan

Understanding your customers is crucial to attracting investors to your business. In this section, demonstrate your understanding of your customers, including their needs, preferences, and characteristics. Investors want to know that you've figured out what kind of market you're in and develop strategies to attract and retain customers.

Our Customer Analysis section offers comprehensive templates for:

4.1 Target Market Definition: Create a crystal clear view of the customer or business segments in which your laundry services excel, ensuring a precise and measurable market approach.

4.2 Buyer Persona Development: Build a detailed profile of your perfect customer, from age and gender to preferences and behaviour. This will help you personalize your services precisely, skillfully meeting your customer’s needs.

4.3 Market Sizing Analysis: Understand the size of your laundry market, calculate the market share that your brand can grab, and paint a picture of the opportunities that are waiting for you in your business environment.

Customer Analysis

Investors love businesses well-versed in competition and know laundry care growth statistics . This section will give you insights into your competition's strengths and weaknesses. This will help investors evaluate your business’s competitive edge. 

In our Competitor Analysis section, we provide templates for:

5.1 Major Players: Identify and analyze the top competitors and key players driving the laundry market in your area.

5.2 Attributes Comparison: Conduct in-depth research, creating meaningful comparisons of the key characteristics and features that distinguish different laundry products and services on the market, allowing you to position your products strategically.

Competitor Analysis

A SWOT, short for Strengths, Weaknesses, Opportunities, and Threats- Analysis is a must-have tool if you’re looking to self-assess your business. It helps investors understand your laundry business’s strong suits and weak spots and its external opportunities and threats. On this page, you’ll see how to identify and mitigate your business’s risks while taking advantage of its strengths. This will make your business more attractive to risk-averse investors.

SWOT Analysis

Porter’s Framework looks at the competitive forces in your industry. Investors want to know how your laundry business is positioned in the market and its resilience to competitive pressures. Showcasing your competitive strategies and market positioning can draw in investors looking for businesses with a strong market presence and a long-term competitive advantage.

Porter's Framework

The Marketing Plan includes information about how to attract and engage customers. Investors are looking for a comprehensive marketing plan that can aid with brand development and building a customer base. A successful marketing plan appeals to individuals and investors who recognize the importance of effective marketing for business growth.

In our Marketing Plan section, we provide templates for:

8.1 Sales Strategy: Create a custom sales plan carefully crafted to exceed your laundry business’s financial goals and aspirations.

8.2 Promotional Strategy: Shine a bright light on your marketing and promotion strategies, creating excitement and a lasting legacy for your laundry brand.

8.3 Pricing Strategy: Discover the secret to your pricing strategy that seamlessly combines profitability and unmatched competitiveness, setting the benchmark in the laundry industry.

8.4 Sales Funnel Optimization: Navigate the captivating experience from discovery to customer satisfaction with the laundromat's business growth . Optimize every sales funnel stage to maximize efficiency and delight in your laundry experience.

Marketing Plan

On the Operational Plan page, you can outline your business’s daily operations, including personnel, operations, and technology. Having a well-thought-out operational plan helps investors trust that your business will meet its goals and continue to grow.

In our Operational Plan section, we provide templates for:

9.1 Retail Selling Strategy: Lead the way to retail success with a strategic plan for selling your laundry refurbishment, demonstrating your sales skills and tactical thinking.

9.2 E-commerce Sales Strategy: Get ahead of the competition with a comprehensive plan and budget to take over the online market with your unique laundry services.

9.3 Milestones and Achievements: Brighten up your laundry business’s journey by highlighting the critical turning points and impressive successes.

Operational Plan

The Financial Plan is essential for investors as it gives them a better understanding of your laundry project management finances. This section guides them in estimating their potential returns on investment. 

In our Financial Plan section, we provide templates for:

10.1 Financial Assumptions: Turn your business goals into a plan that will help shape the financials of your laundry business with professional ironing and folding .

10.2 Revenue Model and Sales Forecast: Show off how your laundry business makes money and how it can grow.

10.3 Break-Even Analysis: Getting to the bottom of what's holding your laundry business back from breaking even is a big step to making money.

10.4 Projected Profit and Loss Account: Draw a clear picture of what your laundry business can do financially, how much money you can make, how much you need to spend, and how much you can expect to make.

10.5 Projected Cash Flow Statement: Make sure your laundry business runs smoothly by observing how much money you expect to make.

10.6 Projected Balance Sheet: Get a complete picture of what your laundry business is expected to make, what it will owe, and what it's worth. That way, you can ensure your finances are as transparent as possible.

10.7 Scenario Analysis: Explore different scenarios to see how different conditions and risks could affect the financial strength of your laundry business.

10.8 DCF Valuation: Using discounted cash flow (DCF) analysis, you can determine how much your business is worth today in the laundry industry.

Financial Plan

We have so much more to offer

We hope this blog has given you an idea of the amazing content you could gain from this business plan. But this is just the beginning. Upon downloading this business plan, you'll receive all 65 pages and all the valuable content it contains. Starting a laundry business is no easy feat, but we can simplify it. You can download the entire business plan in an easy-to-edit PowerPoint to modify it per your business’s requirements.

FAQs on Laundry Business Plan

1. what is a laundry business plan.

A laundry business plan is a thorough document outlining the plans and goals for starting and running a profitable business. It includes essential elements, including market analysis, financial estimates, marketing plans, and operational strategies. It acts as a road map for business owners, guiding them through the difficulties of the laundry sector and, if necessary, obtaining capital.

2. How profitable is a laundry business?

A laundry business's profitability can vary significantly based on variables including location, pricing, and services provided. A successful laundry operation can make a profit, but success demands careful planning, effective management, and efficient operations.

3. How do I start a laundry business plan?

A laundry business strategy contains the following steps:

  • Examine the market and rivalries.
  • Identify your offerings and target market.
  • Construct a thorough financial plan.
  • Create operational and marketing plans.
  • Describe your objectives and goals.
  • Seek for expert guidance if required.

4. What are the 3 types of laundry business?

There are three primary categories of launderettes:

  • Coin-operated machines are used by patrons in self-service launderettes to wash and dry their clothing.
  • Laundries that provide complete service, including washing, drying, folding, and ironing.
  • Commercial laundry services: Taking care of significant volumes of uniforms and linens for corporations, hotels, and healthcare facilities.

5. What are the risks in the laundry business?

The following are typical risks in the laundry industry: - Equipment failures and maintenance expenditures.

  • Variable utility costs.
  • The opposition from competing launderettes.
  • Changes in market demand.
  • Adherence to regulations and environmental issues.
  • Difficulties in managing and training employees.
  • Economic downturns impact consumer spending.

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Laundry Shop Business Plan: Complete Guide

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  • January 31, 2023

laundry shop business

👇 Check all our resources on laundry shops 👇

Whether you’re looking to raise funding from private investors or to get a loan from a bank (like a SBA loan) for your laundry shop, you will need to prepare a solid business plan.

In this article we go through, step-by-step, all the different sections you need in your business plan for a laundromat or a dry cleaning business. Use this template to create a complete, clear and solid business plan that get you funded.

1. Executive Summary

The executive summary is one of the most important elements of your laundry shop business plan. It gives everyone an overview of your business, including the potential lenders and investors, so it’s important to get all the details right.

An executive summary is simply a summary of your business plan, highlighting all the important sections and the funding ask.

Why you need a business plan for a laundry shop

The only reason you would want a business plan is to get a clear roadmap when executing your business strategies from start to finish. This is important when considering a business as competitive as a laundromat, where a lack of attention to minor detail could have a massive impact on the revenue potential. Ideally, your business plan should help you achieve one of the following objectives;

  • Help secure funding from banks or other lenders (think about a SBA loan ).
  • Get financing from private investors (angel investors, private funds, etc.)
  • Obtain a public or private grant

How to write an executive summary for a laundry shop

The structure of any executive summary is always the same, same goes for laundry shops.

Business Overview

What’s your business name? What is your business model? Do you operate a dry cleaning or a laundromat? This section should contain the answers to all these questions and more.

Note that entrepreneurs have 2 business models to choose from when starting a laundry shop. You may want to purchase a franchise or instead open an independent shop. This needs to be crystal clear from the outset in this section.

Other important elements to consider here include the services you plan to offer, the location of your shop and the legal structure of your company.

Market analysis

In this section, you should summarise the market research you would have conducted as part of your business plan. Indeed, conducting a proper market analysis will give you an accurate estimation of the total number of customers that may visit your shop every month.

For example, do you have a clear picture of the exact number of laundry shops in your area? If you are launching a laundry shop within a busy neighborhood, then what’s the competition like?

Other important elements that will come up at this point include the region’s demography and the demand for laundry services, ultimately determining your pricing strategy. 

Management & People

Expand here on the management team and their experience in the industry. Also, make sure you have a clear organizational structure with the different teams and their reporting lines.

Financial Plan

How much profit and revenue do you expect in the next 5 years? When will you reach the break-even point and start making profits ? It is ideal to include a chart depicting your key financials such as revenue, gross profits, and net profit

Funding Ask

There’s no better way to conclude the executive summary than by laying out the objective of your business plan: to raise funding from investors, banks or to obtain a grant.

Therefore, answer the following questions here: What loan/investment/grant are you seeking? How much do you need? How long will this last?

laundry business proposal sample

2. Laundry Shop Business Overview

A business overview is exactly what it sounds like: a description of your company and what it offers to your target customers. For a laundry shop, the focus will be on your specific services, how every product is priced, and who your target market is.

Here are the different sub-sections you should cover here:

As part of the business overview section, describe the history of your laundry shop, covering your interest and reason for starting the business today. Explaining the rationale and the “why you” to investors goes a long way.

For example, if your analysis showed that most laundry shops in the region welcome customers to come in for their cleaning services, you could offer pickup and delivery services instead, to stand out from the crowd.

Business Model

The business model answers specific questions about your laundry shop. For instance, will you purchase an already established franchise or start from scratch? Also, are you opening an independent store or opting for a partnership?  

Laundry Services and Products 

There’s no limit to the number of services and products you can offer at your laundry shop. However, you need a clear strategy to truly stand out from the crowd and target the desired market base. Most importantly, you need to show the potential investors why they should trust your business model and nothing else. 

A standard laundry shop in the US will almost certainly focus on washing, drying, and folding services. However, you can take it a notch higher by offering additional services like dry cleaning, ironing, and stain treatment. Be clear if you cater to a specific target market like colleges, toddlers (diaper services), restaurants, animal shelters, inns, or hospitals. 

laundry business proposal sample

Pricing Strategy

What’s a fair price for laundry services? Such questions are best answered after assessing your target audience and other important details related to the laundry shop business. Of course, you don’t have to go overboard when setting your prices for a new start-up. 

On average, laundry services cost about $2.00 per load in most US states. So, this could be a good starting point as you continue to explore the market to determine the most reasonable prices for your audience. 

Generally, the cost of laundry services depend on the location and quality of services. While most laundry services that allow clients to drop off their laundry for cleaning charge by weight, some will help customers pick the desired services from the menu.

Target Audience

For a laundry shop business, it’s important to find out if the local area even needs your services in the first place. And even after identifying an obvious market gap, you will want to dig deeper to find out what the customers will appreciate most about your business and why they need laundry services. 

Knowing your target market not only helps you attract and retain new clients but also shows the lenders the viability of your business model. 

laundry business proposal sample

Legal Structure

The legal structure is the last element you may want to include in your laundry shop’s business overview section. Most laundry shops in the US are operating as a limited liability company (LLC). 

But as you may already know, the legal structure is never a one-size-fits-all affair. So choose a structure that matches your needs between a corporation or a partnership.

laundry business proposal sample

Laundry Shop Financial Model

Download an expert-built 5-year Excel financial model for your business plan

3. Laundry Shop Market Analysis

A proper market analysis is another very important section in your laundry shop business plan, helping you showcase your wealth of knowledge about the market. And that’s exactly what many investors will want to see. 

For a laundry business, setting up your shop in a busy location with lots of apartments might be a goldmine, helping you reach out to a large audience in little to no time. Unless you want to spend a couple of hours on the road traveling to offer your pick and delivery services, you will want your laundry shop to be as close to the target market as possible. 

Laundry Shop Market Trends

As part of a comprehensive market analysis, ensure you understand the market trends before jumping on the laundry shop train. An overview of the current market size and a prediction of the future growth opportunities should help you make clear business decisions. 

How big is the laundry industry in the US?

It’s always good to present a few numbers for the US market. For example, you could use the US market size of $10 billion in 2020, expected to grow by 4% annually from 2021 to 2028.

laundry business proposal sample

How big is the laundry industry in your area?

However, there are good chances you will want to be as specific as possible by restricting your analysis where you plan to operate instead. Indeed, whilst the US market for laundry facilities might be growing overall for certain reasons, it might not be the case at all in your area.

This can be as easy as listing all the different laundry shops (laundromats, online on-demand delivery / pickup laundry, dry cleaners) in your area.

How fast is the laundry industry growing in your city?

Now let’s look at growth.

Here, you can use the number of laundry shops in your city. For example, assuming there were 20 shops in your city in 2020 and 24 in 2022, we can assume your market is growing at +10% per year.

Laundry Shop Competitor Analysis

A healthy competition puts you on your toes, ensuring you work hard to improve your services and never stay in your comfort zone. However, competition only makes sense if you are smart enough to understand your competitors’ biggest deficiencies.

After finding out the number of laundry shops in the area, some of your biggest competitors in the field, and the services they offer, you will want to go a step higher to evaluate other vital elements. 

For example, you may want to know how much your competitors charge for the same laundry services, the average number of employees and their salaries, and the estimated number of customers they serve every month. The data you obtain from such analyses should help you make smart decisions, fully motivated to meet your clients’ expectations. 

Laundry Shop Customer Analysis

Now that you know the market trends and the level of competition, who exactly are you selling to? This is more or less the same as the target audience, and everything still hinges on the nature of the individuals you intend to serve. 

You can deduce this information from the competitive analysis, taking note of the need for laundry services in the area and the region’s demographic pattern. Find out if the local community appreciates online booking because that will force you to design a reliable website with a user-friendly booking section. 

laundry business proposal sample

4. Sales & Marketing Strategy

The sales and marketing strategy section of your business plan should include information on how you will attract new customers to your laundry shop.

Keep it simple by answering specific questions about your business. For example, what marketing channels are best suited to your target audience? How will you know that your marketing strategy is working? What’s the estimated marketing budget? And do you plan to include incentives like bonuses and offers to attract new clients within the first few days/weeks of operation? 

Laundry Shop Marketing Channels

You will never run out of options when it comes to the marketing channels for a laundry shop business. The only question is whether the chosen strategy suits your target market.

Ideally, the chosen marketing channel should be creatively designed to deliver results while helping you outshine some of your biggest competitors in the field. And there are numerous options, including;

  • Social media ads (Facebook, Instagram)
  • Local pay-per-click campaigns (e.g. Google Ads )
  • Website 
  • Partnerships (with corporates, hotels, fitness clubs, etc.)

What Are Your Unique Selling Points (USP)?

A unique selling point explains how you stand out from the competition. This section includes a specific feature that customers can only find in your business and should be communicated concisely. 

Your USPs separate your business from competitors, and help customers make a decision between one laundry shop and another.

Of course, a unique selling point varies from one company to another, but some of the key factors that should guide your decision include;

  • Price : you may be cheaper vs. your competitors
  • Location : your laundry shop might be closer to your target customers
  • Quality : you offer higher-quality services and/or faster turnaround
  • Services : you might offer an online booking service with the ability for customers to order pickup and delivery so they don’t have to leave the comfort of their home

5. Management & Organizational Structure

The 5th section of your laundry shop business plan should be about people. It should include 2 main elements:

  • The management team and their experience / track record
  • The organizational structure: what are the different teams and who reports to whom?

Here you should list all the management roles in your company. Of course, the amount of details you need to include here varies depending on the size of your company. A franchise business with a number of laundromats would need more detail vs. an independent laundromat.

If you plan on running your business independently, you may write a short paragraph explaining who are the co-founders and/or senior managers (if there are any in addition to yourself). It’s important to highlight their experience in the industry and previous relevant professional experiences.

laundry business proposal sample

Organizational structure for a laundry shop

No matter how many leadership roles there are, you should now explain how you intend to run the company from a management standpoint.

What are the different teams (management, operations, marketing, etc.)? Note that you should include these details even if you haven’t hired anyone yet. It will show lenders and investors that you have a solid hiring and management plan to run the business successfully.

A great addition here is to add an organizational chart that list all the roles, from Directors to managers, key supervisory roles, employees and contractors. Make sure to highlight with reporting lines who manages/supervises whom.

laundry business proposal sample

6. Laundry Shop Financial Plan

The financial plan is perhaps, with the executive summary, the most important section of any business plan.

Indeed, a solid financial plan tells lenders that your business is viable and can repay the loan you need from them. If you’re looking to raise equity from private investors, a solid financial plan will prove them your laundry shop is an attractive investment.

There should be 3 sections to your financial plan section:

  • Your historical financials (only if you already operate the business and have financial accounts to show)
  • The startup costs of your project (if you plan to open a new laundromat , purchase new washing machines, renovate your facilities, etc.)
  • The 5-year financial projections

Historical Financials (if any)

In the scenario where you already have some historical financials (a few quarters or a few years), include them. A summary of your financial statements in the form of charts e.g. revenue, gross profit and net profit is enough, save the rest for the appendix.

If you don’t have any, don’t worry, most new businesses don’t have any historical financials and that’s ok. If so, jump to Startup Costs instead.

Startup Costs

Before we expand on 5-year financial projections in the following section, it’s always best practice to start with listing the startup costs of your project. For a laundry shop, startup costs are all the expenses you incur before you open the space to your customers.

These expenses typically are:

  • The lease deposit for the space you rent (if your decide to rent)
  • The loan downpayment for the purchase price of the building (if you decide to buy with a mortgage)
  • The design and renovation of the existing facilities
  • The equipment (washers, dryers, coin machine, etc.)

The total startup costs depend on a number of factors, such as the type of business model (laundromat vs. dry cleaning), the quality of the building (whether there is a lot or remodeling to do or not), the number and quality of the machines, etc.

As an example, it costs on average $151,000 to $490,000 to start a laundromat with 15 front-loaders and 10 dryers. For more information on how much it costs to open and run a laundry shop, read our complete guide here .

Laundry Shop 5-Year Financial Projections

In addition to startup costs, you will now need to build a solid 5-year financial model as part of your laundry shop business plan.

Your financial projections should be built using a spreadsheet (e.g. Excel or Google Sheets) and presented in the form of tables and charts in your business plan.

As usual, keep it concise here and save details (for example detailed financial statements, financial metrics, key assumptions and benchmarks used for the projections) for the appendix instead.

Your financial projections should answer at least the following questions:

  • How much revenue do you expect to generate over the next 5 years?
  • When do you expect to break even ?
  • How much cash will you burn until you get there?
  • What’s the impact of a change in pricing (say 20%) on your margins?
  • What is your average customer acquisition cost (CAC) ?

You should include here your 3 financial statements (income statement, balance sheet and cash flow statement). This means you must forecast:

  • The number of customers over time ;
  • Your expected revenue ;
  • Operating costs to run the business ;
  • Any other cash flow items (e.g. capex, debt repayment, etc.).

When projecting your revenue, make sure to sensitize pricing and the number of customers as a small change in these assumptions will have a big impact on your revenues.

When it comes to the costs, consider both startup and operating costs . For more information, read our complete guide here .

laundry business proposal sample

7. Funding Ask

This is the last section of your laundry shop business plan. Now that we have explained what your laundry shop is about, what’s your strategy, where you go and how you get there, this section must answer the following questions:

  • How much funding do you need?
  • What financial instrument(s) do you need: is this equity or debt, or even a free-money public grant?
  • How long will this funding last?
  • Where else does the money come from? If you apply for a SBA loan for example, where does the other part of the investment come from (your own capital, private investors?)

If you raise debt:

  • What percentage of the total funding the loan represents?
  • What is the corresponding Debt Service Coverage Ratio ?

If you raise equity

  • What percentage ownership are you selling as part of this funding round?
  • What is the corresponding valuation of your business?

Use of Funds

Any laundry shop business plan should include a clear use of funds section. This is where you explain how the money will be spent.

Will you spend most of the loan / investment in buying the real estate? Or will it cover mostly the cost for the acquisition of the machines?

Those are very important financial questions you should be able to answer in the blink of an eye. Don’t worry, this should come straight from your financial projections. If you’ve built solid projections like in our laundry shop financial model template , you won’t have any issues answering these questions.

