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Top 10 Laundry Business Plan Templates With Examples and Samples

Top 10 Laundry Business Plan Templates With Examples and Samples

Samradni Pradhan

author-user

The idea of laundry service is a product of Western culture, where customers go to a store and wash their clothes using a washing machine and detergent. When a single washer doesn't work, laundry services clean the fabric on a larger scale. Hotels, restaurants, hospitals, and other locations that need regular fabric cleaning extensively use these services.

Like any other business, a laundry service needs a thorough business plan that includes the objectives and a strategy for achieving them. This plan will encompass operational details, staffing needs, financial evaluation, market analysis, customer assessment, and more. It aims to assess the firm's feasibility comprehensively. A well-executed business plan ppt will aid entrepreneurs in securing capital and loans for maintenance, expansion, and growth.

This blog will discuss the best laundry business plan templates for your company.

Best Laundry Business Plan Templates

Table of contents, 1. executive summary, 2. company overview, 3. industry analysis, 4. customer analysis, 5. competitor analysis, 6. swot analysis, 7. porter's framework, 8. marketing plan, 9. operational plan, 10. financial plan.

Getting clean clothes is only one aspect of laundry – the other is improving the overall service. Furthermore, when launching a laundry business, many possibilities are challenging to track. Our templates are helpful in this situation.

Using our comprehensive business plan template gives your business ideas a canvas and a notebook. These templates were created explicitly with the needs of a laundry and dry-cleaning business plan in mind. This blog will cover details on the top 10 pages of the complete deck. After downloading, you will get 65-page Doc, PDF, and XLS files.

An executive summary should highlight your laundry business's distinctive value proposition, mission, and vision. Investors can swiftly determine the organization's viability by viewing your fundamental goals and essential tactics.

In our Executive Summary section, you will get templates for:

1.1 The Quick Pitch: Provide an impressive and brief introduction, highlighting the key characteristics and value propositions that make your laundry business stand out.

1.2 The Entity Profile: Create an easy-to-understand visual representation of your business structure and unique brand strategically designed to capture the attention of investors and partners.

Executive Summary

Download this business plan

(Looking for a specific commercial business plan for your laundry services, look no further than our business plan ! Commercialize your services the right way)

Commercial Laundry Business Plan

Download this presentation

You may inspire trust in potential investors by clearly representing your company's objectives, culture, and long-term goals. This section is an opportunity to demonstrate your enthusiasm and dedication, an aspect that lures investors who share your values and vision.

In our Company Overview section, you will get templates for:

2.1 Vision and Mission: Create a compelling mission and vision statement to lead your laundry business to success.

2.2 Company Goals and Objectives: Understand exactly what you want to accomplish with your laundry business, creating a transparent and inspirational roadmap to success.

2.3 Start-up Summary: Provide a glimpse into your laundry business’s history, revealing how it started, how it has been structured, the use of coin-operated machines , and fundamental elements forming the foundation for your creative process.

2.4 Market Gap Analysis and Business Statement: Unlock untold potential in the laundry industry and showcase your unique business brand identity, positioning your brand as a leader.

2.5 Services Portfolio: Showcase a wide range of high-end laundry services .

2.6 Key Success Factors: Identify the key elements defining your laundry business strategy, paving the way to success in design and aesthetics.

Company Overview

(Given the growth of on-demand laundry services, your interest may be piqued to explore our business plan designed especially for those needs, download it right away)

On-Demand Laundry Business Plan

The Industry Analysis section provides an in-depth analysis of the laundry industry’s current state and trends. Investors are looking for high-growth businesses to invest in. This section provides insights into the market size, key industry trends, and new opportunities. It places your laundry business in a position to understand the dynamics of the industry, making it more appealing to investors looking for growth industries to invest in.

In our Industry Analysis section, you will get templates for:

3.1 Market Analysis: Dig deep into the world of laundry, discovering hidden gems and uncovering industry leaders that will shape your business for years.

3.2 Market Trends Tracking: Stay ahead of the rest by keeping an eye on the latest trends to capture the attention of today’s customers.

3.3 Major Challenges and Solutions: Fearlessly take on industry challenges, creating cutting-edge solutions that ensure continuous growth for your laundry business.

3.4 Growth Drivers Identification: Develop strategic plans and identify the crucial factors that will drive your laundry brand to rapid growth and long-term success.

3.5 Geographical Market Analysis: Customise your strategy to the regions in your target market, allowing for smooth growth that aligns with regional preferences and meets unique needs.

Industry Analysis

(If your business caters to fresh laundry services, we have just the apt resource for you to explore! Download our fresh laundry services business plan template today!)

Fresh Laundry Service Business Plan

Understanding your customers is crucial to attracting investors to your business. In this section, demonstrate your understanding of your customers, including their needs, preferences, and characteristics. Investors want to know that you've figured out what kind of market you're in and develop strategies to attract and retain customers.

Our Customer Analysis section offers comprehensive templates for:

4.1 Target Market Definition: Create a crystal clear view of the customer or business segments in which your laundry services excel, ensuring a precise and measurable market approach.

4.2 Buyer Persona Development: Build a detailed profile of your perfect customer, from age and gender to preferences and behaviour. This will help you personalize your services precisely, skillfully meeting your customer’s needs.

4.3 Market Sizing Analysis: Understand the size of your laundry market, calculate the market share that your brand can grab, and paint a picture of the opportunities that are waiting for you in your business environment.

Customer Analysis

Investors love businesses well-versed in competition and know laundry care growth statistics . This section will give you insights into your competition's strengths and weaknesses. This will help investors evaluate your business’s competitive edge. 

In our Competitor Analysis section, we provide templates for:

5.1 Major Players: Identify and analyze the top competitors and key players driving the laundry market in your area.

5.2 Attributes Comparison: Conduct in-depth research, creating meaningful comparisons of the key characteristics and features that distinguish different laundry products and services on the market, allowing you to position your products strategically.

Competitor Analysis

A SWOT, short for Strengths, Weaknesses, Opportunities, and Threats- Analysis is a must-have tool if you’re looking to self-assess your business. It helps investors understand your laundry business’s strong suits and weak spots and its external opportunities and threats. On this page, you’ll see how to identify and mitigate your business’s risks while taking advantage of its strengths. This will make your business more attractive to risk-averse investors.

SWOT Analysis

Porter’s Framework looks at the competitive forces in your industry. Investors want to know how your laundry business is positioned in the market and its resilience to competitive pressures. Showcasing your competitive strategies and market positioning can draw in investors looking for businesses with a strong market presence and a long-term competitive advantage.

Porter's Framework

The Marketing Plan includes information about how to attract and engage customers. Investors are looking for a comprehensive marketing plan that can aid with brand development and building a customer base. A successful marketing plan appeals to individuals and investors who recognize the importance of effective marketing for business growth.

In our Marketing Plan section, we provide templates for:

8.1 Sales Strategy: Create a custom sales plan carefully crafted to exceed your laundry business’s financial goals and aspirations.

8.2 Promotional Strategy: Shine a bright light on your marketing and promotion strategies, creating excitement and a lasting legacy for your laundry brand.

8.3 Pricing Strategy: Discover the secret to your pricing strategy that seamlessly combines profitability and unmatched competitiveness, setting the benchmark in the laundry industry.

8.4 Sales Funnel Optimization: Navigate the captivating experience from discovery to customer satisfaction with the laundromat's business growth . Optimize every sales funnel stage to maximize efficiency and delight in your laundry experience.

Marketing Plan

On the Operational Plan page, you can outline your business’s daily operations, including personnel, operations, and technology. Having a well-thought-out operational plan helps investors trust that your business will meet its goals and continue to grow.

In our Operational Plan section, we provide templates for:

9.1 Retail Selling Strategy: Lead the way to retail success with a strategic plan for selling your laundry refurbishment, demonstrating your sales skills and tactical thinking.

9.2 E-commerce Sales Strategy: Get ahead of the competition with a comprehensive plan and budget to take over the online market with your unique laundry services.

9.3 Milestones and Achievements: Brighten up your laundry business’s journey by highlighting the critical turning points and impressive successes.

Operational Plan

The Financial Plan is essential for investors as it gives them a better understanding of your laundry project management finances. This section guides them in estimating their potential returns on investment. 

In our Financial Plan section, we provide templates for:

10.1 Financial Assumptions: Turn your business goals into a plan that will help shape the financials of your laundry business with professional ironing and folding .

10.2 Revenue Model and Sales Forecast: Show off how your laundry business makes money and how it can grow.

10.3 Break-Even Analysis: Getting to the bottom of what's holding your laundry business back from breaking even is a big step to making money.

10.4 Projected Profit and Loss Account: Draw a clear picture of what your laundry business can do financially, how much money you can make, how much you need to spend, and how much you can expect to make.

10.5 Projected Cash Flow Statement: Make sure your laundry business runs smoothly by observing how much money you expect to make.

10.6 Projected Balance Sheet: Get a complete picture of what your laundry business is expected to make, what it will owe, and what it's worth. That way, you can ensure your finances are as transparent as possible.

10.7 Scenario Analysis: Explore different scenarios to see how different conditions and risks could affect the financial strength of your laundry business.

10.8 DCF Valuation: Using discounted cash flow (DCF) analysis, you can determine how much your business is worth today in the laundry industry.

Financial Plan

We have so much more to offer

We hope this blog has given you an idea of the amazing content you could gain from this business plan. But this is just the beginning. Upon downloading this business plan, you'll receive all 65 pages and all the valuable content it contains. Starting a laundry business is no easy feat, but we can simplify it. You can download the entire business plan in an easy-to-edit PowerPoint to modify it per your business’s requirements.

FAQs on Laundry Business Plan

1. what is a laundry business plan.

A laundry business plan is a thorough document outlining the plans and goals for starting and running a profitable business. It includes essential elements, including market analysis, financial estimates, marketing plans, and operational strategies. It acts as a road map for business owners, guiding them through the difficulties of the laundry sector and, if necessary, obtaining capital.

2. How profitable is a laundry business?

A laundry business's profitability can vary significantly based on variables including location, pricing, and services provided. A successful laundry operation can make a profit, but success demands careful planning, effective management, and efficient operations.

3. How do I start a laundry business plan?

A laundry business strategy contains the following steps:

  • Examine the market and rivalries.
  • Identify your offerings and target market.
  • Construct a thorough financial plan.
  • Create operational and marketing plans.
  • Describe your objectives and goals.
  • Seek for expert guidance if required.

4. What are the 3 types of laundry business?

There are three primary categories of launderettes:

  • Coin-operated machines are used by patrons in self-service launderettes to wash and dry their clothing.
  • Laundries that provide complete service, including washing, drying, folding, and ironing.
  • Commercial laundry services: Taking care of significant volumes of uniforms and linens for corporations, hotels, and healthcare facilities.

5. What are the risks in the laundry business?

The following are typical risks in the laundry industry: - Equipment failures and maintenance expenditures.

  • Variable utility costs.
  • The opposition from competing launderettes.
  • Changes in market demand.
  • Adherence to regulations and environmental issues.
  • Difficulties in managing and training employees.
  • Economic downturns impact consumer spending.

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ProfitableVenture

Laundry Service Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Service Industry » Laundry Business

Laundry and Drycleaning Business

Are you about starting a laundry & dry cleaning business ? If YES, here is a complete sample laundromat business plan template & feasibility report you can use for FREE.

Hygiene is one important thing that must not be practiced with less seriousness; as a matter of fact, it has to be a frequent practice. One must take it really seriously, so as to avert bad odor and sickness; it is for this reason that one must keep things really clean.

This is also the reason why people love to wash their clothes. However, there are times when one might not have the luxury of time to the laundry. That is where the Laundromat business comes in. This is one business that people all over the world are beginning to key into because of the level of profitability which it promises.

If you are thinking to start in this line of trade, then that is a good idea. Good news is that you can choose to start on a small or large scale. This all depends on the capital which you have got to start the business Below is a sample Laundry business plan.

A Sample Laundry Service Business Plan Template

1. industry overview.

In the united states of America and in most developed countries of the world, self-service laundry business which is popularly called Laundromat in the United States is rapidly an essential part of the urban life. This is so because in this age and time, 24 hours seems not to be enough, especially for people that work in the corporate world or even those who run their own businesses.

As the name implies, a self-service laundry or coin wash / laundry or Laundromat is a laundry facility where people come in to personally wash and dry their clothes; technically, customers provide their own labor and still pay the price for making use of the laundry equipment made available.

