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How to Write a Private School Business Plan [Sample Template]

Are you about starting a private school (nursery, primary or high school)? If YES, here’s a complete sample private school business plan template & feasibility report you can use for FREE. Okay, so we have considered all the requirements for starting a private school.

We also took it further by analyzing and drafting a sample private school marketing plan template backed up by actionable guerrilla marketing ideas for private schools. So let’s proceed to the business planning section.

Why Start a Private School?

One of the best things that can happen to anyone is to have a private school. This is one very lucrative business that will continue to rake in money for its owners. As an aspiring entrepreneur who is looking towards starting a business, you should ensure that whatever business you intend to start, you make sure that it is located in an appropriate place.

For example; if you want to start a private school, it will be a wrong business judgment if you decide to site the school close to an industrial area or close to a market. Aspiring entrepreneurs therefore are urged as a matter of necessity to ensure that they carry out a thorough market research and feasibility study of the industry they intend to go into before investing their hard earned money and time.

It is known fact that the demand for private schools is driven by the fact that most public cum government owned schools cannot accommodate every students or potential students in a given geographical location. In some cases, students with special needs cannot cope in public schools hence the need for private schools.

If you think starting a private school business sounds like what you want to do. Then you may want to use the business plan below as a guide.

A Sample Private School Business Plan Template

1. industry overview.

Private schools which is also known in the united states as independent schools, non-governmental, or non – state schools are schools that are not administered by either the local, state or the federal governments; hence, they have the right to select their students and are funded in whole or in part by charging their students tuition fees, rather than relying on mandatory taxation through public (government) funding.

Some private schools have structure in place that offer scholarships to some students, which makes the cost cheaper, depending on a talent such as sport scholarship, art scholarship, academic scholarship the student may be brining to the private school, financial need, or tax credit scholarships that might be available.

The Private Schools industry comprises of primary that is kindergarten through sixth grade and secondary that is seventh through 12th grade) educational institutions that are predominantly funded through enrollment and tuition fees from students and of course from other private sources.

Recent reports released by IBISWORLD shows that the revenue for the Private Schools industry is expected to increase, as the economy continues to recover. The indicated that during the five years to 2016, enrollment decreased, which was a trend attributable to rising costs and competition from charter schools.

However, going forward, in the next five years, household income is anticipated to increase, making it easier for families to afford private-school tuition. Additionally, enrollment declines will lesson, resulting in more stable demand for private schools

In the United States of America and of course in most countries of the world, The Private Schools industry is indeed a large and thriving industry. Statistics has it that The Private Schools industry in the United States of America, is worth $52 billion, with an estimated growth rate of 0.1 percent.

There are about 25,742 registered and licensed (accredited) Private schools scattered all around the United States of America and they are responsible for employing about 644,320 people.

Aside from Catholic schools, which is the second largest sector after government schools, with around 21 percent of secondary enrollments, no other private school can boast of dominating the market; every player in the industry can comfortably compete in the industry.

It is important to state that the barriers to entry into the Private Schools industry are high. As a matter of fact, the private school industry is an industry in which it is pretty difficult for new entrants to establish themselves. So also, the reputation of the private school is of utmost importance, as private schools that have a good history of getting students into prestigious colleges often have the best reputations hence good enrollments.

With this, it is obvious that a new entrant in to the private school industry cannot offer this. Reputation indeed is imperative to parents’ decisions when shopping for private school for their wards. This is so because the quality of education cannot be assessed until well after it is complete. As a major marketing tool, schools need to show parents a track record of admission to elite colleges and universities.

Even though this might seem like a saturated industry, the industry is still pretty much open for aspiring school proprietors and proprietress to still come in and compete. As a matter of fact, if you conduct your research and feasibility studies very well before starting your own private school couple with impressive profile of your faculty members, you are likely going to struggle less to make headway in the industry.

2. Executive Summary

Rolland Gyros International Private School is an international private school that will be located in a well – populated residential estate in Ashville – North Carolina, United States of America. We are a standard private school that is composed of primary (kindergarten through sixth grade) and secondary (seventh through 12th grade) educational institution that will be predominantly funded through tuition fees and levies from students and of course from other private sources.

Rolland Gyros International Private School is a client-focused and result driven private school that provides broad-based learning approaches and experience at an affordable fee that won’t in any way put a hole in the pockets of our clients (students and parents alike).

We will offer standard and professional teaching services in a highly secured and conducive learning environment to all our students that is primary (kindergarten through sixth grade) and secondary (seventh through 12th grade). We will ensure that we work hard to meet and surpass all our students’ expectations and educational goals whenever they enroll in our tutorial college.

At Rolland Gyros International Private School, our students’ overall best interest would always come first, and everything we do is guided by our values and professional ethics. We will ensure that we hire professional educationist cum teachers in various subjects who are well experienced and passionate in imparting knowledge to students at various learning ladder.

Rolland Gyros International Private School will at all time demonstrate her commitment to sustainability, both individually and as an educational organization, by actively participating in our communities and integrating sustainable business practices wherever possible.

We will ensure that we hold ourselves accountable to the highest standards by meeting our students’ needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our students.

We have plans to offer learning platforms to people with both learning disability and physical disability (especially the blind, the dumb and the deaf). Our overall business goal is to position our private school to become the leading tutorial brand in the educational industry in the whole of Ashville – North Carolina, and also to be amongst the top 30 private schools in the United States of America within the first 12 years of operations.

This might look too tall a dream but we are optimistic that this will surely come to pass because we have done our research and feasibility studies and we are enthusiastic and confident that Ashville is the right place to launch our private school.

Rolland Gyros International Private School is founded by Dr. (Mrs.) Irene Rolland Gyros and family. She is an educationist per excellence and she has won many awards in the education sector in the United States. Dr. (Mrs.) Irene Rolland Gyros has both the academic qualifications and experience to run a private school that can favorably compete with other leading private schools not only in Ashville – North Carolina, but also throughout the United States and Canada.

3. Our Products and Services

Rolland Gyros International Private School is going to offer varieties of educational services within the scope of the education board in the United States of America. Our intention of starting our private school is to soundly educate people in various subjects and of course to make profits from the education cum private schools industry and we will do all that is permitted by the law in the US to achieve our aim and business goal.

Our service offerings are listed below;

  • Teaching basic literacy and numeracy
  • Establishing foundations in science, mathematics, geography, history and other social sciences
  • Constantly working hard to meet regulatory accreditation standards
  • Administering private funding efforts
  • Providing access to extracurricular activities
  • Retailing of Educational Books and Materials

4. Our Mission and Vision Statement

  • Our vision is to build a highly competitive private school that will become the number one choice for both parents and students in the whole of Ashville – North Carolina.
  • Our vision reflects our values: integrity, service, excellence and teamwork.
  • Our mission is to provide professional and conducive learning environment to students at different level of learning.
  • Our overall business goal is to position Rolland Gyros International Private School to become the leading private school brand in the educational cum private school industry in the whole of Ashville – North Carolina, and also to be amongst the top 30 private schools in the United States of America within the first 12 years of operations.

Our Business Structure

It is a known fact that, the success of any business is to a larger extent dependent on the business structure of the organization and the people who occupy the available roles in the organization. Rolland Gyros International Private School will build a solid business structure that can support the growth of our private school.

We will ensure that we hire competent hands (teaching and non – teaching staff members) to help us build the private school of our dream. The fact that we want to become one of the leading private school brand in the industry in the whole of the United States of America makes it highly necessary for our organization to deliberately build a well – structured business from the onset.

We will work hard to ensure that we only attract people with the right mindset to help us achieve our business goals and objectives in record time. Below is the business structure that we will build Rolland Gyros International Private School;

  • Head of The Private School(School Proprietress)

School Administrator

Tutors for Various Subjects – Secondary (seventh through 12th grade)

Tutors for Various Subjects – Primary (kindergarten through sixth grade)

  • Accountant / Bursar
  • Client Service Executive / Front Desk Officer

Security Officers

5. Job Roles and Responsibilities

Head of the Tutorial College / School Coordinator:

  • Responsible for providing direction for the college
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for handling high profile clients and deals
  • Responsible for fixing fees and signing business deals (partnership)
  • Responsible for signing checks and documents on behalf of the tutorial college
  • Coordinates all arms of the tutorial school (tutorial center, adult education, home tutors and special education)
  • Evaluates the success of the tutorial college
  • Reports to the board of the tutorial college
  • Responsible for overseeing the smooth running of HR and administrative tasks for the tutorial school
  • Designs job descriptions with KPI to drive performance management for tutors (teachers)
  • Regularly hold meetings with key stakeholders (parents and member of the school board) to review the effectiveness of the schools’ Policies, Procedures and Processes
  • Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
  • Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
  • Defines job positions for recruitment and managing interviewing process
  • Carries out staff induction for new team members
  • Responsible for training, evaluation and assessment of employees
  • Responsible for arranging travel, meetings and appointments
  • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
  • Oversees the smooth running of the daily activities of the private school.
  • Effectively teach subject / subjects as assigned by the school administrator
  • Accesses the progress of students under their care
  • Ensures that students abide by the rules and regulations of the private school
  • Contributes his / her quota towards growing the private school
  • Receives complaints from parents and channel it to the appropriate quarters
  • Handle any other duty as assigned by the school administrator.
  • Ensure that students abide by the rules and regulations of the school administrator
  • Handles any other duty as assigned by the school administrator.

Marketing Executive

  • Identifies, prioritizes, and reaches out to new students, and business opportunities et al
  • Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
  • Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
  • Responsible for handling business research, market surveys and feasibility studies for clients
  • Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
  • Develops, executes and evaluates new plans for expanding increase sales
  • Documents all customer contact and information
  • Represents the company in strategic meetings
  • Helps to increase sales and growth for the school

School Bursar (Accountant)

  • Responsible for preparing financial reports, budgets, and financial statements for the organization
  • Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
  • Responsible for financial forecasting and risks analysis.
  • Performs cash management, general ledger accounting, and financial reporting for one or more properties.
  • Responsible for developing and managing financial systems and policies
  • Responsible for administering payrolls
  • Ensures compliance with taxation legislation
  • Handles all financial transactions for Rolland Gyros International Private School
  • Serves as internal auditor for Rolland Gyros International Private School

Client Service Executive

  • Welcomes / receive parents and students by greeting them in person or on the telephone; answering or directing inquiries.
  • Ensures that all contacts with parents and students (e-mail, walk-In center, SMS or phone) provides the parents and students with a personalized customer service experience of the highest level
  • Through interaction with parents and students on the phone, uses every opportunity to build parent’s interest in the schools’ products and services
  • Manages administrative duties assigned by the HR and Admin Manager in an effective and timely manner
  • Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to parents and students when they make enquiries
  • Receives parcels / documents for Rolland Gyros International Private School
  • Distribute mails in the organization
  • Handles any other duties as assigned by the School Administrator.
  • Responsible for cleaning the school facility at all times
  • Ensures that toiletries and supplies don’t run out of stock
  • Cleans both the interior and exterior of the schools facility
  • Handles any other duty as assigned by the school administrator
  • Ensures that the school facility is secured at all time
  • Controls traffic and organize parking
  • Gives security tips to staff members from time to time
  • Patrols around the building on a 24 hours basis
  • Submits security reports weekly
  • Any other duty as assigned by the school administrator

6. SWOT Analysis

Rolland Gyros International Private School engaged the services of a core professional in the area of business consulting and structuring with bias in the education sector to assist us in building a well – structured private school that can favorably compete in the highly competitive education cum private schools industry in the United States.

Part of what the team of business consultant did was to work with the management of our organization in conducting a SWOT analysis for Rolland Gyros International Private School. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Rolland Gyros International Private School;

As a private school, our core strength lies in the power of our team; our workforce. We have a team with excellent qualifications and experience in the educational sector. We are well positioned in a community with the right demography and we know we will attract loads of students from the first day we open our doors and welcome students for enrollment.

As a new private school in Ashville – North Carolina, it might take some time for our organization to break into the market and gain acceptance via reputation in the already saturated education cum private schools industry; that is perhaps our major weakness.

  • Opportunities:

The opportunities in the education cum private schools industry is massive considering the number of parents who would want their wards to perform excellently well in their education and go ahead to be admitted in Ivy league colleges. As a standard and international private school, Rolland Gyros International Private School is ready to take advantage of any opportunity that comes her way.

Every business faces a threat or challenge at any part of the life cycle of the business. These threats can be external or internal. This shows the importance of a business plan, because most threats or challenges are to be anticipated and plans put in place to cushion what effect they might bring to the private school.

Some of the threats that we are likely going to face as a private school operating in the United States of America are unfavorable government policies that might affect private schools, the arrival of a competitor within our location of operations and global economic downturn which usually affects spending / purchasing power.

There is hardly anything we can do as regards these threats other than to be optimistic that things will continue to work for our good.

7. MARKET ANALYSIS

  • Market Trends

The trend in the private school line of business is that the key to attracting students is the educational performance and the pass rate of their students in national exams. Any private school that has good records will always thrive. The demand for private schools is driven by the fact that most public cum government owned schools cannot accommodate every students or potential students in a given geographical location.

In some cases, students with special needs cannot cope in public schools hence the need for private schools. The economic downturn hasn’t really affected this industry, especially in countries that believe in the efficacy of education.

The areas you would need to spend heavily on is in ensuring that your school is up to standard, your advertisements, and on insurance policy cover. Lastly, it is trendier to find private schools engaging in extra – curricular activities and as a matter of fact, a private school that thrives in sports can leverage on that to attract students who are sports inclined.

8. Our Target Market

As a standard and international private school, Rolland Gyros International Private School is going to offer varieties of educational services within the scope of the education board in the United States of America. Our intention of starting our private school is to soundly educate people in various subjects and of course to make profits from the education cum private schools industry

Our target market as a private school cuts across people (students) of different class and people from different culture background whether African, White, Caucasian, Latinos, Indians, and Asians. We are coming into the education cum private schools industry with a business concept that will enable us work with the students at different learning stages residing in and around Ashville – North Carolina.

Our competitive advantage

Indeed the private schools industry is highly competitive and the entry barriers are high. As a matter of fact, the private school industry is an industry in which it is pretty difficult for new entrants to establish themselves. So also, the reputation of the private school is of utmost importance, as private schools that have a good history of getting students into prestigious colleges often have the best reputations hence good enrollments.

We are quite aware that to be highly competitive in the education cum private schools industry means that you should be able to deliver consistent quality service, your students should be able to experience remarkable difference and improvement and you should be able to meet the expectations of both students and parents alike.

Rolland Gyros International Private School might be a new entrant into the education cum private schools industry in the United States of America, but the management staffs and owners of the private school are considered gurus. They are people who are core professionals, licensed and highly qualified educationist / teachers at various levels of learning in the United States. These are part of what will count as a competitive advantage for us.

Lastly, our employees (teaching and non – teaching staff members) will be well taken care of, and their welfare package will be among the best within our category (startups private school in the United States) in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Rolland Gyros International Private School is established with the aim of maximizing profits in the education cum private schools industry and we are going to go all the way to ensure that we do all it takes to attract students on a regular basis.

Rolland Gyros International Private School will generate income by offering the following tutorial services;

  • Teaching High school students various subjects in our private school

10. Sales Forecast

One thing is certain, there would always be parents and students who would need the services of private schools to be able to achieve their educational goals and as such the services of private schools will always be needed.

We are well positioned to take on the available market in Ashville – North Carolina and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow the private school and our student base.

We have been able to critically examine the private schools cum education market in the United States of America and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.

The sales projection is based on information gathered on the field and some assumptions that are peculiar to similar startups in Ashville – North Carolina. Below is the sales projection for Rolland Gyros International Private School, it is based on the location of our tutorial center and of course the wide range of tutorial services that we will be offering;

  • First Fiscal Year-: $250,000
  • Second Fiscal Year-: $450,000
  • Third Fiscal Year-: $750,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and natural disasters within the period stated above. So, there won’t be any major competitor (private school) offering same additional services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

  • Marketing Strategy and Sales Strategy

We are mindful of the fact that there is stiffer competition amongst private schools in the United States of America; hence we have been able to hire some of the best marketing experts to handle our sales and marketing concerns. Our sales and marketing team will be recruited base on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the private school.

We will also ensure that our students’ excellent results from national exams and other exams speaks for us in the market place; we want to build a standard and first – class private school that will leverage on word of mouth advertisement from satisfied clients (both individuals and corporate organizations).

Our goal is to grow our private school to become one of the top 30 private schools in the United States of America which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in Ashville – North Carolina but also in other cities in the United States of America.

Rolland Gyros International Private School is set to make use of the following marketing and sales strategies to attract clients;

  • Introduce our private school by sending introductory letters alongside our brochure to schools, parents / household and key stake holders in Ashville – North Carolina.
  • Print out fliers and business cards and strategically drop them in schools, libraries and even student organizations.
  • Creating a website, allows parents to be able to look you up, and also allows you to post general study tips, giving you an added advantage.
  • Use friends and family to spread word about our private school
  • Introduce Rolland Gyros International Private School to learning specialists, school coaches, school administrators, teachers, guidance counselors especially as they are with students everyday
  • Post information about Rolland Gyros International Private School on bulletin boards in places like schools, libraries, and local coffee shops.
  • Placing a small or classified advertisement in the newspaper, or local publication about Rolland Gyros International Private School
  • Using tutorial referral networks such as agencies that will help match students with Rolland Gyros International Private School
  • Joining relevant association or body that will enable you network and meet others in same industry.
  • Advertising online by using an advertising platform such as Google Adwords, that will allow us place text advertisements alongside on websites with related contents, and along results from search engines.
  • Advertise our private school in relevant educational magazines, newspapers, TV stations, and radio station.
  • Attend relevant educational expos, seminars, and business fairs et al
  • Engage direct marketing approach
  • Encourage word of mouth marketing from loyal and satisfied clients

11. Publicity and Advertising Strategy

We are aware of the potency of a good publicity strategy hence we have been able to work with our brand and publicity consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market.

We are set to become the number one choice for both parents and students in the whole of Ashville – North Carolina which is why we have made provisions for effective publicity and advertisement of our private school. Below are the platforms we intend to leverage on to promote and advertise Rolland Gyros International Private School;

  • Place adverts on both print (community based newspapers and magazines) and electronic media platforms
  • Sponsor relevant community based events / programs
  • Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our brand
  • Install our Bill Boards on strategic locations all around Ashville – North Carolina.
  • Engage in road show from time to time in targeted neighborhoods in and around Ashville – North Carolina
  • Distribute our fliers and handbills in target areas in and around Ashville – North Carolina
  • Passing general information via our school’s social media handles like twitter, Facebook, Google hangouts etc.
  • Ensure that all our teaching and non – teaching staff members wear our branded shirts and all our vehicles are well branded with our schools’ logo et al.

12. Our Pricing Strategy

Private schools in the United States of America and of course in all the parts of the world charge students per tem / per session and students have the options of either paying their tuitions before resumption or during the school session.

Private schools generally charge students based on loads of factors, locations, services offerings and extra – curricular activities et al At Rolland Gyros International Private School we will keep our fees below the average market rate for all of our students by keeping our overhead low and by collecting payment in advance.

In addition, we will also offer special discounted rates to all our students at regular intervals. We are aware that there are some students that would need special assistance, we will offer flat rate for such services that will be tailored to take care of such students’ needs.

  • Payment Options

At Rolland Gyros International Private School, our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;

  • Payment by via bank transfer
  • Payment via online bank transfer
  • Payment via check
  • Payment via bank draft
  • Payment via mobile money
  • Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.

13. Startup Expenditure (Budget)

In setting up a private school business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by acquiring a large facility, then you would need a higher amount of capital as you would need to ensure that your employees are taken care of, and that your private school’s environment is conducive enough for the students to learn.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The materials and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting a private school business; it might differ in other countries due to the value of their money. However, this is what it would cost us to start Rolland Gyros International Private School in the United of America;

  • Business incorporating fees in the United States of America will cost – $750.
  • The budget for Liability insurance, permits and license will cost – $3,500
  • Acquiring a large facility that will accommodate the number of block of closes, playing field, staff offices and parking lots et al (Re – Construction of the facility inclusive) will cost – $350,000.
  • Equipping the classes and office (computers, printers, projectors, markers, pens and pencils, furniture, telephones, filing cabinets, and electronics) will cost – $50,000
  • Launching an official Website will cost – $500
  • The budget for the payment of salaries for the first three months of operations: $120,000
  • Additional Expenditure such as Business cards, Signage, Adverts and Promotions will cost – $15,000

Going by the market survey and feasibility studies conducted, we came to the conclusion that we will need an average of $750,000 to start a small scale but standard private school in the United States of America.

Generating Funding / Startup Capital for Rolland Gyros International Private School

Rolland Gyros International Private School is a family business that will be owned and managed by Dr. (Mrs.) Irene Rolland Gyros and her immediate family. They are the sole financial of the private school which is why they decided to restrict the sourcing of the start – up capital for the private school to just three major sources.

These are the areas we intend generating our start – up capital;

  • Generate part of the start – up capital from personal savings and sale of his stocks
  • Generate part of the start – up capital from friends and other extended family members
  • Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $250,000 (Personal savings $200,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $500,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

It is a known fact that the future of any business lies in the numbers of loyal customers that they have, the capacity and competence of the employees, their investment strategy and of course the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Rolland Gyros International Private School is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers (students and parents alike) over is to ensure that we offer nothing less than the best, to offer quality education to all our students so much so that they can favorably compete with students all over the United States and gain admission to Ivy League colleges.

Rolland Gyros International Private School will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner of our business strategy.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more as determined by the board of the organization. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

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How to write a business plan for your private school project.

business plan for a private school

Starting a private school is a great way to provide students with an alternative education option that is tailored to their individual needs and interests.

It also allows for greater autonomy and flexibility in curriculum design and implementation, allowing for more personalized learning experiences.

But, before that, you need a business plan.

Creating a business plan before beginning a project is essential for success. It helps to identify potential risks and opportunities, as well as providing a roadmap for the project.

In short, a good business plan will help ensure the profitability of your private school project .

What should be covered when creating a business plan for a private school? How can it be effectively planned? What are the essential financial measures to include? What steps should I take to ensure an efficient process when writing a business plan?

Good news, you can find all the answers to these questions in the forthcoming article!

One last thing: you can avoid starting your business plan from scratch.

Feel free to download our professional business plan for a private school and tailor it to suit your project.

business plan high school

Designing a business plan for a private school

Is a business plan recommended for your private school project.

Yes, you should create a business plan for your private school project.

Crafting a well-structured business plan will help you to:

  • gain knowledge of the private school market
  • keep up with the industry's changing trends
  • discover what makes a private school competitive
  • understand parents' educational preferences and expectations
  • come up with a winning value proposition for your independent educational institution
  • examine competitor market share
  • find solid competitive advantages for your private school project
  • find a business model that will lead to a positive bottom line
  • implement a winning strategy on the short and the long-term
  • assess potential risks involved in starting a private school, such as regulatory compliance, student safety, and educational quality

Our team has created a business plan for a private school that is designed to make it easier for you to achieve all the elements listed.