For the use of funds, we recommend using a pie chart like the one we have in our financial model template where we outline the main expenses categories as shown below.

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Business Plan For The Laundry Industry [PDF]

laundry business proposal sample

In order to have a successful business, it is crucial to have a plan, a laundromat business plan . But, what exactly is  a business plan ? What should be included? How to know if the steps are being followed? This is what this article is all about!

Download your laundromat busines plan

Step 1. The definition of a business plan is that it is a written description of the future of a business. It's a document that tells the story of what the plan is and how to make it happen.  Although every business has its own story, there are some generally accepted conventions about what a full-blown business plan should include and how it should be presented. First of all, the famous 5 W's: What, When, Who, Where, Why and How .  By answering this 5 questions in the right way, the business plan for laundry services will cover all the important matters that will contribute on making the business a success.

“Going into business without a business plan is like going on a mountain trek without a map or GPS support – you’ll eventually get lost and starve!”  - Kevin J. Donaldson

Any laundromat business plan should start with a list of the services that will be provided. Will the laundry be delivered back to the customers or will there be specialized services offered such as dry cleaning and/ or ironing? It does not matter if entrepreneur(s) will not be going for a bank loan or a venture capital, a business plan doc will give clarity about where the business is heading and it is a helpful tool to stay organized and remain on track.

A BUSINESS PLAN FOR A LAUNDROMAT BUSINESS  

business plan laundry pdf

Laundry business has had a boom in these recent years, since people have no time (nor are they are fund of) for washing, dry cleaning and ironing their clothes. This business sector is a great business opportunity to invest in due to the fact that it offers a solution to people's problems, which is why it has a very high and recurrent demand (people will never stop washing their clothes). Although laundry business has a great potential, it is crucial to understand the importance of a business plan in order to make this business work. 

Business franchises come with a large number of benefits, including the providing of everything needed to get a business up and running. As the brand  and business model are already set-up and established, entering a franchise contract can come with less risk than starting a business entirely from scratch.

KEY COMPONENTS FOR A SUCCESSFUL LAUNDRY BUSINESS PLAN

It is important that every business plan for laundry services answers the 5w's , the length does not matter, as some business are bigger than others or need a deeper explanation for its understanding. As stated before, the main objetive of a business plan is for your product(s) and/or service(s) to be understood.

The following topics are to be explained in a business plan:

laundry-business plan

  • Basic Business Concept
  • Strategy and Actions for its Implementation
  • Competitive Advantages
  • Target Market
  • Financial Needs

1. Basic Business Concept

This is an overall of the idea, where the When & How should be explained. This is where the entrepreneur(s) should explain and discuss the following:

  • The industry
  • The business structure
  • The introduction of the product or service
  • The plan for making the business

The main objective of this section is for people (such as investors) to figure out if the business is attractive or not and where the What and How  will be explained. 

2. Strategy and Actions for its Implementation

After the introduction of the product or service is made, here is where the following questions must be answered:

What are the specific goals for this business? 

When and How  will the goals be accomplished? 

This three questions are the body of the plan, this is one of the most important sections, it could be said that it is the heart of the business plan. 

3. Competitive Advantages od a laundromat business plan

laundry business plan competitive advantages

Why should people look at this laundry business plan instead of other? Why would customers want to purchase those products and/ or services and not those of the competitors? Here is where the chance to dazzle the readers with good and solid information about the laundry business is.

4. Target Market --> Marketing Plan

Everything about the potential and actual customers. 

  • What profile is being looked for? 
  • What is the demographic audience? 
  • What methods will be used to capture the specific audience? 
  • How will the “attack” and retain of the customers will be done to gain more profit? 
  • What sets your business apart from the competition?

5. Financial Needs

Starting a laundry business might be more expensive than people think. When writing down a laundry business plan , it is important to jot down all the equipment and items that will be needed such as: washers, dryers, detergent, hangers, and so on. These items will need to be factored into the budget to ensure the venture is financially viable.

These statements provide a model of how the ideas about a laundry business, its markets and its strategies will play out. It is important to remember that a business plan is based on facts and not feelings. The entrepreneur(s) have to stick on the projections and numbers instead of hopes, think about realistic expectations of profit instead of focusing on dreams of wealth. This section is about facts - checkable, demonstrable facts - because here, is were the most important component of all comes out: THE CREDIBILITY

IN CONCLUSION:

A laundromat business plan is a great tool that allows founders to present their vision and plans of a project. When using any business plan format, there are standard questions (such as the 5 w’s) that force every person involved to think, analyze & create a long term vision and strategy for the idea.  It is demonstrated that writing things down on paper helps as a guide to track the progress and have better control on the status to be accountable on the future.

“Business planning is incredibly helpful for describing what you do, understanding who your competitors are, and crafting a realistic three to five year plan. Each of these activities is crucial if you are looking to launch or expand a venture, and learning to speak concisely about your company will always be crucial no matter what stage you’re in.”   - Garrett Neiman , College Spring

HOW DID THE MOST FAMOUS SPANISH LAUNDRY STARTUP MADE IT HAPPEN?

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Laundry Services Proposal

Introdution.

laundry business proposal sample

1. Wash & Fold

2. dry cleaning, our clients, key activities.

  • Repairs and Alterations
  • Disinfection
  • Doorstep Collection and Delivery of items
  • [Activity 7]
  • [Activity 8]

Key Supplies

  • Detergents-Liquid and Powder
  • Disinfectants
  • Heavy-duty washing machines
  • Dry cleaning machine with a powerful motor

Our Targets

  • Hotel, Lodges, and Motels
  • Restaurants
  • Medical clinics and Hospitals
  • Salons and Spas

laundry business proposal sample

  • Item Collection from Customer Doorstep/Self-supply of items
  • Weighing of laundry or counting of pieces

Quality Check

  • Item Delivery at Customer Doorstep/Self – pickup of items

Terms and Conditions

1. payment terms, 2. supplies, 3. additional services, 4. cancellation and termination, 5. garment care, acceptance and signature, free laundry services proposal template, this detailed laundry services proposal will help you build your laundry service client base. we have put together all the elements that you will require for this proposal. all you have to do is just customize it as per your requirements and share it with your clients..

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What is a Laundry Services Proposal?

Laundry service providers are professionals that provide laundry solutions to their clients. A laundry service proposal helps you to offer high-quality laundry services to potential clients and win them.

What are the services provided by a laundry services company?

Laundry services providers are professionals who offer a range of services like cloth washing, deep cleaning, laundry facilities, and more. The services include:

Pickup laundry service

Commercial laundry service

Fluff and fold laundry service

Steam ironing service

Dry cleaning service

Deep cleaning service

What are the components of the laundry service proposal?

Introduction.

This is the first section of the laundry service proposal. You can include the following details:

Introduce your company

The services your company offers

Company milestones

Clients' pain points and how your company is right for them

Highlight your company mission, vision, expertise, and strengths. Mention how your company is a one-stop solution for customers looking for laundry services. Include the key features that make you different from the competitors. You can also add the company’s Unique Selling Proposition (USP) to increase the credibility of your business. 

Approach and services

In this section, mention how your laundry services work. Here’s an example of how you can give a detailed description of the process of the services: 

Item collection from the customer’s doorstep or self-supply of items

Weighing of laundry or counting pieces

Item delivery at the customer’s doorstep or self–pickup of items

Project and timeline

Outline the timeframe of your laundry services. Mention in detail the daily/weekly pickup timings, service hours, days of services, collection time, etc. You can include a table chart that clearly mentions all the necessary information with regard to the timeline.

Break down all the services in a table format. Mention every service and its items in a tabular presentation. This helps the client to easily understand the pricing structure.

This section covers all the rules and regulations between the client and the service provider. Include payment terms, garment care cancellation policy, warranties, and other important clauses based on your business requirements. 

Include a signature section for both parties to sign the agreement. This is also a chance to include a prompt action for the client to reach out to you if they have any queries. 

Tips on drafting a successful Laundry Service Proposal

An effective proposal is a powerful tool to gain clients. It demonstrates why doing business with your company is the best decision for the client. Here’s how you can create an effective proposal that impresses your potential clients:

Understand the customer’s affordability and convenience for pick-up/delivery of laundry 

Consider how your services can fulfill the customers’ needs

Explain how your company is different from the competitors

Mention the company's USP and add customer testimonials to build trust amongst the customers 

Add visuals to make the proposal aesthetically pleasing

Modernize your Laundry Services Proposal with Revv

Revv, a document workflow automation system and eSignature platform, offers advanced features that enable laundry service providers to focus on getting more clients.

Readymade proposal template

Revv’s laundry proposal template eliminates the scope of errors and empowers you to create documents effortlessly. 

Drag-and-drop editor

Create stunning proposals in just a few minutes without writing any code. Revv’s drag-and-drop editor provides flexibility to edit your templates as per your need, for example - add/remove text blocks, images, etc., and do more.

Collaboration

With Revv’s collaboration feature you can converse with your team within the document via - attachments, notes, and tagging.

Real-time monitoring

Revv’s activity tracker lets you track the proposal. You get detailed information about the changes made in the proposal - who has viewed, opened, rejected, etc.

Revv’s eSignature facility speeds up the signing process. It allows both parties to sign the document quickly from anywhere.

Frequently asked questions

Why should you opt for laundry services.

Laundry service providers work with specialists who are well-trained and provide hands-on experience to deal with garments in the most hygienic manner. Professional laundry service providers pick up dirty clothes and deliver fresh and clean clothes as per the customers’ convenience.

What are the features of laundry services?

Laundry services aim to preserve the fabric quality while removing stains and dirt from the garments. They provide efficient and timely laundry services to customers. They also offer ultra-clean laundromats with special packaging to maintain freshness.

How do I choose the right laundry service company?

Choose a service provider who uses the best methods to clean different types of fabrics with professional and quality cleaning equipment. The service provider must provide pick-up/delivery services at your doorstep and has a turnaround time that fits perfectly with your schedule and clothing routine.

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Laundromat Business Plan Template

Written by Dave Lavinsky

Laundromat Business Plan

You’ve come to the right place to create your laundromat business plan.

We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their laundromats.

Below is a template to help you create each section of your Laundromat business plan.

Executive Summary

Business overview.

Jean’s Clean Laundromat is a startup laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to effectively manage people, finances, and operations will allow her to start her own profitable laundromat. Jean plans on managing the day-to-day operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants,  security guards, an accountant, and a sales and marketing professional.

Jean’s Clean Laundromat will provide general card-operated washing machines and dryers for customers to use on their own as well as a wash and fold service station for customers who want to drop their clothes off to be cleaned by Jean’s staff and picked up later. Jean’s Clean Laundromat will be a comfortable and convenient stop for busy people in the Manhattan area.

Product Offering

The following are the products and services that Jean’s Clean Laundromat will provide:

  • Self-service card-operated washing machines and dryers
  • Laundry supplies (detergent, dryer sheets, laundry bags, etc.)
  • Dry cleaning service
  • Wash and fold service
  • Laundry pickup and delivery service

Customer Focus

Jean’s Clean Laundromat will target all individuals in the Manhattan area that need laundry service. Specifically, it will target men and women living in the area, busy parents, and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service. No matter the customer, Jean’s Clean Laundromat will deliver the best service, security, and convenience.

Management Team

Jean’s Clean Laundromat will be owned and operated by Jean Smith. She has recruited fellow New York University graduate, Elizabeth Clark, who has a bachelor’s degree in finance to come on board as her accountant and bookkeeper.

Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.

Elizabeth Clark has worked as an accountant and bookkeeper at a local bakery for over five years and has established herself as a detail-oriented and methodical financial expert. Jean relies strongly on Elizabeth’s diligence, attention to detail, and focus when it comes to keeping the laundromat’s finances in order.

Success Factors

Jean’s Clean Laundromat will be able to achieve success by offering the following competitive advantages:

  • Friendly, efficient laundry attendants that strive to go above and beyond for each customer.
  • All laundry products and services are delivered with the customers’ comfort and convenience in mind.
  • Jean’s Clean Laundromat offers its customers quick pickup and delivery seven days per week.

Financial Highlights

Jean’s Clean Laundromat is seeking $300,000 in debt financing to launch its laundromat business. The funding will be dedicated towards securing the laundromat storefront and purchasing the card-operated machines, and the card system. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff, rent, and marketing costs. The breakout of the funding is below:

  • Washers and dryers: $80,000
  • Card system: $40,000
  • Water heating system: $5,000
  • Three months of overhead expenses (payroll, rent, utilities): $150,000
  • Marketing costs: $15,000
  • Working capital: $10,000

The following graph below outlines the pro forma financial projections for Jean’s Clean Laundromat.

laundry business proposal sample

Company Overview

Who is jean’s clean laundromat.

Jean’s Clean Laundromat is a new laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to manage people, finances effectively, and operations will allow her to start her own profitable laundromat. Jean plans on overseeing the daily operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants,  security guards, an accountant, and a sales and marketing professional.

Jean’s Clean Laundromat History

Jean’s Clean Laundromat will be owned and operated by Jean Smith. Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.

Since incorporation, Jean’s Clean Laundromat has achieved the following milestones:

  • Registered Jean’s Clean Laundromat, LLC to transact business in the state of New York.
  • Has a contract in place for a one year lease on the laundromat storefront which is approximately 2,000 square feet.
  • Hired a marketing professional to begin strategizing a pre-launch marketing campaign.
  • Began recruiting a staff of an accountant, marketing and sales manager, security guards, and laundry attendants to work at Jean’s Clean Laundromat.

Jean’s Clean Laundromat Services

The following will be the services Jean’s Clean Laundromat will provide:

Industry Analysis

The laundromat industry is a $5.4BN market in the United States with over 30,000 laundromats across the country. Laundromats are a good investment for entrepreneurs with many of them seeing an astonishing 95% success rate for the first five years in business. For many people, laundromats are essential aspects of their regular routine.

Although running a laundromat can be a profitable venture, it takes some work to maintain profitability. It’s important for industry operators to manage their laundromats proactively, pay attention to what competitors are doing, and focus on continuous improvement in both service and technology. Industry operators who fail to take these actions may not be able to achieve their desired outcomes.

A trend in the laundromat industry is  the replacement of coin-operated machines with card-operated models. Card-operated machines can bring in greater profits for the laundromat owner because these machines can be set to change prices according to the time of day or be used for single use vending product purchases. Additionally, laundromats are using newer, more eco-efficient machines and technologies that bring in more profits in addition to being better for the environment. Finally, laundromat operators are finding ways to stand out from competitors with unique services in addition to the standard self-serve washers and dryers. Some of these value add services may include wash and fold, pickup and delivery, free wifi, vending machine products, etc.

Customer Analysis

Demographic profile of target market.

Jean’s Clean Laundromat will target men and women in the Manhattan area that need laundry service. Specifically, the laundromat will target busy parents and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service.

The precise demographics for Manhattan, New York are:

Customer Segmentation

Jean’s Clean Laundromat will primarily target the following customer profiles:

  • Busy parents
  • Business Professionals
  • People who do not have laundry facilities in their homes

Competitive Analysis

Direct and indirect competitors.

Jean’s Clean Laundromat will face competition from other companies with similar business profiles. A description of each competitor company is below.

BMI Laundry Service, Inc.

BMI Laundry Service, Inc. provides wash and fold, dry cleaning, and pickup and delivery services with two locations, in Chelsea and Manhattan. BMI’s promise is to deliver fast service for people on the go. BMI Laundry Service, Inc. has coin-operated machines, vending machines, and free wifi. The self-service laundromat is available seven days a week from 6:00AM-6:00PM, while the laundry service is available by appointment only. Customers can schedule their laundry service using the company’s appointment app.

Wash It, Dry It, LLC

Wash It, Dry It, LLC is a Manhattan-based laundry business that provides self-service card-operated washers and dryers as well as wash and fold services for its customers. Wash It, Dry It, LLC sells its own branded laundry products including detergent, laundry bags, soaps, fabric softeners, and dry cleaning products. The laundromat is open 24/7. Wash and Fold service is available Monday through Friday from 7:00AM-8:00PM.

MC Laundromat

MC Laundromat is a trusted New York laundry business that provides superior service to customers in Manhattan and the surrounding areas. They are able to provide a one-stop shop for anyone in need of laundry services. MC Laundromat is able to provide dry cleaning, spot treatments, wash and fold, and delivery services. MC Laundromat has oversized machines for large laundry loads.

Competitive Advantage

Jean’s Clean Laundromat will be able to offer the following advantages over their competition:

  • Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week. Laundry attendants are available 24 hours per day to accommodate more customers’ schedules.

Marketing Plan

Brand & value proposition.

Jean’s Clean Laundromat will offer the unique value proposition to its customers:

  • Friendly, efficient laundry attendants available 24/7 that strive to go above and beyond for each customer.
  • Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week.

Promotions Strategy

The promotions strategy for Jean’s Clean Laundromat is as follows:

Word of Mouth/Referrals

Jean Smith has built up an extensive list of contacts over the years by providing exceptional service and expertise to her customers. Her network of contacts has committed to spreading the word about her new laundromat to their friends and families.

Print Advertising

Jean’s Clean Laundromat will invest in professionally designed print ads to display in newspapers, magazines, and direct mail circulars.

Jean’s Clean Laundromat’s in-house marketing manager will design and maintain the company’s website. The website will be well organized, informative, and list all their services that Jean’s Clean Laundromat is able to provide. Additionally, the website will include a blog that will provide customers with helpful laundry tips.

Search Engine Optimization (SEO)

The marketing manager will also manage Jean’s Clean Laundromat’s website presence with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “New York laundry service” or “laundromat near me”, Jean’s Clean Laundromat will be listed at the top of the search results.

Social Media

Jean’s Clean Laundromat will maintain an active presence on various social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube, with the marketing manager updating these accounts regularly.

The pricing of Jean’s Clean Laundromat will be moderate and on par with competitors so customers feel they receive value when purchasing their services.

Operations Plan

The following will be the operations plan for Jean’s Clean Laundromat.

Operation Functions:

  • Jean Smith will be the Owner and Manager of the company. She will oversee all staff and manage daily operations. Jean has spent the past year recruiting the following staff:
  • Elizabeth Clark – Accountant/Bookkeeper will provide all laundromat accounting, tax payments, and monthly financial reporting.
  • Steve Miller – Head of Security will oversee a small team of rotating security guards to ensure the safety of the customers and employees on the premises at all times.
  • Anna Rodriguez – Marketing Manager will provide all marketing and advertising campaigns for Jean’s Clean Laundromat.
  • Robert Wills – Lead Laundry Attendant will supervise the team of laundry attendants and manage the staff schedule.

Milestones:

Jean’s Clean Laundromat will have the following milestones complete in the next six months.

7/1/2022 – Finalize contract to lease laundromat storefront.

7/15/2022 – Finalize personnel and staff employment contracts for attendants and security guards.

8/1/2022 – Purchase card-operated washing machines and dryers, vending machines, and supplies.

8/15/2022 – Begin word of mouth and online marketing campaigns.

8/22/2022 – Begin moving into Jean’s Clean Laundromat.

9/1/2022 – Jean’s Clean Laundromat opens for business.

Financial Plan

Key revenue & costs.

The revenue drivers for Jean’s Clean Laundromat are the laundromat fees charged to customers for use of the self-service machines and the fees for the additional laundry services the company will offer. The average price to wash a load of laundry in laundromats across the country ranges from $2.00-$4.00. Jean’s Clean Laundromat will charge $3.00 per load, which is comparable to other laundromats in the area.

The cost drivers will be the overhead costs required in order to staff the laundromat. The expenses will be the payroll cost, rent, utilities, supplies, and marketing materials.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

  • Number of transactions per machine/month: 150
  • Average revenue generated per month: $16,000
  • Laundromat lease per month: $9,000

Financial Projections

Income statement, balance sheet, cash flow statement, laundromat business plan faqs, what is a laundromat business plan.

A laundromat business plan is a plan to start and/or grow your laundromat business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your laundromat business plan using our Laundromat Business Plan Template here .

What are the Main Types of Laundromat Businesses?

There are a number of different kinds of laundromat businesses, some examples include: Self-service, Drop-off, and Card/coin-operated laundromat.

How Do You Get Funding for Your Laundromat Business Plan?

Laundromat businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.  Having a laundry business plan will show investors you are well- prepared and qualified to start your business.

What are the Steps To Start a Laundromat Business?

Starting a laundromat business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Laundromat Business Plan – The first step in starting a business is to create a detailed laundry business plan that outlines all aspects of the venture.  A business plan for a laundromat should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure – It’s important to select an appropriate legal entity for your laundromat business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your laundromat business is in compliance with local laws.