Customers have the option of paying with coins which is the popular payment option and they can also pay via swipe cards that subtract the cost of the wash or dry or even via mobile money. Despite the fact that customers provide their own labor, some Laundromat owners still employ people to man or provide assistance to customers.

It is normal to find Laundromats where operators are employed to man the day to day operations, as well as provide value added services like; helping customers iron their clothes, starch their clothes, and fold their clothes et al.

Usually when Laundromat hire employees, the core responsibility assigned to them is to man the counter, give directions to customers, sell washing powder, sell laundry bags, provide change and watch over the washing machines and other equipment in the Laundromat to guide against theft of the machines or even customer’s clothes.

Although the laundry industry can be said to be a competitive trade, but it does not in any way stop entrepreneurs who are creative to still make headway in the trade.

It is indeed a profitable industry especially when the business is well located. No doubt busy cities with growing population might just be highly suitable for Laundromat. There are loads of people that patronize Laundromats; and they include; busy corporate executives, students, and even senior citizens.

In the bid to stay afloat in the highly competitive Laundromat business, owners of Laundromats now go the extra mile to ensure that they make their facilities welcoming and conducive for customers. As a result, Laundromats now have coffee bars, snack bars, cigar lounge, video games, children’s playground and free Wi-Fi connection, amongst others.

Over and above, any aspiring entrepreneur can comfortably start his or her own Laundromat business by acquiring an existing Laundromat and then refurbish it to meet the expected standard, or start the business from the scratch by constructing a new one and then equip it with the needed equipment and accessories.

The average startup cost for a standard Laundromat business is around $250,000 to $500,000. When starting your own Laundromat business, ensure that you choose a location where you can easily attract the kind of people that patronize Laundromat services.

2. Executive Summary

Las Vegas City Laundromat is a registered Laundromat facility that was built to serve the people of Las Vegas- especially the busy corporate executives and students. Our Laundromat will be located in the heart of the city of Las Vegas which is less than 30 minute drive from McCarran International Airport in Las Vegas, and 10 minutes minute drive from Mandalay Bay Event Center.

We are strategically positioned in the world’s headquarter for casinos and games; a commercial center and we are set to services the whole of the community as well as visitors and travelers alike. Las Vegas City Laundromat is a standard Laundromat in a 6,000 square feet facility; we have one of the biggest Laundromats with the latest and easy to use washing machines and dryers.

Aside from welcoming customers to do their laundry chores at an affordable fee in our Laundromat, we have a conducive environment that will encourage them to always choose us as their number one choice. We have a coffee bar in our facility, we cigar lounge, we have children’s fun center and video games and snacks bar et al.

Our Laundromat will be open from 6 a.m. and close 10 p.m. from Mondays to Thursdays and will run a 24 hours service from Friday to Sunday. We decided to operate in this format because from our market survey and feasibility studies, we realized that customers usually do most of their laundry during weekends.

Las Vegas City Laundromat is a proud member of the Coin Laundry Association of America and we are well positioned to become one of the leading Laundromat facilities in the whole of Nevada. We will be providing our esteemed customers the right environment and equipment for them to comfortably do their laundry.

We will also provide additional services such as ironing, folding and packaging of clothes for our customers. Our attendants will always be available to change money, sell detergents and softeners et al. We are quite aware that in order to become the number one Laundromat in Nevada, we must continue to make our facility welcoming and relaxing and that is exactly what we will do.

We are open to the use of latest technology in the industry. No doubt our excellent customer service and the range of additional complementary services we offer will position us to become one of the leading Laundromats in Las Vegas, Nevada.

Las Vegas City Laundromat is owned and managed by Anthony Miller and family. The business will be financed by Mr. Miller and he will be actively involved in the day to day operation of the Laundromat. Mr. Anthony Miller has a B.Sc. in Business Administration and Management and he has well over 5 years of experience in the service industry.

3. Our Products and Services

Las Vegas City Laundromat is a standard Laundromat with state of the art facility specifically positioned to become the market leader in the industry. Our major purpose of starting this business is to provide a suitable and comfortable facility where people can easily do their laundries with little stress at an affordable fee.

Much more than providing a facility where people can do their laundries, we also offer complementary services; services that will get our customers hook to us. Bottom line is that we will go all the way to help our customers maximize their time when they patronize our Laundromat. These are the services and amenities that will be made available to our customers;

  • Self – service washing
  • Dry cleaning services
  • Folding and packaging of clothes
  • Home delivery services
  • Cigar lounge
  • Children playground
  • Video games
  • Big screen movies

4. Our Mission and Vision Statement

  • Our Vision is to operate one of the most successfully Laundromat in Las Vegas, Nevada.
  • Our mission is to develop a highly successful and profitable Laundromat business with state of the art facility in the heart of Las Vegas, Nevada; a business that will not only meet the needs of her clients but also supersede their expectations.

Our Business Structure

Las Vegas City Laundromat is set to become one of the leading Laundromat businesses in the whole of Nevada, hence the need for us to build a solid business foundation and business structure that will enable us achieve our aims and objectives.

Excellent customer service and efficiency are top priority for us which is why we will ensure that we look for applicants that match the picture of the business who want to build before hiring them. Although we will provide trainings in areas such as excellent customers services et al, but we will ensure that we shortlist applicants that are customer centric.

In essence, we want to build a team, a dedicated workforce that will work together to help the organization achieve its set targets.

We will not only hire attendants that will help supervise our Laundromat and attend to customers need when they patronize our services, but we will also hire employees that will manage our coffee café, cigar lounge, snacks bar, and our children’s playgrounds et al. Las Vegas City Laundromat will employ customer centric and skilled people to occupy the following position;

  • Manager (Owner)
  • Accountant / Cashier
  • Marketing Officer
  • Laundromat Attendant
  • Coffee Café and Snacks Bar Manager

Cigar Lounge Manager

  • Children’s Playground Manager
  • Security Guard

5. Job Roles and Responsibilities

Manager (Owner):

  • Responsible for providing direction for the business
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for fixing prices and signing business deals
  • Responsible for recruitment
  • Responsible for payment of salaries
  • Responsible for signing checks and documents on behalf of the company
  • Evaluates the success of the organization
  • Responsible for managing the daily activities at the Laundromat
  • Ensures that the facility is in tip top shape and conducive enough to welcome customers
  • Interfaces with vendors
  • Prepares budget and reports for the organization
  • Responsible for Training and Development in the organization
  • Handles procurement
  • Defines job positions for recruitment and managing interviewing process
  • Carries out staff induction for new team hires

Marketing Officer (2)

  • Develops, executes and evaluates new plans for expanding increase sales
  • Documents all customer contact and information.
  • Represents the company in strategic meetings
  • Helps increase sales and growth for the company
  • Manages the company’s CRM system
  • Identifies, prioritizes, and reaches out to new partners, and business opportunities et al

Coffee Café and Snacks Bar Manager:

  • Interacts with customers, take orders for coffee and snacks.
  • Responsible for preparing different flavor and style of coffee for customers
  • Makes lists of supplies in conjunction with the bar manager
  • Ensures that each cup of coffee that leaves the kitchen is tailor made and meet the request of each customer
  • Responsible for quality control
  • Assesses customers’ needs and preferences and make recommendations
  • Makes lists of supplies in conjunction with the management
  • Prepares inventory or purchase requisitions as needed to replenish supplies.
  • Ensures that the assigned bar area is fully equipped with tools and products needed for Mixing beverages and serving guests.
  • Responsible for managing the cigar lounge
  • Prepares inventory or purchase requisitions as needed to re – stock the lounge.
  • Clears ashtrays regularly
  • Ensures that the assigned lounge area is fully equipped with tools and products needed to by our clients

Accountant / Cashier:

  • Moves round the machines to collect payment after each working shift
  • Prepares financial report at the end of every working week
  • Handles all financial transaction on behalf of the company
  • Interfaces with our bankers
  • Responsible for payment of tax, levies and utility bills
  • Handles any other duty as assigned by the manager

Laundromat Attendants

  • Mans the various washing machines and dryers
  • Assists customers as required by them especially on how to operate our machines
  • Provides change for customers
  • Sells detergent and softener to customers
  • Ensures that the Laundromat is clean and ready to welcome customers at all times
  • Responsible for ironing and folding of clothes based on demand
  • Maintains a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors and windows et al.
  • Ensures that toiletries and supplies don’t run out of stock
  • Handles and move objects, such as waste baskets, clothe rack and hand dryer et al
  • Handles special request like pick up and home delivery
  • Handle any other duty as assigned by the manager

Children’s Play Ground Manager

  • Responsible for managing children’s play ground
  • Ensures that the children are safe and happy
  • Makes recommendation for purchase of children’s toys and video games
  • Mops the floors
  • Wipes down the machines
  • Cleans the soap dispensers in your front-load washers
  • Washes off the folding tables
  • Cleans the bathroom
  • Empties the trash
  • Washes the windows
  • Cleans the vending machines, change machines and video game screens

Security Guards

  • Ensures that the facility is secured at all time
  • Controls traffic and organize parking
  • Gives security tips to staff members from time to time
  • Patrols around the building on a 24 hours basis
  • Submits security reports weekly
  • Handles any other duty as assigned by the restaurant manager

6. SWOT Analysis

No doubt starting a Laundromat is indeed capital intensive, especially for aspiring entrepreneurs who may not have huge sum of money saved up in a bank. We are aware that it will require loads of cash to set up a standard Laundromat business in Las Vegas, which is why we decided to do all that is required to build a profitable business

We don’t intend to invest our hard earned money in a business that we know we are not truly cut out for. One of the tools that is required to position us in building a successful Laundromat business is SWOT Analysis.

We hired the services of Mr. Coleman Carrington, an HR and Business consultant who is based in Las Vegas, Nevada, to help us conduct SWOT analysis and draft a laundromat marketing plan for our company and he did a pretty good job for us.

Here is a of the result we got from the SWOT analysis that was conducted on behalf of Las Vegas City Laundromat, Las Vegas, Nevada;

Las Vegas City Laundromat is centrally located in a densely populated area in Las Vegas; our location is in fact one of our major strengths. Aside from the basic service that we offer, we also offer complimentary services that most of our competitors do not offer.

Our Laundromat facility is located inside a very big facility. We have the latest washing machines, dryers and equipment and our attendants are well groomed to handle various classes of customers.

The weakness of Las Vegas City Laundromat could be the fact that it is a new business, which is owned by an individual (a small family), and we may not have the financial capacity to sustain the kind of publicity that can give us leverage.

  • Opportunities:

We are centrally located in one of the busiest areas in Las Vegas and we are open to all the available opportunities that the city has to offer.

Our business concept has also positioned us to attract people who like doing their laundries and catching some fun at the same time. Las Vegas is one of the densely populated cities in the United States, and indeed the population translates to opportunities.

One of the major threats that confronts businesses all over the world is economic downturn; when the economy is bad it affects consumers spending which in turn impacts businesses negatively. Another threat that we are likely going to face to confront us is the emergence of a new Laundromat within the same location where Las Vegas City Laundromat is located.

7. MARKET ANALYSIS

  • Market Trends

The ability for business owners to continue to re – invent itself is key to the success of the business. In the laundry industry especially in the U.S., it is trendy to see laundry companies and Laundromats that add additional complementary services to their business offerings.

Once a Laundromat is conducive and relaxing, it sure attracts customers. This is the strategy that helps Laundromat attract customers. This is why Laundromats are now building kids’ fun centers, holding music concerts, karaoke, selling coffee, snacks, and tobacco and hiring attendants who are friendly and helpful.

As a matter of fact, loads of Laundromat owners now realize that they can increase business by providing a play area for children to play. It is encouraging for parents to bring their kids and get them hooked with fun in the playground under the care of a competent employee, whilst they do their laundries.

It is important to state that despite the fact that the trends mentioned above are favorable to Laundromat owners, this does not in any way suggest that the business is booming. The Laundromat industry is what experts describe as a “mature market.

“ Except for areas where that are highly populated; it is easier to find one or more laundry businesses/ Laundromats in same area in most cities in the U.S.

8. Our Target Market

Before choosing a location for our Laundromat business, we conducted our feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings which is why we deiced to settle for Las Vegas.