How to outline a business plan for a private school?

If done well, your business plan will be a full package of content, metrics and financial data. It must be presented in a structured format, to make easy to read and digest.

When we built our business plan for a private school , we made sure to structure it propertly.

You'll come across 5 sections (Opportunity, Project, Market Research, Strategy and Finances).

1. Market Opportunity

The section number one is called "Market Opportunity".

Access relevant data and metrics for the private school project, assisting you in analyzing the opportunities and challenges within the education and schooling sector.

The data here is always fresh; we update it twice a year.

2. Project Presentation

The "Project" section is where you outline your private school project. You can describe the educational philosophy, curriculum offerings, extracurricular activities, facilities, teaching staff qualifications, admission process, and the unique value proposition that sets your school apart in providing quality education.

Remember to introduce yourself at the end of this section.

Discuss your passion for education, your vision for the private school, and how you plan to create an enriching and nurturing learning environment for students. Highlight your qualified faculty, your innovative curriculum, and your dedication to providing personalized attention and holistic development opportunities through your private school project.

We wrote some content in our business plan. Change it to fit your concept.

3. Market Research

The next item on the list is the "Market Research" section.

The purpose of this section is to introduce the market segments for your private school project.

It includes a competition study, outlining other private schools in the area. Your school's unique educational programs and competitive advantages are also highlighted. A customized SWOT analysis is included.

4. Strategy

Within the "Strategy" section, a detailed plan spanning three years is presented, highlighting the initiatives and actions necessary to make your private school project highly profitable.

Additionally, you'll find a marketing strategy, a plan to manage risks, and a completed Business Model Canvas, tailored to a private school, in this section.

5. Finances

In the end, the section labeled "Finances" allows you to showcase the financial details and values of your project.

business plan private school project

How to elaborate the Executive Summary for a private school?

The Executive Summary serves as a compact introduction to the business plan of your private school project.

Don't go beyond 2 pages; ensure you include only the critical information.

This document is designed to make the reader excited about your business plan.

In the Executive Summary of your private school project, answer these questions: what is your private school project about? who is your target market? are there other private schools in the area? what sets your school apart from them? how much funding do you require?

How to do the market analysis for a private school?

The market study of your private school project helps you understand external factors such as parent preferences for education, competition within the private school sector, and emerging trends in educational practices.

By conducting an extensive market study, a private school can understand parent and student needs, offer quality education and comprehensive programs, optimize pricing strategies, and execute targeted marketing campaigns, ultimately leading to a larger student base, increased enrollment, and a prominent position in the private education sector.

Here is what what we've put in the "Market Research" section of our business plan for a private school :

  • key insights and trends in private schools, including private school enrollment rates, education quality, and the impact of specialized private school programs
  • a list of potential market segments for a private school
  • the competitive review
  • the competitive advantages to target for a private school

business plan private school project

The key points of the business plan for a private school

What's the business model of a private school, business model of a private school.

a private school's business model revolves around providing education services to students in a private setting. Revenue is generated through tuition fees, potentially offering additional services such as extracurricular activities or specialized programs.

The business model focuses on offering a high-quality and comprehensive curriculum, hiring qualified educators, providing modern facilities and resources, marketing to target parents and students, and building strong relationships with parents and the local community.

Success depends on establishing a positive reputation for academic excellence, attracting and retaining students, meeting regulatory requirements, effective marketing strategies, and delivering a holistic and enriching educational experience.

Business model ≠ Business plan

Avoid confusing "business plan" with "business model."

A business model is a framework that outlines how a company creates value, delivers products or services, and generates revenue.

In a business plan, you employ the Business Model Canvas as a practical tool to outline the key aspects of your business model.

Rest assured, there is a Business Model Canvas (already completed) in our business plan for a private school .

How do you identify the market segments of a private school?

Segmenting the market for your private school project involves dividing your potential students and families into different groups based on their educational needs, preferences, and demographics.

These categories may include factors such as grade levels, curriculum types, extracurricular programs, or families seeking specific educational approaches (e.g., Montessori, STEM, arts-focused).

By segmenting your market, you can offer a private school experience that caters to each segment's specific requirements. For example, you might provide elementary, middle, and high school programs for students of different grade levels, offer a comprehensive curriculum that encompasses a range of subjects and learning areas, specialize in specific educational approaches or philosophies such as Montessori, STEM (Science, Technology, Engineering, and Mathematics), or an arts-focused curriculum, or focus on offering a variety of extracurricular programs and enrichment activities that align with the interests and talents of students.

Market segmentation allows you to effectively target your marketing efforts, communicate the unique benefits of your private school, and provide a nurturing and stimulating educational environment that meets the unique needs and preferences of each student segment and their families.

In the business plan for a private school , you will find a comprehensive market segmentation that will help you identify your potential customers.

How to conduct a competitor analysis for a private school?

Without surprise, you won't be the only private school project in your area. There are other educational initiatives working towards establishing quality private schools.

Develop a solid business plan by conducting an extensive competitor analysis that evaluates their strengths and weaknesses.

Address their weaknesses (such as inadequate curriculum design, lack of extracurricular activities, or poor student support services).

Why is it crucial to notice these aspects? Because these weaknesses can impact the success of private school projects.

By focusing on these areas, you can offer a comprehensive and well-rounded education curriculum, provide qualified and dedicated teaching staff, and create a nurturing and inclusive school environment, positioning your private school project as a preferred choice for parents and students seeking quality education and holistic development.

It's what we call competitive advantages—building them is essential for a standout business.

Here are some examples of competitive advantages for a high school: experienced and dedicated teaching staff, diverse educational programs, supportive learning environment.

How to draft a SWOT analysis for a high school?

A SWOT analysis can help identify potential opportunities and threats that can affect the success of the private school project.

As you can guess, there is indeed a completed and editable SWOT matrix in our business plan for a private school

The strengths for a private school

S stands for Strengths in SWOT, representing the project's valuable strengths or advantages.

For a private school, possible strengths could include a highly qualified teaching staff, a rigorous academic curriculum, a diverse student body, and a strong emphasis on extracurricular activities.

The weaknesses for a private school

The "W" symbolizes Weaknesses, indicating the specific areas or aspects of the project that require attention.

For a private school, potential weaknesses could include inadequate funding, lack of qualified teachers, insufficient resources, and limited parental involvement.

The opportunities for a private school

The "O" in SWOT stands for Opportunities, which are positive external factors that can help the project succeed.

In the case of a private school, potential opportunities include creating an innovative curriculum, increasing student engagement, expanding the school's reach through technology, and developing community partnerships.

The threats for a private school

When we refer to the "T" in SWOT, we're referring to Threats, which are the external risks or detrimental factors that can impact the project's performance.

How to develop a marketing plan for a high school?

A marketing strategy is a necessary component of a business plan as it describes how a business will engage customers and generate sales.

A well-crafted marketing strategy will attract parents seeking quality education for their children to your private school project.

Parents won't enroll their children in your private school project without effective marketing; showcasing the quality of education, extracurricular activities, and nurturing environment is crucial.

Are you implementing effective marketing strategies for your private school project? Consider hosting open houses or informational sessions for parents, showcasing your school's unique educational programs, and utilizing targeted advertising campaigns in local communities.

Don't worry if you have no clue about marketing and communication.

How to build a solid financial plan for a high school?

A successful business plan must include detailed financial information, such as income and expense projections, cash flow statements, and a break-even analysis.

In the process of developing your business plan, you'll need to determine the expected revenue for your private school project.

The revenue forecast should be based on reliable information and reflect current market conditions.

Our financial plan for a private school is straightforward and equipped with automated checks, enabling you to validate and adjust your assumptions easily. This way, we make sure you're building solid financial projections.

It goes without saying that you'll have to develop a provisional budget for your private school project. Don't overlook any expense. By the way, we've listed them all in our financial plan!

The break-even analysis is central in the financial plan as it will tell you whether your private school project will be profitable or not.

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School Business Plan Template

Written by Dave Lavinsky

private school business plan

School Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their schools.

If you’re unfamiliar with creating a school business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a school business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What Is a Business Plan?

A business plan provides a snapshot of your school as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan

If you’re looking to start a school or grow your existing school, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your school to improve your chances of success. Your school business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Schools

With regards to funding, the main sources of funding for schools are donations and gifts, tuition, personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for schools.

Finish Your Business Plan Today!

How to write a business plan for a school.

If you want to start a school or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your school business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of school you are running and the status. For example, are you a startup, do you have a school that you would like to grow, or are you operating a chain of schools?

Next, provide an overview of each of the subsequent sections of your plan.

  • Give a brief overview of the school industry.
  • Discuss the type of school you are operating.
  • Detail your direct competitors. Give an overview of your target customers.
  • Provide a snapshot of your marketing strategy. Identify the key members of your team.
  • Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of school you are operating.

For example, you might specialize in one of the following types of schools:

  • Private K-12 school : this type of school typically charges tuition, and may be affiliated with a religious organization, or specialize in a particular learning method.
  • Charter school: this type of school offers primary or secondary education for a tuition, and may receive some public funding, and/or donations. These schools require their students to take state-mandated exams.
  • Special subject school: this type of school specializes in teaching a specific subject, such as driving, first-aid, self-defense, fine arts, language, or general tutoring.
  • Preschool: this type of school typically serves children who are aged 3 and 4. These schools prepare young children to enter formal education, and are funded by some combination of tuition, donations, and government grants.

In addition to explaining the type of school you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of students served, the number of students accepted into elite formal education institutions, etc.
  • Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the school industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the school industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your school business plan:

  • How big is the school industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential target market for your school? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your school business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: families with elementary-aged children, families with high-school-aged children, families with preschool children.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of school you operate. Clearly, families with high schoolers would respond to different marketing promotions than families with preschoolers, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.

Finish Your School Business Plan in 1 Day!

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With Growthink’s Ultimate Business Plan Template you can finish your plan in just 8 hours or less!

Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other schools.

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes public schools, virtual schools, and families who do homeschooling. You need to mention such competition as well.

For each such competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

  • What types of students do they serve?
  • What type of school are they?
  • What is their pricing (premium, low, etc.)?
  • What are they good at?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you provide specialized instruction, either in subject or in method?
  • Will you offer courses or services that your competition doesn’t?
  • Will you provide better customer service?
  • Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a school business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type of school that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide religious-focused K-8 education, college preparatory courses, or single-subject instruction like driving or fine arts?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the courses and/or extracurricular activities you offer and their prices.

Place : Place refers to the site of your school. Document where your company is situated and mention how the site will impact your success. For example, is your school located in a growing neighborhood, in the city center, or will you operate purely online? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your school marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

  • Advertise in local papers, radio stations and/or magazines
  • Reach out to websites
  • Distribute flyers
  • Engage in email marketing
  • Advertise on social media platforms
  • Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your school, including answering calls, planning and delivering instruction, applying for grants, fundraising, performing administrative tasks, overseeing instructors, handling discipline, scheduling and monitoring extracurricular activities, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to enroll your Xth student, or when you hope to reach $X in revenue. It could also be when you expect to expand your school to a new city.  

Management Team

To demonstrate your school’s potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing schools. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in running a school or experience with public school administration or who has served on a public school board.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you enroll 100 or 1,000 students per semester, and/or offer extracurricular activities? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your school, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a school:

  • Cost of equipment and supplies
  • Payroll or salaries paid to staff
  • Business insurance
  • Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and equipment

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your school location lease or a list of elective courses or extracurricular activities you will offer.  

Writing a business plan for your school is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the school industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful school.  

School Business Plan FAQs

What is the easiest way to complete my school business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your school business plan.

How Do You Start a School?

Starting a school is easy with these 14 steps:

  • Choose the Name for Your School
  • Create Your School Business Plan
  • Choose the Legal Structure for Your School
  • Secure Startup Funding for Your School (If Needed)
  • Secure a Location for Your Business
  • Register Your School with the IRS
  • Open a Business Bank Account
  • Get a Business Credit Card
  • Get the Required Business Licenses and Permits
  • Get Business Insurance for Your School
  • Buy or Lease the Right School Equipment
  • Develop Your School Business Marketing Materials
  • Purchase and Setup the Software Needed to Run Your School
  • Open for Business

Learn more about   how to start your own school .

Don’t you wish there was a faster, easier way to finish your School business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to learn about Growthink’s business plan writing services .

Other Helpful Business Plan Articles & Templates

Business Plan Template For Small Businesses & Entrepreneurs

How To Start A School in 2024 Step-by-Step Guide

by Cindy Lumpkin | How to Start a School , Learning

How to start a school

How to Start a Private School

business plan for small private school

Are you a teacher who is interested in how to start a private school ? Maybe you are a parent or religious group who feels your community needs more options.

If so, you are not alone.

As you are aware, teachers are leaving the field of education like wildfire. But many of them don’t want to quit teaching . 

Instead of abandoning their passion for teaching, some educators are discovering that they can still do what they love—teach—by starting their own schools and educational businesses. 

How do I know? Because I did just that, I started a small private school . I didn’t have a lot of money and no big names were backing me.

I discovered that I could still do what I love and, at the same time, avoid what I hated about the school system: bureaucracy, red tape, testing, and stress . 

It came as a total shock when thousands of people- teachers, and a few parents, found a Youtube video I did explaining how I started my own school . 

They couldn’t believe that a teacher, like them, with little funds and resources, started a school that was fully accredited.

Many of them also asked me if I could share with them how I started my own school.

In this article, I will do just that- step by step. 

I will share the exact things you will need to do in order to start your own school and put you in the BEST position to be successful. 

Most information on starting a school will say that it’s a lengthy, expensive, and complicated process. My experience was different.  

I wouldn’t say it’s easy. It is work! This will be an investment of your time, money, and faith. But it’s totally doable and I want to help you on your journey. 

If you have this limiting belief, put it to rest now. This doesn’t have to be a super expensive proposition, depending on your strategy and how you decide to scale.

I am going to take you step-by-step through what you have to do to start the process of starting a school. 

Please keep in mind, however, that some things will differ by state and you will have to do research on your own in those instances. 

Before you start, take the time to watch the video below. I want you to know why I am giving all this information away…for FREE and why I charge for some products.

Make no mistake about it—this isn’t some bait and switch. Following these steps will help you create the school business of your dreams and you DON’T have to buy anything.

Nevertheless, teachers and others who are ready to take action will eagerly invest because it will save them so much time. 

When you purchase any of my products, you are paying for convenience. 

I couldn’t dare charge for the process because I believe in this movement for every teacher who has been burned out by an unrealistic, outdated school system and for every child who has not benefited from the promise of “No Child Left Behind.”

In addition, this 12-step process that I’ve designed can be used by anyone who wants to open micro-schools, nonaccredited schools, learning pods, and even homeschools.

It will also help with online school programs. 

Just know that depending on what your vision is, some things may or may not need to be done.

This will be a very long article. So I’ve included the steps up front and each step is clickable so that you can find your place more easily.

12 Steps on How to Start a School of Your Dreams

There are twelve steps to take to start a school; however, there are only eleven if you’re not going to get accredited. Here is a complete list:

  • Find Community
  • Determine Type of School 
  • Create An Advisory Board
  • Design Your School’s Curriculum
  • Requirements To Open A School (Legal/Operational)
  • Develop A Fundraising Strategy 
  • Create Your Budget And Business Plan
  • Address Your Staffing Needs
  • Select The Right Facility To Start Your School
  • Develop Your School’s Policies and Procedures
  • Select an Accrediting Body (Optional)
  • Develop a Marketing Plan

As you go through these steps, some will be accompanied by a video. Other times I may point you to another source or even share documents with you. 

As I mentioned above, I may even offer some resources at a small price to take the load off you. However, they are optional and only designed to help you along. 

You can totally do this without buying anything from me.

It would benefit you to watch these videos, however, as they will give more details where writing will not be able to communicate everything.

Before we get started, let me address this search term that I’ve seen way too much.

How To Start A School Without Money

Although there are some strategies you can take to start a school that will not require a lot of funds, one can’t expect to start a school without any money.

Your school is a business. Any serious entrepreneur knows that there will be some type of startup investment cost, even if it’s just for basic business management tools .

However, many of the steps above can be completed without spending anything. 

So, if you are serious, you can start the process to ensure it’s truly something you want to do before making a considerable investment of money. 

There will come a time, however, when you will have to make investments.

If you are someone who is low on funds, I suggest going through all the steps and completing as much as you can. 

Next, I highly suggest that you watch this video to understand and determine where you are in the process of being ready to start a school business.

Now you are ready. Let’s jump in!

How To Start A School Business 

Step 1. find community .

If you truly are determined that you are all in on this process, the first thing I suggest you do is find other people who are taking this journey. 

This is my number-one piece of advice. Still, many will ignore it. Please don’t let it be you. This journey can be so lonely. 

How to start a school

It doesn’t matter if they are across town or out of state. But it is vitally important for several reasons:

  • It provides support. Trust me you will encounter moments of discouragement. Having a community will help you fight feelings of hopelessness that may come on this journey. It can also help celebrate those small victories. It’s one thing to have support from family and friends, but it’s another thing to have it from people who know and understand.
  • It provides connection and belonging. Togetherness is so critical to our experience as humans. Connecting with others who share some of our values, interests, and worldviews helps us understand we are not alone.
  • It provides an opportunity for us to share, give back, and learn from one another. Let’s face it, teachers are some of the most giving people there are. It’s in us to want to give back. I believe it’s an innate desire. There is so much I am still learning from the many teachers in our Teacher School Builders Community . For example, people are often finding new, easier, and less expensive ways to do so many things as it relates to creating and running private schools. I can’t possibly keep on top of all the changes. But I come close because of connections who share their ideals.  

Don’t underestimate the importance of finding a crew who understands and who can speak to you wherever you are. 

The networking opportunities among you will prove to be invaluable. Besides, if you have questions about these steps, you can find me in Teacher School Builders (wink). 

I wish I could give you an open invitation to our community. We want to be a safe place for serious, committed, and passionate people interested in taking this journey together.

Only those who invest in any of my products will be invited to join our community. However, you are totally welcome to sign up for my newsletter . 

I’ve been known to give out freebies to those who read and keep up-to-date with my emails. Also, I still give LOTS of helpful resources and value to my list.

Step 2 . Determine what type of school you want.

This step is twofold. I don’t want to assume that we are on the same page, knowing what type of school I am trying to position you to start. Therefore, let me make it clear.

Ideally, one can start a charter school. This is NOT the type of school I help teachers create. 

A charter school is a HUGE undertaking. In addition, it’s expensive and, in some situations, will need to be approved by your local school board. The application is ridiculous too.

We are not even building your typical, well-established, rooted-in-money private school. (It could for sure turn into one.) 

Although what I am helping you to create is technically a private school , you most likely are a one- or two-man team.

Right now, you may not have a lot of resources, but your business structure will be that of a private school. We will talk more about your business structure later.

Thus, for many of you, it will be a micro-school. In other words, a small school that serves generally 5 and upwards of 150 students.

It can be religious or non-religious. Some of you will want a for-profit, while others will choose to start a non-profit. Some of you will take the extra step to become accredited.

If you want to call it a learning pod or homeschool, so be it.

I encourage you to watch this video if you haven’t already. It talks about this more in context. (This video has been on my channel for a while, so you may have seen it.)

Now that we are on the same page, what type of school do you envision? Will it be K–12? How about a middle school or high school only? Who will you serve? 

Plan With The End In Mind

This is the fun part! I am a dreamer and I hope you are too. 

This is where you get to dream up the best school you can imagine to serve your ideal student(s) well.

Maybe you want a day school or virtual program. Is your vision a Montessori or a specialized school for students with learning differences?

It’s ok, create your ideal school on paper. Dream big! 

Your vision may be to one day operate a K-12 program, but you may start off with either elementary, middle, or high. 

You may even start with K-12 in a more modern one-room schoolhouse concept. 

The possibilities are endless. 

I would start with the end from the beginning here. However, actual implementation may be in stages. Again, dream big on paper.

Just know that it’s better to actually start a small school business and grow into your long-range vision of your school. 

The cool part about this is that you are the architect.  

I totally went against the grain and started with high school first. However, I knew from the beginning that I would work with 3rd-12th by the time my dream was fully realized.

Within about two years, I worked my way down to middle school. Eventually, I will start to teach elementary.

Before I walk you through creating your school’s identity, let me take the time to answer a question I get asked A LOT .

But how did you know what type of school to start ?

how to start a school

People often ask me, “How do I arrive at knowing what type of school is needed or wanted?” 

Well, I have two different answers for you to consider. Knowing what school to create can come from what I call a calling and/or a business strategy. 

The business person in me says, “Search for parents who are interested in having an alternative education for their children.”

Survey these parents and maybe even some teachers in the area too. What is it that they want or need for the area?

How are the schools in the area? Are they meeting the needs of all students? If not, where they are not may be an opportunity for you.

My friend and fellow school founder, Tiffany of The Village Schools , realized in her area there was a need for quality Christian schools that were also culturally relevant. She fills the gap.

I have another friend and fellow school founder, ToNya of Kipe Academy , who realized in her area that the local school system wasn’t meeting the needs of students who had learning gaps and learning disabilities very well. 

By focusing her school on strengthening skills, she fills that gap.

A good business move or sound business decision is to start a school that there is demand for in your area. 

Trust me! Just because you build it doesn’t mean that they will come. So you may want to make sure your school is wanted.

On the other hand, I allowed my Call from God to determine the type of school I created . 

I LOVE working with students who learn differently. 

More specifically, I LOVE working with those from middle- and lower-income households who can’t afford the “traditional” private schools but desperately need their flexibility and smaller community where everyone is seen and heard.

I want you to follow your passion, and I want you to succeed too. However, assess the actual need for a school in your area. 

Are the public schools performing well or poorly? Can families in your community afford to pay tuition? 

Depending on where you live, a private school may or may not generate enough interest. Seriously, consider this. 

Knowing what type of school you want will help you decide what type of curriculum you will use later. So it’s important to establish this now.

Don’t worry! Nothing is set in stone; if you need to change it later, you can.

Let’s Create Your School’s Identity

When you are creating your school’s identity, you need to do the following:

  • Identify your niche.
  • Choose a school name.
  • Create your school’s brand

Remember: “Brand is just a perception, and perception will match reality over time.”

When creating your brand, start with the end from the beginning. You don’t want to leave any stone unturned. 

In order to do this, you have to develop a strong brand. Your name matters. Who you are building your school for matters and even colors matter.

It would be too much to help you build the perfect brand here so I am sharing the video I created for teachers who paid to be in my Beta Course to fill this gap. 

By the way, against the advice of many, I decided not to create the course and sell it. It just didn’t feel right. 

Anyway, don’t skip the video!!! Seriously!

It will walk you through questions and things you need to think about to create a solid school identity, including your brand.

In the video, I referenced “homework” and you can find that information here .