3. Register Your Laundromat Business – Once you have chosen a legal structure, the next step is to register your laundromat business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options – It’s likely that you’ll need some capital to start your laundromat business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location – Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees – There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Laundromat Equipment & Supplies – In order to start your laundromat business, you’ll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business – Once you have all the necessary pieces in place, it’s time to start promoting and marketing your laundromat business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful laundromat business:

  • How to Start a Laundromat Business

Where can I get a Laundromat Business Plan PDF?

You can download our free example laundromat business plan PDF here . This is a business plan template you can use in PDF format.

Laundromat Business Plan Template

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Get this complete sample business plan as a free text document.

Laundromat Business Plan

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Universal Laundromat

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">, opportunity.

Many urban residents lack access to in-home laundry facilities, and existing laundromats may not provide a pleasant, efficient environment for customers. Additionally, environmentally conscious customers are seeking sustainable laundry options that minimize water and energy waste.

Universal Laundromat provides a clean, modern, and comfortable space equipped with energy-efficient washing machines and dryers. We strive to create a welcoming atmosphere with customer-focused amenities, while also promoting environmentally friendly practices.

It’s been shown that the best method of advertising is through word-of-mouth. No major newspaper ad campaign is planned. However, we shall run weekly specials. In addition, we shall have an incentive program for referrals. Those customers who refer someone else to the store will be rewarded with two free washes, and the referee will receive an introductory gift of a free wash. In addition, we will ensure a clean environment, reliable machines, and friendly, prompt services.

Competition

Universal Laundromat would like to set itself apart from other laundromats that may offer only one or two services. Although the focus of Universal Laundromat is a washing and drying service, we do wish to offer our clients the convenience of these other services in one location. Those services include folding and potentially pick-up/delivery service, as well as online reservation and membership for pick-up and delivery. Most importantly, it’s our convenience that sets us apart from the competition.

Universal Laundromat is a full-service coin-op laundry (washing, drying, and optional folding) service dedicated to consistently providing high customer satisfaction by rendering reliable machines and furnishing a clean, enjoyable atmosphere at a competitive price/value relationship.

Expectations

It is very important to note that the minimum monthly amount of loan payback should decrease as principal decreases. Furthermore, the profit projected in the table is after all expenses and monthly loan payback have been subtracted. All net profit will then be paid as an additional sum to greatly shorten the term of the loan.

Financial Highlights by Year

Financing needed.

Currently, Mr. Mihn Doung owns a small permanent shop in 7th Berryessa Flea Market selling power tools every weekend. That store brings in approximately $4,500/month on average in revenue. The profit averages out to approximately $2,500/month. Considering the potentiality in the coin-op laundromat industry, he’d like to take on further challenges by starting another venture.

To achieve this objective, Universal Laundromat is seeking $150,000 in additional loan financing. This loan will be paid by the cash flow from both the shop at the Flea Market and the laundry business, and will be collateralized by the assets of the business and steady income it brings along with an initial $75,000 down payment, and backed by the character, experience, and personal guarantees of the owner.

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Problem & solution, problem worth solving.

Every person needs clean clothes. Not every family can afford a washer and dryer or laundry soap. 

Our Solution

Our Mission : To provide convenient, clean, and friendly laundry service.

Our Motto : "Professional, convenient, friendly service and competitive pricing"

Target Market

Market size & segments.

Universal Laundromat’s target market is every household that needs laundromat services within the immediate area of east San Jose. There is no market segmentation strategy associated with this potential market. The Market Analysis table indicates the estimated number of potential customers and their growth rate.

Current Alternatives

Our advantages.

Universal Laundromat would like to set itself apart from other laundromats that may offer only one or two services. Although the focus of Universal Laundromat is a washing and drying service, we do wish to offer our clients the convenience of these other services in one location. Those services include folding and potentially pick-up/delivery service, as well as online reservation and membership for pick-up and delivery. Most importantly, it’s our convenience that sets us apart from the competition.

Keys to Success

The keys to success in our business are:

  • Location : the potential business is to be located in a nice small shopping center of a poor to lower-middle class, ethnically Mexican neighborhood, where it’s the closest and most convenient place to get services. In addition, there are two apartment complexes located nearby. In addition to being the sole laundromat in this neighborhood and surrounded by residences, there is no potential for a competitor.
  • Convenience : offering clients services ranging from full-service washing and drying to optional folding, and extended business hours.
  • Environment : providing an environment conducive to giving clean, friendly, and professional service.
  • Reputation : long-term reputation resulting from friendly, professional service will encourage customers to return.

Marketing & Sales

Marketing plan, locations & facilities.

The laundromat is located in San Jose, California. It will utilize 1,500 square feet. The location is strategically situated on one of the busiest streets in East San Jose. More specifically, it’s located in a small attractive shopping center next to the poor to lower-middle class homes; therefore, there is NO possible competitor (after very careful examining). In addition, there are two apartment complexes located nearby. Surrounding it, there is a Mexican neighborhood whose residents get most of their services and needed goods in this plaza where the laundromat is located.

Milestones & Metrics

Milestones table, key metrics.

Our key metrics are: 

  • # of reviews we receive, we shall especially pay attention to the locals
  • # of people who walk in verse make a point of calling to see if we are in 
  • the cost of running the machines

Ownership & Structure

The business is managed by the owner, who has extensive leadership and management skills as well as an innovative and creative character. Unlike most laundromat businesses, Universal Laundromat will have an on-site staff person(Maintenance/Cashier) dedicated not only to store and machine maintenance but who also acts as a cashier to the retail business within the laundromat. As part of the management philosophy, this Maintenance/Cashier person will be carefully evaluated for friendliness, professionalism, efficiency, and honesty. The salaries are shown in the personnel plan table. As Mr. Mihn Duong already has a steady income from his power tool shop, his salary will be less than what would be expected if this was his sole source of income.

Management Team

Minh Duong is an ambitious, hardworking, philosophical leader and businessman. He has extensive business experience, and knowledge in various fields including retail sales, service and the Internet industry. Over the years, he has started various small businesses ranging from offline retail sales of a wide variety of products and services to online hosting services. He has extensive leadership skills as he had been elected to be President of five different clubs in High School. In college, Minh had founded two organizations at the University of California, Berkeley. In addition, he had also been elected to various leadership roles such as President and Vice-president of three different large organizations with membership over 500 members. School-wide, Minh had been fortunate to be elected by the student body of the university to be a Senator in the student government. During his term of office, he headed the Finance Committee that dealt with over $500,000 in student fund allocation. Moreover, he also headed the Student Affairs Committee as well as the Computing Facilities of the student government. Realizing his service and efficiency, fellow senators elected him to the board of directors of the Berkeley Student Foundation, the largest scholarship foundation for minority students sponsored by the Associated Students of the University of California. There, Minh dealt with the decision process of fund allocations to top high school minority students throughout the country. In the business world, Minh currently owns a permanent Flea Market Power Tools Shop at the Berryessa Flea Market in San Jose, CA. He is also the President/CEO of a small start-up Internet company providing business solutions to other businesses. He is currently working with five other colleagues at his college on that business. In academia, he is currently working with Professor Bradford Delong, a former Bill Clinton’s Foreign Policy Advisor Committee member, as a Research Assistant on  a book titled,  A Time Series of Changes Due to Globalization . Independently, he is currently working on a research paper titled, "Is Chinese Reform Sustainable? Is It Different?"

Minh is currently a fifth year Pre-med, Pre-MBA student with a triple major in Economics, Mathematics, and Statistics. He is currently 22 years old. He came to the U.S. on Nov. 7, 1990 from Viet Nam. After finishing his college education, he plans to achieve an MBA from Harvard Business School and an MD from John Hopkins Medical School.

Personnel Table

Financial plan investor-ready personnel plan .">, key assumptions.

Key Assumptions: 

  • People need and appreciate clean clothes 
  • People will be willing to pay 20 dollars to have someone help with the wash and fold 
  • Not everyone can afford a washer and dryer
  • Those who can’t afford them still need somewhere to do clothes. 

Revenue by Month

Expenses by month, net profit (or loss) by year, use of funds.

We estimate $30K in startup expenses, which are mainly location fix-up, some signage, some legal. 

We estimate $40,000 in purchasing assets including the appliances, some furniture and fixtures. 

Sources of Funds

Mr. Duong will invest $80,000 of savings. He will also have $8,000 in accounts payable, left over from some assets purchased. The plan includes a 10-year SBA guaranteed loan for $75,000. 

If all goes according to plan, he will be able to pay off the SBA loan early, in the third year. However, that detail is not included in the plan. 

Projected Profit & Loss

Projected balance sheet, projected cash flow statement.

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Laundromat Business Plan

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Planning on starting a laundromat? Great call.

Starting a coin-operated laundry business can be extremely profitable due to its huge market size and growth potential.

Anyone can start a laundromat, but you need a detailed business plan for raising funding, applying for loans, and scaling it for good.

So, in this article—we’ll discuss what the laundromat industry looks like, steps to make your business setup process easier, and finally, how to write a laundromat business plan.

Before you start writing your business plan for your new laundry business, spend as much time as you can reading through some examples of cleaning & maintenance business plans .

Ready to get started? Let’s roll!

Industry Overview

According to IBIS World , the Laundromat industry is reported to be a 6 billion dollar market in 2023, with 19,375+ operating laundry businesses employing over 52960 employees in the United States.

Although a slight downturn in recent times, the coin-operated laundry market is expected to grow at a compound annual growth rate (CAGR) of 9.4% .

These laundromats are a great help for students, professionals staying in dorms, or anyone who doesn’t have time to do their laundry—so it is a no-brainer that it could be a potentially profitable business venture.

Additional services like pickup and drop facilities can be an added advantage to your business, as it increases convenience for your consumers.

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laundry business proposal sample

Things to Consider Before Writing a Laundromat Business Plan

Pick a convenient location.

A convenient location is central to your business’s success . The location should be close to hostels, dorms, or apartment complexes to make it easier for your customers to access your service. After all, who would want to walk miles with all that heavy laundry?

Decide upon additional services

Coin-based laundries are gaining attention due to the additional services they have to offer. Your busy customers would highly appreciate services like pick up and drop, ironing, etc.

Having these services up for grabs makes it more convenient for your consumers and also gives you additional business opportunities.

Hence, it is a good practice to make a list of services your target audience would prefer to have and arrange resources for the same.

Pick a legal structure

Legal structures decide the taxes you pay, the risk to your personal assets, and many other aspects of your business. Hence, looking into your options and selecting the one that fits the best for your business is essential. Look into all of your options and pick one after considering all of its implications.

Gather market information

Know all there is to know about the industry, current market trends, target audience, preferences, competitors, their business and marketing strategies, and so on. This is one of the best business setup practices out there. It helps you understand what you are getting yourself into like nothing else. Hence, gather all the available information before getting started.

Chalking Out Your Business Plan

Reading sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.

We have created this sample Laundromat Business Plan for you to get a good idea about how perfect a Laundromat business plan should look and what details you will need to include in your stunning business plan.

Laundromat Business Plan Outline

This is the standard laundromat business plan outline which will cover all important sections that you should include in your business plan.

  • Mission Statement
  • Management Team
  • Keys to Success
  • Financial Summary
  • 3 Year profit forecast
  • Startup cost
  • Market Analysis
  • Industry Analysis
  • Market Trends
  • Corporate Executives
  • Middle-Class Households
  • Business Owners
  • Sport Clubs
  • Marketing Strategy and Sales Strategy
  • Pricing Strategy
  • Advertising Strategy
  • Sales Forecast
  • Financial Plan
  • Important Assumptions
  • Brake-even Analysis
  • Profit Yearly
  • Gross Margin Yearly
  • Projected Cash Flow
  • Projected Balance Sheet
  • Business Ratios

After getting started with Upmetrics , you can copy this sample business plan into your business plan modify the required information, and download your laundromat business plan pdf or doc file. It’s the fastest and easiest way to start writing your business plan.

Download a sample laundromat business plan

Need help writing your business plan? Here you go; download our free laundromat business plan pdf to get started.

It’s a modern business plan template specifically designed for your laundromat business. Use the example business plan as a guide, and start writing your plan on your own.

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A business plan software like Upmetrics is the best way to draft your business plan. Getting started with this tool is a breeze thanks to the step-by-step instructions, customizable templates, and the library of 400+ sample business plans included.

So, whether starting a laundromat business or planning to grow an existing one, Upmetrics is the tool you need to create a business plan.

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Frequently asked questions, what key components should a laundromat business plan include.

The following are the key components your laundromat business plan must include:

  • Executive summary
  • Business Overview
  • Products and services
  • Sales and marketing strategies
  • Operations plan
  • Management team
  • Financial plan

What are the common mistakes to avoid in a laundromat business plan?

Following are some of the common mistakes to avoid when writing a laundromat business plan:

  • Poor market research and ignoring industry trends.
  • Inadequate and inaccurate financial projections.
  • Undefined goals and lack of details.
  • Including outdated and irrelevant information.
  • Not proofreading the document for typos and grammatical errors.
  • Not regularly updating your business plan.

How to get funding for your laundromat business?

There are several ways to get funding for your laundromat business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

  • Bank loan —You may apply for a loan in government or private banks.
  • Small Business Administration (SBA) loan —SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
  • Crowdfunding —The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
  • Angel investors— Getting funds from angel investors is one of the most sought-after startup options.

Apart from all these options, there are small business grants available. Check for the same in your location, and you can apply for it.

What is the easiest way to write a laundromat business plan?

There are many ways you can write your business plan, and using Upmetrics’ business plan template is one of them. It allows you to edit and modify the sections of your project as you need—it can be considered the easiest way to write a business plan.

About the Author

laundry business proposal sample

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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RequestLetters

Laundry Proposal Letter: How To Make Yours Stand Out!

Key takeaways.

  • Purpose : Understand the purpose of a laundry proposal letter.
  • Structure : Learn the essential components of an effective letter.
  • Template Use : Utilize a customizable template for convenience.
  • Personalization : Tips for tailoring the letter to specific needs.
  • Follow-up Strategies : Know what to do after sending the proposal.

As someone who has penned numerous laundry proposal letters, I’ve come to appreciate their unique role in both personal and professional contexts. 

These letters are pivotal in presenting laundry services, negotiating terms, or introducing new laundry solutions. 

Here, I’ll share my insights and provide a step-by-step guide to crafting a compelling laundry proposal letter.

Understanding the Purpose of a Laundry Proposal Letter

A laundry proposal letter is a formal document used to offer laundry services to a potential client or to propose a new laundry solution. The key is to address the specific needs of the recipient while highlighting the benefits and features of your service.

Step-by-Step Guide to Writing Your Letter

1. Start with a Clear Header

  • Include your name, address, and contact information.
  • Add the date and the recipient’s details.

2. Craft a Compelling Introduction

  • Briefly introduce yourself or your business.
  • State the purpose of the letter.

3. Describe Your Services

  • Detail what you offer, focusing on how it meets the client’s needs.
  • Highlight unique features or technologies.

4. Explain Benefits

  • Show how your service will benefit the client.
  • Use real-life examples or testimonials.

5. Provide Pricing Information

  • Be transparent about costs.
  • Include any special offers or discounts.

6. Call to Action

  • Encourage the reader to contact you for further discussion.
  • Provide clear contact details.

7. Closing and Signature

  • End with a professional closing statement.
  • Sign the letter (if sending a hard copy).

Template for a Laundry Proposal Letter

[Your Name/Company Name] [Address] [City, State, Zip] [Email] [Phone Number]

[Recipient’s Name] [Recipient’s Address] [City, State, Zip]

Dear [Recipient’s Name],

I am [Your Name/Position], representing [Your Company or Service]. I am writing to propose our state-of-the-art laundry services for [Recipient’s Company/Personal Use]. Understanding your need for [specific need or requirement], I believe that our service will be an ideal fit for you.

At [Your Company], we specialize in [describe services]. What sets us apart is [unique selling point or feature]. We have received positive feedback from our clients, such as [insert testimonial or example], showcasing our commitment to excellence.

Our pricing model is straightforward and competitive. We offer [mention any special pricing, discounts, or packages]. I am confident that our services will bring value and efficiency to your [personal life/business operations].

I would appreciate the opportunity to discuss this proposal with you further. Please feel free to contact me at [your contact information]. I look forward to the possibility of working with you.

Thank you for considering [Your

Company’s] proposal. I am eager to provide a solution that meets your specific laundry needs.

Sincerely, [Your Name]

Personalizing Your Laundry Proposal

Every client or situation is unique. Tailor your letter by:

  • Researching the recipient’s specific laundry needs.
  • Using language that resonates with the industry or individual.
  • Including references or examples relevant to the recipient.

Importance of Follow-Up

After sending your proposal, plan to follow up. This can be via a phone call or an email, typically a week after sending the letter. This shows your commitment and can provide an opportunity for any clarifications or further discussions.

Comment Request

I would love to hear your thoughts and experiences with writing or receiving laundry proposal letters. Have you found a particular approach or element to be particularly effective? Please share your insights in the comments below!

Frequently Asked Questions (FAQs)

laundry business proposal sample

Q: How Do I Start a Laundry Proposal Letter?

Answer: In my experience, the best way to start a laundry proposal letter is by directly addressing the potential client’s needs. 

I usually open with a brief introduction of myself or my business, followed by a clear statement of the letter’s purpose. 

It’s important to grab their attention right away and show that you understand their specific laundry requirements.

Q: What Should Be Included in the Body of the Letter?

Answer: The body of the letter is crucial. I always include a detailed description of the laundry services I offer, emphasizing how they cater to the client’s needs. 

This is followed by showcasing the unique aspects of my services, like advanced technologies or eco-friendly practices. 

Including real-life examples or testimonials has always strengthened my proposals, making them more persuasive.

Q: How Do I Discuss Pricing in the Proposal?

Answer: Discussing pricing can be delicate, but transparency is key. In my letters, I clearly outline the costs, any packages, or special offers I have. 

I’ve found it effective to frame the pricing in a way that highlights the value and benefits the client will receive, rather than just focusing on the numbers.

Q: What’s the Best Way to Conclude a Laundry Proposal Letter?

Answer: A strong conclusion is as important as a good beginning. I always end with a call to action, encouraging the recipient to contact me for further discussion. 

I make sure to reiterate my eagerness to address their laundry needs and thank them for considering my proposal. This leaves the door open for further communication.

Q: How Important is Personalization in a Laundry Proposal Letter?

Answer: Personalization is absolutely vital. Each client has unique needs and preferences. I always tailor my letters to reflect the specific requirements and challenges of the client. 

Personalization shows that I’ve done my research and am committed to providing a solution that fits their exact needs.

Q: Is Follow-Up Necessary After Sending the Proposal?

Answer: Yes, follow-up is essential. I usually wait about a week before reaching out to ensure they’ve had time to review the proposal. This follow-up can be a call or email, offering to discuss any questions they might have. 

It’s a crucial step to show my commitment and keep the lines of communication open.

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Laundromat Business Plan Sample

APR.21, 2018

Laundromat Business Plan Sample

Do You Want to Start Laundromat Business?

Are you planning how to start laundromat business ? This is an excellent business idea considering hygiene is a key component of every individual and society. As a matter of fact, everyone has to regularly wash their clothes and other household items to maintain good standards of hygiene. However, due to the pressures of modern life, people don’t have time to do their own laundry business plan. With this realization, laundry business plan is now a lucrative venture as it promises good profits if the right strategies are put in place. You can either choose to start big or small depending on availability of funds and your target market.

Executive Summary

2.1 the business.

The laundromat business plan will be registered under the name Cleanspot and will be situated in Newport, New Jersey. The laundromat will be owned by Samantha Clever who is a Laundry Specialist by profession.

2.2 Management Team

Samantha Clever who’s the owner of the laundromat is an experienced Laundry Specialist with extensive industry in the laundry business plan. Prior to starting laundromat business plan, Samantha had a successful career that spanned over two decades working for numerous top brands across the U.S.

2.3 Customer Focus

Clean spot business plan for laundromat plans to set up base in a strategic and busy location a high population in need of professional laundry cleaning services. Customers are expected to come from various social, cultural and religious backgrounds.

2.4 Business Target

Cleanspot intends to provide different types of laundry services business plan to residents of Newport and the wider Jersey City.

Laundromat Business Plan - 3 Years Profit Forecast

Company Summary

3.1 company owner.

Samantha Clever is an experienced laundry specialist who has enjoyed a successful career. She is credited and respected for playing a major role in helping to streamline activities and enhance better service delivery.