Essentially, those who will benefit from our service offering are busy corporate executives, business owners, households, students and travelers / visitors. These are the category of people that we intend marketing our Laundromat business to;

  • Busy Corporate Executives
  • Business Owners
  • Visitors / Travelers
  • Sport clubs

Our Competitive Advantage

From our recently concluded feasibility studies and market survey, we observed that there are several laundry businesses scattered all over the city of Las Vegas, as a matter of fact, there are two or more laundry / Laundromats in same locations in some areas. This goes to show that there are stiffer competition in the industry.

Before launching our Laundromats, we have critically studied the market and we know that we have some form of competitive edge. Our competitive advantage is that we have a standard Laundromat facility that offers additional complementary services that will definitely help us attract and retain customers.

Las Vegas City Laundromat can boast of having state of the art Laundromat facility with latest and easy to use laundry machines (washing machines, dryers, industrial irons et al). We specifically, we leased a big facility, so as to enable us achieve our aim of building a well – equipped children’s playground, coffee and snacks café, cigar lounge amongst others.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Las Vegas City Laundromats will generate income from the following service offerings;

  • Self – service laundry jobs
  • Ironing, folding and packaging of clothes
  • Sale of detergents, laundry bags and other useful laundry products
  • Sale of Coffee
  • Sales of Snacks
  • Pickup and Home delivery
  • Cigar Lounge

10. Sales Forecast

It is important to state that our sales forecast is based on the data gathered during our feasibility studies and also some of the assumptions readily available on the field with reference to similar business in Las Vegas.

We know that we are well positioned and we will definitely attract clients that will not only patronize our Laundromat but clients that will patronize our coffee care and snacks bar, and cigar lounge et al meaning that we will generate additional income from these sources.

Below is the sales projection for Las Vegas City Laundromat, it is based on the location of our Laundromat and the type of services and products that we will be offering;

  • First Year-:  $80,000
  • Second Year-: $120,000
  • Third Year-: $180,000

N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any Laundromat offering same additional services like us within 4.5 miles radius from our Laundromat facility.

  • Marketing Strategy and Sales Strategy

The marketing strategy for Las Vegas City Laundromat is going to be driven basically by making available standard and safe Laundromat facility, excellent customer service and provision of complementary services. We will work hard to build a loyal customer base; customers that will always patronize us over and over again and as well help us use word of mouth publicity to get their friends and acquaintance to patronize us.

We want to drive sales via making available easy to use washing machines, dryers and industrial irons et al. We are quite aware of how satisfied customers drive business growth especially businesses like Laundromat which is why we will always ensure that our customer service and facility are top notch.

Over and above, our unique selling proposition is that we have various complementary service offerings such as coffee café, snacks bar, cigar lounge; children playground, ironing, folding and packaging, pickup and home delivery, and sale of detergents, laundry bags and other useful laundry products.

In view of that, we are going to adopt the following strategies to ensure that we do not only attract customers but ensure that they become loyal customer; Part of the marketing and sales strategies that we will adopt are;

  • Open our Laundromat business with a party and free trial for all our visitors for the first three days of launching the business.
  • Advertise our Laundromat business on national dailies, local TV stations and local radio station
  • Promote our Laundromat business online via our official website and all available social media platforms
  • Continuously Improving the performance of our brands
  • Hire the services of experts to make our brands the first choice for in Las Vegas
  • Delivering consistent customer experiences to all our guest; making our first impression count positively
  • Make use of attractive handbills to create awareness and also to give direction to our Laundromat.
  • Adopt direct mailing coupon marketing approach
  • Position our signage / flexi banners at strategic places
  • Create a loyalty plan that will enable us reward our regular customers
  • Engage on road shows within our neighborhood to create awareness for our Laundromat business.

11. Publicity and Advertising Strategy

We are aware of the power of publicity and advertisement for new businesses like ours which is why we created a budget that will help us access various publicity and advertising platforms that will enable us reach out to our potential market.

At Las Vegas City Laundromat, will ensure that we leverage on all conventional and non – conventional publicity and advertising technique to promote our Laundromat business. Here are the platforms we intend leveraging on to promote and advertise Las Vegas City Laundromat;

  • Encourage our loyal customers to help us use Word of Mouth mode of advertisement (referrals)
  • Advertise our Laundromat business in relevant magazines (America Coin – Op, and Journal Coin Laundry News et al), local newspaper, local TV stations and local radio station.
  • Promote our Laundromat business online via our official website
  • List our Laundromat business on local directories (yellow pages)
  • Sponsor relevant community programs
  • Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, et al to promote our brand
  • Install our Bill Boards on strategic locations
  • Direct coupon mailing approach
  • Engage in road show from time to time
  • Distribute our fliers and handbills in target areas all around Las, Vegas.

12. Our Pricing Strategy

At Las Vegas City Laundromat, our pricing system is going to be based on what is obtainable in the industry, we don’t intend to charge more (except for premium and customized services) and we don’t intend to charge less than our competitors are offering in Las Vegas.

Be that as it may, the management of Las Vegas City Laundromat have put plans in place to offer discount services once in a while and also to reward our loyal customers especially when they refer clients to us. The prices of our products (snacks, cup of coffee, cigar, detergents et al) will be same as what is obtainable in any part of the United States of America.

  • Payment Options

Basically, we have made provisions for our washing machines and dryers to accept coins , but that does not in any way restrict us from receiving payments from other options especially for our complimentary service offerings. In other words, our payment policy is going to be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that will be available in every of our pub;

  • Payment by cash /coins
  • Payment via Point of Sale (POS) Machine
  • Payment via online bank transfer (online payment portal)
  • Payment via Mobile money

In view of the above, we have chosen banking platforms that will help us achieve our payment plans without any difficulty.

13. Startup Expenditure (Budget)

This is the key areas where we will spend our start – up capital on;

  • The Total Fee for Registering the Business in Las Vegas, Nevada – $750 .
  • Legal expenses for obtaining licenses (Health department license and business license) and permits (Fire department permit, Air and water pollution control permit, and Sign permit et al) – $4,500.
  • Marketing promotion expenses (2,000 flyers at $0.04 per copy) for the total amount of $3,580 .
  • Cost for hiring Consultant – $2,000 .
  • Insurance (general liability, theft, workers’ compensation and property casualty) coverage at a total premium – $30,800 .
  • Cost of accounting software, CRM software and Payroll Software – $3,000
  • Cost for leasing facility for the Laundromat – $70,000 .
  • Cost for facility remodeling – $50,000 .
  • Other start-up expenses including stationery – $1000
  • Phone and Utilities (gas, sewer, water and electric) deposits – ( $3,500 ).
  • Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
  • The cost for Start-up inventory – $15,000
  • Storage hardware (bins, utensil rack, shelves, glasses case) – $2,720
  • The cost for Washer hook-up fees (sewer connection) – $800
  • Cost for serving area equipment for coffee café and snacks bar ( glasses, flatware) – $5,000
  • Cost for laundry machines and equipment (washing machines, dryers, industrial irons, ironing board et al ) – $100,000
  • The cost for the purchase of furniture and gadgets (, Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al) – $30,000 .
  • The cost of Launching a Website – $600
  • The cost for our grand opening party – $5,500
  • Miscellaneous supplies (cleaning supplies, soap, invoices for wash-and-fold, bathroom supplies, etc.) – $10,000

We would need an estimate of $1 million to successfully launch our Laundromat business in Las Vegas Nevada. Please note that the startup cost is higher than the average startup cost for a Laundromat business simply because we intend adding coffee café, snacks bar, cigar lounge and children’s playground.

Generating Funding / Startup Capital for Las Vegas City Laundromat

Las Vegas City Laundromat is a family business and it will be financed by the owner who is also the Laundromat manager. These are the areas where we intend sourcing for fund for Las Vegas City Laundromat;

  • Generate part of the start – up capital from personal savings and sale of his stocks
  • Generate part of the start – up capital from family members and friends (soft loans)
  • Generate a larger chunk of the startup capital from the bank.

14. Sustainability and Expansion Strategy

Las Vegas City Laundromat is set to become the number Laundromat business in the whole of Nevada which is why we took our time to craft out business plan that will help us sustain the business , as well as grow the business. Part of the plans we have in place to sustain our Laundromat is that we will have efficient machines and equipment.

We will also continue to deliver quality services, improvise on how to do things faster and cheaper. We are not going to relent in providing conducive environment for our workers and also the required trainings that will help them deliver excellent services at all times.

We are quite aware that our customers are key component to the growth and survival of our business hence we are going to continuously engage them to give us ideas on how to serve them better. We will not waste time in diversifying our services; expand our products and service offerings once the need arises.

Check List / Milestone

  • Business Name Availability Check: Completed
  • Business Registration: Completed
  • Opening of Corporate Bank Accounts: Completed
  • Securing Point of Sales (POS) Machines: Completed
  • Opening Mobile Money Accounts: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit licenses (Health department license and business license, Fire department permit, Air and water pollution control permit, and Sign permit et al): Completed
  • Purchase of Insurance for the Business: Completed
  • Acquiring facility and remodeling the facility: In Progress
  • Conducting Feasibility Studies: Completed
  • Generating capital from family members: Completed
  • Applications for Loan from the bank: In Progress
  • writing of business plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents and other relevant Legal Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
  • Recruitment of employees: In Progress
  • Purchase of laundry machines and equipment ( washing machines, dryers, industrial irons, ironing board et al ): In Progress
  • Purchase of furniture and gadgets (Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al): In progress
  • Creating Official Website for the Company: Completed
  • Creating Awareness for the business both online and in the neighborhood: In Progress
  • Health and Safety and Fire Safety Arrangement (License): Secured
  • Opening party / launching party planning: In Progress
  • Establishing business relationship with vendors – suppliers of all our needed laundry accessories, drinks, and tobacco et al: In Progress

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Business Plan For The Laundry Industry [PDF]

sample of a business plan for a laundry service

In order to have a successful business, it is crucial to have a plan, a laundromat business plan . But, what exactly is  a business plan ? What should be included? How to know if the steps are being followed? This is what this article is all about!

Download your laundromat busines plan

Step 1. The definition of a business plan is that it is a written description of the future of a business. It's a document that tells the story of what the plan is and how to make it happen.  Although every business has its own story, there are some generally accepted conventions about what a full-blown business plan should include and how it should be presented. First of all, the famous 5 W's: What, When, Who, Where, Why and How .  By answering this 5 questions in the right way, the business plan for laundry services will cover all the important matters that will contribute on making the business a success.

“Going into business without a business plan is like going on a mountain trek without a map or GPS support – you’ll eventually get lost and starve!”  - Kevin J. Donaldson

Any laundromat business plan should start with a list of the services that will be provided. Will the laundry be delivered back to the customers or will there be specialized services offered such as dry cleaning and/ or ironing? It does not matter if entrepreneur(s) will not be going for a bank loan or a venture capital, a business plan doc will give clarity about where the business is heading and it is a helpful tool to stay organized and remain on track.

A BUSINESS PLAN FOR A LAUNDROMAT BUSINESS  

business plan laundry pdf

Laundry business has had a boom in these recent years, since people have no time (nor are they are fund of) for washing, dry cleaning and ironing their clothes. This business sector is a great business opportunity to invest in due to the fact that it offers a solution to people's problems, which is why it has a very high and recurrent demand (people will never stop washing their clothes). Although laundry business has a great potential, it is crucial to understand the importance of a business plan in order to make this business work. 

Business franchises come with a large number of benefits, including the providing of everything needed to get a business up and running. As the brand  and business model are already set-up and established, entering a franchise contract can come with less risk than starting a business entirely from scratch.

KEY COMPONENTS FOR A SUCCESSFUL LAUNDRY BUSINESS PLAN

It is important that every business plan for laundry services answers the 5w's , the length does not matter, as some business are bigger than others or need a deeper explanation for its understanding. As stated before, the main objetive of a business plan is for your product(s) and/or service(s) to be understood.

The following topics are to be explained in a business plan:

laundry-business plan

  • Basic Business Concept
  • Strategy and Actions for its Implementation
  • Competitive Advantages
  • Target Market
  • Financial Needs

1. Basic Business Concept

This is an overall of the idea, where the When & How should be explained. This is where the entrepreneur(s) should explain and discuss the following:

  • The industry
  • The business structure
  • The introduction of the product or service
  • The plan for making the business

The main objective of this section is for people (such as investors) to figure out if the business is attractive or not and where the What and How  will be explained. 