I do advise using this resource after watching the video. 

I actually use my school as an example for you to help make the process easier. Allow it to help your creative juices flow.

Step 2 Wrap-up Checklist

This step has really laid the foundation for your school. 

So please, please ensure that you have completed it. It will only make it harder later on if you don’t. 

The information will eventually build on each other. Much of the information in this step will be needed for other areas later on. 

If you do it now and do it right, I PROMISE it will make it easier when you are developing your business plan, applying for grants, and getting your marketing materials together.

Ensure that you have done the following:

  • Did you read this entire section?
  • Did you watch the entire video?
  • Did you access the “homework” mentioned in the video? Click here!
  • Did you leave no stone unturned? 

Great! We are ready for the next step. It’s a process I know, but if you be one of the few who actually do the work, you will eventually have yourself a school.

business plan for small private school

Step 3. Create an advisory board

Please understand the difference between an advisory board and a community as I discussed above in step one. 

Many of you, like me, are the visionaries of your school. You are the founder. We need to be in a community with each other but need other people to help carry our vision out.

When you form your board you will seek people who are in support of your vision. 

They will hopefully use their gifts and talents to help you achieve your vision for the school. 

This group will empower you. But they will have less stack in your business. Most likely they will not see the daily ends and outs.

Who are the ideal people you need on your advisory board? 

I would ask a few parents and other influential people in the community. 

It would be great if they had a heart for education or young people. However, they don’t have to. But they need to have skills that will help you develop your school business.

I would ask members of your community who have financial, legal, management, and building experience. 

You can ask people who are on the boards of other foundations or people who work for these foundations. 

Why? Because they know what you don’t know. Or, they know the people you don’t know but need to know.

Connections are key. One of these people could very well connect you to a resource that you will need. You are always one connection away from what you need.

This group can become the core of your first board of directors. We will talk about this later. 

In the meantime, an advisory board can give you advice in their specific areas of expertise. 

They can provide feedback as you make decisions about your school and help you navigate legal and technical things.

Reaching Out To Get Your Advisors On Board

Now you should know exactly who you potentially want on your advisory board. 

It’s time to reach out to them and make the BIG ask. 

Do you remember the work you did in step two? Now you will be using some of it.

Although I call this the BIG ask, it’s not what you think. Don’t ask them for their skill set or money just yet.

You want to invite them to a meeting to learn more about your school and how they can be on your board of advisors. 

There are several ways to do this. Just select the way that is more comfortable for you or more appropriate for the way you may or may not know the person. 

Send an email, make a phone call, or invite them to lunch.

Before doing so, you will want to create a one-pager. 

Using the information from step two , describe your mission and the need for your school. Don’t forget a short introduction of yourself. Make it compelling . 

You want to make it as short as possible. People don’t like to read anymore. 

Do make it long enough, however, to explain this awesome endeavor you are embarking on that will benefit the community.

Please DO NOT overload them with all the information from step two. 

Just give enough to get to a group in-person or Zoom meeting where you will go into more detail about your school and your vision for it.

It will be at this meeting where you will talk more about why they are needed and invite them to use their skill and wisdom to help you complete the process of building your school.

If they are interested, be sure that you get a commitment of time,  financial support, or their skills donated to your organization. 

If you are a non-profit or going to become one, their donation(s) of time and money may become a write-off for them.

Step 3 Wrap-up Checklist of How To Start A Private School

Completing this step will save you time and money. TRUST me! People always want to help a good cause. You just need to find the ones that do and make the Big Ask .

Before moving on, ensure you have done the following:

  • Watched the video .
  • Created a list of idea advisors 
  • Reached out to this group
  • Set your meeting date to cast your vision and get them on board 

Step 4 Design Your School’s Curriculum

“In America, we have 19th-century school conditions and a curriculum that prepares our kids for the 1990s.” 

These words were spoken by Heidi Hayes Jacobs and there has never been anything stated that was truer. 

I am convinced that the curriculum/standards (pacing) are a huge part of why children are not learning as they should and why well-meaning teachers are pulling their hair out.

I will actually link another video from our Beta Class that will go into this subject in detail below.

However, here is where you have the opportunity to be very innovative and create a program that will truly speak to the type of school you are building.

Understand that you don’t have to use the same curriculums that you used in public education. In fact, I warn against it- at least in some instances. 

Instead, truly use things that will support your learners and would further your school’s mission.

Some people develop their own curriculum, if this isn’t your wheelhouse, don’t do it. It can be more headache than it’s worth.

I use a variety of things. I go into detail in the video below.

Step 4  Wrap-up Checklist of How To Start A Private School

  • Study the curriculum requirements of starting a school for your state.
  • Create a one-pager of your curriculum.
  • Start the process of creating a course catalog, especially if you are doing high school.
  • Research learning and management systems. 

Step 5 Requirments To Open A School (Legal or Operational)  

Another key step is to determine what your business structure will be. Will you be a sole proprietor? 

I do not recommend this. It’s best to put separation between you and the school.

With that said, you will most likely be a limited liability company or a partnership if someone is working with you. There is also the option of being a non-profit. 

File incorporation papers with your Secretary of State. You can have your business formation done for you accurately, quickly, and affordably for convenience.

The lawyer on your advisory board, if you have been able to get one, should be able to handle this for you or point you in the right direction to someone who can. 

If you have to do it on your own, it’s not hard. I filed on my own, howbeit I had to make a few changes to the amendments, but I got it done.

There are costs associated with the filing, but nothing outrageous. But if you do have a lawyer on your team, he or she could donate their legal services to the cause.

For Profit or Non-Profit

Deciding for or against a nonprofit is critical. As a nonprofit, it’s much easier to fundraise. People will give money much more readily to a legal entity or institution as opposed to a person. 

If you decide to establish your own proprietary school, you will be on your own when it comes to raising money.

If you do decide on the nonprofit, you will have to apply for tax-exempt 501(c)(3) status from the IRS. 

This is a process. For your sake, I hope your lawyer can handle this application. I actually hired someone to do mine. Money well spent, as I didn’t have time to learn that process. 

No matter who does it, submit it as early in the process as you can so that you can begin to solicit tax-deductible contributions. 

People and businesses will definitely take your fundraising efforts much more favorably if you are a recognized tax-exempt organization.

Tax-exempt status might also help with local taxes. Check your individual state.

I go into more detail as well as discuss other legal requirements in the video below:

Video Coming

Advertising Disclosure: A few links in this article may contain affiliate links. I earn a small amount of commission if you decide to go with my recommendation at NO COST to you. I recommend services that I trust and that is why there are very few in my articles. Funds are used to continue to grow my micro-school.

Step 5  Wrap-up Checklist of How To Start A Private School

  • Study the requirements of starting a school for your state.
  • Watch the video I did for my beta class on this topic.
  • Read this detailed post I wrote to help you understand your options for a business structure and get your business formation done at an affordable rate.
  • Optional: Coming Soon…

Step 6 Funding Options Develop A Fundraising Strategy 

Most of your school’s income will come from tuition at the beginning. Of course, this is outside of your start-up cost. 

I have plans to develop a mini course that will guide you through thinking about different funding options. Let me know in the comments if you might be interested.

It will cover grants (some you don’t have to be a nonprofit to get) and cost-effective strategies you can use when starting with a lower budget. 

In fact, read this article on the best business management tools I use. Omella allows me to collect 100% of my tuition without ANY platform or transaction fees.

Nevertheless, you will need a well-thought-out plan of how you will generate money from multiple streams.

Sorry, bake sales and car washes are not going to cut the mustard. Although they may still have their place, you will not have enough students to make something like that successful.

Developing A Fundraising Strategy 

You need a strategic fundraising plan. Ideally, you and the team can work together to come up with a well-thought-out, creative plan that will work for your specific school.

At Triumph School , we love to include the kids. We like to show them off. So we hosted a Nightmare on Main Street , which was a haunted schoolhouse in the month of October. 

Here is how we did it:

Although I wasn’t as strategic when we did Nightmare on Main Street, it was still a huge success in terms of the overall impact on our students’ learning. Also, did I mention we raised a little over $1K?

For fundraisers we completed after that, we tried to be more purposeful and strategic by actually creating a plan beforehand. 

What to Include in Your Plan

Over at Donor Box , they identified the following steps as a starting point for creating a strategic plan:

  • Include your mission
  • Create objectives
  • Build a team
  • Find funding options for different donor types
  • Use new marketing techniques
  • Research campaigns by others
  • Start online fundraising 

Including well-planned appeals to foundations and local philanthropists in your plan can pay off. If you can afford it, I would hire a professional to help write proposals and identify donors. 

These documents are the gifts that keep on giving because you can use them over and over again.  

If you do have to change them, it would only be small things. Nevertheless, you will use them over and over again. 

A well-thought-out and implemented plan can pay off big time.  

However, I totally wrote my first few grants myself. Triumph has been awarded over $200K on my efforts alone.

I am just starting to seek “professional” help because it can be time-consuming. 

I hope that passing it on to someone who is more knowledgeable will help in the long run with getting more money and causing me fewer gray hairs.

Nevertheless, not only can a well-thought-out plan help you meet your fundraising goals, but it can also help you build a deeper connection with your donors.

The Village Schools

Establishing a connection with your donors is powerful. To give you an example, I donated to The Village Schools because I just love the founder and her vision and mission. 

About five days after making my online donation, I got a package in the mail. It was from The Village Schools. 

Inside the package was a little stuffed animal with the following written on his shirt, “Thanks for being a friend of The Village Schools. 

She hooked me! I felt so important and like a friend …I felt a connection. It most likely will not be my last time donating. 

Nevertheless, she wants everyone to walk away feeling like I did. 

It’s part of her strategic fundraising plan. She also included a handwritten letter. This is also part of her plan. Super creative!

I learned all this the hard way and one of the hardest lessons I learned was building long-term relationships with donors.

They gave a donation; I said thanks and that was it. In the beginning, I had no way to keep track of them and follow up with them. 

Now I know better! I update my donors every so often on new and exciting things we are doing and/or the latest progress with our students. 

I send birthday greetings, I was just thinking of you or anything to let them know I value them and not just the check they write.

In order to do this, I needed an easy way to store their information to make it easy to send these updates. That is where Donor Box comes in.

You can research it yourself; however, it has been the lowest cost management plan I’ve found to date to easily accept donations and keep up with my donors. 

There are no contracts and no set-up fees. You can ask your donors to pay the fees and when they do, it costs you nothing. It is also really easy to use.

Step 6  Wrap-up Checklist of How To Start A Private School

  • Book recommendation- The Little Book of Gold – This is an amazing book and although it’s geared to nonprofits the information can be used by any educational business.
  • Create a fundraising plan. To see how this looks when actually applied to a fundraising event watch this video.  **Video Coming Soon….
  • Research Donor Box and set up an account (no contracts or fees to set up) and start asking for donations.
  • Determine if the mini-course (Coming Soon) can help you by shortening your learning curve.

UPDATE: I just discovered Give Lively , and I am still researching it; however, I am now realizing that although Donor Box advertises a “free” version, it charges a platform and processing fee.

However, Give Lively only has the processing fee. Now, Give Lively isn’t a CRM whereas Donor Box does act as one.

Step 7: Create Your Budget And Private School Business Plan

Don’t stress! You got this and I am here to help.

Guess what else? You will pull some of the information you completed in step two to help you complete this document.

Can you see how this is all coming together now? I sure hope so. Moving on… 

A business plan is important because it will serve as your blueprint for how your school is going to operate. 

However, it doesn’t have to be perfect nor do I believe you have to outsource this, at least not right now.

The reason why I don’t feel it’s a life-or-death document at this point is that I wouldn’t recommend getting a loan. But I do recommend you put one together. 

People will take you more seriously as you work to establish your first board. 

Your plan will show how well-prepared you are. It can also keep you focused as you cast your vision to the community as well as others from whom you seek support.

In addition, this would be a great project to lead your advisory board through. 

It would be awesome to have someone on your advisory board who is an expert who could actually complete this or take the lead on leading your advisory board through completing one. 

If not, no worries! 

I have an excellent resource for you that will help you put yours together with all the components you will need right now.  

School Business Plan Sample PDF Template

If you are in need of a private school business plan (PDF) template that will guide you with instructions to create your own school business plan please consider supporting me by purchasing here .

My private school business plan sample template has it all outlined for you with instructions on what to put in each section. 

If you are interested, you can purchase the business plan template or you can purchase both the template and budget template, which you will read more about below. 

Create Your Budget  

Great news here! If you do your business plan well enough this will be done. 

However, you should still read this first. 

The budget which is part of the business plan is extremely important. I don’t want to minimize this.

How to start a school

When I developed my budget, I focused on 3 years operating budget. You can do the same or focus on one year at a time.

I was very detailed with my expenses and income projections. 

I feel like you are a little tired of me talking about this advisory board, but the financial person on your advisory board should be responsible for developing this critical document. 

So hopefully you have someone in mind for this. If not, my template you time. 

In fact, even if you had someone create it, it will still save them time on researching line items that will need to be included.  

As you project your assumptions about income from tuition, fundraising, and grants, be conservative. Factor in some wriggle room in case things don’t go as planned.

I separated expenditures into three categories. I’ve seen some that only do two. 

If you are in need of a budget that lists everything you will need starting out and in the future, please consider supporting me by purchasing my template ***Coming soon…

Step 7  Wrap-up Checklist of How To Start A Private School

Video Coming Soon….

  • Business Plan PDF Template

Step 8: Addressing Your Staffing Needs

how to start a school

You are most likely starting small. I still suggest laying the groundwork for when you are ready to hire staff.

I also suggest avoiding being the one-man show. This may mean you have someone part-time or, better yet, a volunteer who can give you a few hours a week.

Will You Be Head of School?

I have assumed that you will be the Head of the School. If you are not going to be the one who will run day-to-day operations, I suggest you identify someone soon.

It is critical to attract skilled faculty and your Head of School should be involved in that process. 

So, if this person isn’t you, identify them as soon as possible.

Start by writing job descriptions for the Head of School position. Do the same for faculty positions. 

These descriptions should be specific to your vision/mission and the type of school you are creating.

I recommend that you look for self-starters who enjoy building something from scratch. 

Ideally, most will shoot for certified instructors, but in many states, they don’t have to be. 

I have hired amazing certified and non-certified teachers and some not-so-amazing of them both.

Please understand that a certified teacher doesn’t equate to an excellent teacher and a non-certified teacher doesn’t equate to a bad one or one who isn’t as good.

The question you should be asking is, “What Makes an Effective Teacher?” Hire effective teachers. Click on Effective Teachers in Microschools , to learn what to look for in your staff.

One way to attract great employees and volunteers is to sell them on the vision of your school. 

If your school is filling an identifiable need in the community, people will love the opportunity to be a solution.

How to start a school

You may be worried about paying competitive compensation. It can be an issue, but I also think there are many people who like the idea of flexibility. 

I also think retirees are a good group that goes untapped for volunteer and paid part-time positions.

Watch the video below to find out how and where to get volunteers, leads on where to find potential teachers for paid positions, and determine what staff may look like for future growth.

In addition, as a bonus in the upcoming mini-funding course, I will create and share several affordable ways you can incorporate certified teachers without breaking the bank and models to attract talented staff.

**Video Coming Soon…

Step 9: Select The Right Facility To Start Your School

Step 10: develop your school’s policies and procedures, step 11: select an accrediting body (optional), step 12: develop a marketing plan.

You can’t afford to get this wrong. Many times we think we can just build it and they will come. Well, that is NOT true. Not by a long shot. 

You have to promote, promote and promote some more.

A marketing plan includes all your school’s marketing goals and objectives combined into a single comprehensive plan. 

If you’ve developed your business plan already, much of that information can be pulled from there. 

The plan will include detailed information on how it’s going to achieve its marketing goals. 

Part of that plan could be advertising for students using billboards and using ads on social media. 

Designing a website and setting up a mailing list to keep interested parents and even current parents in the know should also be a part of the plan. 

The website doesn’t have to be an expensive one. You could do it yourself. I would suggest having a blog attached to your website too.  

The best marketing is FREE and a blog can help you get in Google’s search engine. Too much to go into here, but maybe one day soon I’ll create a video to explain more.

Having a mailing list is essential. I use Convert Kit because they have a free plan for up to 1,000 emails. I’ve used MailChimp in the past, but it’s too complicated for me.

Using Convert Kit, allows me to send monthly newsletters easily. 

You want to keep your parents and potential parents updated with what’s going on in your school, especially those parents who are on the fence about your school.

I’ve had parents “date” me for an entire year before enrolling their child. But what convinced them, in the end, was all the success stories in my newsletters. 

Having a mailing list just makes it so much easier. Convert Kit does a lot of awesome things too. You can great landing pages too and more.   

Marketing is one of those things where you need to be consistent. You may not see any results from your labor immediately, but it does pay off. 

It can be expensive, but it’s more expensive NOT to have a plan and not follow it. You have to be creative to get it all done.

I believe in working smarter, not harder. I created a marketing presentation. Unfortunately, I have yet to do a complete “professional” marketing plan.

However, with the information in my business plan and my marketing presentation , I am good for right now. But I am always improving my knowledge of the marketing process.

I recently wrote an article that will help you increase your enrollment using some simple marketing strategies. You can find it here .

Anyway, I like the way the marketing presentation is laid out. It’s not a lot of reading, which most people don’t like to read. 

I use it in live presentations and I actually send this to people when I am trying to get sponsorships, backing from small community businesses, and recruiting board members. 

If you are interested, you can find it here . Right now it’s a PDF, but in the future, I will make it so that you can customize it to fit your brand. With the PDF version, you will still get to see the same strategies I use to market my school and the key points donors want to know. 

Congrats!!!! You’ve Done It- Well A Lot Of It

**If this has been helpful, please consider giving me a tip . It helps me to be able to continue to devote time to giving away free content. Click here! **

Wrap-up how to start a school .

At the beginning of this article, I promised I would share steps on how to start a school. I identified and went into detail on the following steps:

  • Determine Type Of School
  • Design Your School Curriculum
  • Funding Options
  • Develop Your School’s Policies And Procedures
  • Select An Accrediting Body (OPTIONAL)
  • Develop A Marketing Plan

This process can seem overwhelming. It looks more intimidating than it really is. 

I tried to beat the horse over the head with the different members you may consider for your advisory board. 

Unfortunately, I personally did these steps by myself. However, I would NOT recommend you do that. In fact, I am going back now to try to establish a solid board. 

Your success will be greater as you get others to buy into your vision EARLY. 

So, take the time needed to sell your advisory board, parents, community, and staff on the school’s vision.

Lastly, if this article has been helpful, please let me know below with a comment and share it with ALL the teachers you know who are interested in starting their very own school business. 

Also, here is a complete list of the products I have for sale. 

Remember, these are to cut your learning curve so that you can get through this process faster. However, I am always appreciative of your support when you invest in my products.

List of products: More Coming Soon….

  • Marketing Presentation PDF
  • Business Plan Template PDF
  • School Identity Homework PDF

I hope this was helpful. If you don’t know me, you can learn a little more h ere .

59 Comments

Olivia West

This was some GREAT information! Thank you Cindy! I will be sharing this with my colleagues

Cindy Lumpkin

Thank you and please do. My goal is to be a wealth of information for anyone wishing to embark upon this journey.

Julie Urbina

Thank you for taking the time to write this out. This is extremely helpful for me to keep what you have learned and tried already as my base line.

Hope Moses

I’m interested

Abdikani

Amazing, I am interested and it’s really helpful for me.

Happy I can be of help!!!

Spencer Z. Brown

I am thrilled by your start.

Thank you!!!

Mittah

I want to build my school

Go for it!!!

James Aumack

I have just completed a 8000 word true story regarding why we started our own Afterschool Program that ran for 20 years and brought in hundreds of thousands of dollars in Grant Money in Jersey City, New Jersey. This program ran for over twenty years and serviced hundreds of minority children. In New Jersey there is money available from both State and Federal sources if you are a Registered Non-Profit Corporation and have the guts to apply and operate the project. If interested on how we did it get in touch with me at [email protected] and I’ll send along my true story.

We started this project because several teachers were removed from the Bd. of Ed. afterschool jobs and replaced with ‘favorite sons’ so to speak. We moved on and they failed.

This is wonderful. I would love to hear your story.

Rev David Chanda

Cindy, I just came across this great information by chance. Thank you so much for sharing.

You are so welcome. I see that you are Rev. David Chanda. By chance are you looking to start a school via your church? I personally believe that there is a gap in education that the Church could help fill for kids via microschools. I would love to hear your vision if you are interested in starting a school. My I reach out?

You are so welcome.

Stephanie Shah

I discovered you on YouTube because I started my own Non-Profit/ Private School 15 years ago and it’s going great. I’m currently expanding and deciding to invest in a building. I’m also trying to decide to I want to switch to charter school or public school to get the funding to help the students to attend the school if they do not have the funding. Your video is very helpful. Keep up the work.

Thank you and what is your school name? Do you have a website or social media platform where I can connect? Charter might be a little work, but it is worth it to get the funding. I would just need a team of people and I am not there yet. Also, does your state have school choice voucher programs? I get funding from this.

Pearl

Hey Cindy. I came on again to refresh myself so I can be better prepared to respond to the group you created. Thank you for sharing your expertise free. If a school builder follows the knowledge you have shared, I have no doubt they will be successful. You have provided some real hope to some educators that desire to be school builders. As we know, the pandemic has magnified the need for parents to have choices. To me educating a child should not be the same for every child. It is not like everyone wears the same size shoe. I am an advocate for “choice” in education. For too long, public education has been the dominant choice. There are so many other entities to consider such as private school, homeschool, micro school, co op schools/programs, charter schools, hybrid schools and more. Again thank you for this valuable resource that makes the journey of becoming a school builder possible. I am a cheerleader for life.

Awww… such an encouraging post for me and it lets me know I am on the right track for what’s next. This article will be updated even more within the next two to three weeks. Sign up for the newsletter and I will announce it there. But the videos I did for the Beta course back in the spring will be released…for free. At the end of the day, I am not a sales person, I am a teacher who believes in this wave of choice and even more for teachers starting their own small schools. I know how passionate I am about education, but how ineffective I felt I was in the system. My kids are so much better off in my small school than they ever were in public schools. All teachers desire the opportunity to be their best and educate kids the way they need it to be their best. Thanks for your kind words.

Mutete Theogina

Powerful information. Am now good to go. I can see clearly now where I want to go

Thank you!! I am happy it has helped!!

Kim

Thank you for all of this information. I definitely will be using the steps to start planning my dream school.

Good luck!!! You got this.

Sizwe Mkhaliphi

My wife asked me to assist her with her idea of building a boarding school that will focus on leadership and entrepreneurship here in South Africa. The school will accommodate 90% of paying learners and 10% non-paying learners from poor families.

This is amazing!!! I hope all goes well and that this helps!

Susan Stout

I am a 55 year old missionary in Zambia, Africa. I taught school in the states for ten years.