3.2 Aim of Starting the Business

After major successes in her career, Samantha realized how people are busy and don’t have time to do their laundry business plan. With the demand for professional laundry services increasing, she considered opening a laundromat business plan to meet a demand that was increasingly growing by the day.

3.3 How the Business will be Started

Considering her vast industry experience, Samantha Clever is well versed with the technical and operational procedures associated with a laundromat business plan. She however has engaged business development experts to help her come up with a comprehensive financial analysis for the business. Often ask yourself “how much money do i need to open a laundromat”? Below is the financial analysis for Cleanspot.

Laundromat Business Plan - Startup cost

Services for Customers

Cleanspot is keen on offering a wide variety of laundry services for various types of customers; both residential and commercial. In line with the vision of starting a laundromat business plan that effectively meets customer expectations, the laundromat business plan intends to provide the following services.

  • Self-service washing services for customers
  • Dry cleaning services to cater for various items
  • Ironing and folding of clothes and various fabrics
  • Snack and coffee bar to provide refreshments for customers

Marketing Analysis of Laundromat Business

For the laundry machine for business plan to effectively penetrate the market and provide good services, a detailed market analysis was carried out. The aim of the analysis is to find out how to best implement this laundromat business plan in order to effectively reach out to potential customers.

The business has carefully studied the market, identified the opportunities and formulated a marketing strategy for driving success. More and more people are turning to professional laundry business plan providers for key services creating lucrative business opportunities.

5.1 Market Segmentation

Everybody is in need of laundry services business plan and for this reason, Cleanspot intends to serve a wide range of customers. Newport is a vibrant city with a huge population which offers a ready market for the business. Since the business is located in a busy street, there are numerous opportunities to explore. How to start a laundromat business plan has identified the following customer segments.

Laundromat Business Plan - Market Segmentation

5.1.1 Corporate Executives

Because of their busy lifestyles, the working class doesn’t have ample time do their own laundry. Alternatively, they need a well-equipped and modern laundry facility to do their laundry. Given the fact they earn an income, they’re a lucrative customer segment for Cleanspot because they are expected to generate the highest income revenue for the business. Laundromat business model intends to fully embrace technology and the highest standards of professionalism to attract working class professionals.

5.1.2 Middle Class Households

Households belonging to the middle class category regularly need professional laundry services. In this regard, a good number of customers seeking laundry services from Cleanspot will be come from many middle income households in the neighborhood. In most cases, a lot of laundry is done for households and therefore, the business intends to set up in a large, spacious and welcoming environment to boost revenue.

5.1.3 Business Owners

Just like residential customers, businesses too are in need of regular laundry cleaning services. In this laundromat business model , entrepreneurs have been identified as a lucrative customer segment with potential to generate impressive revenue for the business. In order to focus on key services, business owners opt to outsource their laundry needs to professionals.

5.1.4 Visitors

Newport and Jersey City receive several visitors both on holiday and business trips. Cleanspot hopes to tap into this market by offering quality self-laundry services to visitors looking for a good facility within the neighborhood.

5.1.5 Sport Clubs

Due to engaging in sports activities, sports gear gets dirty and therefore, needs to be cleaned. With numerous sports clubs around Newport, the business hopes to leverage on this revenue opportunity.

5.2 Business Target

Cleanspot plans to setup in superb and strategic location with access to a huge population in need of expert laundry business plan services. Using modern technology and best customer service practices, Cleanspot hopes to implement this laundromat business plan sample to achieve its goals. The business hopes to register an annual sales growth of between 15-20% in the first three years.

5.3 Product Pricing

Pricing of laundry business plan services will be done after extensive market research in order to come up with a competitive pricing structure.

Great service

Great service. Good turnaround time and quality work. Thanks!

In order to realize her goals, Samantha Clever has worked hand-in-hand with experts to formulate a sound marketing strategy for business plan that will drive business growth. The sales strategy for how to open Laundromat business  plan is explained below.

6.1 Competitive Analysis

Cleanspot plans to focus on rolling out a unique and topnotch service delivery package to ensure clients get the best value for their money. Even though there are other laundromat businesses, Cleanspot has identified areas to target in order to maximize revenue.

6.2 Sales Strategy

For Cleanspot to realize its goals, the following strategies have been identified to help the business gain market entry.

  • Organize a party to celebrate the opening of the Laundromat business plan in order to create awareness
  • Advertise Cleanspot on local media channels such as television, radio as well as local newspapers
  • Create a website for the business and maintain an active social media presence on major channels such as Facebook, Twitter and Instagram
  • Place signage and banners at strategic locations to let the public know about the business
  • Hire marketing experts to make the Laundromat a top choice for people looking for professional laundry services
  • Embrace direct mailing coupon marketing strategy
  • Maintain high standards of customer service to ensure all clients who visit the facility feel welcomed
  • Market the business using road shows around the neighborhood to create awareness about Cleanspot

6.3 Sales Forecast

In order to fully implement this laundromat business plan startup venture, a sales forecast is shown below to provide an insight into how the Cleanspot is expected to perform.

Laundromat Business Plan - Unit Sales

Personnel Plan

Cleanspot is focused on providing superb services in order to meet expectations. Before starting a business, it is important to ensure there is a good personnel plan in place. Laundromat business ideas should include conversations about staff structure and management.

7.1 Personnel Plan

The Laundromat business plan is owned by Samantha Clever who will also be the general manager of the business. The business intends to hire the following staff to work in the facility.

  • General Manager (Owner)
  • Assistant Manager
  • 2 Laundromat Assistants
  • 1 Snack Bar Attendant
  • 1 Marketing Executive
  • 1 Security Guard

Successful applicants will be trained in all aspects of the Laundromat to prepare them to serve customers.

7.2 Average Salaries

Cleanspot intends to pay its staff the following average annual salaries in the first three years of operation.

Financial Plan

Cleanspot has prepared a comprehensive financial plan that will show the financial status of a business and offer a path to success. How to start your own laundromat business plan  demands initial startup capital. In this case, Samantha Clever will use capital from her savings assisted by two investors. In addition, a bank loan for a business plan shall be secured to provide additional capital. Below is key financial data for Cleanspot Laundromat business plan.

8.1 Important Assumptions

Financial forecast for Cleanspot shall be based on the assumptions below.

8.2 Brake-even Analysis

Cleanspot Brake-even Analysis is indicated in the graph below.

Laundromat Business Plan - Brake-even Analysis

8.3 Projected Profit and Loss

Profit and Loss information for Cleanspot calculated on a monthly and annual basis is indicated below.

8.3.1 Monthly Profit

Laundromat Business Plan - PROFIT MONTHLY

8.3.2 Yearly Profit

Laundromat Business Plan - PROFIT YEARLY

8.3.3 Monthly Gross Margin

Laundromat Business Plan - GROSS MARGIN MONTHLY

8.3.4 Yearly Gross Margin

Profit and Loss Analysis for Cleanspot Laundromat business plan is shown below.

Laundromat Business Plan - GROSS MARGIN YEARLY

8.4 Projected Cash Flow

Below is a summary of pro forma cash flow, subtotal cash spent, subtotal cash spent on operations, subtotal cash from operations and subtotal cash received.

Laundromat Business Plan - Projected Cash Flow

8.5 Projected Balance Sheet

8.6 business ratios.

All tables in PDF

Cleanspot Business Ratios, Ratio Analysis and Business New Worth are indicated below.

Download Laundromat Business Plan Sample in pdf

Professional OGS capital writers specialized also in themes such as pressure washing business plan , roofing company business plan , computer repair business plan , commercial window cleaning business plan , business plan for a junk removal , developing business plans for cleaning and many others.

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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ProfitableVenture

Laundry Service Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Service Industry » Laundry Business

Laundry and Drycleaning Business

Are you about starting a laundry & dry cleaning business ? If YES, here is a complete sample laundromat business plan template & feasibility report you can use for FREE.

Hygiene is one important thing that must not be practiced with less seriousness; as a matter of fact, it has to be a frequent practice. One must take it really seriously, so as to avert bad odor and sickness; it is for this reason that one must keep things really clean.

This is also the reason why people love to wash their clothes. However, there are times when one might not have the luxury of time to the laundry. That is where the Laundromat business comes in. This is one business that people all over the world are beginning to key into because of the level of profitability which it promises.

If you are thinking to start in this line of trade, then that is a good idea. Good news is that you can choose to start on a small or large scale. This all depends on the capital which you have got to start the business Below is a sample Laundry business plan.

A Sample Laundry Service Business Plan Template

1. industry overview.

In the united states of America and in most developed countries of the world, self-service laundry business which is popularly called Laundromat in the United States is rapidly an essential part of the urban life. This is so because in this age and time, 24 hours seems not to be enough, especially for people that work in the corporate world or even those who run their own businesses.

As the name implies, a self-service laundry or coin wash / laundry or Laundromat is a laundry facility where people come in to personally wash and dry their clothes; technically, customers provide their own labor and still pay the price for making use of the laundry equipment made available.

Customers have the option of paying with coins which is the popular payment option and they can also pay via swipe cards that subtract the cost of the wash or dry or even via mobile money. Despite the fact that customers provide their own labor, some Laundromat owners still employ people to man or provide assistance to customers.

It is normal to find Laundromats where operators are employed to man the day to day operations, as well as provide value added services like; helping customers iron their clothes, starch their clothes, and fold their clothes et al.

Usually when Laundromat hire employees, the core responsibility assigned to them is to man the counter, give directions to customers, sell washing powder, sell laundry bags, provide change and watch over the washing machines and other equipment in the Laundromat to guide against theft of the machines or even customer’s clothes.

Although the laundry industry can be said to be a competitive trade, but it does not in any way stop entrepreneurs who are creative to still make headway in the trade.

It is indeed a profitable industry especially when the business is well located. No doubt busy cities with growing population might just be highly suitable for Laundromat. There are loads of people that patronize Laundromats; and they include; busy corporate executives, students, and even senior citizens.

In the bid to stay afloat in the highly competitive Laundromat business, owners of Laundromats now go the extra mile to ensure that they make their facilities welcoming and conducive for customers. As a result, Laundromats now have coffee bars, snack bars, cigar lounge, video games, children’s playground and free Wi-Fi connection, amongst others.

Over and above, any aspiring entrepreneur can comfortably start his or her own Laundromat business by acquiring an existing Laundromat and then refurbish it to meet the expected standard, or start the business from the scratch by constructing a new one and then equip it with the needed equipment and accessories.

The average startup cost for a standard Laundromat business is around $250,000 to $500,000. When starting your own Laundromat business, ensure that you choose a location where you can easily attract the kind of people that patronize Laundromat services.

2. Executive Summary

Las Vegas City Laundromat is a registered Laundromat facility that was built to serve the people of Las Vegas- especially the busy corporate executives and students. Our Laundromat will be located in the heart of the city of Las Vegas which is less than 30 minute drive from McCarran International Airport in Las Vegas, and 10 minutes minute drive from Mandalay Bay Event Center.

We are strategically positioned in the world’s headquarter for casinos and games; a commercial center and we are set to services the whole of the community as well as visitors and travelers alike. Las Vegas City Laundromat is a standard Laundromat in a 6,000 square feet facility; we have one of the biggest Laundromats with the latest and easy to use washing machines and dryers.

Aside from welcoming customers to do their laundry chores at an affordable fee in our Laundromat, we have a conducive environment that will encourage them to always choose us as their number one choice. We have a coffee bar in our facility, we cigar lounge, we have children’s fun center and video games and snacks bar et al.

Our Laundromat will be open from 6 a.m. and close 10 p.m. from Mondays to Thursdays and will run a 24 hours service from Friday to Sunday. We decided to operate in this format because from our market survey and feasibility studies, we realized that customers usually do most of their laundry during weekends.

Las Vegas City Laundromat is a proud member of the Coin Laundry Association of America and we are well positioned to become one of the leading Laundromat facilities in the whole of Nevada. We will be providing our esteemed customers the right environment and equipment for them to comfortably do their laundry.

We will also provide additional services such as ironing, folding and packaging of clothes for our customers. Our attendants will always be available to change money, sell detergents and softeners et al. We are quite aware that in order to become the number one Laundromat in Nevada, we must continue to make our facility welcoming and relaxing and that is exactly what we will do.

We are open to the use of latest technology in the industry. No doubt our excellent customer service and the range of additional complementary services we offer will position us to become one of the leading Laundromats in Las Vegas, Nevada.

Las Vegas City Laundromat is owned and managed by Anthony Miller and family. The business will be financed by Mr. Miller and he will be actively involved in the day to day operation of the Laundromat. Mr. Anthony Miller has a B.Sc. in Business Administration and Management and he has well over 5 years of experience in the service industry.

3. Our Products and Services

Las Vegas City Laundromat is a standard Laundromat with state of the art facility specifically positioned to become the market leader in the industry. Our major purpose of starting this business is to provide a suitable and comfortable facility where people can easily do their laundries with little stress at an affordable fee.

Much more than providing a facility where people can do their laundries, we also offer complementary services; services that will get our customers hook to us. Bottom line is that we will go all the way to help our customers maximize their time when they patronize our Laundromat. These are the services and amenities that will be made available to our customers;

  • Self – service washing
  • Dry cleaning services
  • Folding and packaging of clothes
  • Home delivery services
  • Cigar lounge
  • Children playground
  • Video games
  • Big screen movies

4. Our Mission and Vision Statement

  • Our Vision is to operate one of the most successfully Laundromat in Las Vegas, Nevada.
  • Our mission is to develop a highly successful and profitable Laundromat business with state of the art facility in the heart of Las Vegas, Nevada; a business that will not only meet the needs of her clients but also supersede their expectations.

Our Business Structure

Las Vegas City Laundromat is set to become one of the leading Laundromat businesses in the whole of Nevada, hence the need for us to build a solid business foundation and business structure that will enable us achieve our aims and objectives.

Excellent customer service and efficiency are top priority for us which is why we will ensure that we look for applicants that match the picture of the business who want to build before hiring them. Although we will provide trainings in areas such as excellent customers services et al, but we will ensure that we shortlist applicants that are customer centric.

In essence, we want to build a team, a dedicated workforce that will work together to help the organization achieve its set targets.

We will not only hire attendants that will help supervise our Laundromat and attend to customers need when they patronize our services, but we will also hire employees that will manage our coffee café, cigar lounge, snacks bar, and our children’s playgrounds et al. Las Vegas City Laundromat will employ customer centric and skilled people to occupy the following position;

  • Manager (Owner)
  • Accountant / Cashier
  • Marketing Officer
  • Laundromat Attendant
  • Coffee Café and Snacks Bar Manager

Cigar Lounge Manager

  • Children’s Playground Manager
  • Security Guard

5. Job Roles and Responsibilities

Manager (Owner):

  • Responsible for providing direction for the business
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for fixing prices and signing business deals
  • Responsible for recruitment
  • Responsible for payment of salaries
  • Responsible for signing checks and documents on behalf of the company
  • Evaluates the success of the organization
  • Responsible for managing the daily activities at the Laundromat
  • Ensures that the facility is in tip top shape and conducive enough to welcome customers
  • Interfaces with vendors
  • Prepares budget and reports for the organization
  • Responsible for Training and Development in the organization
  • Handles procurement
  • Defines job positions for recruitment and managing interviewing process
  • Carries out staff induction for new team hires

Marketing Officer (2)

  • Develops, executes and evaluates new plans for expanding increase sales
  • Documents all customer contact and information.
  • Represents the company in strategic meetings
  • Helps increase sales and growth for the company
  • Manages the company’s CRM system
  • Identifies, prioritizes, and reaches out to new partners, and business opportunities et al

Coffee Café and Snacks Bar Manager:

  • Interacts with customers, take orders for coffee and snacks.
  • Responsible for preparing different flavor and style of coffee for customers
  • Makes lists of supplies in conjunction with the bar manager
  • Ensures that each cup of coffee that leaves the kitchen is tailor made and meet the request of each customer
  • Responsible for quality control
  • Assesses customers’ needs and preferences and make recommendations
  • Makes lists of supplies in conjunction with the management
  • Prepares inventory or purchase requisitions as needed to replenish supplies.
  • Ensures that the assigned bar area is fully equipped with tools and products needed for Mixing beverages and serving guests.
  • Responsible for managing the cigar lounge
  • Prepares inventory or purchase requisitions as needed to re – stock the lounge.
  • Clears ashtrays regularly
  • Ensures that the assigned lounge area is fully equipped with tools and products needed to by our clients

Accountant / Cashier:

  • Moves round the machines to collect payment after each working shift
  • Prepares financial report at the end of every working week
  • Handles all financial transaction on behalf of the company
  • Interfaces with our bankers
  • Responsible for payment of tax, levies and utility bills
  • Handles any other duty as assigned by the manager

Laundromat Attendants

  • Mans the various washing machines and dryers
  • Assists customers as required by them especially on how to operate our machines
  • Provides change for customers
  • Sells detergent and softener to customers
  • Ensures that the Laundromat is clean and ready to welcome customers at all times
  • Responsible for ironing and folding of clothes based on demand
  • Maintains a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors and windows et al.
  • Ensures that toiletries and supplies don’t run out of stock
  • Handles and move objects, such as waste baskets, clothe rack and hand dryer et al
  • Handles special request like pick up and home delivery
  • Handle any other duty as assigned by the manager

Children’s Play Ground Manager

  • Responsible for managing children’s play ground
  • Ensures that the children are safe and happy
  • Makes recommendation for purchase of children’s toys and video games
  • Mops the floors
  • Wipes down the machines
  • Cleans the soap dispensers in your front-load washers
  • Washes off the folding tables
  • Cleans the bathroom
  • Empties the trash
  • Washes the windows
  • Cleans the vending machines, change machines and video game screens

Security Guards

  • Ensures that the facility is secured at all time
  • Controls traffic and organize parking
  • Gives security tips to staff members from time to time
  • Patrols around the building on a 24 hours basis
  • Submits security reports weekly
  • Handles any other duty as assigned by the restaurant manager

6. SWOT Analysis

No doubt starting a Laundromat is indeed capital intensive, especially for aspiring entrepreneurs who may not have huge sum of money saved up in a bank. We are aware that it will require loads of cash to set up a standard Laundromat business in Las Vegas, which is why we decided to do all that is required to build a profitable business

We don’t intend to invest our hard earned money in a business that we know we are not truly cut out for. One of the tools that is required to position us in building a successful Laundromat business is SWOT Analysis.

We hired the services of Mr. Coleman Carrington, an HR and Business consultant who is based in Las Vegas, Nevada, to help us conduct SWOT analysis and draft a laundromat marketing plan for our company and he did a pretty good job for us.

Here is a of the result we got from the SWOT analysis that was conducted on behalf of Las Vegas City Laundromat, Las Vegas, Nevada;

Las Vegas City Laundromat is centrally located in a densely populated area in Las Vegas; our location is in fact one of our major strengths. Aside from the basic service that we offer, we also offer complimentary services that most of our competitors do not offer.

Our Laundromat facility is located inside a very big facility. We have the latest washing machines, dryers and equipment and our attendants are well groomed to handle various classes of customers.

The weakness of Las Vegas City Laundromat could be the fact that it is a new business, which is owned by an individual (a small family), and we may not have the financial capacity to sustain the kind of publicity that can give us leverage.

  • Opportunities:

We are centrally located in one of the busiest areas in Las Vegas and we are open to all the available opportunities that the city has to offer.

Our business concept has also positioned us to attract people who like doing their laundries and catching some fun at the same time. Las Vegas is one of the densely populated cities in the United States, and indeed the population translates to opportunities.

One of the major threats that confronts businesses all over the world is economic downturn; when the economy is bad it affects consumers spending which in turn impacts businesses negatively. Another threat that we are likely going to face to confront us is the emergence of a new Laundromat within the same location where Las Vegas City Laundromat is located.

7. MARKET ANALYSIS

  • Market Trends

The ability for business owners to continue to re – invent itself is key to the success of the business. In the laundry industry especially in the U.S., it is trendy to see laundry companies and Laundromats that add additional complementary services to their business offerings.

Once a Laundromat is conducive and relaxing, it sure attracts customers. This is the strategy that helps Laundromat attract customers. This is why Laundromats are now building kids’ fun centers, holding music concerts, karaoke, selling coffee, snacks, and tobacco and hiring attendants who are friendly and helpful.

As a matter of fact, loads of Laundromat owners now realize that they can increase business by providing a play area for children to play. It is encouraging for parents to bring their kids and get them hooked with fun in the playground under the care of a competent employee, whilst they do their laundries.

It is important to state that despite the fact that the trends mentioned above are favorable to Laundromat owners, this does not in any way suggest that the business is booming. The Laundromat industry is what experts describe as a “mature market.