2. Strategy and Actions for its Implementation

After the introduction of the product or service is made, here is where the following questions must be answered:

What are the specific goals for this business? 

When and How  will the goals be accomplished? 

This three questions are the body of the plan, this is one of the most important sections, it could be said that it is the heart of the business plan. 

3. Competitive Advantages od a laundromat business plan

laundry business plan competitive advantages

Why should people look at this laundry business plan instead of other? Why would customers want to purchase those products and/ or services and not those of the competitors? Here is where the chance to dazzle the readers with good and solid information about the laundry business is.

4. Target Market --> Marketing Plan

Everything about the potential and actual customers. 

  • What profile is being looked for? 
  • What is the demographic audience? 
  • What methods will be used to capture the specific audience? 
  • How will the “attack” and retain of the customers will be done to gain more profit? 
  • What sets your business apart from the competition?

5. Financial Needs

Starting a laundry business might be more expensive than people think. When writing down a laundry business plan , it is important to jot down all the equipment and items that will be needed such as: washers, dryers, detergent, hangers, and so on. These items will need to be factored into the budget to ensure the venture is financially viable.

These statements provide a model of how the ideas about a laundry business, its markets and its strategies will play out. It is important to remember that a business plan is based on facts and not feelings. The entrepreneur(s) have to stick on the projections and numbers instead of hopes, think about realistic expectations of profit instead of focusing on dreams of wealth. This section is about facts - checkable, demonstrable facts - because here, is were the most important component of all comes out: THE CREDIBILITY

IN CONCLUSION:

A laundromat business plan is a great tool that allows founders to present their vision and plans of a project. When using any business plan format, there are standard questions (such as the 5 w’s) that force every person involved to think, analyze & create a long term vision and strategy for the idea.  It is demonstrated that writing things down on paper helps as a guide to track the progress and have better control on the status to be accountable on the future.

“Business planning is incredibly helpful for describing what you do, understanding who your competitors are, and crafting a realistic three to five year plan. Each of these activities is crucial if you are looking to launch or expand a venture, and learning to speak concisely about your company will always be crucial no matter what stage you’re in.”   - Garrett Neiman , College Spring

HOW DID THE MOST FAMOUS SPANISH LAUNDRY STARTUP MADE IT HAPPEN?

Discover how to open your own laundromat

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How to Start a Laundry Business: The Ultimate Step-by-Step Guide

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Laundry is an essential part of life for most people. As long as clean clothes are in demand, a laundry business will be too. After all, not everyone has their own washer and dryer, or the time (or desire) to wash their clothes themselves. This makes starting a business in the laundry industry a great option for budding entrepreneurs.

Of course, this all sounds good in theory, but what does it take to launch a business of your own? If you’re wondering how to start a laundry business, this guide is here to help.

sample of a business plan for a laundry service

How to start a laundry business in 10 steps

We’re going to cover all of the crucial first steps you need to take to get your laundry business started. You may be eager to open your doors as soon as possible, but taking the time to plan and set up your business through the proper channels can help ensure a successful start.

1. Decide what kind of laundry business you want to start

If you’re already thinking about starting a laundry business, you might know exactly what kind you want to open. But if you’re still exploring your options, we’ll go through a few of the laundry business formats you should consider before deciding.

Laundry businesses are most popular in areas with lots of apartment buildings or where people don’t necessarily have their own washing machines. You may choose to open a laundry business that allows customers to come in and do their laundry using your machines, or you can also offer wash and fold services, where customers can drop off their laundry, and then pick it up once it’s done (some laundry businesses also offer pickup and delivery.)

You might also decide to offer all of these services to your customers. Whichever you choose, you’ll need washing and drying machines and a location for the business. You'll want to keep all of this in mind, therefore, before you continue learning how to start a laundry business.

You also have the option of buying into a laundromat franchise , rather than building a new business from the ground up. There are pros and con s to this type of business model, but if this is your first business endeavor, it can be helpful to work within an already existing — and successful — framework that a franchise provides.

Ultimately, with all of these options, you’ll want to take the time to do your research before you decide which idea to move forward with. See what other types of laundry businesses are in the area, conduct a survey of local people, or see what type of demand there is for your possible business.

This information will help you decide if there is a need for a laundry business in the first place, as well as what type of laundromat would best serve your area.

How much do you need?

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We’ll start with a brief questionnaire to better understand the unique needs of your business.

Once we uncover your personalized matches, our team will consult you on the process moving forward.

2. Choose a business name

One of the most fun parts of learning how to start a laundry business is choosing the business name. Think of all the clever, catchy, and memorable names you can come up with — but make sure it’s also describing your business and is memorable and easy to pronounce.

Once you have some ideas, you can look up whether your business name is available online in most states. The secretary of state website will likely be the best resource for checking business name availability, though some states have a different agency handling this business process, such as the chamber of commerce department.

If your business name is available, you will likely have the option to reserve it for a set amount of time. Although this step isn’t required, you may choose to do so if you aren’t ready to register your business but want to ensure no other business takes your name.

3. Choose a business entity

Another decision about your laundry business that you’ll have to make early on is which business entity you’ll choose to legally structure your business. Choosing the right business entity is crucial, as it affects how you pay taxes, how much risk you’ll be exposed to, how you’ll organize your business, and more.

For example, if you decide to start your laundry business as a limited liability company, you’ll have liability protection for yourself and other business members. On the other hand, if you opt for something like a general partnership or sole proprietorship, you won’t have liability protection, but you also won’t have to register your business with the state.

There are several factors to consider in this step, so we recommend consulting a business attorney or tax professional to walk you through the process and help you choose the best entity for your unique business needs.

4. Write a business plan

Now that you have your business entity, business name and business idea in mind, you can get down to writing your business plan . Your business plan will be on the longer side, think 30 to 50 pages, and it will provide a comprehensive overview and actionable plan for taking your laundry business to a profitable endeavor.

You can either write your business plan on your own or you can use a business plan template to help streamline the process, but either way, there is some key information you should make sure to include in the plan.

Your business plan should include a summary and information about the type of business you want to start, including your structure and any other key employees (besides yourself). It should also include a market analysis. This analysis should show that there is a high demand in your area for a laundry business, as well as outline any competitors, who your target customer is, and more.

Your plan should also include financial information, detail where you’re getting your startup capital, whether or not you’ll be seeking any extra funding, and projections for when you think you’ll actually start making money with your new laundry business.

5. Register your business and get an EIN

The next step involved in learning how to start a laundry business? Although not all businesses have to register with the state (sole proprietorships and general partnerships likely will not), most will need to take this step in order to legally operate. Some states allow businesses to register online, typically through the secretary of state or chamber of commerce website, but other states require businesses to register in person with paper documents. It’s always wise to consult a business lawyer who can help you keep track of the documents and registrations your business needs to file.

One thing to keep in mind if you choose a business entity that doesn't require you to register with the state, you may still want to file a DBA or “doing business as” to operate your business under a name other than your legal name (which is the default).

In addition, it's also a good idea for most businesses to apply for an employer identification number or an EIN. This number is helpful for businesses when applying for a bank account, filing taxes, and more. It’s sometimes referred to as a business tax ID number.

If you plan to hire employees, this is a required step, but even if you’re not at that stage yet, obtaining an EIN has several business benefits. You can apply for your EIN through the IRS website.

6. Get the proper permits and licenses

The licenses and permits you need to run your laundry business will vary depending on the state where you’ll be operating. You may need to get a more general business license in addition to more specific licenses, such as a health department license or water pollution control permit .

Some states and cities even have specific laws around laundry facilities and businesses that provide laundry services. If you plan to do pickup and delivery services too, there are other licenses you’ll need, pertaining to your business vehicles.

Overall, this is another step where it would highly benefit you to consult a business attorney, as licensing rules vary largely depending on the state, city, or county.

7. Find a location

At this point, you've completed much of the behind-the-scenes work required in learning how to start a laundry business. And, in doing so, you’ve likely done some preliminary work on this next step, especially during your market analysis.

This being said, however, it’s now time to get serious about finding the location for your laundry business. Although some smaller operations may be able to be run out of a home (if you’re only doing drop-off/pickup service, for instance), you’ll likely want to find a commercial space.

Keep in mind, a laundry business will require specific plumbing and water line hookups — or the structural bones for these to be added — which will come at a cost. Just how much it costs to start up a laundry business will vary depending on several factors, but know that your physical space will likely be a large investment.

When it comes down to it, though, finding the right space is important, but equally as important is making sure it’s in the right location. In fact, finding a location with a demonstrated need for a laundromat business is probably the most important step of them all.

Renters, for example, generally represent a large portion of laundromat clients, so you might want to consider a location near rental units that do not have washers and dryers built into them, or college students living off-campus. You also want to make sure you’re conveniently located near your target audience. In fact, the closer you are to your customers, the better. Depending on the location, this could mean within walking distance.

Security should also be taken into account. Laundromats are susceptible to robberies and other types of crime, which is why ideally your laundromat should be located in a highly visible, safe area.

8. Get the proper equipment

With your space secured, you next need to turn your attention to buying the equipment to make your laundry business operational. Depending on the size of your business, you may need over 20 washing machines and 20 dryers.

Some other essential laundromat equipment (besides the washers and dryers themselves) to get are:

Change machines.

Credit card payment system.

Laundry carts.

Oversized washing machines.

Security cameras.

Soap dispensers.

Vending machines.

Although most of these things on the list speak for themselves, it's important to remember to have plenty of change machines, as not all of your customers will be carrying credit or debit cards with them.

In addition, you'll want to keep in mind that laundry equipment will most likely be your biggest expense, aside from rent. On average, laundry machines can cost you anywhere from $100,000 to $400,000. While writing your business plan, therefore, you should have done some calculations for how much you expect to spend on these initial startup costs, and now it’s time to find a way to finance them.

Although new businesses have a more difficult time qualifying for traditional business loans, one type of funding that can be particularly useful for laundry businesses is equipment financing . You’ll take your quote for the machines you need directly to a lender who then funds the purchase. You pay off the loan with regular payments, and the machines serve as collateral for the loan, making lenders more willing to work with less-qualified borrowers.

9. Open a business bank account

You’re nearly ready to open the doors of your laundry business, but before you do, one more crucial step is to set up your business’s financial accounts. First, you’ll need to open a business checking account so you can separate your business and personal finances. This is important for many reasons, including simplifying your taxes and helping to protect your personal assets if your business is the recipient of legal action.

Having this account completely separate from your personal bank account can also help establish and boost your business credit score, which will help you qualify for more attractive funding options if and when you decide to expand your business in the future.

You’ll also want a business credit card to help keep your spending separate. Although there are many great options out there, a 0% introductory APR business card can be especially useful for startup businesses, as the intro period can serve as an interest-free loan of sorts. Just make sure your balance is paid off before the offer period ends and a variable APR sets in.

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10. Market your laundromat

Finally, you've reached the last step in learning how to start a laundry business. At this point, you're ready to welcome customers and start drawing people to your business.

A great way to get people coming through your doors is by marketing your business around areas where your target customers like to frequent. For instance, if a sizable portion of your customers is college students, you may want to pass out flyers at popular coffee shops or college bars.

Following SEO best practices is also a definite must, as nowadays many people search online to find new businesses. Make sure your business is easy to find online by creating a user-friendly website, which should list basic business information like your business hours, your business address, and contact information.

You'll also want to ensure that your business develops a strong reputation. Respond to all of your customer reviews on sites such as Yelp and Google Business, no matter how positive or negative the feedback is, as this will only serve to boost your reputation.

Once you've gotten the word out there, you can think about different ways to retain customers. Some laundromats offer free WiFi or install televisions to keep customers entertained while they wait for their laundry to finish.

On a similar note...

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Laundromat Business Plan Template

Written by Dave Lavinsky

Laundromat Business Plan

You’ve come to the right place to create your laundromat business plan.

We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their laundromats.

Below is a template to help you create each section of your Laundromat business plan.

Executive Summary

Business overview.

Jean’s Clean Laundromat is a startup laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to effectively manage people, finances, and operations will allow her to start her own profitable laundromat. Jean plans on managing the day-to-day operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants,  security guards, an accountant, and a sales and marketing professional.

Jean’s Clean Laundromat will provide general card-operated washing machines and dryers for customers to use on their own as well as a wash and fold service station for customers who want to drop their clothes off to be cleaned by Jean’s staff and picked up later. Jean’s Clean Laundromat will be a comfortable and convenient stop for busy people in the Manhattan area.