I am building a private Christian School by faith in “the bush” with no electricity and a hand pump for water. I am currently conducting classes in two small classrooms at the back of a church. The village where I stay has approximately 400 families; a good manageable amount of children for a small rural school. I believe, we will eventually become a boarding school, but we have to walk one step at a time.

I truly believe God is going to send the provision for us to build a k-12 school this year. 🙂

Sizwe Mkhaliphi, can you give me any advice?

Our students are 100 percent supported by sponsors. I have been begging my friends and family back home to support a child at 150.00 per year so that I can finance the project until we can establish a cotton patch and a cloth factory for the villagers to make the school dependent on the business. There are so few opportunities in the bush for employment and I believe this will greatly increase the lives of all the villagers.

Thanks for taking time to read. God bless. Susan Stout

This is awesome!! I will add my prayers of agreement. Do you have any social media platforms I can follow?

Vincent

Very informative . But please is it advisable to start a school while you still have a job or for an effective start you need to quiet the job, or can you partner someone to start whiles you still keep your job?

I am ALL for partnering, period!! Here is the thing, you can plan your school and get everything in place while you are working. One of the teachers in my group has done just that. She started last January and this is her last year teaching in public school. She was very intentional about putting everything in place while she was still working; however, when she opens doors this coming school year she would have resigned from her teacher position. Of course, if you wanted to have students someone would need to be there to teach them. So, if not you are still working and would like to open you would have to have someone there. I don’t think it much matter, it generally depends on your situation. Hope this helps!!

Kahley R McFadden

Hi I was reading your article about starting your own private school and it said there were some things we could buy that would make the process easier for us, however I couldn’t find where those items were. I am super interested in buying anything that will help make the process of starting a school easier for me. Please let me know thank you

Hello Kahley, I hope all is well. So, yes; however, the article and some of those products are still in progress. However, I do have some ready. They are actually linked in the blog. The process is all written in the blog and the free checklist will help. Before buying anything, I would go through step by step and complete the steps and buy once you get to that point. If you need coaching, I might be doing that later on. The demand right now is just to great. If you have questions, list them here and I will do my best to answer them if I can do so via responding back. Here is what I have so far:The check list is free: https://subscribe.theldcoach.com/sign-up

The school business plan: https://subscribe.theldcoach.com/products/school-business-plan

The marketing plan: https://subscribe.theldcoach.com/products/marketing-presentation-pitch

Links to these are all in the blog.

Daniel langa

I like to open my computer school for children. Where should i start and register. I have computer qualification and i want to pass to the coming generation. Must i start at department of education? Then for certificate where must i consult to show that they passed

Mr Lucas

The first one

Read the article, it should give you direction.

Andrew L Mbewe

Great advice.

Thank you!!

Kwame Apenteng

I am in the process of opening a school in africa,. I truelly find courage and inspiration in you article

Please keep me posted. I would love to follow any social media platforms you have.

Magdeline

Hi I learned a lot and I like to open a school like after care to help them with homeworks Because some children they are slow ,I will like to help them so that they must enjoy school .

Yes!! Like a learning center. i encourage you to do it. Parents are looking for places like this. We are getting ready to start-up our TRIUMPH after-school tutoring program in the fall. We will tutor reading and math and do homework help.

Danielle Almansa

How can I speak to you further? I would love to open my own private school for my community. I already own a childcare center

Danielle that is wonderful. I love to hear this and it will be an easy transition. I no longer have the capacity to speak with everyone individually. I do try to answer people’s questions on my videos and this blog when I see it. I am also activate on my Facebook page Cindy Lumpkin, The LD Coach. Join my newsletter and I will start doing pop-up Zooms. But I can’t promise when it will be.

Nthabi

I’m glad to hear information about new opportunities. I like to find out if you can assist though I’m in South Africa

Hi, I am sorry. However, I only know how things work in the US with starting a school.

Jennifer Young

I am so excited about beginning this journey of starting my own school. I have ideas but having someone guide you through the process is exciting. I have been a certified teacher for almost twenty years. I have a Master’s in Elementary Education and Administration and Supervision. I have been through a Leadership Academy. However, I don’t want to work for a district, I want to create my own educational business. I have prayed about this for a few years, but I have been hesitant about stepping out of my comfort zone. I feel that now is the time.

Go for it!!!! You will do an amazing job.

Amy Blake

Hi Cindy This is a great inspiration not just for teachers but for us homeschooling moms and dads. I would love to share my story and get some feedback from you. I live in Massachusetts so the Private school rules are a bit more flexible.

Sorry it has taken me so long. I would love to hear your story!!!

Tebogo

Hi Cindy I am interested in this as business but the interest is to start university now starting from uniform school that will feed the university

Amazing idea!!! I use to want a university too, but focusing with my k-12 until is stable without me.

gilbert kasonde

This is very helpful. Will definitely follow it and adapt to my environment here in Africa

Awesome!!! I don’t know the specifics, but yes there is a lot of general information you can use to open a wonderful school in Africa. Please keep me posted on your progress.

Wonderful!!! Let me know of other things that I can help you with, especially if I can write about it.

Hunduma

Great ideas for those who desire to create school and currently in education bussiness. Thank you!

You are so welcome!!!

Joe

Hello Cindy, So I read this book called Explorer Academy and I thought to myself wow I wish there was a school like that. So I decided to make that school real. This post was very helpful to me and I hope someday someone gets famous for what they accomplished at my school.

Sincerely, Joe

As the eternal optimist that I am, I believe it will happen. What is your school’s website? I love learning about other programs.

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PlanBuildr Logo

School Business Plan Template

Written by Dave Lavinsky

School Business Plan

You’ve come to the right place to create your School business plan.

We have helped over 5,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Schools.

Below is a template to help you create each section of your School business plan.

Executive Summary

Business overview.

Southside Academy, located in St. Paul, Minnesota, is a private school that has been providing quality education to the community’s school children since 2017. Southside Academy teaches elementary, middle school, and high school students in a wide range of subjects including mathematics, science, and history. We aim to provide a welcoming and inviting environment where every student can reach their highest potential.

We promote academic, artistic, and athletic excellence in a close-knit learning environment, with a challenging curriculum that cultivates intellectual curiosity. Furthermore, we offer a low teacher-to-child ratio, where teachers can build close connections with their students as they help them excel. We develop confident, continual learners by establishing behavioral supports and the social culture needed for students to achieve social, emotional, and academic success.

Service Offering

Southside Academy offers a premium private education at an affordable tuition fee. We provide a challenging education where students can explore their true potential and a safe space where they can freely discover and express themselves. Our students range from 1st grade to 12th grade and we teach a wide variety of subjects including:

  • Basic Mathematics
  • Physical Education

Customer Focus

Southside Academy primarily serves families within a 5-mile radius of the school’s location. The area is home to thousands of middle and upper-class families looking for high-quality education for their children. Before the school was built, the area was underserved and many children had to travel far to attend quality private schools.

Management Team

Southside Academy’s founder is Mike Brown who has been working as a teacher for more than 20 years. Mike has taught at several public schools in the region but saw a great demand for private education. He noticed that the current location of the school was underserved and set out to create a school to serve this population. Mike Brown has successfully led Southside Academy as its principal since the school’s inception and will continue to do so for the foreseeable future.

Mike Brown is supported by a team that has experience teaching students, managing finances, and running businesses. Specifically, our team has solid experience in being effective teachers, connecting to different types of students, and achieving key goals.

Success Factors

Southside Academy is able to achieve success by offering the following competitive advantages:

  • Location: Southside Academy’s location is near the center of town, giving members of our community easy access for parents and their children.
  • Passionate and Skillful Teachers: Southside Academy hires teachers with strong academic backgrounds who are skillful in handling all types of children.
  • Low teacher-to-student ratio: We provide a low teacher-to-student ratio so that every student gets personal attention from teachers to reach their highest potential.
  • Affordable, quality education: Most of the schools in the area offer their services at a very expensive price. Our fees will be moderately low so that good education is accessible to all families.

Financial Highlights

Southside Academy is currently seeking additional donations of $600,000 in order to fulfill our mission. The breakdown of the funding may be seen below:

  • Salaries: $200,000
  • School Materials (books, toys, desks, chairs, etc): $180,000
  • Administrative Expenses: $120,000 to pay for lease costs, ongoing operational expenses, and marketing.
  • Working capital: $100,000

The following graph below outlines the pro forma financial projections for Southside Academy.

Southside-Academys-Financial-Projections.png

Company Overview

Who is southside academy, southside academy’s history.

Southside Academy started as an idea from a group of school teachers, including Mike Brown. The teachers were university pals who are passionate about teaching and children. They have seen the gaps in education in St. Paul, Minnesota, and wanted to create a school that elevates the academic environment for the children of this area.

Their plans to build a school started in 2015, but it was only until April 2016 that they finally completed all the paperwork and met the legal requirements. Since then, Southside Academy has achieved the following milestones:

  • Found a location and built the school
  • Developed the school’s name, logo, and website
  • Determined curriculum
  • Hired teachers and other key employees

Southside Academy’s Services

Industry analysis.

Education is an essential foundation for a thriving society. It’s more important than ever before that every child has access to affordable, high-quality education. While public schools are an essential option for many low-income families, the education provided by private schools often results in higher test scores and more students moving on to top-tier universities.

The private school industry has experienced steady growth in the past five years. The key industry drivers are economic growth, the rise in numbers of K-12 students, an increase in the number of families with both parents working, and government initiatives to support education.

According to Polaris Market Research, this growth is expected to continue with a forecasted compound annual growth rate of 6.6% from now until 2030. This shows that Southside Academy has great potential to keep growing and expanding. We will have ample opportunities to grow our curriculum and offer services to students that help them reach their highest potential.

Customer Analysis

Demographic profile of target market.

Southside Academy serves the families and children of St. Paul, Minnesota. The area is mostly populated by young couples and new families that have disposable income and can pay a premium for their children’s education.

The precise demographics of the town in which our location resides are as follows:

Customer Segmentation

We primarily target the following three customer segments:

  • Young children
  • Young couples

Competitive Analysis

Direct and indirect competitors.

Southside Academy faces competition from other schools with similar profiles. A description of each competitor company is below.  

Waters Independent School

Founded in 1968, Waters Independent School is a non-profit and tax-exempt independent school system. The school is governed by an independent Board of Trustees and offers preschool through eighth-grade programs. WIS is accredited by the state’s Council of Independent Schools (FCIS).

Waters Independent School has small class sizes with low student-to-teacher ratios. Further, WIS’ Programs include a strong academic foundation coupled with programs in the arts, physical education, media/technology, foreign language, and extracurricular areas.  

Hill Preparatory School

Founded in 1923, Hill Preparatory School is a private, non-sectarian, coeducational, college preparatory day school. It offers PK-12 programs in a safe, student-centered environment. HPS supports its students through the challenges of the school year with one-on-one attention from dedicated faculty, robust services like The Learning Center and the College Center, and the most advanced educational technology. The campus spans 28 acres and has a new 60,000+ square foot facility.  

Future Leaders Preparatory School

Founded in 1968, Future Leaders Prep is a private school for PreK3-8th grade. FLPS offers preschool, elementary school, and middle school programs and offers the International Baccalaureate program of study for all students. Teachers are endorsed in gifted education through a master’s level grant with [local University]’s College of Education Gifted Program. In addition to the school, Future Leaders offers community programs such as music, dance, art, and theater lessons through the Community School of the Arts, youth sports in the Community School for Sports, and the 7-week summer camp.

Competitive Advantage

There are many schools in St. Paul, Minnesota but none of them provides the same quality of education that Southside Academy provides, specifically the following:

Marketing Plan

Brand & value proposition.

The Southside Academy brand will focus on the school’s unique value proposition:

  • Providing premium education at an affordable price
  • Providing a supportive and challenging place for children to learn
  • Giving parents the assurance that their children will reach their full potential

Promotions Strategy

The promotions strategy for Southside Academy is as follows:

Social Media

Southside Academy will invest heavily in a social media advertising campaign. The school will utilize social media accounts and invest in ads on all social media platforms. It will use targeted marketing to appeal to the target demographics.

Publications

The school will place print advertisements in key local publications, including newspapers, area magazines, and business newsletters. Additionally, Southside Academy will print brochures and place them in specific locations frequented by target individuals.

Website/SEO

Southside Academy will invest heavily in developing a professional website that displays all of the features and benefits of Southside Academy. It will also invest heavily in SEO so that the school’s website will appear at the top of search engine results.

Direct Mail

Southside Academy will blanket neighborhoods with direct mail pieces. These pieces will provide general information on Southside Academy and incentives to enroll.

Southside Academy prices its tuition at a moderate price so our students and their families feel they are getting great value when choosing our school.

Operations Plan

The following will be the operations plan for Southside Academy.

Operation Functions:

  • Mike Brown is the school Principal. He manages the teachers, directs the direction of education, and serves as the head of the school.
  • Mike is joined by Amanda Johnson who acts as the Administrative Assistant for the school. She helps Mike with the operations of the school as well as the marketing and administrative functions.
  • Mike has hired an extensive team of highly qualified educators. Together, they teach dozens of subjects, including biology, chemistry, social studies, and mathematics. Every teacher that works for Southside Academy is passionate about education and pushing their students to reach their highest potential.

Milestones:

Southside Academy expects to achieve the following milestones in the following six months:

  • 3/202X Kickoff of promotional campaign to attract new students
  • 4/202X Start donation campaign
  • 5/202X Hire new teachers for the upcoming year
  • 6/202X Achieve donation/funding goal
  • 7/202X Finalize list of incoming students for next year
  • 8/202X Start next school year

Financial Plan

Key revenue & costs.

Southside Academy’s revenues come from student tuition fees and donations from both individuals and corporations.

The major costs for the company will be staffing, marketing expenses, location maintenance, equipment, and materials.

Funding Requirements and Use of Funds

Southside Academy is currently seeking additional fundraising and capital of $600,000 in order to fulfill our mission. The breakdown of the funding may be seen below:

Key Assumptions

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and to pay off the startup business loan.

  • Year 1: 200
  • Year 2: 300
  • Year 3: 400
  • Year 4: 500
  • Year 5: 600
  • Tuition rate per year: $10,000

Financial Projections

Income statement, balance sheet, cash flow statement, school business plan faqs, what is a school business plan.

A school business plan is a plan to start and/or grow your school business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your School business plan using our School Business Plan Template here .

What are the Main Types of School Businesses?

There are a number of different kinds of school businesses , some examples include: Private K-12 school, Charter school, or Preschool.

How Do You Get Funding for Your School Business Plan?

School businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a School Business?

Starting a school business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A School Business Plan - The first step in starting a business is to create a detailed school business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your school business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your school business is in compliance with local laws.

3, Register Your School Business - Once you have chosen a legal structure, the next step is to register your school business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your school business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary School Equipment & Supplies - In order to start your school business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your school business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful school business:

  • How to Start a School

Other Helpful Business Plan Templates

Nonprofit Business Plan Template

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How to Start a Private School

Last Updated: October 21, 2021 Approved

This article was co-authored by wikiHow Staff . Our trained team of editors and researchers validate articles for accuracy and comprehensiveness. wikiHow's Content Management Team carefully monitors the work from our editorial staff to ensure that each article is backed by trusted research and meets our high quality standards. There are 9 references cited in this article, which can be found at the bottom of the page. wikiHow marks an article as reader-approved once it receives enough positive feedback. This article received 36 testimonials and 93% of readers who voted found it helpful, earning it our reader-approved status. This article has been viewed 829,199 times. Learn more...

Starting a private school is a long-term process that generally takes no less than 2 years. Private schools offer high-quality education and are not managed by the state. By starting a private school, you’ll be providing a valuable service to families with children in your community. Begin by tackling the big-picture planning questions that surround creating a school, and then move into hiring faculty and staff and recruiting students.

Choosing a School Structure

Step 1 Decide if the school will be for-profit or nonprofit.

  • If you opt to run a non-profit private school, follow up by applying for 501(c)(3) nonprofit status with the IRS.

Step 2 Assemble a private school committee if your school is non-profit.

  • If you aren’t sure who to ask to become a committee member, reach out to other private schools in your area. Talk to their administration members, and find out who those schools used as committee members.

Step 3 Decide if you’d like to manage a day school or a boarding school.

  • As another option, consider a Montessori school. Montessori schools are almost always private and offer children a discovery-based model of academic experimentation and learning.

Step 4 Determine the grade levels for your private school.

  • Many private schools start with fewer and lower grade levels and add upper grades over time. For instance, you could begin by offering K-5. Then, after 3 or 4 years, you can add grades 6-8.

Step 5 Find a building to house your private school.

  • Unless you have a huge operating budget, do not plan to construct a new building for your school.

Creating a Business Plan and Finding Funding

Step 1 Write a business plan for your private school.

  • Whether your school is nonprofit or for-profit, a business plan will help by setting the school on a successful path.
  • A sound business plan will also inspire confidence—and generosity—in your potential financial donors.

Step 2 Determine the budget...

  • Your committee accountant or financial specialist should help with the budget. If you don’t have a financial specialist on your committee, seek expert financial advice.
  • Starting a private school from scratch is an expensive undertaking. On average, starting a private school in the U.S. costs $1,000,000. The same undertaking in the U.K. costs, on average, £930,000. [8] X Research source

Step 3 Secure funding for your private school.

  • When soliciting funds from financial partners, show potential investors your business plan. This will clarify to them that you know what you’re doing and that your private school is worth serious investment.

Step 4 Incorporate your for-profit private school

  • If you have an attorney on your founding committee, ask them to handle this step. Their professional expertise will be invaluable.

Hiring and Training Key Staff and Faculty

Step 1 Interview and hire critical staff 18 months prior to the start of school.

  • The principal and business administrator can work alongside your committee members to handle financial, legal, and academic obligations prior to the start of school.

Step 2 Hire administrative staff and open the business office.

  • To find qualified applicants, post job descriptions on online job-finding sites like Monster, LinkedIn, and Indeed.

Step 3 Interview and hire at least 4 faculty members.

  • Once faculty members have been hired, ask them what supplies they’ll need in order to successfully teach their core subject. Work with them to order curriculum materials, furniture, and educational supplies.

Step 4 Train your faculty 4–5 months before the start of school.

  • This will be especially valuable if you’re teaching in a private school where the majority of the curriculum has already been developed and is handed down to the instructors.

Registering and Opening the School

Step 1 Notify your state’s educational division that you’re starting a school.

  • The state will send a representative to the campus to inspect the facilities and make sure they’re up to code and safe.
  • The state will also request a school calendar and list of the names of enrolled students.

Step 2 Apply for educational accreditation from recognized agencies.

  • If you're starting a school within the U.S., there are 6 regional educational accrediting agencies that you should apply to based on your location. These accreditation agencies include: [14] X Research source
  • The Higher Learning Commission (HLC)
  • The Middle States Commission on Higher Education (MSCHE)
  • The Southern Association of Colleges and Schools Commission on Colleges (CACSCOC)
  • The New England Commission of Higher Education (NECHE)

Step 3 Promote your private school to prospective parents and students.

  • To help drum up interest online, ask one of your committee members to design a website that will provide admissions and enrollment information.
  • Once you have some interested community members, you could offer a tour of the private school so that parents and potential students can become familiar with the building and layout.

Step 4 Open your private school and begin holding classes.

  • Have your committee/board members on hand as well. Also try inviting local government officials, like the city mayor or the district’s state representative.

Community Q&A

Community Answer

  • Joining national private school associations, such as NAIS.org, will provide support for you and give your private school national exposure. Thanks Helpful 1 Not Helpful 0
  • Private schools often have high academic standards, low teacher-student ratios, availability of non-core subjects such as art and music. Most also place an emphasis on discipline, safety, community service, and values. Thanks Helpful 3 Not Helpful 0
  • Private schools can be proprietary (for-profit). However, most are incorporated non-profit entities. Thanks Helpful 1 Not Helpful 0

business plan for small private school

You Might Also Like

Start a Private Foundation

  • ↑ https://cullinanelaw.com/how-to-start-a-private-school/
  • ↑ https://www.privateschoolreview.com/blog/starting-a-private-school
  • ↑ http://www.ourkids.net/school/day-vs-boarding-schools.php
  • ↑ https://www.profitableventure.com/cost-start-a-private-school/
  • ↑ http://www.fldoe.org/schools/school-choice/private-schools/opening-a-private-school.stml
  • ↑ https://www.scholastic.com/teachers/articles/teaching-content/you-can-start-your-own-school/
  • ↑ https://ncadmin.nc.gov/citizens/private-school/private-schools-k-12-requirements
  • ↑ https://www.chea.org/regional-accrediting-organizations

About This Article

wikiHow Staff

To start a private school, start with fundamental decisions like whether the school will be non-profit and what grade levels it will cater to. Next, write a detailed business plan and create a budget that includes how you plan to receive funding for the school. Then, hire critical staff members about 18 months before opening the school, bring on administrators about 9 months before opening, and spend 4-5 months training faculty. Finally, start promoting the school and enrolling students! For tips on registering the school with an accredited agencies, read on! Did this summary help you? Yes No

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Starting a Private School

Who in their right mind starts a private school? Starting any enterprise is a daunting project. Yet many parents and teachers are the impetus behind the dozen or so new private schools that appear on the scene each fall. Some schools begin modestly with a grade or two and grow by adding one grade a year. Other schools have much more elaborate plans. Why do these brave parents and teachers start a school? The main reason seems to be that they are passionate about teaching a certain way or adhering to a certain philosophy. Sometimes they do it simply because they want to run their own school and do things their way.

No matter what the genesis of the idea might be, the recipe for bringing a school into existence is straight-forward enough, although there are many ingredients. Staring a school requires equal parts persistence, business acumen, and vast amounts of patience. To those basic ingredients, you add huge lashings of money. Mix thoroughly. As you do, you discover that you will have to add more money regularly as the other ingredients soak up gobs of money.

This video offers an overview of starting a nonprofit organization like your school.

Here is a template for planning and opening your own school. Good luck! I did it. Lived through the experience. I still recall it as one of the best things I ever did.

36 months before your projected opening date

Most school academic years begin in the fall. Usually in September or thereabouts. So you want to start the project at least 3 years out. You may even need an extra year or two more than that. The size and scope of the project and the funding resources at your disposal will determine how early you should start.

Determine what kind of school the local market needs. You may know what you want. But does the market affirm your vision of the kind of school which you are planning?

30-24 months out

Form a small steering committee of talented supporters to begin the preliminary work. Include parents with financial, legal, and management experience. Include people who are not afraid to play devil's advocate. Constructive criticism will clarify your objectives and plans before you get past the point of no return.

18 months out

File incorporation papers with your Secretary of State. You need a legal framework for everybody's protection. That's why you asked some attorneys to be on the steering committee. They know how to protect the about-to-be-hatched school. Listen to them. Do not stint on what they recommend.