“ Except for areas where that are highly populated; it is easier to find one or more laundry businesses/ Laundromats in same area in most cities in the U.S.

8. Our Target Market

Before choosing a location for our Laundromat business, we conducted our feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings which is why we deiced to settle for Las Vegas.

Essentially, those who will benefit from our service offering are busy corporate executives, business owners, households, students and travelers / visitors. These are the category of people that we intend marketing our Laundromat business to;

  • Busy Corporate Executives
  • Business Owners
  • Visitors / Travelers
  • Sport clubs

Our Competitive Advantage

From our recently concluded feasibility studies and market survey, we observed that there are several laundry businesses scattered all over the city of Las Vegas, as a matter of fact, there are two or more laundry / Laundromats in same locations in some areas. This goes to show that there are stiffer competition in the industry.

Before launching our Laundromats, we have critically studied the market and we know that we have some form of competitive edge. Our competitive advantage is that we have a standard Laundromat facility that offers additional complementary services that will definitely help us attract and retain customers.

Las Vegas City Laundromat can boast of having state of the art Laundromat facility with latest and easy to use laundry machines (washing machines, dryers, industrial irons et al). We specifically, we leased a big facility, so as to enable us achieve our aim of building a well – equipped children’s playground, coffee and snacks café, cigar lounge amongst others.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Las Vegas City Laundromats will generate income from the following service offerings;

  • Self – service laundry jobs
  • Ironing, folding and packaging of clothes
  • Sale of detergents, laundry bags and other useful laundry products
  • Sale of Coffee
  • Sales of Snacks
  • Pickup and Home delivery
  • Cigar Lounge

10. Sales Forecast

It is important to state that our sales forecast is based on the data gathered during our feasibility studies and also some of the assumptions readily available on the field with reference to similar business in Las Vegas.

We know that we are well positioned and we will definitely attract clients that will not only patronize our Laundromat but clients that will patronize our coffee care and snacks bar, and cigar lounge et al meaning that we will generate additional income from these sources.

Below is the sales projection for Las Vegas City Laundromat, it is based on the location of our Laundromat and the type of services and products that we will be offering;

  • First Year-:  $80,000
  • Second Year-: $120,000
  • Third Year-: $180,000

N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any Laundromat offering same additional services like us within 4.5 miles radius from our Laundromat facility.

  • Marketing Strategy and Sales Strategy

The marketing strategy for Las Vegas City Laundromat is going to be driven basically by making available standard and safe Laundromat facility, excellent customer service and provision of complementary services. We will work hard to build a loyal customer base; customers that will always patronize us over and over again and as well help us use word of mouth publicity to get their friends and acquaintance to patronize us.

We want to drive sales via making available easy to use washing machines, dryers and industrial irons et al. We are quite aware of how satisfied customers drive business growth especially businesses like Laundromat which is why we will always ensure that our customer service and facility are top notch.

Over and above, our unique selling proposition is that we have various complementary service offerings such as coffee café, snacks bar, cigar lounge; children playground, ironing, folding and packaging, pickup and home delivery, and sale of detergents, laundry bags and other useful laundry products.

In view of that, we are going to adopt the following strategies to ensure that we do not only attract customers but ensure that they become loyal customer; Part of the marketing and sales strategies that we will adopt are;

  • Open our Laundromat business with a party and free trial for all our visitors for the first three days of launching the business.
  • Advertise our Laundromat business on national dailies, local TV stations and local radio station
  • Promote our Laundromat business online via our official website and all available social media platforms
  • Continuously Improving the performance of our brands
  • Hire the services of experts to make our brands the first choice for in Las Vegas
  • Delivering consistent customer experiences to all our guest; making our first impression count positively
  • Make use of attractive handbills to create awareness and also to give direction to our Laundromat.
  • Adopt direct mailing coupon marketing approach
  • Position our signage / flexi banners at strategic places
  • Create a loyalty plan that will enable us reward our regular customers
  • Engage on road shows within our neighborhood to create awareness for our Laundromat business.

11. Publicity and Advertising Strategy

We are aware of the power of publicity and advertisement for new businesses like ours which is why we created a budget that will help us access various publicity and advertising platforms that will enable us reach out to our potential market.

At Las Vegas City Laundromat, will ensure that we leverage on all conventional and non – conventional publicity and advertising technique to promote our Laundromat business. Here are the platforms we intend leveraging on to promote and advertise Las Vegas City Laundromat;

  • Encourage our loyal customers to help us use Word of Mouth mode of advertisement (referrals)
  • Advertise our Laundromat business in relevant magazines (America Coin – Op, and Journal Coin Laundry News et al), local newspaper, local TV stations and local radio station.
  • Promote our Laundromat business online via our official website
  • List our Laundromat business on local directories (yellow pages)
  • Sponsor relevant community programs
  • Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, et al to promote our brand
  • Install our Bill Boards on strategic locations
  • Direct coupon mailing approach
  • Engage in road show from time to time
  • Distribute our fliers and handbills in target areas all around Las, Vegas.

12. Our Pricing Strategy

At Las Vegas City Laundromat, our pricing system is going to be based on what is obtainable in the industry, we don’t intend to charge more (except for premium and customized services) and we don’t intend to charge less than our competitors are offering in Las Vegas.

Be that as it may, the management of Las Vegas City Laundromat have put plans in place to offer discount services once in a while and also to reward our loyal customers especially when they refer clients to us. The prices of our products (snacks, cup of coffee, cigar, detergents et al) will be same as what is obtainable in any part of the United States of America.

  • Payment Options

Basically, we have made provisions for our washing machines and dryers to accept coins , but that does not in any way restrict us from receiving payments from other options especially for our complimentary service offerings. In other words, our payment policy is going to be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that will be available in every of our pub;

  • Payment by cash /coins
  • Payment via Point of Sale (POS) Machine
  • Payment via online bank transfer (online payment portal)
  • Payment via Mobile money

In view of the above, we have chosen banking platforms that will help us achieve our payment plans without any difficulty.

13. Startup Expenditure (Budget)

This is the key areas where we will spend our start – up capital on;

  • The Total Fee for Registering the Business in Las Vegas, Nevada – $750 .
  • Legal expenses for obtaining licenses (Health department license and business license) and permits (Fire department permit, Air and water pollution control permit, and Sign permit et al) – $4,500.
  • Marketing promotion expenses (2,000 flyers at $0.04 per copy) for the total amount of $3,580 .
  • Cost for hiring Consultant – $2,000 .
  • Insurance (general liability, theft, workers’ compensation and property casualty) coverage at a total premium – $30,800 .
  • Cost of accounting software, CRM software and Payroll Software – $3,000
  • Cost for leasing facility for the Laundromat – $70,000 .
  • Cost for facility remodeling – $50,000 .
  • Other start-up expenses including stationery – $1000
  • Phone and Utilities (gas, sewer, water and electric) deposits – ( $3,500 ).
  • Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
  • The cost for Start-up inventory – $15,000
  • Storage hardware (bins, utensil rack, shelves, glasses case) – $2,720
  • The cost for Washer hook-up fees (sewer connection) – $800
  • Cost for serving area equipment for coffee café and snacks bar ( glasses, flatware) – $5,000
  • Cost for laundry machines and equipment (washing machines, dryers, industrial irons, ironing board et al ) – $100,000
  • The cost for the purchase of furniture and gadgets (, Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al) – $30,000 .
  • The cost of Launching a Website – $600
  • The cost for our grand opening party – $5,500
  • Miscellaneous supplies (cleaning supplies, soap, invoices for wash-and-fold, bathroom supplies, etc.) – $10,000

We would need an estimate of $1 million to successfully launch our Laundromat business in Las Vegas Nevada. Please note that the startup cost is higher than the average startup cost for a Laundromat business simply because we intend adding coffee café, snacks bar, cigar lounge and children’s playground.

Generating Funding / Startup Capital for Las Vegas City Laundromat

Las Vegas City Laundromat is a family business and it will be financed by the owner who is also the Laundromat manager. These are the areas where we intend sourcing for fund for Las Vegas City Laundromat;

  • Generate part of the start – up capital from personal savings and sale of his stocks
  • Generate part of the start – up capital from family members and friends (soft loans)
  • Generate a larger chunk of the startup capital from the bank.

14. Sustainability and Expansion Strategy

Las Vegas City Laundromat is set to become the number Laundromat business in the whole of Nevada which is why we took our time to craft out business plan that will help us sustain the business , as well as grow the business. Part of the plans we have in place to sustain our Laundromat is that we will have efficient machines and equipment.

We will also continue to deliver quality services, improvise on how to do things faster and cheaper. We are not going to relent in providing conducive environment for our workers and also the required trainings that will help them deliver excellent services at all times.

We are quite aware that our customers are key component to the growth and survival of our business hence we are going to continuously engage them to give us ideas on how to serve them better. We will not waste time in diversifying our services; expand our products and service offerings once the need arises.

Check List / Milestone

  • Business Name Availability Check: Completed
  • Business Registration: Completed
  • Opening of Corporate Bank Accounts: Completed
  • Securing Point of Sales (POS) Machines: Completed
  • Opening Mobile Money Accounts: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit licenses (Health department license and business license, Fire department permit, Air and water pollution control permit, and Sign permit et al): Completed
  • Purchase of Insurance for the Business: Completed
  • Acquiring facility and remodeling the facility: In Progress
  • Conducting Feasibility Studies: Completed
  • Generating capital from family members: Completed
  • Applications for Loan from the bank: In Progress
  • writing of business plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents and other relevant Legal Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
  • Recruitment of employees: In Progress
  • Purchase of laundry machines and equipment ( washing machines, dryers, industrial irons, ironing board et al ): In Progress
  • Purchase of furniture and gadgets (Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al): In progress
  • Creating Official Website for the Company: Completed
  • Creating Awareness for the business both online and in the neighborhood: In Progress
  • Health and Safety and Fire Safety Arrangement (License): Secured
  • Opening party / launching party planning: In Progress
  • Establishing business relationship with vendors – suppliers of all our needed laundry accessories, drinks, and tobacco et al: In Progress

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Sample Laundry and Dry Cleaning Business Plan

Laundry business plan pdf sample.

Do you want to start a laundry business or do you want to expand one?

This is the right post for you to learn how to start or expand a laundry business.

A laundry business is a very lucrative and profitable business when done well, it is an easy business to start which can be done by anyone.

Do you know that the laundry business can guarantee you a 30% to 35% return on investment and sometimes even as high as a 100% return on investment? Do you know that there is a recession-proof business?

This business also needs absolutely no prerequisite skills or training. It costs almost nothing to startup.

DISCOVER: Profitable Businesses to Invest In

This great business is a laundry business. The laundry business involves the use of water, soap, or other detergents to wash clothes and other linens or garments for customers who pay for such services.

GUIDE: HOW TO START A JEANS BUSINESS

In Nigeria, there are 1.7 million people all of which put on clothes. More than 40% of this population do not have the time or the energy to do their laundry and rely on other people to do their laundry for them.

This is why a laundry business is lucrative business. It is important to note that laundry is quite different from dry cleaning as the latter does not involve the use of water while the former does.

To become a millionaire, you don’t necessarily have to start a very big business, small businesses like the laundry business I am talking about can also make you rich and be a great person.

One very important thing that a laundry business should have is a fixed price, for instance, a price of $50 can be fixed for washing and ironing a shirt. So, also you determine the price for each clothing [gown’ skirt, trouser, etc.].

The success of the business depends on the number of regular customers the business has.

For someone who is about to start a business, the laundry business should be one of your considerations. It is a clean business that is respectable and profitable.

There are many types of laundry businesses but for someone that wants to start small, home-based laundry services are the best. You can pick from any of these services laundry and dry cleaning companies render to the public to start the business.

Here is a sample business plan for starting a laundry and dry cleaning service.

Step 1: Get Registered

This is the very first step to take when starting a laundry business. It is important to register your laundry business name especially if you want to be taken seriously and you are planning on expanding your laundry business to a big one with various branches.

Your laundry business must be registered with the appropriate commission depending on your country. For instance, you register with the Corporate Affairs Commission in Nigeria.

Even when you are operating from home, you still have to register your laundry business and this must be done before opening your laundry business to the public.

This will help in the stability of your business and prevent future problems with the commission or government.

Step 1: Training

It is an important aspect of starting a laundry business. A person who is trained in this business will have a professional touch that will not have been there if not for the training.

Training can be done at existing and successful laundry businesses, the success of a laundry business partly depends on how well it is performed.

Step 2: Get your Capital and Purchase the needed Equipment

The type of laundry business you want to start either small or big will determine its starting cost considering the space, equipment, and staff that will be needed. The size of the laundry business will determine the type of equipment that will be needed either industrial tools or basic ones.

The next step to take is raising the capital for your laundry business. Now, this can be done in two ways depending on the scale of the laundry business you are interested in.

For a small-scale laundry business, the materials and equipment you are going to need would include; basins and buckets, ironing board and pressing iron, pegs, clothesline, hangers, detergents and starch, and a generator (optional).

For a larger scale laundry business, you would need a washing machine, hangers, generator, borehole, pressing iron and ironing table, drier, packaging nylons, glass shelf (for displaying clothes after washing them), towels, and office space among others.

Depending on the scale of the laundry business you intend to go into, it is important to get your capital ready.

In starting a laundry business, some of the basic equipment you need are:

‱ Ironing Table 

The ironing table should be wide enough for convenience and also have a wide pressing space. You will be doing lots of ironing, so a smooth and wide ironing table is necessary.

‱ Garment Conveyor 

This is used in hanging finished clothes. Furniture makers can locally make it, and it should be extended to avoid the stuffing of clothes. There are also standard conveyors mostly used by big laundry businesses.

‱ Pressing Iron 

A good pressing iron is needed for efficiency purposes since you are handling other people’s clothing not yours. Using a bad or poor pressing iron might cause havoc by ruining customers’ clothes and spoiling your reputation.

Other pieces of equipment are big washing basins, ironing space, laundry detergent, clothespin, drying space, and so on. Starting a laundry business is not very challenging, it can even be started in one’s home and expanded over time.

Step 3: Location

When it comes to the laundry business, location is an important factor. Who are your target customers? Your laundry business should be located close to them. This increases patronage and saves cost when you are doing customer drop-offs and delivery of washed items to customers.

People who usually patronize the services of the laundry business include civil servants, hotels, corporate workers, hospitals, students among others. Locating your laundry business close to either of the following could help to boost your laundry business. The best location for laundry businesses is busy industrial areas, housing estates, hotels, universities, etc. A laundry business with good services in such areas will be successful.

The location of your laundry business matters a lot and partly determines the success of your laundry business.

Having a laundry business in a low-profile area is the wrong location because most of the people living there will most likely wash their clothes themselves.

The space you decide to rent for your laundry business is also important as you would need enough space indoors for all your equipment and where to hang clothes and other linens after washing.

If you are not planning on getting a dryer, it is important to have enough space outdoors for hanging clothes. You need to choose a place that is not located close to a busy street, waterlogged environment, or where smoke could come in contact with your clothes e.g from suya joints, or burning of waste.

Step 4: Spread the Word

The next important step to take is advertising your laundry business. Your customers are your number one advert platform. This is why it is very important to render the best services as much as you can.

Try as much as you can to always deliver before the time specified and avoid any form of disappointment. You could also take your laundry business online and spread the word on social media.

At the startup stage, you could go from door to door and share flyers about your laundry business.

Step 5: Hire the Needed Human Resource

For your laundry business, you would need people to do the laundry and ironing. You would also need someone to handle the bookkeeping, talk to customers as well as inspect clothes brought in to be washed and ironed. You could start with just two employees, one handling the books while the other washes and irons.

Step 6: Offer the Best Services and Pricing

To boost your laundry business it is also important to offer customers the best service. You could decide to offer free services which could range from free delivery to ‘pay to wash 5 shirts and wash one free’ services to customers as this could also help increase patronage. Try as much as possible not to mix up customers’ clothes.

Use perfumed detergents for washing clothes, treat them with the utmost respect, and do not forget to thank them for patronage as this is very important.

Step 7: Competition

In dealing with competitions, you should be able to offer very good services especially the ones that are not offered by your competitors. You can even start your business by offering free services for publicity’s sake and ensuring that you do not disappoint customers. Always have customers’ clothes ready before or on the deadline and can also offer home delivery.

After a few years of starting a laundry business, one of the main objectives of your business should be expanded.

Expanding your laundry business will make it grow more into a profitable enterprise.

One very effective way to expand your laundry business is by opening another location. In opening another location for your business, you must have the necessary tools needed in managing multiple businesses.

Having well-trained employees and equipment of good quality will make your job easier and more efficient. It is certain to face challenges when opening another location for your business.

The following are some of the challenges faced in opening another location for your laundry business:

‱ Management: Managing more than one location by splitting time, overseeing everything and handling training of employees is not an easy task.

‱ Equipment: Getting equipment for the new location will eat deep into the purse of the business or owner.  Time: Handling businesses in more than one location is time-consuming most especially for someone who always has busy schedules.

The laundry business has been one of the best businesses that have is very lucrative. So if you have got the interest, waste no more time and quickly invest in the laundry business.

BONUS GUIDE

How to Start a dry cleaning business is one good way to make money most especially if you live in an urban area. It can be a good source of steady income for the entrepreneur if it is located in a well-trafficked area.

Many entrepreneurs venture into this business because it is never affected by the economic recession. The best part for most entrepreneurs is that starting a dry cleaning business does not involve large capital and it has a very high demand.

In this post, I will be sharing with you how to start a dry cleaning business and generate big money from your community dwellers. This is a business that never fades as everyone puts on clothes and some have a busy schedule that they don’t have the time to do laundry.

You stand a good chance to make a lot of money if you can start this business with the right planning and execution in place.

First Go Gain Experience

It is always advisable for the entrepreneur to first go and gain experience in an existing dry cleaning firm. This is very crucial for the success of a dry cleaning business.

Working in an existing dry cleaning shop will help you determine if the business is profitable as you think it is. You will gain first-hand experience.

You will also learn about the equipment you will be needing and how much you will need to spend when opening your own dry cleaning business.

If working for an existing dry cleaning business is not an option for you, you can either go conduct detailed research on the business by going online and asking questions on places like Quora or you can employ someone with years of experience in the dry cleaning business to manage your business for you.

Make a Business Plan

The way you intend to run your business has to be put into writing if you want to succeed. The dry cleaning business is a very wide niche that entails so many services. You need to decide on the type of services you will be provided in your business plan for laundry and dry cleaning.

Will you be providing pickup and delivery services? Do you have a place already or will you rent a place? How many employees will you start with? There are many more questions you will need to answer in your business plan.

You will still have to figure out your business plan, your target market, and your marketing plan too. Include every of your move and forecast your expenditure and income.

Decide on Your Location and Model

You will need to know where you choose to plant your business even before you start looking for funds. This helps you know how much you will be needed for rent and so factor in the cost in your business plan.

If you will need to add a delivery service to your dry cleaning business, you will need to have a vehicle and a reliable driver also. Whether you choose the traditional storefront business model or you go mobile, focus on giving your customers what they want when they want it.

If you can make your customers happier because they came into the dry cleaner today – you are likely to have that customer for life.

Secure Funding

Once you have known how much you will be needing to launch your dry cleaning business, you will need to secure funding to get the business started. The cost of running your dry cleaning business depends on the business model you have chosen for your business.

Though your savings might be able to cover some expenses, there may still be cases where you will need funds from a third party like banks, other financial institutions, friends, or family members.

This is where your business plan comes to the rescue. But, if you would not want to start your dry cleaning business on a loan, you can get a partner. The cost of starting your dry cleaning business is now split into two, making it easy for you.

Another way to solve the area of getting funds is by starting a franchise still in this niche. You can search for low franchise opportunities that you can become a franchisee to and start your business.

Most franchise companies provide funds for their franchisees that help cover startup costs and franchising fees. So, you have a different funding option available to you to get your dream business started.

Obtain Necessary Permits and Licenses

Running any legal business requires licenses from the concerned government department.

You will need a special permit from various departments such as pollution control, sewage control, and many others before you can start your dry cleaning business.

Contact your local or state officials to obtain the necessary papers to start your dry cleaning business.

Equipment It is impossible to run a dry cleaning business without dry cleaning equipment. You may not need more than three dry-cleaning machines to get started. Decide on the machines you can afford according to the available capital.

Advertise Your Business

You have to market your business to bring in customers. You might have the best equipment and the best laundry services in town. The fact remains that for you to be able to make sufficient income, you need to market your business to attract customers.