Product Offering

The following are the products and services that Jean’s Clean Laundromat will provide:

  • Self-service card-operated washing machines and dryers
  • Laundry supplies (detergent, dryer sheets, laundry bags, etc.)
  • Dry cleaning service
  • Wash and fold service
  • Laundry pickup and delivery service

Customer Focus

Jean’s Clean Laundromat will target all individuals in the Manhattan area that need laundry service. Specifically, it will target men and women living in the area, busy parents, and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service. No matter the customer, Jean’s Clean Laundromat will deliver the best service, security, and convenience.

Management Team

Jean’s Clean Laundromat will be owned and operated by Jean Smith. She has recruited fellow New York University graduate, Elizabeth Clark, who has a bachelor’s degree in finance to come on board as her accountant and bookkeeper.

Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.

Elizabeth Clark has worked as an accountant and bookkeeper at a local bakery for over five years and has established herself as a detail-oriented and methodical financial expert. Jean relies strongly on Elizabeth’s diligence, attention to detail, and focus when it comes to keeping the laundromat’s finances in order.

Success Factors

Jean’s Clean Laundromat will be able to achieve success by offering the following competitive advantages:

  • Friendly, efficient laundry attendants that strive to go above and beyond for each customer.
  • All laundry products and services are delivered with the customers’ comfort and convenience in mind.
  • Jean’s Clean Laundromat offers its customers quick pickup and delivery seven days per week.

Financial Highlights

Jean’s Clean Laundromat is seeking $300,000 in debt financing to launch its laundromat business. The funding will be dedicated towards securing the laundromat storefront and purchasing the card-operated machines, and the card system. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff, rent, and marketing costs. The breakout of the funding is below:

  • Washers and dryers: $80,000
  • Card system: $40,000
  • Water heating system: $5,000
  • Three months of overhead expenses (payroll, rent, utilities): $150,000
  • Marketing costs: $15,000
  • Working capital: $10,000

The following graph below outlines the pro forma financial projections for Jean’s Clean Laundromat.

sample of a business plan for a laundry service

Company Overview

Who is jean’s clean laundromat.

Jean’s Clean Laundromat is a new laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to manage people, finances effectively, and operations will allow her to start her own profitable laundromat. Jean plans on overseeing the daily operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants,  security guards, an accountant, and a sales and marketing professional.

Jean’s Clean Laundromat History

Jean’s Clean Laundromat will be owned and operated by Jean Smith. Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.

Since incorporation, Jean’s Clean Laundromat has achieved the following milestones:

  • Registered Jean’s Clean Laundromat, LLC to transact business in the state of New York.
  • Has a contract in place for a one year lease on the laundromat storefront which is approximately 2,000 square feet.
  • Hired a marketing professional to begin strategizing a pre-launch marketing campaign.
  • Began recruiting a staff of an accountant, marketing and sales manager, security guards, and laundry attendants to work at Jean’s Clean Laundromat.

Jean’s Clean Laundromat Services

The following will be the services Jean’s Clean Laundromat will provide:

Industry Analysis

The laundromat industry is a $5.4BN market in the United States with over 30,000 laundromats across the country. Laundromats are a good investment for entrepreneurs with many of them seeing an astonishing 95% success rate for the first five years in business. For many people, laundromats are essential aspects of their regular routine.

Although running a laundromat can be a profitable venture, it takes some work to maintain profitability. It’s important for industry operators to manage their laundromats proactively, pay attention to what competitors are doing, and focus on continuous improvement in both service and technology. Industry operators who fail to take these actions may not be able to achieve their desired outcomes.

A trend in the laundromat industry is  the replacement of coin-operated machines with card-operated models. Card-operated machines can bring in greater profits for the laundromat owner because these machines can be set to change prices according to the time of day or be used for single use vending product purchases. Additionally, laundromats are using newer, more eco-efficient machines and technologies that bring in more profits in addition to being better for the environment. Finally, laundromat operators are finding ways to stand out from competitors with unique services in addition to the standard self-serve washers and dryers. Some of these value add services may include wash and fold, pickup and delivery, free wifi, vending machine products, etc.

Customer Analysis

Demographic profile of target market.

Jean’s Clean Laundromat will target men and women in the Manhattan area that need laundry service. Specifically, the laundromat will target busy parents and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service.

The precise demographics for Manhattan, New York are:

Customer Segmentation

Jean’s Clean Laundromat will primarily target the following customer profiles:

  • Busy parents
  • Business Professionals
  • People who do not have laundry facilities in their homes

Competitive Analysis

Direct and indirect competitors.

Jean’s Clean Laundromat will face competition from other companies with similar business profiles. A description of each competitor company is below.

BMI Laundry Service, Inc.

BMI Laundry Service, Inc. provides wash and fold, dry cleaning, and pickup and delivery services with two locations, in Chelsea and Manhattan. BMI’s promise is to deliver fast service for people on the go. BMI Laundry Service, Inc. has coin-operated machines, vending machines, and free wifi. The self-service laundromat is available seven days a week from 6:00AM-6:00PM, while the laundry service is available by appointment only. Customers can schedule their laundry service using the company’s appointment app.

Wash It, Dry It, LLC

Wash It, Dry It, LLC is a Manhattan-based laundry business that provides self-service card-operated washers and dryers as well as wash and fold services for its customers. Wash It, Dry It, LLC sells its own branded laundry products including detergent, laundry bags, soaps, fabric softeners, and dry cleaning products. The laundromat is open 24/7. Wash and Fold service is available Monday through Friday from 7:00AM-8:00PM.

MC Laundromat

MC Laundromat is a trusted New York laundry business that provides superior service to customers in Manhattan and the surrounding areas. They are able to provide a one-stop shop for anyone in need of laundry services. MC Laundromat is able to provide dry cleaning, spot treatments, wash and fold, and delivery services. MC Laundromat has oversized machines for large laundry loads.

Competitive Advantage

Jean’s Clean Laundromat will be able to offer the following advantages over their competition:

  • Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week. Laundry attendants are available 24 hours per day to accommodate more customers’ schedules.

Marketing Plan

Brand & value proposition.

Jean’s Clean Laundromat will offer the unique value proposition to its customers:

  • Friendly, efficient laundry attendants available 24/7 that strive to go above and beyond for each customer.
  • Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week.

Promotions Strategy

The promotions strategy for Jean’s Clean Laundromat is as follows:

Word of Mouth/Referrals

Jean Smith has built up an extensive list of contacts over the years by providing exceptional service and expertise to her customers. Her network of contacts has committed to spreading the word about her new laundromat to their friends and families.

Print Advertising

Jean’s Clean Laundromat will invest in professionally designed print ads to display in newspapers, magazines, and direct mail circulars.

Jean’s Clean Laundromat’s in-house marketing manager will design and maintain the company’s website. The website will be well organized, informative, and list all their services that Jean’s Clean Laundromat is able to provide. Additionally, the website will include a blog that will provide customers with helpful laundry tips.

Search Engine Optimization (SEO)

The marketing manager will also manage Jean’s Clean Laundromat’s website presence with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “New York laundry service” or “laundromat near me”, Jean’s Clean Laundromat will be listed at the top of the search results.

Social Media

Jean’s Clean Laundromat will maintain an active presence on various social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube, with the marketing manager updating these accounts regularly.

The pricing of Jean’s Clean Laundromat will be moderate and on par with competitors so customers feel they receive value when purchasing their services.

Operations Plan

The following will be the operations plan for Jean’s Clean Laundromat.

Operation Functions:

  • Jean Smith will be the Owner and Manager of the company. She will oversee all staff and manage daily operations. Jean has spent the past year recruiting the following staff:
  • Elizabeth Clark – Accountant/Bookkeeper will provide all laundromat accounting, tax payments, and monthly financial reporting.
  • Steve Miller – Head of Security will oversee a small team of rotating security guards to ensure the safety of the customers and employees on the premises at all times.
  • Anna Rodriguez – Marketing Manager will provide all marketing and advertising campaigns for Jean’s Clean Laundromat.
  • Robert Wills – Lead Laundry Attendant will supervise the team of laundry attendants and manage the staff schedule.

Milestones:

Jean’s Clean Laundromat will have the following milestones complete in the next six months.

7/1/2022 – Finalize contract to lease laundromat storefront.

7/15/2022 – Finalize personnel and staff employment contracts for attendants and security guards.

8/1/2022 – Purchase card-operated washing machines and dryers, vending machines, and supplies.

8/15/2022 – Begin word of mouth and online marketing campaigns.

8/22/2022 – Begin moving into Jean’s Clean Laundromat.

9/1/2022 – Jean’s Clean Laundromat opens for business.

Financial Plan

Key revenue & costs.

The revenue drivers for Jean’s Clean Laundromat are the laundromat fees charged to customers for use of the self-service machines and the fees for the additional laundry services the company will offer. The average price to wash a load of laundry in laundromats across the country ranges from $2.00-$4.00. Jean’s Clean Laundromat will charge $3.00 per load, which is comparable to other laundromats in the area.

The cost drivers will be the overhead costs required in order to staff the laundromat. The expenses will be the payroll cost, rent, utilities, supplies, and marketing materials.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

  • Number of transactions per machine/month: 150
  • Average revenue generated per month: $16,000
  • Laundromat lease per month: $9,000

Financial Projections

Income statement, balance sheet, cash flow statement, laundromat business plan faqs, what is a laundromat business plan.

A laundromat business plan is a plan to start and/or grow your laundromat business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your laundromat business plan using our Laundromat Business Plan Template here .

What are the Main Types of Laundromat Businesses?

There are a number of different kinds of laundromat businesses, some examples include: Self-service, Drop-off, and Card/coin-operated laundromat.

How Do You Get Funding for Your Laundromat Business Plan?

Laundromat businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.  Having a laundry business plan will show investors you are well- prepared and qualified to start your business.

What are the Steps To Start a Laundromat Business?

Starting a laundromat business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Laundromat Business Plan – The first step in starting a business is to create a detailed laundry business plan that outlines all aspects of the venture.  A business plan for a laundromat should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure – It’s important to select an appropriate legal entity for your laundromat business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your laundromat business is in compliance with local laws.

3. Register Your Laundromat Business – Once you have chosen a legal structure, the next step is to register your laundromat business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options – It’s likely that you’ll need some capital to start your laundromat business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location – Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees – There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Laundromat Equipment & Supplies – In order to start your laundromat business, you’ll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business – Once you have all the necessary pieces in place, it’s time to start promoting and marketing your laundromat business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful laundromat business:

  • How to Start a Laundromat Business

Where can I get a Laundromat Business Plan PDF?

You can download our free example laundromat business plan PDF here . This is a business plan template you can use in PDF format.

Laundromat Business Plan Template

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Sample Laundromat Business Plan

Laundromat Business Plan Template

Writing a business plan is a crucial step in starting a laundromat. Not only does it provide structure and guidance for the future, but it also helps to create funding opportunities and attract potential investors. For aspiring laundromat business owners, having access to a sample laundromat business plan can be especially helpful in providing direction and gaining insight into how to draft their own laundromat business plan.

Download our Ultimate Laundromat Business Plan Template

Having a thorough business plan in place is critical for any successful laundromat venture. It will serve as the foundation for your operations, setting out the goals and objectives that will help guide your decisions and actions. A well-written business plan can give you clarity on realistic financial projections and help you secure financing from lenders or investors. A laundromat business plan example can be a great resource to draw upon when creating your own plan, making sure that all the key components are included in your document. The laundromat business plan sample below will give you an idea of what one should look like. It is not as comprehensive and successful in raising capital for your laundromat as Growthink’s Ultimate Laundromat Business Plan Template , but it can help you write a laundromat business plan of your own.

Example – SpinCycle Laundry

Table of contents, executive summary, company overview, industry analysis, customer analysis, competitive analysis, marketing plan, operations plan, management team, financial plan.

At SpinCycle Laundry, we are committed to revolutionizing the laundry experience for our customers in Atlanta, GA. Our state-of-the-art laundromat provides an array of services designed to meet the diverse needs of our community, including self-service washing machines, dryer facilities, wash-and-fold services, commercial laundry solutions, and dry cleaning. We pride ourselves on our focus on convenience, affordability, and quality, aiming to make laundry a hassle-free task for everyone. Located in a prime area that is easily accessible to our target market, we ensure our facility is not just a place to do laundry, but a space where customers enjoy spending their time.