Develop a business plan. Your gift may be teaching. But you need to enlist the aid of a successful business person to draw up your business plan. Potential donors will want to see what you hope to accomplish in Year 1, Year 3, Year 5, Year 10, etc., before they will commit significant sums to the project. Your vision will become a reality when guided by a sound, well-devised business plan.

Develop a budget for 3 years. The business plan lays out the steps to realizing your vision. A budget breaks down that vision into an annual financial plan which enables you to project income and expenses.

Locate a facility to house the school or develop building plans if you will be creating your own facility from scratch. Consult a commercial real estate professional to determine what kind of facilities are on the market in your locale. Yes, you need commercial real estate and the zoning which goes along with it for the establishment of your school. Just because an anonymous donor has said that she will give you her baronial estate, you still need to understand that zoning approvals must be obtained and won BEFORE any commitments can be made. Your donor's single car and driver didn't create any traffic. Hundreds of cars arriving in the early morning and late afternoon will attract neighborly attention for sure.

16 months out

Apply for tax-exempt 501(c)(3) status from the IRS. You need this document in order that donations can be tax-deductible to the extent permitted by law. Don't piggyback on some related institution's tax-exempt status. Get your own.

Identify your Head of School and your Business Manager. Once you have the IRS approval in place, then search for your Head of School and Business Manager. These professionals will translate your vision with all its goals and objectives into reality. Hire people who are not afraid of risk. Starting a new school is a leap of faith. Some more timid souls will look at the job as potential career limiting experiences. The candidates with real leadership skills are the ones you need and want to hire.

14 months out

Secure your initial funding - donors and subscriptions. All gifts are welcome. But the money will really start rolling in once you attract a couple of well-known donors. Do your homework and lay the groundwork for fund-raising from the earliest stages. Your enthusiasm will be a powerful tool. But a sound business plan and key professionals will cinch the deal.

Attract skilled faculty by paying them fairly AND with the vision of your new school. Appeal to their entrepreneurial side and emphasis that you are looking for team players. Given the number of job cuts in public K-12 schools, you should be able to attract the talent you need without too much difficulty. This video will help make your first open house a success.

Market your school. Advertise. Promote. Tell the story of your new school through presentations at service clubs and other community groups.

9 months out

Open your school's office. Schedule admissions interviews. Organize tours of your new facilities by service clubs and other local groups. It is so important to create some buzz about your new school. Schedule open houses both for prospective parents and community leaders.

2 months out

There's much to do before opening day. Have faculty in place early in order to get the school ready for opening. Don't leave the teachers out of the picture until the week before your opening. Organizing their classrooms, tweaking their curricula and timetables - these essential tasks take time and lots of energy. You can also build invaluable esprit de corps during the weeks before school opens.

Opening day

Make it a festive occasion. Invite the local dignitaries, members of the city council and state legislature. Lots of positive stories in the local press and television stations will expose your new school to a wider audience.

Welcome your students. Begin to make them understand this is the best thing they ever did. Make them believe, as you do, that this school is going to be the very best. This is a very special opportunity for instilling school spirit. Once students believe in their school, word will spread very quickly about all the special features and unique qualities of your school. After all, isn't that why you wanted to start the school in the first place? You did want to establish a school that reflected your take on education, right? Good luck!

Questions? Contact us on Facebook. @privateschoolreview

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How to Start a Private School

Steps and Tips

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Starting a private school is a lengthy and complicated process. Fortunately, many people have done it before you, and there is much inspiration and practical advice in their examples.

In fact, browsing the history section of any established private school's website can prove extremely useful. Some of these stories will inspire you. Others will remind you that starting a school takes lots of time, money, and support. Below is a timeline for the tasks involved in starting your own private school .

Today's Private School Climate

Before embarking on the journey of starting your own private school, it's important to note the economic climate in the private school sector.

A 2019 report by Bellwether Education Partners, a national educational nonprofit, noted that in previous decades, thousands of Catholic schools closed and many other private schools had lower enrollment. They reported this was caused by the increasing tuition fees that many middle- and lower-income families weren't anymore able to afford.

In fact, The Association of Boarding Schools (TABS) published a strategic plan for 2013-2017, in which it pledged to increase efforts to "help schools identify and recruit qualified families in North America." This pledge led to the creation of the North American Boarding Initiative to address the declining enrollment in private boarding schools. This passage is taken from their website:

Again, we face a serious enrollment challenge. Domestic boarding enrollment has declined gradually, yet consistently, for more than a dozen years. It's a trend that shows no sign of reversing itself. Moreover, multiple surveys have confirmed that a lion's share of boarding school leaders identify domestic boarding as their most pressing strategic challenge. As a community of schools, it is time once again to take decisive action.

As of 2019, the statistical data provided by the Independent School Facts report for TABS displays that the actual numbers of enrollees over the previous five years have either been steady or growing slowly. Similarly, new and new private schools have been created, which probably also accounts for this growth.

At the same time, the National Association of Independent Schools  remarks that even though about 40% of private schools lost enrollees between 2006 and 2014, schools in areas with economic growth, like New York City or the Western states, kept growing.

Considerations

In today's day and age, it does warrant careful consideration and planning to determine if creating another private school in the current market is appropriate. This assessment will vary greatly on a number of factors, including the strength of area schools, the number of and quality of competitor schools, geographic area, and needs of the community, among others. 

For example, a rural town in the midwest without strong public school options may benefit from a private school, or depending on the location, a private school might not generate enough interest there. However, in an area like New England, which is already home to more than 150 independent schools, starting a new institution might or might not be quite as successful. 

1. Identify Your Niche

36-24 months before opening.

Determine what kind of school the local market needs—K-8, 9-12, day, boarding, Montessori, etc. Ask area parents and teachers for their opinions, and if you can afford it, hire a marketing company to do a survey. It will help you focus your efforts and ensure that you're making a sound business decision.

Once you determine what kind of school you will be opening, decide with how many grades you will actually start. Your long-range plans may call for a K-12 school, but it makes more sense to start small and grow solidly. Typically, you would establish the primary division, and add the upper grades over time as your resources permit.

2. Form a Committee

24 months before opening.

Form a small committee of talented supporters to begin the preliminary work. Include parents or other prominent members of your community who have financial, legal, management, and building experience. Ask for and get a commitment of time and financial support from each member.

You are undertaking important planning work which will demand much time and energy, and these people can become the core of your first board of directors. Co-opt additional paid talent, if you can afford it, to guide you through the various challenges, which will inevitably confront you.

3. Find a Home

20 months before opening.

Locate a facility to house the school or develop building plans if you will be creating your own facility from scratch. Only be aware that building your school will be immensely more expensive and time-consuming than working with an already existing building. Your architect and contractor committee members should spearhead this assignment.

At the same time, think carefully before you leap at acquiring that wonderful old mansion or vacant office space. Schools require good locations for many reasons, not the least of which is safety. Older buildings can be money pits. Instead, investigate modular buildings which will be greener as well.

4. Incorporate

18 months before opening.

File incorporation papers with your Secretary of State. The lawyer on your committee should be able to handle this for you. There are costs associated with the filing, but being on the committee, your lawyer would ideally donate their legal services to the cause.

This is a critical step in your long-term fundraising. People will give money much more readily to a legal entity or institution as opposed to a person. If you have already decided to establish your own proprietary school, you will be on your own when it comes to raising money.

5. Develop a Business Plan

Develop a business plan . This should be a blueprint of how the school is going to operate over its first five years. Always be conservative in your projections and don't try to do everything in these first years unless you have been lucky enough to find a donor to fund the program in its entirety. Make sure your plan is solid as this is what will further attract donors to your cause.

6. Develop a Budget

Develop a budget for 5 years; this is the detailed look at income and expenses. The financial person on your committee should be responsible for developing this critical document. As always, project your assumptions conservatively and factor in some wriggle room should things go wrong.

You need to develop two budgets: an operating budget and a capital budget. For example, a swimming pool or an arts facility would fall under the capital side, while planning for social security expenses would be an operating budget expense. Seek expert advice.

7. Tax-Exempt Status

16 months before opening.

Apply for tax-exempt 501(c)(3) status from the IRS. Again, your lawyer can handle this application. Submit it as early in the process as you can so that you can begin to solicit tax-deductible contributions. People and businesses will definitely look at your fundraising efforts much more favorably if you are a recognized tax-exempt organization.

Tax-exempt status might also help with local taxes, though it is recommended that you pay local taxes whenever or wherever possible, as a gesture of goodwill.

8. Choose Key Staff Members

Identify your Head of School and your Business Manager. To do that, conduct your search as widely as possible. Write job descriptions for these and all your other staff and faculty positions. You will be looking for self-starters who enjoy building something from scratch.

Once IRS approvals are in place, hire the head and the business manager. It will be up to you to provide them with the stability and focus of a steady job to get your school open; they will need to provide their expertise to ensure an opening on time.

9. Solicit Contributions

14 months before opening.

Secure your initial funding—donors and subscriptions. Plan your campaign carefully so that you can build momentum, yet are able to keep pace with actual funding needs. Appoint a dynamic leader from your planning group to ensure the success of these initial efforts.

Bake sales and car washes are not going to yield the large amount of capital which you will need. On the other hand, well-planned appeals to foundations and local philanthropists will pay off. If you can afford it, hire a professional to help you write proposals and identify donors.

10. Identify Your Faculty Requirements

It is critical to attract skilled faculty . Do so by agreeing to competitive compensation. Sell your future employees on the vision of your new school; the chance to shape something is always appealing. While it is still over a year until you open, line up as many faculty members as you can. Do not leave this important job until the last minute.

11. Spread the Word

Advertise for students. Promote the new school through service club presentations and other community groups. Design a website and set up a mailing list to keep interested parents and donors in touch with your progress. Marketing your school is something that has to be done consistently, appropriately, and effectively. If you can afford it, hire an expert to get this important job done.

12. Open for Business

9 months before opening.

Open the school office and begin admissions interviews and tours of your facilities. January before a fall opening is the latest you can do this. Ordering instructional materials, planning curricula, and devising a master timetable are just some of the tasks your professionals will have to attend to.

13. Orient and Train Your Faculty

1 month before opening.

Have faculty in place to get the school ready for opening. The first year at a new school requires endless meetings and planning sessions for the academic staff. Get your teachers on the job no later than August 1 in order to be prepared for opening day.

Depending on how lucky you are at attracting qualified teachers, you may have your hands full with this aspect of the project. Take the time needed to sell your new teachers on the school's vision. They need to buy into it, so that your school can take off with the right atmosphere.

14. Opening Day

Make this a soft opening at which you welcome your students and any interested parents at a brief assembly. Then off to classes. Teaching is what your school will be known for. It needs to begin promptly on Day One.

The formal opening ceremony should be a festive occasion. Schedule it for a few weeks after the soft opening. Faculty and students will have sorted themselves out by then. In this way, a feeling of community will be apparent, and the public impression which your new school will make will be a positive one. Be sure to invite local, regional, and state leaders.

Stay Informed

Join national and state private school associations. You will find incomparable resources. The networking opportunities for you and your staff are virtually limitless. Plan on attending association conferences in Year One so that your school is visible. That will ensure plenty of applications for vacant positions in the following academic year.

  • Be conservative in your projections of revenues and expenses even if you have a way to pay for everything.
  • Make sure real estate agents are aware of the new school, as families moving into the community always ask about schools. Arrange open houses and gatherings to promote your new school.
  • Submit your school's website to online databases where parents and teachers can become aware of its existence.
  • Always plan your facilities with growth and expansion in mind, and be sure to keep them green as well—a sustainable school will last many years.
  • “Toward Equitable Access and Affordability: How Private Schools and Microschools Seek to Serve Middle- and Low-Income Students.”   Bellwether Education , 27 Aug. 2019.
  • “Enrollment Trends in Independent Schools.”   NAIS, 2015 .
  • “Strategic Plan 2013-2017.”   TABS Strategic Plan 2013-2017 .
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  • Choosing the Best School for Your Child
  • Open House at Private Schools
  • Reasons Why You Should Consider Private School
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  • 3 Ways to Market Your Private School
  • What's the Difference Between a Private School and an Independent School?
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Funding & Finance

How to get capital & access grants.

For most new schools, the biggest challenge is finding access to financing.  This page outlines ideas and techniques to get your school access to funding.

  • Common school startup expenses
  • How much startup funding will be needed?
  • Finding startup funding for your school
  • Sources of recurring funding
  • Helping families find funding
  • Finance fundamentals

Finding Investors, Grants, Incentives, & More

While income and expenses are both important for budgeting (and we’ll address these in the next section on business plans & budget ), it is the income side of the balance sheet that generally causes the most stress as school owners prepare to open.

In this section we provide guidelines for what funding will be required and why, ideas for where initial and ongoing funding can come from, and reminders on some basic finance resources you’ll need to have in place.

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Common school startup expenses.

While your overall budget will provide a plan for full-year spending (and is discussed in detail in the business plan section ), common up-front costs for new schools include:

Down payment or deposit for your facility

Furniture and classroom supplies

Staff recruitment

First month(s) salaries

How Much Startup Funding is Needed?

A general rule of thumb for determining how much money you need when starting a school is to think about the frequency and quantity of tuition payments you're going to be expecting.

For example, if you're expecting to collect $50,000 in tuition twice per year, you should have about $50,000 in start-up funds to keep your school running until the tuition money comes in. If you plan to collect the $100,000 all at once, experts recommend having $100,000 in start-up money to tide you over until all the tuition has been collected.

Finding Startup Funding for Your School

Finding and applying for grants is hard work but can result in helpful contributions to your school. Our  associations and organizations  listing includes some good starting points for researching grants available to private schools.

The Small Business Administration offers some funding opportunities for starting a small business, but the criteria can be quite stringent. It is worth investigating if you qualify, but know that it is difficult to make this your primary source of funding.

Many private schools fall under an umbrella or a national organization, or have a religious affiliation. In many cases, these organizations have some funding resources available to their member schools. See our list of  associations and organizations for links to those resources.

Equity partners are essentially investors in your school who give their money in exchange for partial control over the business. Partners are considered a relatively risky move , because you’re giving up some of your decision-making power to someone else. Before involving an equity partner, you’ll want to ensure you and the investor are on the same page when it comes to how decisions will be made and what your strategic vision is.

These types of organizations look for the “next big thing” and invest at the early stages, hoping to profit off of the initial surge of success of a business. The key to securing this kind of funding is to think about how your school is differentiated from any other options in your area. Why is your school going to succeed and what makes it something special and worth investing in?

Sources of Recurring Funding

School tuition is the most common, and most obvious, source of recurring funding. As your student body grows, so will the pool of money coming in from tuition, allowing you to fund many of the items you’ll need to keep your school operating from year to year.

Once you’ve worked on your business plan and budget you’ll probably have a decent idea of the operating costs involved in running your school and can start to think about what you might need to charge for tuition in order to pay the bills.

That said, you’ll also want to research and consider competitive tuition rates for other schools in your area. You’ll probably encounter some resistance if you try to charge 2 or 3 times what other similar schools are charging, so having an idea of the market can help you have reasonable expectations. Just researching your potential competitors by calling or visiting their website is a great place to start. Additionally, data is available on  average tuition by state  and by large towns and counties. This should get you into the right ballpark and you can fine tune your budget and projected expenses from there.

Involving the community in your school can also help with recurring funding. Many local businesses are happy to sponsor schools and their various programs and activities. This happens frequently with school sports teams but could also apply to general school sponsorship, and programs for arts, STEM, leadership development, etc. In exchange for sponsorship many schools provide visibility for sponsors on assembly programs, t-shirts, banners, or on the sign in front of the school. Simple arrangements can help secure income throughout the year.

The US Department of Education has a several options for private schools looking for additional funding support:

Title I funds - One option is for your school to become a supplemental educational services provider. Basically, if your school offers after school tutoring or other enrichment services, you can open these services up to public school students, and the federal government will provide support. Your school can apply to be a part of this program through your individual state department of education, for which you can find contact information on our state-specific resource pages . You can also read more about Title I from the US Department of Education.

NCLB - There are also funds available through various sections of No Child Left Behind (NCLB), depending on the services your school offers, and the eligibility of the students enrolled in your school. The Department of Education has a  guide to NCLB for private schools  that can help you determine what you might qualify for once you know what your student body looks like.

Grants – The US Department of Education provides this  list of organization and agencies that offer grants to schools  that can come in handy if you meet specific criteria. There is a little bit of legwork behind researching these grants, but they’re good ways to find funding if you’ve got the time to invest.

Vouchers & tax credits - Many states provide tuition support through voucher programs and state subsidies. Check out our  state-specific pages  for information specific to your state.

Helping Families Find Funding

While we’re on the subject of funding, there’s a chance you’ll find families who are interested in attending your school but can’t afford tuition or need financial assistance to do so. While your school may be able to offer discounts or scholarships for families, you may not be able to afford to do so in all cases – after all, you are trying to cover your expenses and tuition dollars help with that.

There are some  private foundations that offer scholarships  to students who would like to attend private school. Amazon has  lots of books  that can help parents find financial aid for their students, too. Additionally, you’ll find more resources on our  state specific pages .  

Finance Fundamentals

It is critical that as the owner of your school you keep separate accounts for business and personal use. Mixing of personal and business expenses or revenue can pose not just ethical concerns, but can get you into trouble legally and even void the legal protections provided by formation of a corporation.

Many business owners choose to open business accounts at a different institution than the one where their personal accounts are located. This is a great safeguard to ensure that your bank doesn’t incorrectly link personal and business accounts together, which can sometimes happen for services such as overdraft protection without full transparency for bank customers.

It is always advisable to consult with an accountant when opening and operating your school. Depending on how you are structured, there are likely tax or other implications for how you receive and distribute funds, for how certain expenses are categorized, for payroll, and much more.

Be sure you find an accountant with experience working with businesses. Some accountants do provide services for both personal and business accounting. If you have a personal accountant that can do both, that’s great. But if your personal accountant doesn’t work regularly with businesses, it is important to find somebody who specializes.

Finally, requirements for non-for-profit corporations can be materially different than traditional for-profit businesses. If you are operating as a non-profit entity, be sure to find an accountant that focuses on non-profit clients.

Just as you need different bank accounts for personal and business use, you also need different accounting software. While it may seem easy to just add an additional checking account to your personal finance package, business accounting software will help you keep track of vendors, payments to employees and contractors, provide financial reports, and a range of other details that are critical when it comes time to paying taxes, applying for credit, and assessing the financial health of your school.

Three of the most popular packages for business accounting include:

Quickbooks Online - https://quickbooks.intuit.com/

Probably the best-known name in accounting software, Quickbooks by Intuit has evolved from desktop software to an online platform, with multiple subscription options depending on your specific needs.

Xero - https://www.xero.com

This New Zealand-based company is newer to the market, and has earned numerous industry accolades as they built their platform from the ground-up as a modern, cloud-based platform with all the bells & whistles you might want.

Freshbooks - https://www.freshbooks.com/

Freshbooks is another cloud-based offering that has earned high praise. With their focus on small business and an emphasis on simplicity and ease-of-use, this is another good choice for new schools.

Helping Educators Do the Work That Matters

business plan for small private school

Guide Quick-Nav

Introduction to Starting a School

Introduction

We’ve developed these 10 topics to help you along the way. Take them all in at once, or start with the areas most relevant right now.

Creating Your School Identity

School Identity

There’s plenty you can do to develop your own brand, starting right from your personal ideals and goals for your school.

Creating Your School Curriculum

Our curriculum pages include ideas on where to go to find materials, and different associations and educational models you may want to consider.

Legal & Operating Requirements

Legal & Operating Requirements

You need to know the requirements at both the federal level and for your state. Here are the basic details for every state.

Introduction to Starting a School

Here we share ideas for possible funding sources, and ways you might be able to start with less than you thought necessary.

Creating Your School Identity

Business Plan & Budget

Having a plan for how you’ll operate and a budget to predict and allocate funds is critical for all businesses, schools included. We’ve pulled together resources here to help with both.

School Facilities

What facilities are right for your school? We encourage new schools to get creative, and have compiled some considerations to take into account.

School Staffing

How can you find and recruit the right talent for your school? What qualifications or certifications are required?

School Policies & Procedures

Policies & Procedures

Thinking about more than just a student handbook and conduct code, we've included recommendations & templates to help you develop your school policies & procedures

Marketing & Online Presence

Marketing & Online Presence

School Associations

Associations

How to write a business plan for a private secondary school?

private secondary school business plan

Putting together a business plan for a private secondary school can be daunting - especially if you're creating a business for the first time - but with this comprehensive guide, you'll have the necessary tools to do it confidently.

We will explore why writing one is so important in both starting up and growing an existing private secondary school, as well as what should go into making an effective plan - from its structure to content - and what tools can be used to streamline the process and avoid errors.

Without further ado, let us begin!

In this guide:

Why write a business plan for a private secondary school?

  • What information is needed to create a business plan for a private secondary school?
  • How do I build a financial forecast for a private secondary school?

The written part of a private secondary school business plan

  • What tool should I use to write my private secondary school business plan?

Being clear on the scope and goals of the document will make it easier to understand its structure and content. So before diving into the actual content of the plan, let's have a quick look at the main reasons why you would want to write a private secondary school business plan in the first place.

To have a clear roadmap to grow the business

It's rarely business as usual for small businesses. The economy follows cycles where years of growth are followed by recessions, and the business environment is always changing with new technologies, new regulations, new competitors, and new consumer behaviours appearing all the time...

In this context, running a business without a clear roadmap is like driving blindfolded: it's dangerous at best. That's why writing a business plan for a private secondary school is essential to create successful and sustainable businesses.

To write an effective business plan, you will need to take stock of where you are (if you are already in business) and where you want the business to go in the next three to five years.

Once you know where you want your private secondary school to be, you'll have to identify:

  • what resources (human, equipment, and capital) are needed to get there,
  • at what pace the business needs to progress to get there in time,
  • and what risks you'll face along the way.

Going through this process regularly is beneficial, both for startups and existing companies, as it helps make informed decisions about how best to allocate resources to ensure the long-term success of the business.

To get visibility on future cash flows

If your small private secondary school runs out of cash: it's game over. That's why we often say "cash is king", and it's crucial to have a clear view of your private secondary school's future cash flows.

So, how can you achieve this? It's simple - you need to have an up-to-date financial forecast.

The good news is that your private secondary school business plan already includes a financial forecast (which we'll discuss further in this guide). Your task is to ensure it stays current.

To accomplish this, it's essential to regularly compare your actual financial performance with what was planned in your financial forecast. Based on your business's current trajectory, you can make adjustments to the forecast.

By diligently monitoring your private secondary school's financial health, you'll be able to spot potential financial issues, like unexpected cash shortfalls, early on and take corrective actions. Moreover, this practice will enable you to recognize and capitalize on growth opportunities, such as excess cash flow enabling you to expand to new locations.

To secure financing

Crafting a comprehensive business plan for your private secondary school, whether you're starting up or already established, is paramount when you're seeking financing from banks or investors.