Look for cost-efficient ways to market your dry cleaning business and make sure it is effective. Television and Radio advertising might be expensive but it converts faster.

If you don’t have a budget for that, you can take leverage of social media platforms like Facebook and Instagram Ads and target who you want to reach with your advert message.

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Sample Laundromat Business Plan

Laundromat Business Plan Template

Writing a business plan is a crucial step in starting a laundromat. Not only does it provide structure and guidance for the future, but it also helps to create funding opportunities and attract potential investors. For aspiring laundromat business owners, having access to a sample laundromat business plan can be especially helpful in providing direction and gaining insight into how to draft their own laundromat business plan.

Download our Ultimate Laundromat Business Plan Template

Having a thorough business plan in place is critical for any successful laundromat venture. It will serve as the foundation for your operations, setting out the goals and objectives that will help guide your decisions and actions. A well-written business plan can give you clarity on realistic financial projections and help you secure financing from lenders or investors. A laundromat business plan example can be a great resource to draw upon when creating your own plan, making sure that all the key components are included in your document. The laundromat business plan sample below will give you an idea of what one should look like. It is not as comprehensive and successful in raising capital for your laundromat as Growthink’s Ultimate Laundromat Business Plan Template , but it can help you write a laundromat business plan of your own.

Example – SpinCycle Laundry

Table of contents, executive summary, company overview, industry analysis, customer analysis, competitive analysis, marketing plan, operations plan, management team, financial plan.

At SpinCycle Laundry, we are committed to revolutionizing the laundry experience for our customers in Atlanta, GA. Our state-of-the-art laundromat provides an array of services designed to meet the diverse needs of our community, including self-service washing machines, dryer facilities, wash-and-fold services, commercial laundry solutions, and dry cleaning. We pride ourselves on our focus on convenience, affordability, and quality, aiming to make laundry a hassle-free task for everyone. Located in a prime area that is easily accessible to our target market, we ensure our facility is not just a place to do laundry, but a space where customers enjoy spending their time.

Our journey so far at SpinCycle Laundry has been marked by several key accomplishments and a clear set of success factors that drive our operations. Firstly, securing a prime location in Atlanta, GA, has been crucial in attracting a broad customer base. Additionally, obtaining the necessary permits and licenses has allowed us to operate confidently within legal frameworks. Implementing an efficient operational system and launching a targeted marketing campaign have been pivotal in establishing our brand presence and attracting customers. Furthermore, the introduction of a loyalty program has significantly contributed to customer retention. Our focus now is on reaching a monthly revenue of $15,000 and evaluating expansion opportunities, underpinning our commitment to growth and excellence in service.

The laundry service industry is experiencing a positive growth trajectory, largely driven by urbanization, increasing disposable incomes, and the rising demand for convenience services. Technological advancements have also played a significant role, introducing efficiencies in operations and enhancing the customer experience. Despite the competitive landscape, there is a clear opportunity for laundromats that offer differentiated services, such as eco-friendly options or added customer conveniences, to capture market share. The industry’s future looks promising, with a continued focus on sustainability and customer-centric services expected to drive growth.

Our target customers encompass a wide demographic, including busy professionals, families, students, and commercial entities in Atlanta, GA. These groups are characterized by their demand for convenience, quality, and affordability in laundry services. Busy professionals and students, in particular, value time-saving solutions like our wash-and-fold services, while families and commercial clients, such as hotels and restaurants, prioritize efficiency and reliability. Understanding the diverse needs of our customer base enables us to tailor our offerings effectively, ensuring we meet and exceed their expectations.

Brookhaven Laundry, The Laundry Lounge, Patio Laundry

Our competitive edge at SpinCycle Laundry is underscored by our comprehensive range of services, competitive pricing, and a focus on customer satisfaction. Unlike Brookhaven Laundry, which limits its service variety, and Patio Laundry, which targets a niche eco-friendly market, we offer a broad spectrum of laundry solutions to cater to a diverse customer base. Furthermore, our approach contrasts with The Laundry Lounge by emphasizing quick, efficient service alongside comfort, rather than relying solely on a lounge concept. This strategic positioning allows us to attract and retain customers seeking both convenience and quality in their laundry services.

At SpinCycle Laundry, our marketing plan is centered around highlighting our comprehensive range of services, competitive pricing, and the superior quality we bring to the laundry industry. Our product and service offerings are designed to cater to the varied needs of individual and commercial clients, ensuring convenience and efficiency at every touchpoint. Our pricing strategy is competitive, offering value for money while ensuring the sustainability of our business. To promote our services, we are implementing a multifaceted campaign that includes social media marketing, local advertising, and strategic partnerships with nearby businesses and community organizations. By focusing on these areas, we aim to build a strong brand presence in the community and establish SpinCycle Laundry as the go-to laundromat in Atlanta, GA.

Our operations plan is structured around achieving key milestones that are critical to our success. These include securing a prime location, obtaining the necessary permits and licenses, and setting up a welcoming and efficient facility. Our operational processes are designed to ensure high levels of customer satisfaction through efficient service delivery, regular equipment maintenance, and strict cleanliness standards. We are also focused on implementing an effective marketing strategy to build brand awareness and attract a strong initial customer base. Achieving a steady monthly revenue of $15,000 and exploring expansion opportunities are our primary goals, as we strive to solidify our market presence and contribute to the growth of the laundry service industry.

Our management team at SpinCycle Laundry brings together a wealth of experience in the laundry service industry, business management, and customer service. This diverse skill set ensures that we are well-equipped to oversee daily operations, strategic planning, and customer engagement effectively. Our team’s strong leadership and commitment to excellence form the backbone of our operations, driving our vision of providing the best laundry service experience to our community in Atlanta, GA.

Welcome to SpinCycle Laundry, a new Laundromat that has recently opened its doors to serve the residents of Atlanta, GA. As a local laundromat, we’ve recognized the gap in the market for high-quality laundry services and are here to fill that void. Our mission is to provide our community with a reliable, efficient, and affordable place to take care of all their laundry needs.

At SpinCycle Laundry, our offerings are designed with our customers in mind. From self-service washing machines and dryer facilities for those who prefer doing their laundry, to wash-and-fold services for busy individuals who’d rather leave the task to us. We also cater to businesses with our commercial laundry services, and for those special items, we offer dry cleaning services. Our variety of services ensures that we meet the diverse needs of our Atlanta customers.

Our location in Atlanta, GA, is no coincidence. We chose this vibrant city to serve its residents and to become a part of the community. By being based here, we can ensure that our services are easily accessible to everyone in Atlanta, making laundry day less of a chore and more of a convenience.

SpinCycle Laundry stands out for several reasons. Our founder brings invaluable experience from previously running a successful laundromat, ensuring that we know the ins and outs of the business. Moreover, our competitive edge lies in our ability to offer a wider range of laundry services than our competition, and at more affordable prices. These factors make us uniquely qualified to succeed and become a staple in our community.

Since our founding on January 5, 2024, SpinCycle Laundry has been diligently working towards establishing ourselves as the go-to laundromat in Atlanta. We are proud to be a S Corporation, a testament to our professional commitment and the serious aspirations we have for our venture. Our accomplishments to date include the creation of our logo, the development of our unique company name, and securing a prime location for our laundromat. Each step has been taken with our future customers in mind, ensuring that we build a brand that is both inviting and reliable.

The Laundromat industry in the United States is a thriving market that continues to grow in size. According to market research, the industry generated approximately $5 billion in revenue in 2020. This indicates the significant demand for laundry services in the country. Furthermore, experts predict that the market will continue to expand at an annual growth rate of 3.6% over the next five years. This projected growth highlights the opportunities available for businesses like SpinCycle Laundry to tap into the expanding market and capture a share of the industry’s revenue.

Several trends in the Laundromat industry contribute to the positive outlook for SpinCycle Laundry. Firstly, there has been an increasing shift towards convenience and time-saving services among consumers. This has led to a growing demand for self-service Laundromats, where customers can conveniently wash and dry their clothes without the need for extensive time investment. SpinCycle Laundry’s self-service model aligns well with this trend, positioning the business to attract customers seeking a quick and hassle-free laundry experience.

Another trend that favors SpinCycle Laundry is the rising focus on environmental sustainability. Many consumers are becoming more conscious of their carbon footprint and are seeking eco-friendly alternatives in various aspects of their lives, including laundry. SpinCycle Laundry’s commitment to using energy-efficient washing machines and environmentally friendly detergents can help differentiate the business and attract customers who prioritize sustainability. By capitalizing on these industry trends, SpinCycle Laundry has the potential to flourish in the Atlanta market and establish itself as a reputable and profitable Laundromat.

Below is a description of our target customers and their core needs.

Target Customers

SpinCycle Laundry will target local residents as its primary customer base. These individuals, living within a close radius to the Laundromat, will seek convenient and reliable laundry services. The ease of access for these local customers is a key factor in their decision-making process.

Beyond local residents, SpinCycle Laundry will also cater to college students residing in nearby campus housing or apartments. This demographic often lacks in-unit laundry facilities and will value the affordability and efficiency of SpinCycle’s services. Their consistent need for laundry services throughout the academic year ensures a steady stream of business.

Lastly, SpinCycle Laundry will tailor its services to meet the needs of small businesses in the area. These could include local restaurants, bed and breakfasts, and small hotels, which require regular laundering of linens, uniforms, and other textiles. Offering bulk service deals and quality assurance will be crucial in securing and retaining this customer segment.

Customer Needs

SpinCycle Laundry meets the essential need for high-quality laundry services that residents in the area seek. Customers can expect their garments to receive top-notch care, ensuring that clothes come back looking and feeling fresh. This attention to detail in the cleaning process distinguishes SpinCycle from competitors, making it a preferred choice for those who value the longevity and appearance of their wardrobe.

In addition to quality, SpinCycle Laundry understands the importance of convenience for its customers. The facility offers extended hours to accommodate the busy schedules of Atlanta’s working professionals, students, and families. With state-of-the-art machines that reduce washing and drying time, customers can complete their laundry tasks more efficiently, freeing up time for other important activities in their lives.

Lastly, SpinCycle Laundry is committed to providing a comfortable and welcoming environment for its patrons. The clean, well-lit space, equipped with amenities such as free Wi-Fi and comfortable seating areas, allows customers to relax or catch up on work while they wait. This emphasis on creating a positive customer experience ensures that a visit to SpinCycle is more than just a chore, but a pleasant part of their weekly routine.

SpinCycle Laundry’s competitors include the following companies:

Brookhaven Laundry offers a range of laundry services including self-service laundry, wash-and-fold, and dry-cleaning. They focus on providing a clean, modern, and user-friendly environment. Their price points vary depending on the service, with self-service being the most economical option and dry-cleaning being at a higher price point. Brookhaven Laundry has a strong presence in the Brookhaven area, making it a convenient option for residents living nearby. They tailor their services to cater to a diverse customer segment, including busy professionals, families, and students. A key strength is their strategic location which attracts a steady flow of customers. However, they face limitations in their service variety, primarily focusing on basic laundry needs without offering specialized services.

The Laundry Lounge differentiates itself by offering a unique, relaxed atmosphere where customers can wait for their laundry. They provide free Wi-Fi, comfortable seating areas, and even a small café where customers can purchase drinks and snacks. This creates a pleasant environment, encouraging customers to stay onsite while their laundry is being processed. Their pricing is competitive, aiming to offer value-added services at reasonable rates. The Laundry Lounge serves a broad customer base, including young professionals and students who appreciate the lounge-like setting. The incorporation of technology for easy service usage and payment is a key strength. However, their weakness lies in potential over-reliance on the lounge concept, which may not appeal to customers seeking quick in-and-out service.

Patio Laundry is known for its eco-friendly approach, using high-efficiency machines and biodegradable detergents. They offer self-service laundry, wash-and-fold, and an ironing service. Their pricing reflects the premium nature of their eco-friendly services, slightly higher than conventional laundromats. Located in an area with high foot traffic, Patio Laundry attracts environmentally conscious customers. They have a strong customer segment among individuals who prioritize sustainability. A major strength is their commitment to reducing the environmental impact of laundry processes. However, their focus on eco-friendly services may alienate customers looking for the lowest cost option, presenting a weakness in their business model.

Competitive Advantages

At SpinCycle Laundry, we understand the diverse needs of our customers, and that’s why we offer a wide range of laundry services that go beyond what our competition can provide. From standard washing and drying to specialized care for delicate garments, our services are designed to meet every possible laundry need. Our commitment to affordability without compromising on quality gives us a distinct edge. Customers can expect top-notch service that fits their budget, making us the go-to choice for laundry services in the community. This comprehensive approach ensures that every customer leaves satisfied, knowing that all their laundry needs can be met under one roof.

In addition to our broad service range and competitive pricing, we pride ourselves on utilizing state-of-the-art laundry technology. This not only guarantees a superior clean for every type of fabric but also contributes to a more sustainable environment by using less water and energy. Furthermore, our convenient location and extended operating hours are designed to accommodate the hectic schedules of our customers, ensuring easy access to our services at times that best suit them. Our dedicated customer service, where we prioritize the customer experience, sets us apart, fostering a loyal customer base that trusts us with their every laundry need. Through these advantages, SpinCycle Laundry creates unparalleled value for our customers, establishing us as a leader in the local laundry industry.

Our marketing plan, included below, details our products/services, pricing and promotions plan.

Products and Services

SpinCycle Laundry offers a comprehensive range of laundry services tailored to meet the needs of both individual customers and commercial entities. With a focus on convenience, affordability, and quality, our Laundromat stands out by providing a variety of laundry solutions designed to make life easier for those living and working in the area.

At the core of SpinCycle Laundry’s offerings are the Self-Service Washing Machines. These high-efficiency machines come in various sizes to accommodate different loads, from small personal laundry batches to larger family-sized ones. Customers can expect to pay an average of $2.50 to $5.00 per load, depending on the machine size and the specific washing program selected. This option is perfect for those who prefer to handle their laundry personally, offering both flexibility and efficiency.

Complementing the washing machines are the Dryer Facilities. With state-of-the-art dryers that ensure quick and even drying, customers can use these facilities at an average cost of $2.00 to $4.00 per load. The pricing varies based on the drying time required, which allows customers to manage their laundry expenses according to their specific needs. This service ensures that even the busiest individuals can walk away with dry, ready-to-wear clothes in no time.

For those looking for a more hands-off approach to laundry, SpinCycle Laundry provides Wash-and-Fold Services. This premium service offers the convenience of dropping off laundry and picking it up clean, folded, and ready to be put away. Customers can expect to pay an average of $1.25 per pound of laundry, with a typical minimum charge applying. This service is ideal for busy professionals or anyone looking to save time on their laundry chores.

SpinCycle Laundry also caters to commercial clients through its Commercial Laundry Services. Designed for businesses such as hotels, restaurants, and medical facilities, this service offers tailored solutions to meet the high-volume laundry needs of commercial entities. Pricing is customized based on the volume and specific requirements of the business, ensuring cost-effectiveness and efficiency for all commercial laundry needs.

Lastly, Dry Cleaning Services are available for those garments that require special care. SpinCycle Laundry uses the latest dry cleaning technologies to ensure the highest quality cleaning and care for delicate fabrics and specific items such as suits, dresses, and coats. Customers can expect average prices to start from $10.00 per item, providing a reliable option for preserving the quality and appearance of their most valued garments.

SpinCycle Laundry is dedicated to offering a wide range of laundry services that meet the diverse needs of its customers. With competitive pricing and a focus on customer satisfaction, SpinCycle Laundry aims to be the go-to option for all laundry needs in the community.

Promotions Plan

SpinCycle Laundry will employ a comprehensive promotional strategy to engage and attract customers in Atlanta, GA. Central to this strategy is a robust online marketing campaign, which will encompass both social media engagement and SEO optimization to increase visibility and drive traffic. Through platforms such as Instagram, Facebook, and Twitter, SpinCycle Laundry will connect with potential customers by sharing relevant content, promotional offers, and customer testimonials. Additionally, by optimizing its website for search engines, SpinCycle Laundry will ensure that individuals searching for laundry services in Atlanta are more likely to find their business at the top of their search results.

Beyond online marketing, SpinCycle Laundry will also leverage local partnerships and community events to enhance brand visibility and foster a strong local presence. By collaborating with nearby businesses and participating in community events, SpinCycle Laundry will introduce its services directly to potential customers, creating opportunities for personal engagement and relationship building. This approach not only aids in attracting new customers but also contributes to building a loyal customer base through positive community relations.

Email marketing campaigns will serve as another crucial component of SpinCycle Laundry’s promotional efforts. By collecting email addresses both in-store and online, SpinCycle Laundry will regularly update its subscribers with special offers, discounts, and useful laundry tips. This direct form of communication will keep the brand at the forefront of customers’ minds, encouraging repeat business and word-of-mouth referrals.

To further distinguish itself from competitors, SpinCycle Laundry will offer introductory promotions to first-time customers, such as discounts or additional services at no extra cost. These promotions, advertised prominently on both its website and social media channels, will serve as an incentive for potential customers to try out SpinCycle Laundry’s services, with the expectation of converting them into regular patrons.

Lastly, SpinCycle Laundry will invest in high-quality signage and attractive in-store branding to catch the eye of passersby and create a welcoming environment for customers. By ensuring that the physical appearance of the laundromat reflects the quality and professionalism of the services offered, SpinCycle Laundry will make a strong first impression on potential customers, encouraging them to step inside and experience the difference for themselves.

In conclusion, SpinCycle Laundry’s promotional strategy is multi-faceted, combining online marketing, local partnerships, email campaigns, introductory promotions, and attractive physical branding to attract and retain customers. Through these efforts, SpinCycle Laundry will establish itself as a top choice for laundry services in Atlanta, GA.

Our Operations Plan details:

  • The key day-to-day processes that our business performs to serve our customers
  • The key business milestones that our company expects to accomplish as we grow

Key Operational Processes

To ensure the success of SpinCycle Laundry, there are several key day-to-day operational processes that we will perform.

  • Greet customers promptly and courteously upon entry.
  • Answer all customer inquiries, whether in person or via phone or email, with accurate information about services and pricing.
  • Handle complaints and feedback efficiently, aiming for customer satisfaction.
  • Sort laundry by color, fabric type, and cleaning requirements before washing.
  • Operate washing machines and dryers according to manufacturer guidelines to ensure proper cleaning and care of customer garments.
  • Apply stain removal treatments as necessary, taking care to follow best practices for each fabric type.
  • Fold, press, and package laundry neatly for customer pick-up.
  • Perform daily maintenance checks on all machines to ensure they are operating efficiently and safely.
  • Clean lint traps, machines, and work areas throughout the day to maintain a hygienic environment.
  • Sanitize common areas, including counters, seating areas, and door handles, multiple times a day to protect against the spread of germs.
  • Process payments accurately, whether in cash, credit/debit card, or through mobile payment platforms.
  • Manage cash flow diligently, ensuring enough change is available and deposits are made regularly.
  • Track all transactions meticulously for accounting and inventory purposes.
  • Regularly check inventory levels of laundry detergents, fabric softeners, stain removers, and other supplies.
  • Reorder supplies in a timely manner to avoid running out of necessary items.
  • Conduct periodic inventory audits to ensure accuracy and identify any discrepancies.
  • Update social media platforms and the company website with current promotions, hours of operation, and any changes in service.
  • Engage with customers online to build relationships and encourage repeat business.
  • Distribute promotional materials, such as flyers or discount coupons, in the local community to attract new customers.
  • Schedule staff efficiently to cover all operational hours, including weekends and peak times.
  • Train employees thoroughly in customer service, machine operation, and safety procedures.
  • Conduct regular performance reviews and provide feedback to help employees grow and improve.