Our journey so far at SpinCycle Laundry has been marked by several key accomplishments and a clear set of success factors that drive our operations. Firstly, securing a prime location in Atlanta, GA, has been crucial in attracting a broad customer base. Additionally, obtaining the necessary permits and licenses has allowed us to operate confidently within legal frameworks. Implementing an efficient operational system and launching a targeted marketing campaign have been pivotal in establishing our brand presence and attracting customers. Furthermore, the introduction of a loyalty program has significantly contributed to customer retention. Our focus now is on reaching a monthly revenue of $15,000 and evaluating expansion opportunities, underpinning our commitment to growth and excellence in service.

The laundry service industry is experiencing a positive growth trajectory, largely driven by urbanization, increasing disposable incomes, and the rising demand for convenience services. Technological advancements have also played a significant role, introducing efficiencies in operations and enhancing the customer experience. Despite the competitive landscape, there is a clear opportunity for laundromats that offer differentiated services, such as eco-friendly options or added customer conveniences, to capture market share. The industry’s future looks promising, with a continued focus on sustainability and customer-centric services expected to drive growth.

Our target customers encompass a wide demographic, including busy professionals, families, students, and commercial entities in Atlanta, GA. These groups are characterized by their demand for convenience, quality, and affordability in laundry services. Busy professionals and students, in particular, value time-saving solutions like our wash-and-fold services, while families and commercial clients, such as hotels and restaurants, prioritize efficiency and reliability. Understanding the diverse needs of our customer base enables us to tailor our offerings effectively, ensuring we meet and exceed their expectations.

Brookhaven Laundry, The Laundry Lounge, Patio Laundry

Our competitive edge at SpinCycle Laundry is underscored by our comprehensive range of services, competitive pricing, and a focus on customer satisfaction. Unlike Brookhaven Laundry, which limits its service variety, and Patio Laundry, which targets a niche eco-friendly market, we offer a broad spectrum of laundry solutions to cater to a diverse customer base. Furthermore, our approach contrasts with The Laundry Lounge by emphasizing quick, efficient service alongside comfort, rather than relying solely on a lounge concept. This strategic positioning allows us to attract and retain customers seeking both convenience and quality in their laundry services.

At SpinCycle Laundry, our marketing plan is centered around highlighting our comprehensive range of services, competitive pricing, and the superior quality we bring to the laundry industry. Our product and service offerings are designed to cater to the varied needs of individual and commercial clients, ensuring convenience and efficiency at every touchpoint. Our pricing strategy is competitive, offering value for money while ensuring the sustainability of our business. To promote our services, we are implementing a multifaceted campaign that includes social media marketing, local advertising, and strategic partnerships with nearby businesses and community organizations. By focusing on these areas, we aim to build a strong brand presence in the community and establish SpinCycle Laundry as the go-to laundromat in Atlanta, GA.

Our operations plan is structured around achieving key milestones that are critical to our success. These include securing a prime location, obtaining the necessary permits and licenses, and setting up a welcoming and efficient facility. Our operational processes are designed to ensure high levels of customer satisfaction through efficient service delivery, regular equipment maintenance, and strict cleanliness standards. We are also focused on implementing an effective marketing strategy to build brand awareness and attract a strong initial customer base. Achieving a steady monthly revenue of $15,000 and exploring expansion opportunities are our primary goals, as we strive to solidify our market presence and contribute to the growth of the laundry service industry.

Our management team at SpinCycle Laundry brings together a wealth of experience in the laundry service industry, business management, and customer service. This diverse skill set ensures that we are well-equipped to oversee daily operations, strategic planning, and customer engagement effectively. Our team’s strong leadership and commitment to excellence form the backbone of our operations, driving our vision of providing the best laundry service experience to our community in Atlanta, GA.

Welcome to SpinCycle Laundry, a new Laundromat that has recently opened its doors to serve the residents of Atlanta, GA. As a local laundromat, we’ve recognized the gap in the market for high-quality laundry services and are here to fill that void. Our mission is to provide our community with a reliable, efficient, and affordable place to take care of all their laundry needs.

At SpinCycle Laundry, our offerings are designed with our customers in mind. From self-service washing machines and dryer facilities for those who prefer doing their laundry, to wash-and-fold services for busy individuals who’d rather leave the task to us. We also cater to businesses with our commercial laundry services, and for those special items, we offer dry cleaning services. Our variety of services ensures that we meet the diverse needs of our Atlanta customers.

Our location in Atlanta, GA, is no coincidence. We chose this vibrant city to serve its residents and to become a part of the community. By being based here, we can ensure that our services are easily accessible to everyone in Atlanta, making laundry day less of a chore and more of a convenience.

SpinCycle Laundry stands out for several reasons. Our founder brings invaluable experience from previously running a successful laundromat, ensuring that we know the ins and outs of the business. Moreover, our competitive edge lies in our ability to offer a wider range of laundry services than our competition, and at more affordable prices. These factors make us uniquely qualified to succeed and become a staple in our community.

Since our founding on January 5, 2024, SpinCycle Laundry has been diligently working towards establishing ourselves as the go-to laundromat in Atlanta. We are proud to be a S Corporation, a testament to our professional commitment and the serious aspirations we have for our venture. Our accomplishments to date include the creation of our logo, the development of our unique company name, and securing a prime location for our laundromat. Each step has been taken with our future customers in mind, ensuring that we build a brand that is both inviting and reliable.

The Laundromat industry in the United States is a thriving market that continues to grow in size. According to market research, the industry generated approximately $5 billion in revenue in 2020. This indicates the significant demand for laundry services in the country. Furthermore, experts predict that the market will continue to expand at an annual growth rate of 3.6% over the next five years. This projected growth highlights the opportunities available for businesses like SpinCycle Laundry to tap into the expanding market and capture a share of the industry’s revenue.

Several trends in the Laundromat industry contribute to the positive outlook for SpinCycle Laundry. Firstly, there has been an increasing shift towards convenience and time-saving services among consumers. This has led to a growing demand for self-service Laundromats, where customers can conveniently wash and dry their clothes without the need for extensive time investment. SpinCycle Laundry’s self-service model aligns well with this trend, positioning the business to attract customers seeking a quick and hassle-free laundry experience.

Another trend that favors SpinCycle Laundry is the rising focus on environmental sustainability. Many consumers are becoming more conscious of their carbon footprint and are seeking eco-friendly alternatives in various aspects of their lives, including laundry. SpinCycle Laundry’s commitment to using energy-efficient washing machines and environmentally friendly detergents can help differentiate the business and attract customers who prioritize sustainability. By capitalizing on these industry trends, SpinCycle Laundry has the potential to flourish in the Atlanta market and establish itself as a reputable and profitable Laundromat.

Below is a description of our target customers and their core needs.

Target Customers

SpinCycle Laundry will target local residents as its primary customer base. These individuals, living within a close radius to the Laundromat, will seek convenient and reliable laundry services. The ease of access for these local customers is a key factor in their decision-making process.

Beyond local residents, SpinCycle Laundry will also cater to college students residing in nearby campus housing or apartments. This demographic often lacks in-unit laundry facilities and will value the affordability and efficiency of SpinCycle’s services. Their consistent need for laundry services throughout the academic year ensures a steady stream of business.

Lastly, SpinCycle Laundry will tailor its services to meet the needs of small businesses in the area. These could include local restaurants, bed and breakfasts, and small hotels, which require regular laundering of linens, uniforms, and other textiles. Offering bulk service deals and quality assurance will be crucial in securing and retaining this customer segment.

Customer Needs

SpinCycle Laundry meets the essential need for high-quality laundry services that residents in the area seek. Customers can expect their garments to receive top-notch care, ensuring that clothes come back looking and feeling fresh. This attention to detail in the cleaning process distinguishes SpinCycle from competitors, making it a preferred choice for those who value the longevity and appearance of their wardrobe.

In addition to quality, SpinCycle Laundry understands the importance of convenience for its customers. The facility offers extended hours to accommodate the busy schedules of Atlanta’s working professionals, students, and families. With state-of-the-art machines that reduce washing and drying time, customers can complete their laundry tasks more efficiently, freeing up time for other important activities in their lives.

Lastly, SpinCycle Laundry is committed to providing a comfortable and welcoming environment for its patrons. The clean, well-lit space, equipped with amenities such as free Wi-Fi and comfortable seating areas, allows customers to relax or catch up on work while they wait. This emphasis on creating a positive customer experience ensures that a visit to SpinCycle is more than just a chore, but a pleasant part of their weekly routine.

SpinCycle Laundry’s competitors include the following companies:

Brookhaven Laundry offers a range of laundry services including self-service laundry, wash-and-fold, and dry-cleaning. They focus on providing a clean, modern, and user-friendly environment. Their price points vary depending on the service, with self-service being the most economical option and dry-cleaning being at a higher price point. Brookhaven Laundry has a strong presence in the Brookhaven area, making it a convenient option for residents living nearby. They tailor their services to cater to a diverse customer segment, including busy professionals, families, and students. A key strength is their strategic location which attracts a steady flow of customers. However, they face limitations in their service variety, primarily focusing on basic laundry needs without offering specialized services.

The Laundry Lounge differentiates itself by offering a unique, relaxed atmosphere where customers can wait for their laundry. They provide free Wi-Fi, comfortable seating areas, and even a small café where customers can purchase drinks and snacks. This creates a pleasant environment, encouraging customers to stay onsite while their laundry is being processed. Their pricing is competitive, aiming to offer value-added services at reasonable rates. The Laundry Lounge serves a broad customer base, including young professionals and students who appreciate the lounge-like setting. The incorporation of technology for easy service usage and payment is a key strength. However, their weakness lies in potential over-reliance on the lounge concept, which may not appeal to customers seeking quick in-and-out service.

Patio Laundry is known for its eco-friendly approach, using high-efficiency machines and biodegradable detergents. They offer self-service laundry, wash-and-fold, and an ironing service. Their pricing reflects the premium nature of their eco-friendly services, slightly higher than conventional laundromats. Located in an area with high foot traffic, Patio Laundry attracts environmentally conscious customers. They have a strong customer segment among individuals who prioritize sustainability. A major strength is their commitment to reducing the environmental impact of laundry processes. However, their focus on eco-friendly services may alienate customers looking for the lowest cost option, presenting a weakness in their business model.

Competitive Advantages

At SpinCycle Laundry, we understand the diverse needs of our customers, and that’s why we offer a wide range of laundry services that go beyond what our competition can provide. From standard washing and drying to specialized care for delicate garments, our services are designed to meet every possible laundry need. Our commitment to affordability without compromising on quality gives us a distinct edge. Customers can expect top-notch service that fits their budget, making us the go-to choice for laundry services in the community. This comprehensive approach ensures that every customer leaves satisfied, knowing that all their laundry needs can be met under one roof.

In addition to our broad service range and competitive pricing, we pride ourselves on utilizing state-of-the-art laundry technology. This not only guarantees a superior clean for every type of fabric but also contributes to a more sustainable environment by using less water and energy. Furthermore, our convenient location and extended operating hours are designed to accommodate the hectic schedules of our customers, ensuring easy access to our services at times that best suit them. Our dedicated customer service, where we prioritize the customer experience, sets us apart, fostering a loyal customer base that trusts us with their every laundry need. Through these advantages, SpinCycle Laundry creates unparalleled value for our customers, establishing us as a leader in the local laundry industry.

Our marketing plan, included below, details our products/services, pricing and promotions plan.

Products and Services

SpinCycle Laundry offers a comprehensive range of laundry services tailored to meet the needs of both individual customers and commercial entities. With a focus on convenience, affordability, and quality, our Laundromat stands out by providing a variety of laundry solutions designed to make life easier for those living and working in the area.

At the core of SpinCycle Laundry’s offerings are the Self-Service Washing Machines. These high-efficiency machines come in various sizes to accommodate different loads, from small personal laundry batches to larger family-sized ones. Customers can expect to pay an average of $2.50 to $5.00 per load, depending on the machine size and the specific washing program selected. This option is perfect for those who prefer to handle their laundry personally, offering both flexibility and efficiency.

Complementing the washing machines are the Dryer Facilities. With state-of-the-art dryers that ensure quick and even drying, customers can use these facilities at an average cost of $2.00 to $4.00 per load. The pricing varies based on the drying time required, which allows customers to manage their laundry expenses according to their specific needs. This service ensures that even the busiest individuals can walk away with dry, ready-to-wear clothes in no time.