Given how fragile small businesses are, financiers will want to ensure that you have a clear roadmap in place as well as command and control of your future cash flows before entertaining the idea of funding you.

For banks, the information in your business plan will be used to assess your borrowing capacity - which is defined as the maximum amount of debt your business can afford alongside your ability to repay the loan. This evaluation helps them decide whether to extend credit to your business and under what terms (interest rate, duration, repayment options, collateral, etc.).

Similarly, investors will thoroughly review your plan to determine if their investment can yield an attractive return. They'll be looking for evidence that your private secondary school has the potential for healthy growth, profitability, and consistent cash flow generation over time.

Now that you understand the importance of creating a business plan for your private secondary school, let's delve into the necessary information needed to craft an effective plan.

Information needed to create a business plan for a private secondary school

Drafting a private secondary school business plan requires research so that you can project sales, investments and cost accurately in your financial forecast, and convince the reader that there is a viable commercial opportunity to be seized.

Below, we'll focus on three critical pieces of information you should gather before starting to write your plan.

Carrying out market research for a private secondary school

Before you begin writing your business plan for a private secondary school, conducting market research is a critical step in ensuring precise and realistic financial projections.

Market research grants you valuable insights into your target customer base, competitors, pricing strategies, and other crucial factors that can impact the success of your business.

In the course of this research, you may stumble upon trends that could impact your private secondary school.

You may find that potential students are increasingly interested in extracurricular activities. Market research could reveal that students may be looking for a school that provides a variety of activities, such as sports teams, clubs, or other experiential learning opportunities. Additionally, market research could indicate that parents may be looking for a school that provides a high-quality education, with a focus on technology and innovation. This could mean that students are interested in being equipped with the skills necessary to succeed in a rapidly changing world.

Such market trends play a pivotal role in revenue forecasting, as they provide essential data regarding potential customers' spending habits and preferences.

By integrating these findings into your financial projections, you can provide investors with more accurate information, enabling them to make well-informed decisions about investing in your private secondary school.

Developing the marketing plan for a private secondary school

Before delving into your private secondary school business plan, it's imperative to budget for sales and marketing expenses.

To achieve this, a comprehensive sales and marketing plan is essential. This plan should provide an accurate projection of the necessary actions to acquire and retain customers.

Additionally, it will outline the required workforce to carry out these initiatives and the corresponding budget for promotions, advertising, and other marketing endeavours.

By budgeting accordingly, you can ensure that the right resources are allocated to these vital activities, aligning them with the sales and growth objectives outlined in your business plan.

The staffing and capital expenditure requirements of a private secondary school

Whether you are starting or expanding a private secondary school, it is important to have a clear plan for recruitment and capital expenditures (investment in equipment and real estate) in order to ensure the success of the business.

Both the recruitment and investment plans need to be coherent with the timing and level of growth planned in your forecast, and require appropriate funding.

Staffing costs for a private secondary school might include the salaries of the headmaster, teachers, administrative staff, custodial staff, and cafeteria workers. Equipment costs might include the purchase of textbooks, scientific equipment, computers, furniture, and other supplies.

In order to create a realistic financial forecast, you will also need to consider the other operating expenses associated with running the business on a day-to-day basis (insurance, bookkeeping, etc.). 

Once you have all the necessary information to create a business plan for your private secondary school, it is time to start creating your financial forecast.

What goes into your private secondary school's financial forecast?

The financial forecast of your private secondary school will enable you to assess the profitability potential of your business in the coming years and how much capital is required to fund the actions planned in the business plan.

The four key outputs of a financial forecast for a private secondary school are:

  • The profit and loss (P&L) statement ,
  • The projected balance sheet ,
  • The cash flow forecast ,
  • And the sources and uses table .

Let's take a closer look at each of these.

The projected P&L statement

Your private secondary school forecasted P&L statement enables the reader of your business plan to get an idea of how much revenue and profits your business is expected to make in the near future.

forecasted profit and loss statement in a private secondary school business plan

Ideally, your reader will want to see:

  • Growth above the inflation level
  • Expanding profit margins
  • Positive net profit throughout the plan

Expectations for an established private secondary school will of course be different than for a startup. Existing businesses which have reached their cruising altitude might have slower growth and higher margins than ventures just being started.

The projected balance sheet of your private secondary school

Your private secondary school's forecasted balance sheet enables the reader of your plan to assess your financial structure, working capital, and investment policy.

It is composed of three types of elements: assets, liabilities and equity:

  • Assets: represent what the business owns and uses to produce cash flows. It includes resources such as cash, equipment, and accounts receivable (money owed by clients).
  • Liabilities: represent funds advanced to the business by lenders and other creditors. It includes items such as accounts payable (money owed to suppliers), taxes due and loans.
  • Equity: is the combination of what has been invested by the business owners and the cumulative profits and losses generated by the business to date (which are called retained earnings). Equity is a proxy for the value of the owner's stake in the business.

example of forecasted balance sheet in a private secondary school business plan

Your private secondary school's balance sheet will usually be analyzed in conjunction with the other financial statements included in your forecast.

Two key points of focus will be:

  • Your private secondary school's liquidity: does your business have sufficient cash and short-term assets to pay what it owes over the next 12 months?
  • And its solvency: does your business have the capacity to repay its debt over the medium-term?

The cash flow forecast

As we've seen earlier in this guide, monitoring future cash flows is the key to success and the only way of ensuring that your private secondary school has enough cash to operate.

As you can expect showing future cash flows is the main role of the cash flow forecast in your private secondary school business plan.

example of projected cash flow forecast in a private secondary school business plan

It is best practice to organise the cash flow statement by nature in order to show the cash impact of the following areas:

  • Cash flow generated from operations: the operating cash flow shows how much cash is generated or consumed by the business's commercial activities
  • Cash flow from investing activities: the investing cash flow shows how much cash is being invested in capital expenditure (equipment, real estate, etc.) either to maintain the business's equipment or to expand its capabilities
  • Cash flow from financing activities: the financing cash flow shows how much cash is raised or distributed to financiers

Looking at the cash flow forecast helps you to make sure that your business has enough cash to keep running, and can help you anticipate potential cash shortfalls.

Your private secondary school business plan will normally include both yearly and monthly cash flow forecasts so that the readers can view the impact of seasonality on your business cash position and generation.

The initial financing plan

The sources and uses table or initial financing plan is a key component of your business plan when starting a private secondary school.

It shows where the capital needed to set up the business will come from (sources) and how it will be spent (uses).

sources and uses table in a private secondary school business plan

This table helps size the investment required to set up the private secondary school, and understand how risks will be distributed between the business owners, and the financiers.

The sources and uses table also highlights what the starting cash position will be. This is key for startups as the business needs to have sufficient funding to sustain operations until the break-even point is reached.

Now that you have a clear understanding of what will go into the financial forecast of your private secondary school business plan, let's have a look at the written part of the plan.

The written part of a private secondary school business plan is composed of 7 main sections:

  • The executive summary
  • The presentation of the company
  • The products and services
  • The market analysis
  • The strategy
  • The operations
  • The financial plan

Throughout these sections, you will seek to provide the reader with the details and context needed for them to form a view on whether or not your business plan is achievable and your forecast a realistic possibility.

Let's go through the content of each section in more detail!

1. The executive summary

The first section of your private secondary school's business plan is the executive summary which provides, as its name suggests, an enticing summary of your plan which should hook the reader and make them want to know more about your business.

When writing the executive summary, it is important to provide an overview of the business, the market, the key financials, and what you are asking from the reader.

Start with a brief introduction of the business, its name, concept, location, how long it has been in operation, and what makes it unique. Mention any services or products you plan to offer and who you sell to.

Then you should follow with an overview of the addressable market for your private secondary school, current trends, and potential growth opportunities.

You should then include a summary of your key financial figures such as projected revenues, profits, and cash flows.

Finally, you should detail any funding requirements in the ask section.

2. The presentation of the company

The second section in your private secondary school's business plan should focus on the structure and ownership, location, and management team of the company.

The structure and ownership part provides an overview of the legal structure of the business, who the owners are and how much each has invested and owns. If you are seeking financing it is important that the reader gets a clear picture of which legal entity is receiving the funds, and who controls the business.

The location part should give an overview of the premises from which the company is operating, and why that location is of particular interest (catchment area, accessibility, amenities nearby, etc.).

When describing the location of your private secondary school to a third party financier, you could emphasize the potential of the local market. You may point out the benefits of a major city nearby, such as potential access to a highly-educated workforce, businesses, and other resources. You could also mention the potential for a robust transportation network, which could help your school attract students from a wider region. Additionally, you might mention the potential of the area to attract students from outside of the area, as the local geography and climate could be attractive to prospective students.

Finally, you should introduce the management team. Explain each member's role, background, and experience.

It is also important to emphasize any past successes that the members of the management team have achieved, and how long they've been working together, as this will help potential lenders or investors understand why they should trust in their leadership.

3. The products and services section

The products and services section of your business plan should include a detailed description of what your company offers, who are the target customers, and what distribution channels are part of your go-to-market. 

For example, your private secondary school might offer its customers a range of classes such as Advanced Placement (AP) courses, foreign language classes, and a variety of extracurricular activities. Additionally, the school might provide services such as guidance counseling, college admissions assistance, and mentoring programs. All of these offerings would help to ensure that students are well prepared for life after graduation.

4. The market analysis

When presenting your market analysis in your private secondary school business plan, you should detail the customers' demographics and segmentation, target market, competition, barriers to entry, and any regulations that may apply.

The goal of this section is to help the reader understand how big and attractive your market is, and demonstrate that you have a solid understanding of the industry.

You should start with the demographics and segmentation subsection, which gives an overview of the addressable market for your private secondary school, the main trends in the marketplace, and introduces the different customer segments and their preferences in terms of purchasing habits and budgets.

The target market section should follow and zoom on the customer segments your private secondary school is targeting, and explain how your products and services meet the specific needs of these customers.

For example, your target market might include affluent families who are willing to invest in their children's education and want them to attend a private school. These parents might value the quality of education, the smaller class sizes, and the extracurricular activities that a private school can offer. They would be likely to be willing to pay a premium for these features.

Then comes the competition subsection, where you should introduce your main competitors and explain what differentiates you from them.

Finally, you should finish your market analysis by giving an overview of the main regulations applicable to your private secondary school.

5. The strategy section

When you write the strategy section of your private secondary school business plan, remember to cover key elements such as your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

In the competitive edge subsection, elaborate on what makes your company stand out from competitors. This becomes especially important if you're a startup, aiming to carve a place for yourself amidst established players in the marketplace.

The pricing strategy subsection should demonstrate how you plan to maintain profitability while offering competitive prices to attract customers.

Outline your sales & marketing plan, detailing how you'll reach out to new customers and retain existing ones through loyalty programs or special offers.

For the milestones subsection, outline your company's achievements to date and your main objectives for the future, complete with specific dates to set clear expectations for progress.

Lastly, the risks and mitigants subsection should address the main risks that could affect your plan's execution. Explain the measures you've put in place to minimize these risks, assuring potential investors or lenders.

Your private secondary school may face a variety of risks. For example, it could be at risk of financial losses if there is a decrease in enrollment numbers. Additionally, it might be vulnerable to cyber-attacks if its online systems are not properly secured. Adequate security measures and contingency plans should be in place to protect the school from these potential risks.

6. The operations section

The operations of your private secondary school must be presented in detail in your business plan.

Begin by addressing your staff, specifying the main roles and your recruitment plan to support the anticipated growth. Outline the qualifications and experience needed for each role and discuss your recruitment strategies, which may involve using job boards, referrals, or headhunters.

Next, clearly state your private secondary school's operating hours, allowing the reader to gauge the adequacy of your staffing levels. Additionally, mention any considerations for varying opening times during peak seasons and your approach to handling customer queries outside regular operating hours.

The key assets and intellectual property (IP) required to run your business should also be highlighted. If you rely on licenses, trademarks, physical structures like equipment or property, or lease agreements, ensure they are well-documented in this section.

Your private secondary school might have two key assets and forms of intellectual property: its proprietary curriculum and its brand. The curriculum could be a unique blend of traditional and innovative teaching methods that are tailored to the specific needs and goals of the school. It may also include a variety of resources to support students in their learning. Additionally, the school may have cultivated its own brand and image that differentiate it from other educational institutions. This might include a recognizable logo, mascot, mission statement, and other distinguishing characteristics.

Finally, provide a comprehensive list of suppliers you intend to collaborate with, along with a breakdown of their services and main commercial terms, such as price, payment terms, break clauses and contract duration. Investors often seek insight into the reasons behind your supplier choices, which may include a preference for higher-quality products or established relationships from past ventures.

7. The presentation of the financial plan

The financial plan section is where we will include the financial forecast we talked about earlier in this guide.

Now that you have a clear idea of the content of a private secondary school business plan, let's look at some of the tools you can use to create yours.

What tool should I use to write my private secondary school's business plan?

In this section, we will be reviewing the two main solutions for creating a private secondary school business plan:

  • Using specialized online business plan software,
  • Outsourcing the plan to the business plan writer.

Using an online business plan software for your private secondary school's business plan

Using online business planning software is the most efficient and modern way to create a private secondary school business plan.

There are several advantages to using specialized software:

  • You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
  • You are guided through the writing process by detailed instructions and examples for each part of the plan
  • You can access a library of dozens of complete business plan samples and templates for inspiration
  • You get a professional business plan, formatted and ready to be sent to your bank or investors
  • You can easily track your actual financial performance against your financial forecast
  • You can create scenarios to stress test your forecast's main assumptions
  • You can easily update your forecast as time goes by to maintain visibility on future cash flows
  • You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

Hiring a business plan writer to write your private secondary school's business plan

Outsourcing your private secondary school business plan to a business plan writer can also be a viable option.

Business plan writers are experienced in writing business plans and adept at creating financial forecasts without errors. Furthermore, hiring a consultant can save you time and allow you to focus on the day-to-day operations of your business.

However, hiring business plan writers is expensive as you are paying for the software used by the consultant, plus their time, and their profit margin of course.

From experience, you need to budget at least £1.5k ($2.0k) excluding tax for a complete business plan, more if you need to make changes after the initial version (which happens frequently after the initial meetings with lenders or investors).

You also need to be careful when seeking investment. Investors want their money to be used to grow the business, not spent on consulting fees. Therefore, the amount you spend on business plan writing services (and other consulting services such as legal services) needs to be negligible relative to the amount raised.

The other drawback is that you usually don't own the business plan itself: you just get the output, while the actual document is saved in the consultant's business plan software - which makes it difficult to maintain the document up to date without hiring the consultant on a retainer.

For these reasons, outsourcing the private secondary school business plan to a business plan writer should be considered carefully, weighing both the advantages and disadvantages of hiring outside help.

Ultimately, it may be the right decision for some businesses, while others may find it beneficial to write their business plan using online software.

Why not create your private secondary school's business plan using Word or Excel?

Using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write a private secondary school business plan is not advisable. Allow me to explain the reasons.

Firstly, creating an accurate and error-free financial forecast on Excel or any spreadsheet demands technical expertise in accounting principles and financial modelling. Without a degree in finance and accounting and significant financial modelling experience, it's unlikely that the reader will fully trust your numbers.

Secondly, relying on spreadsheets is inefficient. While it may have been the go-to option in the past, technology has evolved, and software now performs such tasks much faster and more accurately.

The second reason is that it is inefficient. Building forecasts on spreadsheets was the only option in the early 2000s, nowadays technology has advanced and software can do it much faster and much more accurately.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Moreover, software offers ease in comparing actuals versus forecasts and maintaining up-to-date forecasts for clear visibility on future cash flows, as we discussed earlier in this guide. Such tasks are cumbersome when using spreadsheets.

Now, let's address the written part of your private secondary school business plan. While it may be less prone to errors, using software can significantly boost productivity. Word processors lack instructions and examples for each section of your business plan. They also won't automatically update your numbers when changes occur in your forecast, and they lack automated formatting capabilities.

In summary, while some entrepreneurs may consider Word or Excel for their business plan, it's far from the best or most efficient solution when compared to specialized software.

  • A business plan has 2 complementary parts: a financial forecast showcasing the expected growth, profits and cash flows of the business; and a written part which provides the context needed to judge if the forecast is realistic and relevant.
  • Having an up-to-date business plan is the only way to keep visibility on your private secondary school's future cash flows.
  • Using business plan software is the modern way of writing and maintaining business plans.

We hope that this practical guide gave you insights on how to write the business plan for your private secondary school. Do not hesitate to get in touch with our team if you still have questions.

Also on The Business Plan Shop

  • In-depth business plan structure
  • Key steps to write a business plan?
  • Free business plan template

Know someone who owns or wants to start a private secondary school? Share this article with them!

Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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School Business Plan

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High demand and a recurring revenue model make starting a school business a lucrative and rewarding profession.

Anyone can start a new business, but you need a detailed business plan when it comes to raising funding, applying for loans, and scaling it like a pro!

Need help writing a business plan for your school business? You’re at the right place. Our school business plan template will help you get started.

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  • Fill in the blanks – Outline
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How to Write A School Business Plan?

Writing a school business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan:

1. Executive Summary

An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written after the entire business plan is ready and summarizes each section of your plan.

Here are a few key components to include in your executive summary:

Introduce your Business:

Start your executive summary by briefly introducing your business to your readers.

Market Opportunity:

Educational programs & services:.

Highlight the school services you offer your clients. The USPs and differentiators you offer are always a plus.

Marketing & Sales Strategies:

Financial highlights:, call to action:.

Ensure your executive summary is clear, concise, easy to understand, and jargon-free.

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business plan for small private school

2. Business Overview

The business overview section of your business plan offers detailed information about your business. The details you add will depend on how important they are to your business. Yet, business name, location, business history, and future goals are some of the foundational elements you must consider adding to this section:

Business Description:

Describe your business in this section by providing all the basic information:

Describe what kind of school business you run and the name of it. You may specialize in one of the following school businesses:

  • Public schools
  • Private schools
  • Charter schools
  • Magnet schools
  • Virtual or online schools
  • Boarding schools
  • International schools
  • Religious schools
  • Describe the legal structure of your school, whether it is a sole proprietorship, LLC, partnership, or others.
  • Explain where your business is located and why you selected the place.

Mission Statement:

Business history:.

If you’re an established school, briefly describe your business history, like—when it was founded, how it evolved over time, etc.

Additionally, If you have received any awards or recognition for excellent work, describe them.

Future Goals

This section should provide a thorough understanding of your business, its history, and its future plans. Keep this section engaging, precise, and to the point.

3. Market Analysis

The market analysis section of your business plan should offer a thorough understanding of the industry with the target market, competitors, and growth opportunities. You should include the following components in this section.

Target market:

Start this section by describing your target market. Define your ideal customer and explain what types of services they prefer. Creating a buyer persona will help you easily define your target market to your readers.

Market size and growth potential:

Describe your market size and growth potential and whether you will target a niche or a much broader market.

Competitive Analysis:

Market trends:.

Analyze emerging trends in the industry, such as technology disruptions, changes in customer behavior or preferences, etc. Explain how your business will cope with all the trends.

Regulatory Environment:

Here are a few tips for writing the market analysis section of your school business plan::

  • Conduct market research, industry reports, and surveys to gather data.
  • Provide specific and detailed information whenever possible.
  • Illustrate your points with charts and graphs.
  • Write your business plan keeping your target audience in mind.

4. Products And Services

The product and services section should describe the specific services and products that will be offered to students. To write this section should include the following:

Describe your school services:

Mention the school services your business will offer. This list may include services like,

  • Education programs
  • Extracurricular activities
  • Counseling & Guidance
  • Special education services
  • Transportation services
  • Food services
  • Testing and assessments

Describe specialized programs:

Student leadership programs, additional services:.

In short, this section of your school plan must be informative, precise, and client-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.

5. Sales And Marketing Strategies

Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:

Unique Selling Proposition (USP):

Define your business’s USPs depending on the market you serve, the equipment you use, and the unique services you provide. Identifying USPs will help you plan your marketing strategies.

Pricing Strategy:

Marketing strategies:, sales strategies:, customer retention:.

Overall, this section of your school business plan should focus on customer acquisition and retention.

Have a specific, realistic, and data-driven approach while planning sales and marketing strategies for your school business, and be prepared to adapt or make strategic changes in your strategies based on feedback and results.

6. Operations Plan

The operations plan section of your business plan should outline the processes and procedures involved in your business operations, such as staffing requirements and operational processes. Here are a few components to add to your operations plan:

Staffing & Training:

Operational process:, equipment & software:.

Include the list of equipment and software required for school, such as whiteboards & projectors, student information systems, learning management systems, communication & collaboration tools, etc.

Adding these components to your operations plan will help you lay out your business operations, which will eventually help you manage your business effectively.

7. Management Team

The management team section provides an overview of your school business’s management team. This section should provide a detailed description of each manager’s experience and qualifications, as well as their responsibilities and roles.

Founders/CEO:

Key managers:.

Introduce your management and key members of your team, and explain their roles and responsibilities.

Organizational structure:

Compensation plan:, advisors/consultants:.

Mentioning advisors or consultants in your business plans adds credibility to your business idea.

This section should describe the key personnel for your school, highlighting how you have the perfect team to succeed.

8. Financial Plan

Your financial plan section should provide a summary of your business’s financial projections for the first few years. Here are some key elements to include in your financial plan:

Profit & loss statement:

Cash flow statement:, balance sheet:, break-even point:.

Determine and mention your business’s break-even point—the point at which your business costs and revenue will be equal.

Financing Needs:

Be realistic with your financial projections, and make sure you offer relevant information and evidence to support your estimates.

9. Appendix

The appendix section of your plan should include any additional information supporting your business plan’s main content, such as market research, legal documentation, financial statements, and other relevant information.

  • Add a table of contents for the appendix section to help readers easily find specific information or sections.
  • In addition to your financial statements, provide additional financial documents like tax returns, a list of assets within the business, credit history, and more. These statements must be the latest and offer financial projections for at least the first three or five years of business operations.
  • Provide data derived from market research, including stats about the industry, user demographics, and industry trends.
  • Include any legal documents such as permits, licenses, and contracts.
  • Include any additional documentation related to your business plan, such as product brochures, marketing materials, operational procedures, etc.

Use clear headings and labels for each section of the appendix so that readers can easily find the necessary information.

Remember, the appendix section of your school business plan should only include relevant and important information supporting your plan’s main content.

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This sample school business plan will provide an idea for writing a successful school plan, including all the essential components of your business.

After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our school business plan pdf .

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Frequently asked questions, why do you need a school business plan.

A business plan is an essential tool for anyone looking to start or run a successful school business. It helps to get clarity in your business, secures funding, and identifies potential challenges while starting and growing your business.

Overall, a well-written plan can help you make informed decisions, which can contribute to the long-term success of your school.

How to get funding for your school business?