SpinCycle Laundry expects to complete the following milestones in the coming months in order to ensure its success:

  • Securing a Prime Location: Identifying and securing a lease for a strategic location in Atlanta, GA, that is easily accessible, visible, and within a community with a high demand for laundry services. This location should also offer ample parking and be in a safe neighborhood to attract a steady flow of customers.
  • Obtaining Necessary Permits and Licenses: Completing all the legal requirements, including obtaining the necessary business permits and licenses required to operate a laundromat in Atlanta, GA. This will also involve ensuring compliance with health, safety, and environmental regulations.
  • Building Out the Laundromat: Designing and constructing the interior layout of the laundromat with efficient use of space, installing high-quality, energy-efficient laundry machines, and setting up a comfortable waiting area for customers. This phase will also include setting up utility services such as water, electricity, and internet.
  • Launch Our Laundromat: Officially opening SpinCycle Laundry to the public with a launch event aimed at generating buzz in the local community. This will involve marketing campaigns, special opening discounts, and community engagement initiatives to attract the first wave of customers.
  • Implementing a Robust Marketing Strategy: Developing and executing an ongoing marketing strategy that includes digital marketing (social media, SEO, email marketing), local advertising (flyers, local newspapers, community bulletin boards), and partnership programs with local businesses and residential complexes to drive continuous customer acquisition.
  • Hiring and Training Staff: Recruiting, hiring, and training a team of employees who are customer service oriented and capable of managing day-to-day operations efficiently. This includes training staff on the use of laundry equipment, customer service excellence, and emergency procedures.
  • Establishing Operational Systems and Processes: Setting up operational systems and processes for efficient management of the laundromat, including laundry service scheduling, financial management, inventory control for detergents and other laundry products, and maintenance routines for the laundry machines.
  • Achieving Operational Efficiency: Reaching a level of operational efficiency where the business minimizes waste, optimizes machine usage, and reduces utility costs, contributing to overall profitability.
  • Building a Loyal Customer Base: Developing a loyalty program and customer feedback system to retain customers and adapt services based on customer needs and suggestions, thereby building a strong, loyal customer base.
  • Get to $15,000/Month in Revenue: Achieving the revenue milestone of $15,000 per month, which indicates a strong customer base and efficient operations, ensuring the long-term success and sustainability of the business.

SpinCycle Laundry management team, which includes the following members, has the experience and expertise to successfully execute on our business plan:

John Rodriguez, CEO

John Rodriguez, CEO, brings a wealth of experience to SpinCycle Laundry, underpinning the strategic direction with a proven track record of success. His background in running a laundromat showcases not only his familiarity with the industry’s nuances but also his ability to navigate the challenges unique to this sector. John’s leadership skills, honed through years of hands-on management, equip him with the insight to drive efficiency, innovation, and customer satisfaction. His past successes are a testament to his ability to scale operations and foster a culture of excellence, making him an invaluable asset in steering SpinCycle Laundry towards lasting success.

To achieve our growth goals, SpinCycle Laundry requires a strategic financial plan that supports our operational and marketing activities. Our initial funding requirements are focused on securing our location, completing the necessary build-out and equipment setup, and implementing our marketing strategy. This investment will enable us to launch successfully and reach our target of $15,000 in monthly revenue. As we look towards expansion, our financial planning will continue to be an integral part of our strategy, ensuring we have the resources needed to grow and succeed in the competitive laundry service market.

Financial Statements

Balance sheet.

[insert balance sheet]

Income Statement

[insert income statement]

Cash Flow Statement

[insert cash flow statement]

Laundromat Business Plan Example PDF

Download our Laundromat Business Plan PDF here. This is a free laundromat business plan example to help you get started on your own laundromat plan.  

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Business and Plans

  • Laundry Financial Plan Template [2024 Guide]

by I.J. Karam | Jan 1, 2024 | Business Plans , Financial Plan Guide

laundry business proposal sample

Starting and running a successful laundry business requires more than just having a cool branding and providing a good service, it also requires a solid financial plan that can guide the business through its early stages and help it grow and thrive over time. A financial plan is a crucial tool for any business owner, and it’s especially important for a laundry project where the costs of equipment, utilities, and labor can add up quickly.

In this article, we will discuss the benefits of building a detailed financial plan for your laundry venture, including forecasting costs and revenue and understanding the financial position of the business by projecting the income statement, cash flow statement and balance sheet.

Armed with this information, laundry business owners can make informed decisions on how to best invest their funds, manage costs and grow revenue, ultimately leading to long-term success.

Laundry financial plan Excel download

Laundry Financial Plan Template in Excel

Before we dive in our article, we would like to introduce you to our automatic laundry financial plan template in Excel. This spreadsheet has been carefully prepared by our expert business planners and can be used to build a solid laundry financial plan in record time. It comes as part of our ready-made laundry business plan package that also includes a pre-written business plan in Word tailored to the laundry industry.

Now, let’s crack on!

Laundry Financial Plan: Cost Forecast

The first step in planning your laundry financials entails understanding the costs involved in such a project. The cost forecast outlines the projected costs of running the laundry over a certain period of time, typically a year. These costs can be broken down into several categories such as:

  • Fixed costs: For a laundry business, fixed costs usually include rent, insurance and employee salaries. These costs do not change with the level of business activity and must be paid regardless of whether the laundry is generating revenue or not.
  • Variable costs: These include the cost of consumables and supplies such as detergent, bleach and water, as well as the cost of utilities such as electricity and gas bills. The more services the business provides, the higher these variable costs will be.
  • Semi-variable costs: These costs have both a fixed and a variable component. For example, equipment lease payments may have a fixed portion and a variable portion based on usage. Maintenance costs may also have a fixed portion for regular maintenance fees and a variable portion for major repairs or replacements.
  • Capital expenditures: A laundry business involves acquiring long-term assets such as washing machines, dryers and other equipment. These investments can be substantial and may need to be financed over time. More on that in the next section.

It’s also important to note that in addition to the above costs, a laundry business may also have other running costs such as marketing, advertising, legal and accounting fees. These are also part of your laundry’s operating costs also called Opex.

When creating a cost forecast, it’s important to use accurate and up-to-date data to make informed estimates. For instance, if you are forecasting the utilities expenses, you should use the most recent bills and rate information available. If you are forecasting the cost of supplies, you should use current pricing data and take into account any expected changes in the cost of materials as well as inflation.

Laundry Capital Expenditures

Capital expenditures, or CapEx for short, refer to the funds a business uses to acquire or improve long-term assets such as equipment, vehicles, or real estate. They are usually capitalized rather than expensed. However, your accountant will depreciate them over the lifetime of the assets and this will incur a charge on the Profit and Loss statement as we will see later on. For a laundry business, some examples of capital expenditures include:

  • Laundry equipment: Equipment such as washing machines, dryers, and presses are a significant capital expenditure for any laundry business. These expenditures can vary widely depending on factors such as the type of equipment, its capacity and energy efficiency. Usually, bigger laundries will require a bigger upfront capital to be invested in such machines and equipment.
  • Vehicles: If your laundry business provides a pick-up and delivery service, vehicles such as vans or trucks may be necessary to provide this service.
  • Property: In case you plan to purchase a locale to open your laundry rather than renting a place, the property will be considered as a major capital expenditure.
  • Renovations and improvements: Depending on the condition of the facility, your laundry business may require you to make renovations and improvements to the space. These costs may be accounted as CapEx (rather than OpEx).
  • Technology: With the need to digitize and automate many business processes in line with recent trends, your laundry business may need to invest in technology such as software, point of sale systems or data management systems. All these investments will be considered as CapEx.

It’s important to note that capital expenditures can be significant and while some may be financed over time, many have to be purchased upfront. When creating a financial plan for your laundry business, it’s important you take capital expenditures into account and plan for their financing (debt or equity?). Additionally, it is important to consider the useful life of the asset and the expected return on investment.

Startup Costs of a Laundry Business

Startup costs refer to the expenses incurred when starting a new venture. For a laundry business, some examples of startup costs include:

  • Legal and accounting fees: These may include costs associated with registering the business, obtaining licenses and permits, and setting up the laundry’s accounting and financial systems.
  • CapEx: As mentioned earlier, certain laundry equipment, your shop (in case you are not renting) and vehicles may need to be purchased up front to have an operational laundry from day 1.
  • Marketing and advertising: To attract customers, your laundry business will likely need to invest in marketing and advertising. You need to have a certain budget for the initial launch phase upfront.
  • Initial working capital: You need an initial sum of money to cover the running costs until your revenues become significant enough to cover for the day to day expenses.

It’s important to note that startup costs can vary widely depending on factors such as the size of the laundry, the location and the equipment. We advise you to create a detailed budget that takes all of these costs into account to ensure that the business has enough funding to get off the ground and become sustainable.

Revenue Forecast for a Laundry Business

A revenue forecast is an estimation of the income a business expects to generate in the future. There are several factors to consider when creating an accurate revenue forecast for a laundry business:

  • Pricing: You need to determine the prices for services such as washing, drying and pressing clothes. Your rate card will be determined by the cost of the service, the competition and your target market.
  • Volume: How many customers will you serve and how often they will use your laundry services? Answering these questions depends on factors such as the size of the market, the competition, and your marketing efforts. But once you have a good understanding of your expected daily, weekly, monthly and annual volume, computing your average revenue will become much easier.
  • Seasonality: Many laundry businesses experience fluctuations in demand throughout the year. For instance, the demand for laundry services may be higher during the summer months when people are traveling and may be lower during the winter. Understanding the seasonality is thus crucial to properly forecast your laundry’s sales over time.
  • Additional services: You can generate additional revenue by offering additional services such as alterations or express pickup and delivery. These revenue streams should also be properly accounted for in your revenue forecast.

Remember, when creating a revenue forecast, it’s important to use historical data and industry benchmarks to inform the estimates. It’s also important to be realistic and conservative when forecasting your laundry revenue. A revenue forecast that is too optimistic can actually be erroneous and make your life difficult during the execution phase.

Break-even Analysis for a Laundry Business

So what is a break-even analysis? Let’s try to provide you with a simple definition. In a  nutshell, it is a financial tool that helps a business determine the point at which it will begin to make a profit. The break-even analysis calculates the point at which your business will have earned enough revenue to cover its costs.

To perform a break-even analysis for your laundry business you need to first estimate the fixed costs, variable costs, and revenue. Once this is done, you then calculate the break-even point by dividing the fixed costs by the difference between the revenue and variable costs (this is called the “contribution margin”).

Let’s go through an example to help you better understand how this works:

Imagine that your laundry has a fixed cost of $50,000 and a variable cost of $2 per load of laundry. Let’s also assume that you charge $5 per load, the break-even point can then be calculated as follows:

  • Fixed costs: $50,000
  • Variable costs: $2 per load
  • Revenue: $5 per load
  • Contribution Margin: 5 (revenue) – 2 (variable costs) = $3 per load
  • Break-even point= 50,000 (fixed costs) / 3 (contribution margin) = 16,667 loads of laundry

This means that your laundry business will need to wash and dry 16,667 loads of laundry to cover its costs and start making a profit. It’s important to note that the break-even point is a theoretical point, in practice it may take more or less than the calculated volume to reach the breakeven.

A break-even analysis can help you plan for the business expenses, make informed decisions about pricing and measure the general performance. It can also help you identify potential problems before they become critical, such as high variable costs or low revenue. By understanding your laundry’s break-even point, you can make adjustments to the business concept and operations to increase your chances of success.

Income Statement of a Laundry Business (or P&L)

An income statement, also known as a profit and loss statement, is a financial document that summarizes your laundry’s revenues, expenses and profits over a specific period of time. This statement is used to provide an overview of your business’s financial performance and is typically prepared on a monthly, quarterly, or annual basis.

So the income statement (or P&L) would show revenue from the sale of laundry services, as well as costs associated with operating the business. As discussed in the previous section, these costs can be divided into two main categories: variable costs and fixed costs.

To prepare an income statement for a laundry, start by listing the revenue for the period in question (example one month). Next, list your variable costs, such as the cost of detergent, electricity and water. After that, list the fixed costs, such as rent, utilities, insurance and salaries.

Finally, you can now calculate the net income (also called net profit) by subtracting the total costs from the total revenue. The net income represents the money left over after all expenses have been paid and is a key metric to help you evaluate the performance of your laundry business.

A sample laundry income statement might look like this:

P&L or income statement for a Laundry business

It’s important to note that the income statement should be prepared in accordance with the GAAP (Generally Accepted Accounting Principles) or other international accounting standards.

A P&L statement can help you understand the financial performance of your laundry over a specific period of time, identify areas where you can reduce costs and make informed decisions about your pricing and expansion plan. By regularly reviewing your income statement, you can gain a better insight into your laundry’s financial situation and make adjustments to improve its financial performance.

Cash Flow Statement of a Laundry Business

A statement of cash flows is a financial document that shows you the flow of cash into and out of your laundry business over a specific period of time. This statement is used to provide an overview of your laundry’s liquidity and is typically prepared on a monthly, quarterly, or annual basis.

The statement of cash flows is divided into three main sections: cash flows from operating activities, cash flows from investing activities, and cash flows from financing activities.

  • Cash flows from operating activities: This section shows the cash generated or used by your laundry from its main operations. This would include cash received from customers for laundry services and cash paid to suppliers for detergent, electricity and other operational expenses.
  • Cash flows from investing activities: This section shows the cash generated or used by your laundry from investment activities including cash used to purchase new equipment or cash generated from the sale of old equipment.
  • Cash flows from financing activities: This includes cash financing received from loans or capital injections, or cash used to repay loans or distribute dividends to shareholders.

Here is how your laundry’s cash flow statement might look like:

Sample cash flow statement for a laundry business

To summarize, a cash flow statement can help you understand the liquidity of your laundry business, identify areas where you can improve the cash management and make better decisions about investments and financing.

Laundry Balance Sheet

A balance sheet is a financial document that shows a snapshot of your laundry’s financial position at a specific point in time. It is divided into two main sections: assets and liabilities.

Assets: This section lists all the resources that your laundry owns, including cash, accounts receivable, inventory, equipment and property.

Liabilities: This section lists all the debts that your laundry owes, including accounts payable, loans and other financial obligations.

The balance sheet also includes the business’s equity, which is calculated by subtracting liabilities from assets. For a laundry project, equity might include the owner’s initial investment, profits retained by the business and any additional investments made by investors.

Check the laundry balance sheet sample below:

Example balance sheet for a Laundry business

Laundry Financial Plan: Final Thoughts

In conclusion, building a financial plan for a laundry business is crucial for its success. A comprehensive financial plan should include a detailed cost forecast, revenue forecast, break-even analysis, income statement, cash flow statement and balance sheet.

These financial statements provide a clear picture of the laundry’s financial position, enabling you, the owner, to make informed decisions on how to best invest, manage costs and grow revenues.

Since a well-crafted financial plan is a valuable tool for any laundry owner looking to achieve long-term success, we suggest you purchase our ready-made laundry business plan package. It comes with an automatic financial model in Excel and a pre-written business plan in Word tailored to the laundry business. You can easily customize these documents and fit them to your own laundry project, no financial or accounting expertise needed.

Laundry Business Plan Template

laundry business proposal sample

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Laundry Business Project Proposal Template

Laundry Business Project Proposal Template

Starting a laundry business can be a daunting task, with so many moving parts to consider. But fear not, because ClickUp's Laundry Business Project Proposal Template is here to simplify the process and set you up for success!

This template is designed to help you create a comprehensive project proposal that covers all the essential aspects of your laundry business, including:

  • Market analysis and target audience identification
  • Equipment and facility requirements
  • Pricing and service offerings
  • Marketing and promotional strategies
  • Financial projections and budgeting

With ClickUp's Laundry Business Project Proposal Template, you can streamline your planning process, impress potential investors, and turn your laundry business dreams into a reality. Get started today and take the first step towards building a thriving laundry empire!

Benefits of Laundry Business Project Proposal Template

Starting a laundry business can be a lucrative venture, and having a well-crafted project proposal is essential. Here are some benefits of using the Laundry Business Project Proposal Template:

  • Streamlined process: The template provides a clear structure and format, making it easy to organize and present your ideas.
  • Professional presentation: Impress potential investors or lenders with a polished and professional proposal that showcases your laundry business concept.
  • Time-saving: Save hours of research and writing by using the template as a starting point, allowing you to focus on other aspects of your business.
  • Comprehensive content: The template includes sections for market analysis, financial projections, marketing strategies, and more, ensuring that all crucial aspects of your laundry business are covered.

Main Elements of Laundry Business Project Proposal Template

ClickUp's Laundry Business Project Proposal template is designed to help you create a comprehensive plan for your laundry business. Here are the main elements of this Whiteboard template:

  • Custom Statuses: Keep track of the progress of your laundry business project with two statuses - Open and Complete.
  • Custom Fields: Use custom fields to add specific information to your project proposal, such as Budget, Timeline, and Resources Required.
  • Project Proposal View: Use this view to outline your laundry business project, including goals, objectives, and key deliverables. Collaborate with your team and stakeholders to gather feedback and make necessary adjustments.
  • Getting Started Guide View: This view provides a step-by-step guide on how to get started with your laundry business project. It includes tasks, resources, and dependencies to ensure a smooth implementation process.

With ClickUp's Laundry Business Project Proposal template, you can efficiently plan and execute your laundry business project from start to finish.

How to Use Project Proposal for Laundry Business

If you're looking to start a laundry business and need to create a project proposal, follow these steps to use the Laundry Business Project Proposal Template in ClickUp:

1. Define your business concept

Before diving into the project proposal, take some time to clearly define your laundry business concept. Consider factors such as the type of laundry services you'll offer (e.g., self-service, drop-off, commercial), your target market, and any unique selling points or competitive advantages your business will have.

Use the Docs feature in ClickUp to outline your business concept and gather all the necessary information.

2. Conduct market research

To create a compelling project proposal, it's essential to conduct thorough market research. This will help you understand the demand for laundry services in your target area, identify potential competitors, and determine pricing strategies.

Utilize the Table view in ClickUp to organize and analyze your market research data, including customer demographics, competitor analysis, and pricing comparisons.

3. Develop a comprehensive business plan

A well-developed business plan is a crucial component of any project proposal. It outlines your business goals, marketing strategies, operational processes, financial projections, and more. Take the time to carefully craft each section of your business plan to demonstrate a clear understanding of the laundry industry and your business's potential for success.

Create tasks in ClickUp to outline and track the development of your business plan, ensuring all necessary sections are addressed.

4. Present your project proposal

Once you have completed the necessary research and developed a comprehensive business plan, it's time to present your project proposal. This is your opportunity to showcase the viability and profitability of your laundry business to potential investors or stakeholders.

Use the Dashboards feature in ClickUp to create visually appealing presentations, including key data points, financial projections, and supporting visuals. This will help you effectively communicate your project proposal and make a compelling case for investment.

By following these steps and utilizing the Laundry Business Project Proposal Template in ClickUp, you can create a well-structured and persuasive project proposal for your laundry business. Good luck!

add new template customization

Get Started with ClickUp's Laundry Business Project Proposal Template

Laundry business owners can use this Laundry Business Project Proposal Template to efficiently present and manage their laundry projects.

First, hit “Get Free Solution” to sign up for ClickUp and add the template to your Workspace. Make sure you designate which Space or location in your Workspace you’d like this template applied.

Next, invite relevant members or guests to your Workspace to start collaborating.

Now you can take advantage of the full potential of this template to streamline your laundry business:

  • Use the Project Proposal view to outline and present your laundry business ideas, goals, and timelines.
  • The Getting Started Guide view will help you create a step-by-step plan to kickstart your laundry business project.
  • Organize tasks into two different statuses: Open and Complete, to track progress.
  • Update statuses as you complete tasks to keep team members informed of progress.
  • Assign tasks to team members and set due dates to ensure accountability.
  • Utilize checklists within tasks to break down complex laundry business processes.
  • Monitor and analyze tasks' completion rates to optimize efficiency.
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Laundry Business Proposal

What state is best to start an LLC: California or Washington?

What state is best to raise a family: North Carolina or Ohio?

What state is better: New York or Maryland?

What state is better: Washington or Michigan?

What state is better: New Jersey or Virginia?

A laundry business proposal is a document which outlines the important considerations which need to be taken into account while starting a laundry business. It must be clear and well thought out and all key areas must be addresses. It can be accompanied by a slide presentation. This also serves as documentary evidence in case of any problems.

Simple Business Proposal Template

Simple Business Proposal Template

Service Business Proposal Template

Service Business Proposal Word Template

Professional Business Proposal to Print

Professional Business Proposal to Print

Sample Proposal Template in Google Docs

Sample Proposal Template in Google Docs

Sample Laundry Business Proposal:

Name of laundry business: Mr. Clean Laundry Service

Intended date of establishing business: 4 th May 2011

Area to be serviced: 11 th and 12 th Madison Avenue, New York

Joint operators: Felix Hobain and Derek Daniels

Our targeted client base: families and workers in and around the Madison Avenue area. We will also tie up with the two hotels in the vicinity for packaged laundry service.

Our aims and objectives:

  • To establish an annual turnover of 300000 $
  • To provide fast and effective and easy accessible laundry service to our regular customers
  • To take full responsibility for any errors on our part
  • To expand our business in other areas of the city, and eventually to other cities.

For self service, our outlet location will be in: 34A, 11 th street, Madison Avenue

Rough cost per article of clothing in case of home delivery of laundry: 2$

Rough cost per article of clothing in case of self service: 1.5$ [Prices are subject to terms and conditions like color, kinds of fabric, dimensions, season etc.]