For those looking for a more hands-off approach to laundry, SpinCycle Laundry provides Wash-and-Fold Services. This premium service offers the convenience of dropping off laundry and picking it up clean, folded, and ready to be put away. Customers can expect to pay an average of $1.25 per pound of laundry, with a typical minimum charge applying. This service is ideal for busy professionals or anyone looking to save time on their laundry chores.

SpinCycle Laundry also caters to commercial clients through its Commercial Laundry Services. Designed for businesses such as hotels, restaurants, and medical facilities, this service offers tailored solutions to meet the high-volume laundry needs of commercial entities. Pricing is customized based on the volume and specific requirements of the business, ensuring cost-effectiveness and efficiency for all commercial laundry needs.

Lastly, Dry Cleaning Services are available for those garments that require special care. SpinCycle Laundry uses the latest dry cleaning technologies to ensure the highest quality cleaning and care for delicate fabrics and specific items such as suits, dresses, and coats. Customers can expect average prices to start from $10.00 per item, providing a reliable option for preserving the quality and appearance of their most valued garments.

SpinCycle Laundry is dedicated to offering a wide range of laundry services that meet the diverse needs of its customers. With competitive pricing and a focus on customer satisfaction, SpinCycle Laundry aims to be the go-to option for all laundry needs in the community.

Promotions Plan

SpinCycle Laundry will employ a comprehensive promotional strategy to engage and attract customers in Atlanta, GA. Central to this strategy is a robust online marketing campaign, which will encompass both social media engagement and SEO optimization to increase visibility and drive traffic. Through platforms such as Instagram, Facebook, and Twitter, SpinCycle Laundry will connect with potential customers by sharing relevant content, promotional offers, and customer testimonials. Additionally, by optimizing its website for search engines, SpinCycle Laundry will ensure that individuals searching for laundry services in Atlanta are more likely to find their business at the top of their search results.

Beyond online marketing, SpinCycle Laundry will also leverage local partnerships and community events to enhance brand visibility and foster a strong local presence. By collaborating with nearby businesses and participating in community events, SpinCycle Laundry will introduce its services directly to potential customers, creating opportunities for personal engagement and relationship building. This approach not only aids in attracting new customers but also contributes to building a loyal customer base through positive community relations.

Email marketing campaigns will serve as another crucial component of SpinCycle Laundry’s promotional efforts. By collecting email addresses both in-store and online, SpinCycle Laundry will regularly update its subscribers with special offers, discounts, and useful laundry tips. This direct form of communication will keep the brand at the forefront of customers’ minds, encouraging repeat business and word-of-mouth referrals.

To further distinguish itself from competitors, SpinCycle Laundry will offer introductory promotions to first-time customers, such as discounts or additional services at no extra cost. These promotions, advertised prominently on both its website and social media channels, will serve as an incentive for potential customers to try out SpinCycle Laundry’s services, with the expectation of converting them into regular patrons.

Lastly, SpinCycle Laundry will invest in high-quality signage and attractive in-store branding to catch the eye of passersby and create a welcoming environment for customers. By ensuring that the physical appearance of the laundromat reflects the quality and professionalism of the services offered, SpinCycle Laundry will make a strong first impression on potential customers, encouraging them to step inside and experience the difference for themselves.

In conclusion, SpinCycle Laundry’s promotional strategy is multi-faceted, combining online marketing, local partnerships, email campaigns, introductory promotions, and attractive physical branding to attract and retain customers. Through these efforts, SpinCycle Laundry will establish itself as a top choice for laundry services in Atlanta, GA.

Our Operations Plan details:

  • The key day-to-day processes that our business performs to serve our customers
  • The key business milestones that our company expects to accomplish as we grow

Key Operational Processes

To ensure the success of SpinCycle Laundry, there are several key day-to-day operational processes that we will perform.

  • Greet customers promptly and courteously upon entry.
  • Answer all customer inquiries, whether in person or via phone or email, with accurate information about services and pricing.
  • Handle complaints and feedback efficiently, aiming for customer satisfaction.
  • Sort laundry by color, fabric type, and cleaning requirements before washing.
  • Operate washing machines and dryers according to manufacturer guidelines to ensure proper cleaning and care of customer garments.
  • Apply stain removal treatments as necessary, taking care to follow best practices for each fabric type.
  • Fold, press, and package laundry neatly for customer pick-up.
  • Perform daily maintenance checks on all machines to ensure they are operating efficiently and safely.
  • Clean lint traps, machines, and work areas throughout the day to maintain a hygienic environment.
  • Sanitize common areas, including counters, seating areas, and door handles, multiple times a day to protect against the spread of germs.
  • Process payments accurately, whether in cash, credit/debit card, or through mobile payment platforms.
  • Manage cash flow diligently, ensuring enough change is available and deposits are made regularly.
  • Track all transactions meticulously for accounting and inventory purposes.
  • Regularly check inventory levels of laundry detergents, fabric softeners, stain removers, and other supplies.
  • Reorder supplies in a timely manner to avoid running out of necessary items.
  • Conduct periodic inventory audits to ensure accuracy and identify any discrepancies.
  • Update social media platforms and the company website with current promotions, hours of operation, and any changes in service.
  • Engage with customers online to build relationships and encourage repeat business.
  • Distribute promotional materials, such as flyers or discount coupons, in the local community to attract new customers.
  • Schedule staff efficiently to cover all operational hours, including weekends and peak times.
  • Train employees thoroughly in customer service, machine operation, and safety procedures.
  • Conduct regular performance reviews and provide feedback to help employees grow and improve.

SpinCycle Laundry expects to complete the following milestones in the coming months in order to ensure its success:

  • Securing a Prime Location: Identifying and securing a lease for a strategic location in Atlanta, GA, that is easily accessible, visible, and within a community with a high demand for laundry services. This location should also offer ample parking and be in a safe neighborhood to attract a steady flow of customers.
  • Obtaining Necessary Permits and Licenses: Completing all the legal requirements, including obtaining the necessary business permits and licenses required to operate a laundromat in Atlanta, GA. This will also involve ensuring compliance with health, safety, and environmental regulations.
  • Building Out the Laundromat: Designing and constructing the interior layout of the laundromat with efficient use of space, installing high-quality, energy-efficient laundry machines, and setting up a comfortable waiting area for customers. This phase will also include setting up utility services such as water, electricity, and internet.
  • Launch Our Laundromat: Officially opening SpinCycle Laundry to the public with a launch event aimed at generating buzz in the local community. This will involve marketing campaigns, special opening discounts, and community engagement initiatives to attract the first wave of customers.
  • Implementing a Robust Marketing Strategy: Developing and executing an ongoing marketing strategy that includes digital marketing (social media, SEO, email marketing), local advertising (flyers, local newspapers, community bulletin boards), and partnership programs with local businesses and residential complexes to drive continuous customer acquisition.
  • Hiring and Training Staff: Recruiting, hiring, and training a team of employees who are customer service oriented and capable of managing day-to-day operations efficiently. This includes training staff on the use of laundry equipment, customer service excellence, and emergency procedures.
  • Establishing Operational Systems and Processes: Setting up operational systems and processes for efficient management of the laundromat, including laundry service scheduling, financial management, inventory control for detergents and other laundry products, and maintenance routines for the laundry machines.
  • Achieving Operational Efficiency: Reaching a level of operational efficiency where the business minimizes waste, optimizes machine usage, and reduces utility costs, contributing to overall profitability.
  • Building a Loyal Customer Base: Developing a loyalty program and customer feedback system to retain customers and adapt services based on customer needs and suggestions, thereby building a strong, loyal customer base.
  • Get to $15,000/Month in Revenue: Achieving the revenue milestone of $15,000 per month, which indicates a strong customer base and efficient operations, ensuring the long-term success and sustainability of the business.

SpinCycle Laundry management team, which includes the following members, has the experience and expertise to successfully execute on our business plan:

John Rodriguez, CEO

John Rodriguez, CEO, brings a wealth of experience to SpinCycle Laundry, underpinning the strategic direction with a proven track record of success. His background in running a laundromat showcases not only his familiarity with the industry’s nuances but also his ability to navigate the challenges unique to this sector. John’s leadership skills, honed through years of hands-on management, equip him with the insight to drive efficiency, innovation, and customer satisfaction. His past successes are a testament to his ability to scale operations and foster a culture of excellence, making him an invaluable asset in steering SpinCycle Laundry towards lasting success.

To achieve our growth goals, SpinCycle Laundry requires a strategic financial plan that supports our operational and marketing activities. Our initial funding requirements are focused on securing our location, completing the necessary build-out and equipment setup, and implementing our marketing strategy. This investment will enable us to launch successfully and reach our target of $15,000 in monthly revenue. As we look towards expansion, our financial planning will continue to be an integral part of our strategy, ensuring we have the resources needed to grow and succeed in the competitive laundry service market.

Financial Statements

Balance sheet.

[insert balance sheet]

Income Statement

[insert income statement]

Cash Flow Statement

[insert cash flow statement]

Laundromat Business Plan Example PDF

Download our Laundromat Business Plan PDF here. This is a free laundromat business plan example to help you get started on your own laundromat plan.  

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Starting A Laundry Business Plan (PDF)

Laundry Business Plan

Setting up a laundry services business is a very profitable venture. Most people work long hours and do not have time to do certain chores such as laundry thus, setting up this kind of business is lucrative. As the middle class grows together with their disposable income, the demand for dry cleaning services and laundry services will continue increasing in the coming years. As many countries continue to develop with the urban population increasing, the demand for convenient services such as dry cleaners and laundromats will continue to rise. Nowadays, both spouses work and there are a few stay at homes parents and many people pay someone to do their home chores such as laundry or make use of laundromats. This article will outline how to set up a laundry services business as well as the laundry services business plan – PDF, Word and Excel.

If you want to set up a successful laundry business there are some important factors you need to consider. First you need to decide on the type of laundry services you need to offer, your target market and your location. The type of laundromat you set up will be based on the amount of capital you are willing to invest in the business.  It is also crucial to research the market as well as the industry before you set up your business and have a good business plan for laundry services.

Location & Premises

The location and premises of your laundry business is essential because the success or failure of your business depends on it. Therefore, when choosing a location for your laundry services business consider where your target market is, the amount of road and foot traffic, as well as how accessible your facilities will be. Consider setting up your laundry services at a popular shopping centre, a mall, or somewhere close to your target market. It is also important to consider how the surrounding area will affect your business. You do not want to set up your business in a saturated place where there are a lot of similar services. Also consider the size of your premises and make sure that they are large enough for your machines, dryers and can accommodate your customers without them crowding. Parking space is also essential when considering your premises. Your customers should not have hard time when it comes to parking space if they are to come to your laundromat. Your laundromat business plan should include the costs of purchasing or leasing the premises.

Permits/Licenses, Insurance & Business Bank Account

Permits or licenses.

Normally, a laundry business must have an operating or shop license. This is usually given by your respective local municipal authorities. In some cases this might not be necessary, especially if you are operating say, from your home. Business or company registration is necessary, especially if you want to be taken seriously. Proper registration will also make it easier to get bigger clients and to source funding if need be.

Insurance & Business Bank Account

Under normal circumstances you will be dealing with machinery. This implies that anything can go wrong any time. To prepare yourself for such scenarios you must insure your laundry business. After all, you will be dealing with people’s clothes. Insurance helps you to not bleed financially if unfortunate incidents occur. Open a business bank account to take note of, trace, and generally manage your laundry business finances. You would not want to be personally liable when things go south.

Machinery & Equipment For Laundry Services Business

For any business to run successfully it needs the right machinery & equipment. It is important to invest in quality washing machines, and dryers for example. If you are the kind of laundry service company that will travel to pick up and drop off laundry you will need to purchase a vehicle as well. Ensure that your business plan has a list of all the machines, equipment, detergents needed by your laundromat business. The kind of services you choose to provide will determine the kind of equipment and detergents you will need. The costs of purchasing the machines & equipment should be included in your laundry business plan.