There are several ways to get funding for your school business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

  • Bank loan – You may apply for a loan in government or private banks.
  • Small Business Administration (SBA) loan – SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
  • Crowdfunding – The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
  • Angel investors – Getting funds from angel investors is one of the most sought startup options.

Apart from all these options, there are small business grants available, check for the same in your location and you can apply for it.

Where to find business plan writers for your school business?

There are many business plan writers available, but no one knows your business and ideas better than you, so we recommend you write your school business plan and outline your vision as you have in your mind.

What is the easiest way to write your school business plan?

A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any school business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our business plan software .

About the Author

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Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Here's the Business Plan Template's Table of Contents :

1.0 Executive Summary 1.1 Objectives 1.2 Mission 1.3 Keys to Success 2.0 Company Summary 2.1 Company Ownership 2.2 Start-up Summary Table: Start-up 3.0 Products and Services 4.0 Market Analysis Summary 4.1 Market Segmentation Table: Market Analysis 4.2 Target Market Segment Strategy 4.3 Service Business Analysis 4.3.1 Competition and Buying Patterns 5.0 Strategy and Implementation Summary 5.1 Competitive Edge 5.2 Marketing Strategy 5.3 Sales Strategy 5.3.1 Sales Forecast Table: Sales Forecast 5.4 Milestones Table: Milestones 6.0 Management Summary 6.1 Personnel Plan Table: Personnel 7.0 Financial Plan 7.0 Financial Plan 7.1 Start-up Funding Table: Start-up Funding 7.2 Important Assumptions 7.3 Break-even Analysis Table: Break-even Analysis 7.4 Projected Profit and Loss Table: Profit and Loss 7.5 Projected Cash Flow Table: Cash Flow 7.6 Projected Balance Sheet Table: Balance Sheet 7.7 Business Ratios 7.7 Business Ratios Table: Ratios

Other Business Plan Outlines and samples that may interest you:

School Business Plan Market Analysis Summary Sample

Private schools , also known as independent schools , are not administered by local, state or national governments; thus, they retain the right to select their students and are funded in whole or in part by charging their students tuition, rather than relying on public (government) funding, students can get a scholarship into a private school which makes the cost cheaper depending on a talent the student may have e.g. sport scholarship, art scholarship, academic scholarship etc. In the United Kingdom and several other Commonwealth countries, the use of the term is generally restricted to primary and secondary educational levels; it is almost never used of universities and other tertiary institutions. Private education in North America covers the whole gamut of educational activity, ranging from pre-school to tertiary level institutions. Annual tuition fees at K-12 schools range from nothing at so called 'tuition-free' schools to more than $45,000 at several New England prep schools. The secondary level includes schools offering years 7 through 12 (year twelve is known as lower sixth) and year 13 (upper sixth). This category includes university-preparatory schools or "prep schools", boarding schools and day schools. Tuition at private secondary schools varies from school to school and depends on many factors, including the location of the school, the willingness of parents to pay, peer tuitions and the school's financial endowment. High tuition, schools claim, is used to pay higher salaries for the best teachers and also used to provide enriched learning environments, including a low student to teacher ratio, small class sizes and services, such as libraries, science laboratories and computers. Some private schools are boarding schools and many military academies are privately owned or operated as well. Religiously affiliated and denominational schools form a subcategory of private schools. Some such schools teach religious education, together with the usual academic subjects to impress their particular faith's beliefs and traditions in the students who attend. Others use the denomination as more of a general label to describe on what the founders based their belief, while still maintaining a fine distinction between academics and religion. They include parochial schools, a term which is often used to denote Roman Catholic schools. Other religious groups represented in the K-12 private education sector include Protestants, Jews, Muslims and the Orthodox Christians. Many educational alternatives, such as independent schools, are also privately financed. Private schools often avoid some state regulations, although in the name of educational quality, most comply with regulations relating to the educational content of classes. Religious private schools often simply add religious instruction to the courses provided by local public schools. Special assistance schools aim to improve the lives of their students by providing services tailored to very specific needs of individual students. Such schools include tutoring schools and schools to assist the learning of handicapped children. In many parts of the United States, after the 1954 decision in Brown Board of Education that demanded US schools desegregate "with all deliberate speed," local families organized a wave of private "Christian Academies." In much of the US South, white students have migrated to the Academies, while public schools have become in turn more heavily concentrated with African American students. See List of private schools in Mississippi. The academic content of the Academies is College Preparatory. Funding for private schools is generally provided through student tuition, endowments, scholarship/voucher funds, loans and donations and grants from religious organizations or private individuals. Government funding for religious schools is either subject to restrictions or possibly forbidden, according to the courts' interpretation of the Establishment Clause of the First Amendment. Non-religious private schools theoretically could qualify for such funding, but prefer the advantages of independent control of their student admissions and course content. A similar concept, recently emerging from within the public school system, is the concept of "charter schools", which are technically independent public schools, but in many respects operate similarly to non-religious private schools. Private schooling in the United States has been debated by educators, lawmakers and parents, since the beginnings of compulsory education in Massachusetts in 1852. The Supreme Court precedent appears to favor educational choice, so long as states may set standards for educational accomplishment. Some of the most relevant Supreme Court case law on this is as follows: Runyon v. McCrary, 427 U.S. 160 (1976); Wisconsin v. Yoder, 406 U.S. 205 (1972); Pierce v. Society of Sisters, 268 U.S. 510 (1925); Meyer v. Nebraska, 262 U.S. 390 (1923). Currently, while there are cultural and language classes that children of Indian origin can attend outside of the regular school curriculum, there is no comprehensive school, which offers an excellent education in mathematics, history, science and languages along with meeting their cultural needs anywhere in the USA.

4.1 Market Segmentation

According to the 2000 Census, 210,000 individuals live in the Atlanta metro area that were born outside of the US. The foreign-born comprise 14% of the residents in Cobb County and 16% in Gwinnett and DeKalb. The largest concentration of South Asian immigrants is located in California, followed by New York, New Jersey, Illinois, Texas, Florida, and DC. Not all immigrants come from the Indian middle-class. Particularly among recent arrivals, many are the poorer relatives of better-educated individuals who came to the US in earlier years. Throughout the world, there is an immense Indian Diaspora, with millions of Indians living overseas in Africa, Europe, Asia, and elsewhere. According to the American Community Survey of the U.S. Census Bureau, the Asian Indian population in the United States grew from almost 1,679,000 in 2000 to 2,570,000 in 2007: a growth rate of 53%, the highest for any Asian American community, and among the fastest growing ethnic groups in the United States. Indian Americans are the third largest Asian American ethnic group, after Chinese Americans and Filipino Americans. Asian Americans are a small minority in the Atlanta Metro Area as well, but they are much more sizable and numerous than the Native American minority. The metro area is home to over 226,400 Asians, and this racial group forms 4.2% of the population. Indians and Koreans are the largest sub-groups. Nearly 70,000 Indians and over 44,000 Koreans live in the metro area. Indians and Koreans make up 1.3% and 0.8% of the population respectively. Chinese and Vietnamese individuals are smaller groups. Over 34,900 Chinese and 34,200 Vietnamese make up 0.7% and 0.6% of the population respectively. Nearly 9,800 Filipinos live in the metro and make up just 0.2% of the population. People of Asian descent are even smaller in number; just over 4,500 Asian Americans reside in the area. In addition, over 29,400 people belong to Asian ethnic groups other than the ones mentioned (Cambodian, Laotian, etc.), and they make up 0.5% of the population.

4.2 Target Market Segment Strategy

While the Asian Indian segment will remain the core focus of the company, much time will be dedicated to developing the children of all other races and faiths segment (50% of students are projected to be of Asian Indian decent and 50% will be comprised of American students of all ethnicities). The company’s goal is to have the best education in mathematics, science and history comparable to top schools in the world, making the children internationally aware.  This is a mere matter of population dynamics.  Maintaining and further enhancing its reputation in the community is crucial to gaining additional market share of these target markets.

4.3 Service Business Analysis

The private school business is lucrative, as mentioned before. As a result, there are many private schools that provide quality education and care for children in the same area as COMPANY NAME. The private school industry is split between large, commercially-run corporations and smaller, locally-owned schools.  While the schools located in the USA offer similar internationally based curricula as COMPANY NAME, few offer Indian based languages, literature, and history or cover other cultural or religious aspects along with European languages and culture. The company is confident that this will be a successful venture because of the quality of its managers and the capability of its advisors, faculty including Principal and teachers which is mentioned in more detail in the Personnel section.

4.3.1 Competition and Buying Patterns

A few of similar schools comparable to COMPANY NAME are: Atlanta International School, Atlanta, GA, USA - www.aischool.org/ Le Rosey, Switzerland - http://www.rosey.ch/ German International School of Silicon Valley, Silicon Valley, CA, USA - www.gissv.org St James School, London, UK - http://www.stjamesschools.co.uk/ Global School of Silicon Valley, Silicon Valley, CA, USA - www.myglobalschool.org Chinmaya Mission School, Piercy, CA, USA - http://www.chinmaya.org/

Dav Montessori School, Houston, TX, USA - http://www.davmschool.com/

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34+ SAMPLE School Business Plan in PDF | MS Word | Google Docs | Apple Pages

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Step 1: school overview, step 2: executive summary, step 3: school services.

  • Literacy services
  • Numeracy services
  • Meeting accreditation standards
  • Foundations in science and mathematics
  • Foundations in geography and history
  • Giving extracurricular activities
  • Giving books and school materials

Step 4: Mission Statement and Vision Statement

Step 5: job description, step 6: swot analysis.

  • Strengths – What is the ace of your school against your competitors?
  • Weaknesses – On what aspects are your school lacking?
  • Opportunities – Where does your school excel in teaching?
  • Threats – What can make a student leave your school?

Step 7: Market Research

Step 8: sales plan, step 9: publicity plan, step 10: school budget, share this post on your network, you may also like these articles, 40+ sample agriculture business plan in pdf | ms word.

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54+ SAMPLE School Action Plan in PDF | MS Word | Google Docs

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Plan template bundle, education business plan template bundle, 25+ school business plan templates in doc | pdf, 1. bible school business plan template, 2. school business plan template, 3. music school business plan template, 4. simple middle school business plan template, 5. free self-sufficient school business plan template, 6. free primary school business plan template, 7. free basic school business plan worksheet, 8. free sample primary school business plan template, 9. free school admission business plan template, 10. free basic primary school business plan, 11. community school business plan with executive summary, 12. free preschool daycare / childcare business plan, 13. free students secondary school business plan, 14. free business plan for charter schools template, 15. free independent public school business plan, 16. free draft quarterly school project business plan, 17. hospitality school business planner with introduction, 18. free senior high school business plan template, 19. nursery & primary kindergarten kids school business plan, 20. free school management & business continuity plan, 21. free school education improvement business plan, 22. free school business continuity plan form, 23. free charter school business plan outline, 24. free private school business plan template, 25. free school business lesson plan template, how to create a highly effective preschool business plan, step 1: create the cover page, step 2: create a summary of what you want to build, step 3: give an analysis of the market, step 4: propose how you wish to achieve your goals, step 5: calculate and estimate the costs, what is a perfect business plan, how to make the perfect business plan, step 1: make a proper analysis, step 2: mention purpose, step 3: make a government outline, step 4: try to make an execution, step 5: keep your financial statement, step 6: follow the appendix, plan templates.

A business plan helps you with a new project, product, service, or system when managing a company. Students, teachers, and administrative members can also improve their education for secondary school, primary school , or other preschool kids. Moreover, you can also launch a new course for your private high school and secondary school subjects like music, art, and any lesson. We understand that the content and research take time, so we provide you with school business plan templates .

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UK Small Business Startups and Funding

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Private School Small Business Idea and Business Plan

Starting your own small business in the UK isn’t easy but having a properly developed business plan will help you achieve success.

To start a Private School business in the UK, take the time and explain the idea via a business plan.

Understanding all of the aspects of the business idea will be the key to getting the Private School business running like a well-oiled machine. The business plan you develop will help you organize the elements needed into a strategy that you can actually use to startup, by paving a clear road map as to what you need to follow for the lifespan of your business.

Starting a Private School business isn’t easy, but when done right, it can lead to a lot of success.

To help you get started, you can use the free business plan builder tool to develop your own Private School business plan.

The business plan template is very easy to use, is interactive and will quickly and easily help you create your business plan just by answering the needed questions about your small business idea.

Create your own Private School business plan for free using the Business Plan Builder

The free business plan template builder is divided into a few easy to follow steps.

The free business plan builder template is provided by UKStartups.org to help you develop your own business plan. For step by step guidance, see the 5 steps below.

Once completed, the result will be a clean, professional plan that will help you start your own Private School small business in the UK.

When you have completed your Private School business plan, the next step will be to find available funding that will help, or to speak with a funding adviser who will assist you each step of the way to securing the needed funds to make your Private School business startup.

If you are looking to limit your startup costs when starting up a Private School small business in the UK, this free business plan builder tool will be it.

Starting a Private School business is only one of the ways others have used this free business plan tool. There are hundreds of different ideas you can start, and if you need guidance, do reach out to a UKStartups expert to get the needed assistance and guidance.

Step 1. Your business information

To develop a proper Private School business plan with the free business plan builder template, it is important to answer each of the questions about your business to the best of your abilities.

What is your business? What are the products/services you provide? Who are your customers? What are your goals…etc?

Having a clear explanation will help you create a in-depth business plan that you can actually use to start the Private School business and to apply for needed funding to cover your startup costs.

Step 2. Projecting your revenues/income

The Private School industry can have great results. Planning and projecting the financial figures to approximate what you will make each year is crucial to building a strong business plan.

What do you think your business will make from each of its products/services? Simply list your products/services, enter the appropriate financial figures (costs and expenses).

If you don’t have the figures, in many cases it is recommended to do a a bit more research on other Private School businesses locally and within your own region to get an idea of potential revenue. You can do your best to estimate the figures and growth potential.

If you need assistance in projecting, you can always contact UK Startups funding experts for the help.

Step 3. Your business market

As a Private School business, having a clear explanation of the market and industry that you are in will help you plan for the figure and will ensure you can take the business to the next level.

Explain your location of business, share specifics about your customers, showcase your competition and explain the advantages you have over your competition.

Step 4. The future plan

Starting your own Private School business and getting it off the ground is important to you.

No matter if you’re planning on applying for government funding for your Private School business or not, it is important to plan out the future and provide an explanation of how you will grow the business. This means explaining your marketing plan, your sales strategy and clearly outlining a growth plan for the next few years.

Be sure to break this down step by step to show how you intend on making sure your Private School business can grow each year.

Keep in mind that often business plans are focused on key people. Be sure to discuss yourself, your role and any other key figures in the business as well.

Step 5. The financials

In the end, it all comes down to the financials. If you are seeking funding, or not – the business plan you develop needs to have clearly defined financials or projections. The business plan builder tool makes it easy to develop your financial charts by simply entering your expected revenues per month and year. If you don’t have the figures as it’s a new business be sure to project the figures based on your expectations. If you need help with this, ask the UK Startups experts .

A clear breakdown of your funding needs is also recommended in case you are seeking funding and this free business plan template will help you with exactly that. When developing your Private School business plan using this free template, the above 5 steps are recommended in order to succeed. While there are other key points that will assist you in starting your business, finding funding...etc, the free template will help put you on the right path

Be sure to request a professional to review your business plan , to answer any questions you may have and to help you with the funding search once you’ve done the initial free template. You can request this directly via UKStartups.org and through the Small Business Startup Platform as a member.

If starting a Private School business is just one of your ideas, perhaps considering other options, here are some popular small business’s others have chosen to startup

  • Asian Grocery Store
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ProfitableVenture

Private School Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business Plans » Education Sector » Schooling

Private School Business

Are you about starting a private school (nursery, primary or high school)? If YES, here’s a complete sample private school business plan template & feasibility report you can use for FREE.

Okay, so we have considered all the requirements for starting a private school. We also took it further by analyzing and drafting a sample private school marketing plan template backed up by actionable guerrilla marketing ideas for private schools. So let’s proceed to the business planning section.

One of the best things that can happen to anyone is to have a private school. This is one very lucrative business that will continue to rake in money for its owners. As an aspiring entrepreneur who is looking towards starting a business, you should ensure that whatever business you intend to start, you make sure that it is located in an appropriate place.

For example; if you want to start a private school, it will be a wrong business judgment if you decide to site the school close to an industrial area or close to a market. Aspiring entrepreneurs therefore are urged as a matter of necessity to ensure that they carry out a thorough market research and feasibility study of the industry they intend to go into before investing their hard earned money and time.

It is known fact that the demand for private schools is driven by the fact that most public cum government owned schools cannot accommodate every students or potential students in a given geographical location. In some cases, students with special needs cannot cope in public schools hence the need for private schools.

If you think starting a private school business sounds like what you want to do. Then you may want to use the business plan below as a guide.

A Sample Private School Business Plan Template

1. industry overview.

Private schools which is also known in the united states as independent schools, non-governmental, or non – state schools are schools that are not administered by either the local, state or the federal governments; hence, they have the right to select their students and are funded in whole or in part by charging their students tuition fees, rather than relying on mandatory taxation through public (government) funding.

Some private schools have structure in place that offer scholarships to some students, which makes the cost cheaper, depending on a talent such as sport scholarship, art scholarship, academic scholarship the student may be brining to the private school, financial need, or tax credit scholarships that might be available.

The Private Schools industry comprises of primary that is kindergarten through sixth grade and secondary that is seventh through 12th grade) educational institutions that are predominantly funded through enrollment and tuition fees from students and of course from other private sources.

Recent reports released by IBISWORLD shows that the revenue for the Private Schools industry is expected to increase, as the economy continues to recover. The indicated that during the five years to 2016, enrollment decreased, which was a trend attributable to rising costs and competition from charter schools.

However, going forward, in the next five years, household income is anticipated to increase, making it easier for families to afford private-school tuition. Additionally, enrollment declines will lesson, resulting in more stable demand for private schools

In the United States of America and of course in most countries of the world, The Private Schools industry is indeed a large and thriving industry. Statistics has it that The Private Schools industry in the United States of America, is worth $52 billion, with an estimated growth rate of 0.1 percent.

There are about 25,742 registered and licensed (accredited) Private schools scattered all around the United States of America and they are responsible for employing about 644,320 people.

Aside from Catholic schools, which is the second largest sector after government schools, with around 21 percent of secondary enrollments, no other private school can boast of dominating the market; every player in the industry can comfortably compete in the industry.

It is important to state that the barriers to entry into the Private Schools industry are high. As a matter of fact, the private school industry is an industry in which it is pretty difficult for new entrants to establish themselves. So also, the reputation of the private school is of utmost importance, as private schools that have a good history of getting students into prestigious colleges often have the best reputations hence good enrollments.

With this, it is obvious that a new entrant into the private school industry cannot offer this. Reputation indeed is imperative to parents’ decisions when shopping for private school for their wards. This is so because the quality of education cannot be assessed until well after it is complete.

As a major marketing tool, schools need to show parents a track record of admission to elite colleges and universities. Even though this might seem like a saturated industry, the industry is still pretty much open for aspiring school proprietors and proprietress to still come in and compete.

As a matter of fact, if you conduct your research and feasibility studies very well before starting your own private school couple with impressive profile of your faculty members, you are likely going to struggle less to make headway in the industry.

2. Executive Summary

Rolland Gyros International Private School is an international private school that will be located in a well – populated residential estate in Ashville – North Carolina, United States of America.

We are a standard private school that is composed of primary (kindergarten through sixth grade) and secondary (seventh through 12th grade) educational institution that will be predominantly funded through tuition fees and levies from students and of course from other private sources.

Rolland Gyros International Private School is a client-focused and result driven private school that provides broad-based learning approaches and experience at an affordable fee that won’t in any way put a hole in the pockets of our clients (students and parents alike).

We will offer standard and professional teaching services in a highly secured and conducive learning environment to all our students that is primary (kindergarten through sixth grade) and secondary (seventh through 12th grade). We will ensure that we work hard to meet and surpass all our students’ expectations and educational goals whenever they enroll in our tutorial college.

At Rolland Gyros International Private School, our students’ overall best interest would always come first, and everything we do is guided by our values and professional ethics. We will ensure that we hire professional educationist cum teachers in various subjects who are well experienced and passionate in imparting knowledge to students at various learning ladder.

Rolland Gyros International Private School will at all time demonstrate her commitment to sustainability, both individually and as an educational organization, by actively participating in our communities and integrating sustainable business practices wherever possible.

We will ensure that we hold ourselves accountable to the highest standards by meeting our students’ needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our students.

We have plans to offer learning platforms to people with both learning disability and physical disability (especially the blind, the dumb and the deaf).

Our overall business goal is to position our private school to become the leading tutorial brand in the educational industry in the whole of Ashville – North Carolina, and also to be amongst the top 30 private schools in the United States of America within the first 12 years of operations.

This might look too tall a dream but we are optimistic that this will surely come to pass because we have done our research and feasibility studies and we are enthusiastic and confident that Ashville is the right place to launch our private school.

Rolland Gyros International Private School is founded by Dr. (Mrs.) Irene Rolland Gyros and family. She is an educationist per excellence and she has won many awards in the education sector in the United States.

Dr. (Mrs.) Irene Rolland Gyros has both the academic qualifications and experience to run a private school that can favorably compete with other leading private schools not only in Ashville – North Carolina, but also throughout the United States and Canada.

3. Our Products and Services

Rolland Gyros International Private School is going to offer varieties of educational services within the scope of the education board in the United States of America.

Our intention of starting our private school is to soundly educate people in various subjects and of course to make profits from the education cum private schools industry and we will do all that is permitted by the law in the US to achieve our aim and business goal. Our service offerings are listed below;

  • Teaching basic literacy and numeracy
  • Establishing foundations in science, mathematics, geography, history and other social sciences
  • Constantly working hard to meet regulatory accreditation standards
  • Administering private funding efforts
  • Providing access to extracurricular activities
  • Retailing of Educational Books and Materials

4. Our Mission and Vision Statement

  • Our vision is to build a highly competitive private school that will become the number one choice for both parents and students in the whole of Ashville – North Carolina.
  • Our vision reflects our values: integrity, service, excellence and teamwork.
  • Our mission is to provide professional and conducive learning environment to students at different level of learning.
  • Our overall business goal is to position Rolland Gyros International Private School to become the leading private school brand in the educational cum private school industry in the whole of Ashville – North Carolina, and also to be amongst the top 30 private schools in the United States of America within the first 12 years of operations.

Our Business Structure

It is a known fact that, the success of any business is to a larger extent dependent on the business structure of the organization and the people who occupy the available roles in the organization. Rolland Gyros International Private School will build a solid business structure that can support the growth of our private school.

We will ensure that we hire competent hands (teaching and non – teaching staff members) to help us build the private school of our dream.

The fact that we want to become one of the leading private school brand in the industry in the whole of the United States of America makes it highly necessary for our organization to deliberately build a well – structured business from the onset.