Timings of our self service outlet: 8am to 9pm.

No of machines we plan to operate at our self service outlet: 12

Contact for more information: 74367364

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Laundry Business Plan

Laundry business plan presentation, free google slides theme and powerpoint template.

Do you run many laundry businesses? Everyone has started with a "clean" sheet of paper, and you were successful. Puns aside, if you want to present a business plan to strenghten your position, here's a minimalist template with cream tones, little sparkles, tables, graphs, infographics and easy-to-edit resources. Yes, a presentation as clean as a pin!

Features of this template

  • 100% editable and easy to modify
  • 37 different slides to impress your audience
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  • Includes 500+ icons and Flaticon’s extension for customizing your slides
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  • Includes information about fonts, colors, and credits of the free resources used

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  • Laundry Business Plan Philippines (Sample + PDF Template)

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By   Yesh Quijano

November 22, 2023

woman holding a business plan for laundry

Starting a laundry business can be a profitable venture, allowing you to become a successful entrepreneur in a recession-proof industry. Planning, preparation, and a strong business plan are essential to achieving success in this venture.

Key takeaways

A comprehensive laundry shop business plan in the Philippines must include a detailed market analysis, customer segmentation, and a clear competitive strategy.

Financial projections, funding requirements, and operational milestones are crucial for attracting investors and/or securing a business loan.

Your laundry business plan should offer a unique value proposition and a robust marketing strategy to stand out in the Philippine market.

Parts of A Business Plan For Laundry Shops

Executive summary.

executive summary

Whether you are considering a sole proprietorship or another form of business structure, this executive summary will provide you with a clear overview of the key components needed to create a solid foundation for your laundry business.

Here are some parts of a detailed executive summary:

First and foremost, it’s essential to identify your main objective. Are you planning to offer convenient, high-quality services, targeting busy professionals and families? Are you aiming to provide low-cost, efficient services to a diverse clientele? Or are you simply aiming to be the best service provider in your area?

Whatever your focus may be, understanding your target market and their needs will help you tailor your offerings and increase the likelihood of success.

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Your facility’s location will play a significant role in attracting your target customers, so choose a site with high foot traffic and easy access to public transportation. Additionally, it’s crucial to invest in durable, energy-efficient equipment to reduce utility expenses and extend the life of your machines.

Pricing Strategy

In a successful laundry business, having a well-thought-out pricing strategy is critical. Assess your target market and the level of competition in your area, then determine a pricing structure that strikes the right balance between affordability and profitability. Offering special promotions and loyalty programs can also help set you apart from the competition.

Marketing Plan

Marketing your business effectively is another crucial aspect of success. Utilize both digital and traditional marketing channels, including social media, local print and radio advertisements, and community events to raise awareness of your brand and services.

Consistently engaging your audience and fostering relationships with target customers will help establish your business as a trusted, go-to laundry service provider.

Standards of Hygiene & Customer Service

Lastly, keep in mind that it’s essential to maintain high standards of cleanliness and customer service. Your staff should be well-trained, friendly, and attentive to your customers’ needs. By providing a pleasant, efficient, and convenient experience, you can foster customer loyalty and build a strong reputation within your community.

Company Overview

company overview

Your laundry shop business plan should cover a general description of your brand, its history, and a summary of services. Below is a sample Company Overview:

Who is Labada Luxe’s Clean Laundry Shop?

Labada Luxe’s Clean Laundry Shop is a premier laundry business offering top-notch services to cater to your laundry needs. By choosing to start your own laundry business with Labada Luxe, you’re investing in a proven system and a brand that represents quality and customer satisfaction.

With an unwavering dedication to cleanliness and customer service, you can trust Labada Luxe to provide a reliable, efficient, and professional solution for your laundry requirements.

Labada Luxe Laundry Shop History

The journey of Labada Luxe began with a simple mission: to provide a convenient, affordable, and quality laundry experience. Over the years, the business has expanded and fine-tuned its operations, perfecting the art of managing a successful laundry business.

Today, Labada Luxe Laundry Shop stands as a proud symbol of innovation and customer satisfaction in the laundry industry. Your choice to venture into the world of laundry with Labada Luxe is a decision backed by extensive experience, strong support, and a loyal customer base.

Labada Luxe Laundry Services

laundry shop services

Labada Luxe offers a range of laundry services to cater to various customer preferences. The services include:

Wash and Fold: A standard service for everyday laundry needs, ensuring your clothes are clean, fresh, and neatly folded.

Dry Cleaning Services: Treating delicate and specialty garments with extra care to maintain their condition and appearance.

Commercial Laundry: Catering to the needs of businesses and large-scale customers, such as hotels and restaurants, by providing professional-grade laundry services.

With Labada Luxe’s Clean Laundry Shop, your laundry business is backed by a comprehensive range of services, a solid reputation, and a history of success. Embrace the opportunity to be part of an exceptional brand with a bright future.

Industry Analysis

In the laundry shop business, understanding the industry is crucial for creating a successful business plan. As a service provider, you must be knowledgeable about the market, competition, and customer preferences.

Growth Factors

The laundry industry’s growth is driven by various factors, including increased urbanization, busy lifestyles, and the need for convenience. These factors contribute to a higher demand for efficient and professional laundry services.

Technology advancements also play a role in shaping the industry, with new equipment and software solutions emerging to streamline the laundry process.

Services & Service Provider Types

To excel in the laundry business, focus on offering high-quality services that cater to a wide range of clients, such as busy professionals, families, and students. Keep track of industry trends, consumer preferences, and potential opportunities to stay ahead of the competition.

Be aware of the different types of laundry service providers in the market. Some may specialize in particular niches such as eco-friendly cleaning, while others focus on a specific kind of clientele or offer additional services like ironing and folding. Identifying your target audience and tailoring your services will give you a competitive edge.

laundry shop equipment

When it comes to choosing the right equipment for your laundry shop, efficiency and durability are essential factors to consider. Investing in high-quality, energy-efficient washers and dryers, or self-service machines will not only save you money in the long run but also appeal to environmentally conscious customers.

Customer Analysis

Demographic profile of target market.

In developing your laundry business plan, it’s crucial to analyze your target market’s demographic profile. Focus on working professionals, as they typically have a higher disposable income and are more likely to require laundry services due to their busy schedules.

Consider factors such as age, income, and household size in determining your target demographic. For example, younger professionals in their 20s and 30s may have different laundry necessities than those in their 40s and 50s. Additionally, the number of people in a household may affect the volume of laundry generated.

Customer Segmentation

Once you’ve identified your target demographic, segment your customer base to better tailor your services. Here are two groups to consider:

Working Professionals : These individuals have demanding jobs and minimal time to spend on chores like laundry. Offer services that cater to their needs, such as pick-up and delivery options, quick turnaround times, and convenient payment methods.

Families : Although not everyone falls into this category, households with multiple members might require larger capacities for laundry services. Offer family packages, discounts, or promotions to attract this customer segment.

Competitive Analysis

When starting your laundry business, understanding your direct and indirect competitors is essential for success. Analyzing the market will give you insights to shape your own business strategy and differentiate yourself from your competitors.

laundry shop analysis

Direct Competitors

Direct competitors are other laundromats in your area. Begin by researching their services, prices, and unique selling points. Visit their facilities to get a feel for the cleanliness, wait times, and customer interactions, which will help you determine your advantages.

Look for unmet needs in the market that your laundry can address, such as extended opening hours or eco-friendly washers and dryers. To keep track of your competitors, consider creating a table with the following information:

Competitor Services Prices Unique Selling Points Example

Indirect Competitors

Indirect competitors include washing and folding services, dry cleaners, and even charitable organizations that offer laundry services for low-income or homeless individuals. Assess the services they provide and think of ways your business can complement or outshine them.

For example, offer pickup and delivery services for a fee or collaborate with a nearby dry cleaner to provide a one-stop shop for customers.

Building strong competitive advantages over your rivals is of utmost importance. You could differentiate your laundry business by investing in state-of-the-art equipment and technology, such as mobile apps for booking, monitoring machine usage, and making payments.

Additionally, consider offering loyalty programs that reward your customers for choosing your services, or special discounts during off-peak hours to make your business stand out.

Brand & Value Proposition

In starting your laundry business, it’s essential to have a clear brand and a strong value proposition. Your brand should be easily recognizable and reflect the quality of service you provide. A well-defined value proposition sets you apart from competitors and attracts customers.

One effective marketing strategy to establish your brand is to create a logo and use it consistently across various platforms, such as signage, promotional materials, and social media. Additionally, investing in professional photography can greatly enhance the visual appeal of your promotional content.

laundry shop logo

Focus on promoting your unique selling points, such as competitive pricing, fast turnaround times, eco-friendly practices, delivery, or superior customer service. This will ensure that your target audience appreciates the distinct benefits of choosing your laundry business.

Promotions Strategy

To expand your reach and attract customers, consider implementing various marketing strategies. A combination of online and offline promotions can maximize the impact of your efforts.

Here are a few marketing strategy ideas to consider:

Develop a user-friendly website to showcase your services and facilitate easy booking for patrons.

Utilize social media platforms, such as Facebook and Instagram, to reach your target audience and share updates and special offers.

Offer incentives like discounts and referral programs to encourage customer loyalty and word-of-mouth advertising.

In addition to online marketing , don’t forget traditional offline methods. Running a major newspaper ad campaign, for example, is a powerful way to reach a local audience. Depending on your target market, you might also consider:

Distributing flyers and brochures in high-traffic areas.

Partnering with local businesses and residential complexes to offer special deals and increase your visibility.

Sponsoring community events to strengthen your brand’s presence and connect with potential customers.

Operations Plan

Operation functions.

Your laundry business’s success will be based on a well-defined Operations Plan . As you create your plan, focus on the business model you’ll be following. Laundromats require less manpower but may need frequent maintenance checks.

laundry attendants

To effectively run a self-service laundromat, prioritize these operations functions:

Location selection: Find an ideal place near residential areas or places with high foot traffic. Ensure the location provides an enjoyable atmosphere.

Equipment and maintenance: Invest in high-quality machines and ensure they operate smoothly.

Hygiene and safety: Regularly clean the premises and establish health and safety protocols.

Workforce: Hire competent and laundry attendants.

Set achievable milestones to help your laundry business grow:

Research phase: Understand the market, competition, and potential customers.

Business setup: Create your business plan, secure funding, and select the location.

Procurement and installation: Buy and install the laundry equipment.

Promotion and opening: Plan a grand opening event and promote your business through various channels.

Financial Plan

As you start your laundry business, it’s important to have a solid financial plan. This will not only set you up for success but also help you make informed decisions as you navigate the journey of entrepreneurship.

woman planning finances

Key Revenue & Costs

Your main source of revenue will be from your laundry services. This can be broken down into various categories, such as:

Washing and drying : Charging customers for the use of your machines.

Pick-up and delivery : Offering convenient options for busy customers.

Additional services : Ironing, folding, and dry-cleaning.

Your business expenses can be categorized as follows:

Startup costs : These include licensing, permits, and equipment purchases.

Operational costs : Rent, utilities, and payroll for employees.

Maintenance and repair : Keeping your machines in top condition is crucial to the success of your business.

Consider conducting market research to determine the best pricing strategy for your services, keeping in mind your competition and target market.

Budget Requirements and Use of Funds

When starting your laundry business, it’s vital to determine how much funding you’ll need. Break down your use of funds into categories like equipment, renovations, and working capital. This will help you determine how much of your own capital you require, and whether a business loan or investment might be necessary.

Financial Projections

Create a detailed financial forecast for the first few years of your business. This should include monthly projections for revenue, expenses, and profits. Your financial projections will serve as a roadmap for reaching your goals and can be adjusted as your business evolves.

Income Statement

Prepare an income statement outlining your expected revenues, cost of goods sold (COGS), gross profit, and operating expenses. This will allow you to track the profitability of your business and make informed decisions regarding expansion or cost control.

Balance Sheet

A balance sheet is essential for tracking the assets, liabilities, and owner’s equity of your business. By regularly updating your balance sheet, you’ll have a clear understanding of your business’s financial position and can make necessary adjustments as needed.

Cash Flow Statement

Your cash flow statement will detail all cash inflows and outflows, helping you monitor your business’s liquidity. This is crucial for ensuring you have enough funds to cover operating expenses and any unexpected costs.

Laundry Business Plan FAQs

What is a laundry business plan.

A laundromat business plan is a comprehensive document that outlines your goals, strategies, financial projections, and action plans for starting and operating a successful laundry service. This document serves as a roadmap, guiding you through each decision and providing a clear understanding of your enterprise model.

Crafting a well-thought-out plan helps you identify potential challenges and opportunities, ensuring a more efficient use of resources and a higher likelihood of success.

What are the Main Types of Laundry Businesses?

There are several types of laundry businesses that you can consider for your venture:

Self-service laundromats: Customers use coin-operated machines to wash and dry their own laundry.

Full-service laundries: You offer washing, drying, and folding services on behalf of your customers, often charging per pound or load.

Dry cleaners: These businesses focus on cleaning delicate fabrics and garments using specialized cleaning methods and chemicals.

Mobile laundry services: Customers schedule pickups and deliveries through an online platform or phone, and you provide convenient services by collecting, washing, and returning their laundry.

How Do You Get Funding for Your Laundry Business Plan?

To secure funding for your laundry business, you will need to present a solid business plan that demonstrates the viability and potential profitability of your venture. Potential funding sources include:

Personal savings: Using your own money can be the fastest and easiest option.

Bank loans: Apply for a loan from a bank or credit union. Be prepared to provide detailed financial statements and a strong credit history.

Investors: Seek out individuals or firms that may be interested in investing in your business in exchange for equity or debt.

What are the Steps To Start a Laundry Business?

We have a full guide here on how to start your own laundry service. Or you can visit our laundry shop category for more information.

Where can I get a Laundry Business Plan PDF Template?

Want to have your own business plan? We offer affordable business plan templates for laundry services! Check out this link to get your own laundromat business plan template for only PHP199.

Author Image

About the author 

Yesh Quijano

Yesh Quijano is an entrepreneur and digital marketer who's been in the game for over 11 years. He started several businesses and helped countless others reach new heights. His goal is to make digital marketing for SMEs simple, accessible, and effective. When he's not working, you can find him cuddling with his two cats.

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COMMENTS

  1. Top 10 Laundry Business Plan Templates With Examples and Samples

    1. Executive Summary 2. Company Overview 3. Industry Analysis 4. Customer Analysis 5. Competitor Analysis 6. SWOT Analysis

  2. Laundry Services Proposal Template

    Laundry Services Proposal Template - Get Free Sample (Doc,Word) available PREPARED FOR PREPARED BY Laundry Services Proposal Template [Sender.FirstName] [Sender.LastName] [Sender.Company] [Client.FirstName] [Client.LastName] [Client.Company] Introduction Why you need our Laundry Services?

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    Remi January 31, 2023 Services 👇 Check all our resources on laundry shops 👇 📘 Business Plan 📊 Financial Model 💾 Profits Whether you're looking to raise funding from private investors or to get a loan from a bank (like a SBA loan) for your laundry shop, you will need to prepare a solid business plan.

  4. Laundromat Business Plan Template & Guide [Updated 2024]

    Written by Dave Lavinsky Over the past 20+ years, we have helped over 5,000 entrepreneurs and laundromat owners create business plans to start and grow their laundry businesses. On this page, we will first give you some background information with regards to the importance of business planning.

  5. Business Plan For The Laundry Industry [PDF]

    1. Basic Business Concept This is an overall of the idea, where the When & How should be explained. This is where the entrepreneur (s) should explain and discuss the following: The industry The business structure The introduction of the product or service

  6. How to Write a Laundromat Business Plan + Example Templates

    How to Write a Laundromat Business Plan + Example Templates Elon Glucklich 7 min. read Updated February 7, 2024 Free Download: Sample Laundromat Business Plan Template Would you open a business in an industry that continuously sees annual growth rates between 3 and 5 percent, with steady growth forecast for the next decade?

  7. Free Laundry Services Proposal Template

    Browse Templates Here is a detailed laundry project proposal to help you win more clients. Check this descriptive, easy-to-use template and close deals quickly!

  8. Laundromat Business Plan Template

    [Recipient.Company] Use this free Laundromat Business Plan Template to create a detailed strategy for your laundromat business, covering aspects like location analysis, equipment selection, and financial projections.

  9. Laundromat Business Plan Template (2024)

    A laundromat business plan is a plan to start and/or grow your laundromat business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections. You can easily complete your laundromat business plan using our Laundromat Business Plan Template here.

  10. Laundromat Business Plan Example

    Solution Universal Laundromat provides a clean, modern, and comfortable space equipped with energy-efficient washing machines and dryers. We strive to create a welcoming atmosphere with customer-focused amenities, while also promoting environmentally friendly practices. Market

  11. Laundromat Business Plan: Guide & Template (2024)

    According to IBIS World, the Laundromat industry is reported to be a 6 billion dollar market in 2023, with 19,375+ operating laundry businesses employing over 52960 employees in the United States. Although a slight downturn in recent times, the coin-operated laundry market is expected to grow at a compound annual growth rate (CAGR) of 9.4%.

  12. Laundry Service Proposal Template

    FREE PROPOSAL SAMPLE Win Your Next Laundry Service Contract With This Laundry Service Proposal Template If you are someone who provides high-quality dry clean and laundry solutions to clients you can use this free example of a Laundry Service proposal template to introduce your services to the next client.

  13. Laundry Proposal Letter: How To Make Yours Stand Out!

    1. Start with a Clear Header Include your name, address, and contact information. Add the date and the recipient's details. 2. Craft a Compelling Introduction Briefly introduce yourself or your business. State the purpose of the letter. 3. Describe Your Services Detail what you offer, focusing on how it meets the client's needs.

  14. Laundry Business Plan Template

    What You Get. A compelling & detailed pre-written Laundry business plan template in WORD. A full & automatic Laundry financial plan model in EXCEL you can easily customize. Customized text tailored to the Laundry business. The ability to paste advanced charts and tables within a click. No accounting or specialized financial knowledge needed.

  15. Laundromat Business Plan Sample [2024 Updated]

    ( 20 votes, average: 4.70 out of 5) Article Business Plan Templates Services Business Plans Table of Content Do You Want to Start Laundromat Business? Are you planning how to start laundromat business? This is an excellent business idea considering hygiene is a key component of every individual and society.

  16. Laundry Service Business Plan [Sample Template]

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  17. Sample Laundry And Dry Cleaning Business Plan

    Step 1: Get Registered This is the very first step to take when starting a laundry business. It is important to register your laundry business name especially if you want to be taken seriously and you are planning on expanding your laundry business to a big one with various branches.

  18. Sample Laundromat Business Plan

    A laundromat business plan example can be a great resource to draw upon when creating your own plan, making sure that all the key components are included in your document. The laundromat business plan sample below will give you an idea of what one should look like. It is not as comprehensive and successful in raising capital for your laundromat ...

  19. Laundry Financial Plan Template [2024 Guide]

    Revenue: $5 per load. Contribution Margin: 5 (revenue) - 2 (variable costs) = $3 per load. Break-even point= 50,000 (fixed costs) / 3 (contribution margin) = 16,667 loads of laundry. This means that your laundry business will need to wash and dry 16,667 loads of laundry to cover its costs and start making a profit.

  20. Laundry Business Project Proposal Template

    ClickUp's Laundry Business Project Proposal template is designed to help you create a comprehensive plan for your laundry business. Here are the main elements of this Whiteboard template: Custom Statuses: Keep track of the progress of your laundry business project with two statuses - Open and Complete.

  21. Laundry Business Proposal

    Sample Laundry Business Proposal: A laundry business proposal is a document which outlines the important considerations which need to be taken into account while starting a laundry business. It must be clear and well thought out and all key areas must be addresses. It can be accompanied by a slide presentation.

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    Free Google Slides theme and PowerPoint template. Do you run many laundry businesses? Everyone has started with a "clean" sheet of paper, and you were successful. Puns aside, if you want to present a business plan to strenghten your position, here's a minimalist template with cream tones, little sparkles, tables, graphs, infographics and easy ...

  23. Laundry Business Plan Philippines (Sample + PDF Template)

    Laundry Business Plan Philippines (Sample + PDF Template) By Yesh Quijano November 22, 2023 Starting a laundry business can be a profitable venture, allowing you to become a successful entrepreneur in a recession-proof industry. Planning, preparation, and a strong business plan are essential to achieving success in this venture. Contents