We will work hard to ensure that we only attract people with the right mindset to help us achieve our business goals and objectives in record time. Below is the business structure that we will build Rolland Gyros International Private School;

  • Head of The Private School(School Proprietress)

School Administrator

Tutors for Various Subjects – Secondary (seventh through 12th grade)

Tutors for Various Subjects – Primary (kindergarten through sixth grade)

  • Accountant / Bursar
  • Client Service Executive / Front Desk Officer

Security Officers

5. Job Roles and Responsibilities

Head of the Tutorial College / School Coordinator:

  • Responsible for providing direction for the college
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for handling high profile clients and deals
  • Responsible for fixing fees and signing business deals (partnership)
  • Responsible for signing checks and documents on behalf of the tutorial college
  • Coordinates all arms of the tutorial school (tutorial center, adult education, home tutors and special education)
  • Evaluates the success of the tutorial college
  • Reports to the board of the tutorial college
  • Responsible for overseeing the smooth running of HR and administrative tasks for the tutorial school
  • Designs job descriptions with KPI to drive performance management for tutors (teachers)
  • Regularly hold meetings with key stakeholders (parents and member of the school board) to review the effectiveness of the schools’ Policies, Procedures and Processes
  • Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
  • Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
  • Defines job positions for recruitment and managing interviewing process
  • Carries out staff induction for new team members
  • Responsible for training, evaluation and assessment of employees
  • Responsible for arranging travel, meetings and appointments
  • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
  • Oversees the smooth running of the daily activities of the private school.
  • Effectively teach subject / subjects as assigned by the school administrator
  • Accesses the progress of students under their care
  • Ensures that students abide by the rules and regulations of the private school
  • Contributes his / her quota towards growing the private school
  • Receives complaints from parents and channel it to the appropriate quarters
  • Handle any other duty as assigned by the school administrator.
  • Ensure that students abide by the rules and regulations of the school administrator
  • Handles any other duty as assigned by the school administrator.

Marketing Executive

  • Identifies, prioritizes, and reaches out to new students, and business opportunities et al
  • Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
  • Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
  • Responsible for handling business research, market surveys and feasibility studies for clients
  • Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
  • Develops, executes and evaluates new plans for expanding increase sales
  • Documents all customer contact and information
  • Represents the company in strategic meetings
  • Helps to increase sales and growth for the school

School Bursar (Accountant)

  • Responsible for preparing financial reports, budgets, and financial statements for the organization
  • Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
  • Responsible for financial forecasting and risks analysis.
  • Performs cash management, general ledger accounting, and financial reporting for one or more properties.
  • Responsible for developing and managing financial systems and policies
  • Responsible for administering payrolls
  • Ensures compliance with taxation legislation
  • Handles all financial transactions for Rolland Gyros International Private School
  • Serves as internal auditor for Rolland Gyros International Private School

Client Service Executive

  • Welcomes / receive parents and students by greeting them in person or on the telephone; answering or directing inquiries.
  • Ensures that all contacts with parents and students (e-mail, walk-In center, SMS or phone) provides the parents and students with a personalized customer service experience of the highest level
  • Through interaction with parents and students on the phone, uses every opportunity to build parent’s interest in the schools’ products and services
  • Manages administrative duties assigned by the HR and Admin Manager in an effective and timely manner
  • Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to parents and students when they make enquiries
  • Receives parcels / documents for Rolland Gyros International Private School
  • Distribute mails in the organization
  • Handles any other duties as assigned by the School Administrator.
  • Responsible for cleaning the school facility at all times
  • Ensures that toiletries and supplies don’t run out of stock
  • Cleans both the interior and exterior of the schools facility
  • Handles any other duty as assigned by the school administrator
  • Ensures that the school facility is secured at all time
  • Controls traffic and organize parking
  • Gives security tips to staff members from time to time
  • Patrols around the building on a 24 hours basis
  • Submits security reports weekly
  • Any other duty as assigned by the school administrator

6. SWOT Analysis

Rolland Gyros International Private School engaged the services of a core professional in the area of business consulting and structuring with bias in the education sector to assist us in building a well – structured private school that can favorably compete in the highly competitive education cum private schools industry in the United States.

Part of what the team of business consultant did was to work with the management of our organization in conducting a SWOT analysis for Rolland Gyros International Private School. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Rolland Gyros International Private School;

As a private school, our core strength lies in the power of our team; our workforce. We have a team with excellent qualifications and experience in the educational sector. We are well positioned in a community with the right demography and we know we will attract loads of students from the first day we open our doors and welcome students for enrollment.

As a new private school in Ashville – North Carolina, it might take some time for our organization to break into the market and gain acceptance via reputation in the already saturated education cum private schools industry; that is perhaps our major weakness.

  • Opportunities:

The opportunities in the education cum private schools industry is massive considering the number of parents who would want their wards to perform excellently well in their education and go ahead to be admitted in Ivy league colleges.

As a standard and international private school, Rolland Gyros International Private School is ready to take advantage of any opportunity that comes her way.

Every business faces a threat or challenge at any part of the life cycle of the business. These threats can be external or internal. This shows the importance of a business plan, because most threats or challenges are to be anticipated and plans put in place to cushion what effect they might bring to the private school.

Some of the threats that we are likely going to face as a private school operating in the United States of America are unfavorable government policies that might affect private schools, the arrival of a competitor within our location of operations and global economic downturn which usually affects spending / purchasing power.

There is hardly anything we can do as regards these threats other than to be optimistic that things will continue to work for our good.

7. MARKET ANALYSIS

  • Market Trends

The trend in the private school line of business is that the key to attracting students is the educational performance and the pass rate of their students in national exams.

Any private school that has good records will always thrive. The demand for private schools is driven by the fact that most public cum government owned schools cannot accommodate every students or potential students in a given geographical location.

In some cases, students with special needs cannot cope in public schools hence the need for private schools. The economic downturn hasn’t really affected this industry, especially in countries that believe in the efficacy of education.

The areas you would need to spend heavily on is in ensuring that your school is up to standard, your advertisements, and on insurance policy cover. Lastly, it is trendier to find private schools engaging in extra – curricular activities and as a matter of fact, a private school that thrives in sports can leverage on that to attract students who are sports inclined.

8. Our Target Market

As a standard and international private school, Rolland Gyros International Private School is going to offer varieties of educational services within the scope of the education board in the United States of America. Our intention of starting our private school is to soundly educate people in various subjects and of course to make profits from the education cum private schools industry

Our target market as a private school cuts across people (students) of different class and people from different culture background whether African, White, Caucasian, Latinos, Indians, and Asians. We are coming into the education cum private schools industry with a business concept that will enable us work with the students at different learning stages residing in and around Ashville – North Carolina.

Our competitive advantage

Indeed the private schools industry is highly competitive and the entry barriers are high. As a matter of fact, the private school industry is an industry in which it is pretty difficult for new entrants to establish themselves. So also, the reputation of the private school is of utmost importance, as private schools that have a good history of getting students into prestigious colleges often have the best reputations hence good enrollments.

As a major marketing tool, schools need to show parents a track record of admission to elite colleges and universities. We are quite aware that to be highly competitive in the education cum private schools industry means that you should be able to deliver consistent quality service, your students should be able to experience remarkable difference and improvement and you should be able to meet the expectations of both students and parents alike.

Rolland Gyros International Private School might be a new entrant into the education cum private schools industry in the United States of America, but the management staffs and owners of the private school are considered gurus. They are people who are core professionals, licensed and highly qualified educationist / teachers at various levels of learning in the United States. These are part of what will count as a competitive advantage for us.

Lastly, our employees (teaching and non – teaching staff members) will be well taken care of, and their welfare package will be among the best within our category (startups private school in the United States) in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Rolland Gyros International Private School is established with the aim of maximizing profits in the education cum private schools industry and we are going to go all the way to ensure that we do all it takes to attract students on a regular basis. Rolland Gyros International Private School will generate income by offering the following tutorial services;

  • Teaching High school students various subjects in our private school

10. Sales Forecast

One thing is certain, there would always be parents and students who would need the services of private schools to be able to achieve their educational goals and as such the services of private schools will always be needed.

We are well positioned to take on the available market in Ashville – North Carolina and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow the private school and our student base.

We have been able to critically examine the private schools cum education market in the United States of America and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.

The sales projection is based on information gathered on the field and some assumptions that are peculiar to similar startups in Ashville – North Carolina. Below is the sales projection for Rolland Gyros International Private School, it is based on the location of our tutorial center and of course the wide range of tutorial services that we will be offering;

  • First Fiscal Year-: $250,000
  • Second Fiscal Year-: $450,000
  • Third Fiscal Year-: $750,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and natural disasters within the period stated above. So, there won’t be any major competitor (private school) offering same additional services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

  • Marketing Strategy and Sales Strategy

We are mindful of the fact that there is stiffer competition amongst private schools in the United States of America; hence we have been able to hire some of the best marketing experts to handle our sales and marketing concerns. Our sales and marketing team will be recruited base on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the private school.

We will also ensure that our students’ excellent results from national exams and other exams speaks for us in the marketplace; we want to build a standard and first – class private school that will leverage on word of mouth advertisement from satisfied clients (both individuals and corporate organizations).

Our goal is to grow our private school to become one of the top 30 private schools in the United States of America which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in Ashville – North Carolina but also in other cities in the United States of America.

Rolland Gyros International Private School is set to make use of the following marketing and sales strategies to attract clients;

  • Introduce our private school by sending introductory letters alongside our brochure to schools, parents / household and key stake holders in Ashville – North Carolina.
  • Print out fliers and business cards and strategically drop them in schools, libraries and even student organizations.
  • Creating a website, allows parents to be able to look you up, and also allows you to post general study tips, giving you an added advantage.
  • Use friends and family to spread word about our private school
  • Introduce Rolland Gyros International Private School to learning specialists, school coaches, school administrators, teachers, guidance counselors especially as they are with students everyday
  • Post information about Rolland Gyros International Private School on bulletin boards in places like schools, libraries, and local coffee shops.
  • Placing a small or classified advertisement in the newspaper, or local publication about Rolland Gyros International Private School
  • Using tutorial referral networks such as agencies that will help match students with Rolland Gyros International Private School
  • Joining relevant association or body that will enable you network and meet others in same industry.
  • Advertising online by using an advertising platform such as Google Adwords, that will allow us place text advertisements alongside on websites with related contents, and along results from search engines.
  • Advertise our private school in relevant educational magazines, newspapers, TV stations, and radio station.
  • Attend relevant educational expos, seminars, and business fairs et al
  • Engage direct marketing approach
  • Encourage word of mouth marketing from loyal and satisfied clients

11. Publicity and Advertising Strategy

We are aware of the potency of a good publicity strategy hence we have been able to work with our brand and publicity consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market.

We are set to become the number one choice for both parents and students in the whole of Ashville – North Carolina which is why we have made provisions for effective publicity and advertisement of our private school. Below are the platforms we intend to leverage on to promote and advertise Rolland Gyros International Private School;

  • Place adverts on both print (community based newspapers and magazines) and electronic media platforms
  • Sponsor relevant community based events / programs
  • Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our brand
  • Install our Bill Boards on strategic locations all around Ashville – North Carolina.
  • Engage in road show from time to time in targeted neighborhoods in and around Ashville – North Carolina
  • Distribute our fliers and handbills in target areas in and around Ashville – North Carolina
  • Passing general information via our school’s social media handles like twitter, Facebook, Google hangouts etc.
  • Ensure that all our teaching and non – teaching staff members wear our branded shirts and all our vehicles are well branded with our schools’ logo et al.

12. Our Pricing Strategy

Private schools in the United States of America and of course in all the parts of the world charge students per tem / per session and students have the options of either paying their tuitions before resumption or during the school session.

Private schools generally charge students based on loads of factors, locations, services offerings and extra – curricular activities et al At Rolland Gyros International Private School we will keep our fees below the average market rate for all of our students by keeping our overhead low and by collecting payment in advance.

In addition, we will also offer special discounted rates to all our students at regular intervals. We are aware that there are some students that would need special assistance, we will offer flat rate for such services that will be tailored to take care of such students’ needs.

  • Payment Options

At Rolland Gyros International Private School, our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;

  • Payment by via bank transfer
  • Payment via online bank transfer
  • Payment via check
  • Payment via bank draft
  • Payment via mobile money
  • Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.

13. Startup Expenditure (Budget)

In setting up a private school business, the amount or cost will depend on the approach and scale you want to undertake.

If you intend to go big by acquiring a large facility, then you would need a higher amount of capital as you would need to ensure that your employees are taken care of, and that your private school’s environment is conducive enough for the students to learn.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The materials and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting a private school business; it might differ in other countries due to the value of their money. However, this is what it would cost us to start Rolland Gyros International Private School in the United of America;

  • Business incorporation fees in the United States of America will cost – $750.
  • The budget for Liability insurance, permits and license will cost – $3,500
  • Acquiring a large facility that will accommodate the number of block of closes, playing field, staff offices and parking lots et al (Re – Construction of the facility inclusive) will cost – $350,000.
  • Equipping the classes and office (computers, printers, projectors, markers, pens and pencils, furniture, telephones, filing cabinets, and electronics) will cost – $50,000
  • Launching an official Website will cost – $500
  • The budget for the payment of salaries for the first three months of operations: $120,000
  • Additional Expenditure such as Business cards, Signage, Adverts and Promotions will cost – $15,000

Going by the market survey and feasibility studies conducted, we came to the conclusion that we will need an average of $750,000 to start a small scale but standard private school in the United States of America.

Generating Funding / Startup Capital for Rolland Gyros International Private School

Rolland Gyros International Private School is a family business that will be owned and managed by Dr. (Mrs.) Irene Rolland Gyros and her immediate family.

They are the sole financial of the private school which is why they decided to restrict the sourcing of the start – up capital for the private school to just three major sources. These are the areas we intend generating our start – up capital;

  • Generate part of the start – up capital from personal savings and sale of his stocks
  • Generate part of the start – up capital from friends and other extended family members
  • Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $250,000 (Personal savings $200,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $500,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

It is a known fact that the future of any business lies in the numbers of loyal customers that they have, the capacity and competence of the employees, their investment strategy and of course the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Rolland Gyros International Private School is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers (students and parents alike) over is to ensure that we offer nothing less than the best, to offer quality education to all our students so much so that they can favorably compete with students all over the United States and gain admission to Ivy League colleges.

Rolland Gyros International Private School will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner of our business strategy.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more as determined by the board of the organization. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

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A man speaks outside court

How will Donald Trump pay the $438m he owes in penalties from civil trials?

Two giant penalties handed down in a matter of weeks will cost him millions – and that’s only part of what he could owe

  • Trump ordered to pay over $350m in New York fraud case

In a matter of weeks, Donald Trump was hit with two giant penalties from two civil trials in New York – $83m for defamation against the writer E Jean Carroll and $354.9m plus pre-judgment interest for inflating the value of his assets on government financial statements.

The verdicts combined will cost him some $438m, and that’s only part of what Trump could owe across numerous lawsuits. The payments will probably create a sizable dent in his wallet. Bloomberg’s billionaires’ list estimated that Trump’s net worth in 2021 was about $2.3bn, meaning these two rulings alone could take out almost a fifth of Trump’s net worth.

Trump’s finances have been notoriously opaque, not least because the Trump Organization is a private business, meaning it does not have to file public financial reports. But here’s what we know about what Trump has to pay and how it will affect his finances.

It all depends on the appeals

Trump is likely to appeal both cases, the outcomes of which could affect how much he ends up owing. It is unclear how long the appeals will take. For reference, an appeals court has yet to rule on a May 2023 ruling for a separate Carroll case that found Trump guilty of sexual abuse and defamation. Trump was ordered to pay $5m in damages in that case.

Also, the appeals court is technically considering two appeals coming out of Trump’s fraud trial. The first appeal came after a September pre-trial ruling found Trump guilty of fraud, ordering the removal of his business licenses. The second appeal is about the penalty the New York judge Arthur Engoron ordered Trump to pay after the months-long trial. It is unclear whether the appeals court will decide on the two appeals together or separately, but it will probably be at least a few months before any decision is announced.

Bankruptcy for Trump is unlikely

While $438m is no small sum, Trump is wealthy. Trump ally Rudy Giuliani declared bankruptcy after a jury ordered him to pay $148m to two Georgia election workers; the former New York mayor has declared he owes between $100m and $500m and has assets of between $1m and $10m.

To declare bankruptcy, Trump would have to prove that the verdict outweighs his assets, something that is highly unlikely.

During a deposition with prosecutors for the fraud trial in April 2023, Trump said that he had more than $400m in cash. However, last year, Forbes reported that Trump had since invested the bulk of his cash in bonds and treasuries, with a small portion kept in stocks and mutual funds. After his guilty verdicts, Trump will probably have to sell a good chunk of those investments.

A big question is whether Trump will have to touch anything in his real estate portfolio. Trump has gotten a cash boost from selling his properties before: he sold his golf club in the Bronx last year, and in 2022, he completed the sale of the Old Post Office building in Washington DC, which was converted into a hotel. Court documents showed that the sale of the Old Post Office netted $131.4m before taxes, according to the New York Times .

It will be a tough decision for a man who, just several years ago, claimed he was worth $10bn. This pride in his wealth has recently been used against him. In closing arguments in Carroll’s January trial, her lawyers told the jury that they should punish Trump with higher damages precisely because he claims he is so wealthy.

“A billionaire like Donald Trump could pay a million dollars a day for 10 years and still have money left in the bank,” Carroll attorney’s Roberta Kaplan told the jury on 26 January. “It will take an unusually high punitive damages award to have any hope of stopping Donald Trump.”

Trump will still have to pay the court, even as appeals go through

Even though Trump is waiting on multiple appeals decisions, he will have to give the court the money to hold on to. If Trump wins any of his appeals, he can get his money back.

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Trump has a few options in paying the court. He could pay up everything that he owes now in cash. Or he could try to get an appeal bond, meaning he wouldn’t have to pay all the cash up front in exchange for a premium and putting up collateral.

In his May 2023 Carroll case, Trump set aside the $5m he owed in cash, saving him about $55,500 in what would have been bond premiums. Though Trump may prefer to pay out the verdicts in cash, it is unclear whether he has enough on hand to avoid a bond this time.

Trump is rich with campaign money, but spending it on personal legal expenses will be complicated

Trump has been zealously fundraising off his legal troubles, probably because he has sizable legal fees for his two civil trials and four criminal trials.

What Trump can pay for using his campaign money is unclear. A federal law bans candidates from using campaign funds for personal use, making it unlikely that Trump can use campaign funds to help pay off some of the Carroll award and fraud penalty.

But Trump has not shied away from using campaign funds for some of his trials. The Associated Press reported in October that Trump’s Save America political action committee (Pac) had paid $37m in legal fees, more than half of the Pac’s total spending.

And the money keeps flowing in. Trump was the Republican candidate who received the most donations last fall, raising $45.5m in the third quarter. Ron DeSantis, who dropped out of the race in January, raised the second most, taking in about $30m.

  • Donald Trump
  • Real estate
  • E Jean Carroll

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    Private School Business Plan [Sample Template for 2022] Home » Sample Business Plans » Education » School How to Write a Private School Business Plan [Sample Template] Are you about starting a private school (nursery, primary or high school)?

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    Step 4 Wrap-up Checklist of How To Start A Private School. Study the curriculum requirements of starting a school for your state. Create a one-pager of your curriculum. Start the process of creating a course catalog, especially if you are doing high school. Research learning and management systems.

  6. School Business Plan Template (2024)

    Below is a template to help you create each section of your School business plan. Executive Summary Business Overview Southside Academy, located in St. Paul, Minnesota, is a private school that has been providing quality education to the community's school children since 2017.

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    1 Decide if the school will be for-profit or nonprofit. Make this decision before deciding on any other academic aspects of your school. Nonprofit schools will be managed by a board of directors. For-profit schools, on the other hand, will be overseen by a proprietor (potentially yourself) or by a business partnership or LLC.

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    Develop a business plan. Your gift may be teaching. But you need to enlist the aid of a successful business person to draw up your business plan. Potential donors will want to see what you hope to accomplish in Year 1, Year 3, Year 5, Year 10, etc., before they will commit significant sums to the project.

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    1. Industry Overview. Private schools any is also known in the united states as independent schools, non-governmental, conversely non - state schools are teaching that are not administered according either the local, state or who federal governments; hence, they have the entitled to please their students furthermore are zuschuss in entirely or in part by load their graduate tuition ...

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    24 Months Before Opening. Form a small committee of talented supporters to begin the preliminary work. Include parents or other prominent members of your community who have financial, legal, management, and building experience. Ask for and get a commitment of time and financial support from each member.

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    Why write a business plan for a private secondary school? What information is needed to create a business plan for a private secondary school? How do I build a financial forecast for a private secondary school? The written part of a private secondary school business plan What tool should I use to write my private secondary school business plan?

  16. School Business Plan [Free Template

    Education & Training School Business Plan Are you thinking of starting a School business? We have prepared a solid School business plan sample that guides you on every stage of your business plan writing. Download Template Create a Business Plan

  17. How to Write a Business Plan for Starting a School

    Download Now How to Write a Business Plan for Starting a School - 6 Steps So, if you have plans to open your private school soon, you need to write a business plan beforehand. Writing a business plan is like a rite of passage for you to become a legitimate school owner or administrator.

  18. Private School Business Plan Doc Template

    This fill-in-the-blanks template includes every section of your business plan, including your Executive Summary, Company Analysis, Competitive Analysis, Marketing Plan, Operations Plan and Financial Plan. This is must-know must-do information; ignore it and you stand a good chance to fail (a similar template is sold elsewhere for $69.95).

  19. 34+ SAMPLE School Business Plan in PDF

    Handle Changes: A business plan is a plan for the future of your business. It is an adjustable plan that can make you do things according to whatever will happen. Through this, you may be able to manage changes that can happen in your school business. You can handle everything that may happen.

  20. 25+ School Business Plan Templates in DOC

    25+ School Business Plan Templates in DOC | PDF. A business plan helps you with a new project, product, service, or system when managing a company. Students, teachers, and administrative members can also improve their education for secondary school, primary school, or other preschool kids.Moreover, you can also launch a new course for your private high school and secondary school subjects like ...

  21. Business Plan for Private School

    Free Business Plan Builder. Step 1. Enter your business information. As you develop your business plan for a Private School with the free business plan template, it's important to answer the questions about your business such as; what your business is, what your products/services are, who your customers are and what your goals are.

  22. Business Plan for Private School

    What are your goals…etc? Having a clear explanation will help you create a in-depth business plan that you can actually use to start the Private School business and to apply for needed funding to cover your startup costs. Step 2. Projecting your revenues/income The Private School industry can have great results.

  23. Private School Business Plan [Sample Template]

    By: Tony Martins Ajaero Home » Business Plans » Education Sector » Schooling Are you about starting a private school (nursery, primary or high school)? If YES, here's a complete sample private school business plan template & feasibility report you can use for FREE. Okay, so we have considered all the requirements for starting a private school.

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