Products And Services

You should have a clear picture of the kind of products and services you plan on offering. These products and services will be depend on your target market. Some of the popular services offered by other laundry service companies include washing,  drying, and dry cleaning of regular clothes , beddings, blankets, carpets and curtains to name a few. There are other laundromats that have complimentary services such as shoe repairs in addition to their laundry services plus there are others that also offer garment mending. It may be profitable to offer other complimentary services in addition to the regular laundry services. However, make sure that your services are profitable and are required by your target market. You can pick up and deliver laundry, provide a self-service laundromat, or offer dry cleaning services. Whatever services you decide to provide, your laundry services business plan should clearly outline them.

Competitive Analysis

Do market research to figure out where the market gaps are. This is because it would be ideal to find a location that is underserved or not served at all. If your intended target market has other laundry businesses close by then study them. The quest is to find out how you can differentiate your laundry business. Differentiators start off with choice of location, types of services, prices, and add-ons, amongst others. Learn from the competitor laundry businesses and capitalize on their shortcomings.

Staff & Management

Your staff members have a direct effect on how successful your laundromat business will be. As such, it is important to hire people that are experienced in this kind of business and who also love doing their jobs. You will need to hire cleaners, laundry attendants, and finance & operations staff who will assist you in running your business. The number of people you hire will depend on the size of your operations as well as the services you intend on offering. Make sure that your workers know how to safely use detergents, cleaning chemicals, laundry machinery and handle delicate materials. Laundry equipment and cleaning chemicals can be dangerous thus it is important to hire experienced staff.

It is important to set up procedures and processes to make your operations efficient and simple. Ensure that your laundry attendants know how different fabrics are treated, washed, and dried. Handling people’s clothes and other belongings needs special care if you want to run a successful laundry services business. Also adhering to industry safety regulations is crucial if you want your  business to be successful. Your laundromat business plan should have a clear description on who you will hire, your operational procedures as well as the salaries and  operational costs of your business.

Some of the day to day activities of a laundry services business include;

  • Washing and drying of clothes using washing machines, dryers and handwashing
  • Serving customers, taking and delivering orders,
  • Advertising and marketing
  • Cleaning the facilities

The market for laundry services is very large. With an increasing population and more people entering the workforce very few people have time to do their laundry. Students, working parents and other professionals have very busy lifestyles with limited time on their hands. As such, the demand for laundry services is very high. The demand for laundry services in institutions such as prisons, schools, universities, and hospitals is high. Many of these organisations would rather outsource their laundry needs than buy expensive washing machines and dryers. Not everyone can afford a washing machine so setting up a laundromat close to apartments or flats to serve individuals can also be profitable.

Given the increase in the number of working professionals, the need for laundry services is likely going to go up in the coming years thus, setting up a laundry services business is profitable. Before you venture in any kind of business developing a business plan is essential. That way you can determine whether your business idea is feasible or not. With a a good laundry business plan, you can outline the risks associated with your business, ways to minimise them, your operational and financial plan.

Keys To Profitability

Strive to score regular and bulk clients.

The laundry business is a game of numbers. The more clothing items you push, the more the revenue. The best way to easily achieve that is by getting regular and bulk clients. These are clients who normally need laundry done almost daily and in large quantities. Examples of such clients are health facilities, academic facilities, or hospitality facilities. Common examples of such are hospitals, schools, and hotels. Retainer arrangements with them would be great.

Provide Unbeatable Convenience

There are many ways you can do this. A good example is to offer cheap (or even free) pick-up and deliveries. The driving element in people wanting to get their laundry done is convenience. Often time clients have to walk in and drop their laundry. Then they come back later to get their clothes. Most people honestly do not enjoy or have time for that. You can step in to offer convenience by offering to do pick-ups and deliveries later on. You can charge a small almost negligible fee or you can offer these as free services. This is a good example of how you can score more clients. Ensuring the shortest possible turnaround is another way to provide convenience. This also means you must even strive to have a service where clients walk-in and wait for their clothes.

Quality Services Are The Master Key

People expect their clothes to be properly cleaned or washed. A sure way of retaining your customers is by making sure you produce quality every time. Your laundry business must be synonymous with guaranteed quality. Customers might not even be bothered if you are pricey. So long you insist on and ensure consistent quality, customer experiences will be top notch. Not only does that build customer loyalty but it generates word of mouth marketing. A quality-oriented laundry business promotes customer loyalty and drives customer acquisitions.

The laundry business wields vast business prospects in many areas around the world. There are still many places where laundry businesses are non-existent or sparsely available. Those are good indicators of why you should start the laundry business.

Pre-Written Laundry Business Plan (PDF, Word And Excel): Comprehensive Version, Short Funding/Bank Loan Version and Automated Financial Statements

For an in-depth analysis of the laundry services business, we encourage you to purchase our well-researched and comprehensive laundry services business plan. We introduced the business plans after discovering that many were venturing into the laundry business without enough knowledge and understanding of how to run the business, lack of understanding of the financial side of the business, lack of understanding of : the industry, the risks involved , costs and profitability of the business; which often leads to disastrous losses.

The StartupBiz Global laundry business plan will make it easier for you to launch and run your laundry services business successfully, fully knowing what you are going into, and what’s needed to succeed in the business. This is a complete business plan for a laundry business. It will be easier to plan and budget as you will be aware of all the costs involved in setting up and running the laundry business.

Uses of the Laundry Business Plan (PDF, Word And Excel)

The laundry business plan can be used for many purposes including:

  • Raising capital from investors/friends/relatives
  • Applying for a bank loan
  • Start-up guide to launch your laundry business
  • As a laundry business proposal
  • Assessing profitability of the laundry business
  • Finding a business partner
  • Assessing the initial start-up costs so that you know how much to save
  • Manual for current business owners to help in business and strategy formulation

Contents of the Laundry Services Business Plan (PDF, Word And Excel)

The business plan for laundry includes, but not limited to:

  • Marketing Strategy
  • Financial Statements (monthly cash flow projections, income statements, cash flow statements, balance sheets, break even analysis, payback period analysis, start-up costs, financial graphs, revenue and expenses, Bank Loan Amortization)
  • Industry Analysis
  • Market Analysis
  • Risk Analysis
  • SWOT & PEST Analysis
  • Operational Requirements
  • Operational Strategy
  • Why some people in the laundry business fail, so that you can avoid their mistakes
  • Ways to raise capital to start your laundry business

The laundry services business plan package consists of 4 files

  • Laundry Business Plan – PDF file (Comprehensive Version – 81 Pages)
  • Laundry Business Plan – Editable Word File (Comprehensive Version – 81 Pages)
  • Laundry Business Plan Funding/Bank Loan Version- Editable Word File (Short version for applying for a loan/funding – 41 pages)
  • Laundry Business Plan Automated Financial Statements – (Editable Excel File)

The business plan can be used in any country and can be easily edited. The financial statements are automated. This implies that you can change eg the costs, salaries etc, and all the other financial statements will automatically adjust to reflect the change. 

Click below to download the Contents Page of the Laundry Services Business Plan (PDF)

laundry business plan pdf

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Get the Laundry Business Plan (PDF, Word And Excel)

Click Buy Now  below to purchase using Paypal, Credit Card, or Debit Card. After you have purchased, you will immediately see the download link for the business plan package on the screen. You will also immediately get an email with the business plan download link. The Pre-written business plan package (PDF, Word, and Excel) costs $30 only!

laundry services business proposal

If you want to purchase multiple business plans at once then click here: Business Plans Store.

The business plan package is a zipped compressed file containing the PDF, Word and Excel documents. To open the package after downloading it, just right click, and select Extract All. If you have any problems in downloading and opening the files, email us on [email protected] and we will assist you.

We wish you the best in your laundry services business! Check out our collection of business plans  , and more business ideas .

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Laundromat Business Plan Sample

APR.21, 2018

Laundromat Business Plan Sample

Do You Want to Start Laundromat Business?

Are you planning how to start laundromat business ? This is an excellent business idea considering hygiene is a key component of every individual and society. As a matter of fact, everyone has to regularly wash their clothes and other household items to maintain good standards of hygiene. However, due to the pressures of modern life, people don’t have time to do their own laundry business plan. With this realization, laundry business plan is now a lucrative venture as it promises good profits if the right strategies are put in place. You can either choose to start big or small depending on availability of funds and your target market.

Executive Summary

2.1 the business.

The laundromat business plan will be registered under the name Cleanspot and will be situated in Newport, New Jersey. The laundromat will be owned by Samantha Clever who is a Laundry Specialist by profession.

2.2 Management Team

Samantha Clever who’s the owner of the laundromat is an experienced Laundry Specialist with extensive industry in the laundry business plan. Prior to starting laundromat business plan, Samantha had a successful career that spanned over two decades working for numerous top brands across the U.S.

2.3 Customer Focus

Clean spot business plan for laundromat plans to set up base in a strategic and busy location a high population in need of professional laundry cleaning services. Customers are expected to come from various social, cultural and religious backgrounds.

2.4 Business Target

Cleanspot intends to provide different types of laundry services business plan to residents of Newport and the wider Jersey City.

Laundromat Business Plan - 3 Years Profit Forecast

Company Summary

3.1 company owner.

Samantha Clever is an experienced laundry specialist who has enjoyed a successful career. She is credited and respected for playing a major role in helping to streamline activities and enhance better service delivery.

3.2 Aim of Starting the Business

After major successes in her career, Samantha realized how people are busy and don’t have time to do their laundry business plan. With the demand for professional laundry services increasing, she considered opening a laundromat business plan to meet a demand that was increasingly growing by the day.

3.3 How the Business will be Started

Considering her vast industry experience, Samantha Clever is well versed with the technical and operational procedures associated with a laundromat business plan. She however has engaged business development experts to help her come up with a comprehensive financial analysis for the business. Often ask yourself “how much money do i need to open a laundromat”? Below is the financial analysis for Cleanspot.

Laundromat Business Plan - Startup cost

Services for Customers

Cleanspot is keen on offering a wide variety of laundry services for various types of customers; both residential and commercial. In line with the vision of starting a laundromat business plan that effectively meets customer expectations, the laundromat business plan intends to provide the following services.

  • Self-service washing services for customers
  • Dry cleaning services to cater for various items
  • Ironing and folding of clothes and various fabrics
  • Snack and coffee bar to provide refreshments for customers

Marketing Analysis of Laundromat Business

For the laundry machine for business plan to effectively penetrate the market and provide good services, a detailed market analysis was carried out. The aim of the analysis is to find out how to best implement this laundromat business plan in order to effectively reach out to potential customers.

The business has carefully studied the market, identified the opportunities and formulated a marketing strategy for driving success. More and more people are turning to professional laundry business plan providers for key services creating lucrative business opportunities.

5.1 Market Segmentation

Everybody is in need of laundry services business plan and for this reason, Cleanspot intends to serve a wide range of customers. Newport is a vibrant city with a huge population which offers a ready market for the business. Since the business is located in a busy street, there are numerous opportunities to explore. How to start a laundromat business plan has identified the following customer segments.

Laundromat Business Plan - Market Segmentation

5.1.1 Corporate Executives

Because of their busy lifestyles, the working class doesn’t have ample time do their own laundry. Alternatively, they need a well-equipped and modern laundry facility to do their laundry. Given the fact they earn an income, they’re a lucrative customer segment for Cleanspot because they are expected to generate the highest income revenue for the business. Laundromat business model intends to fully embrace technology and the highest standards of professionalism to attract working class professionals.

5.1.2 Middle Class Households

Households belonging to the middle class category regularly need professional laundry services. In this regard, a good number of customers seeking laundry services from Cleanspot will be come from many middle income households in the neighborhood. In most cases, a lot of laundry is done for households and therefore, the business intends to set up in a large, spacious and welcoming environment to boost revenue.

5.1.3 Business Owners

Just like residential customers, businesses too are in need of regular laundry cleaning services. In this laundromat business model , entrepreneurs have been identified as a lucrative customer segment with potential to generate impressive revenue for the business. In order to focus on key services, business owners opt to outsource their laundry needs to professionals.

5.1.4 Visitors

Newport and Jersey City receive several visitors both on holiday and business trips. Cleanspot hopes to tap into this market by offering quality self-laundry services to visitors looking for a good facility within the neighborhood.

5.1.5 Sport Clubs

Due to engaging in sports activities, sports gear gets dirty and therefore, needs to be cleaned. With numerous sports clubs around Newport, the business hopes to leverage on this revenue opportunity.

5.2 Business Target

Cleanspot plans to setup in superb and strategic location with access to a huge population in need of expert laundry business plan services. Using modern technology and best customer service practices, Cleanspot hopes to implement this laundromat business plan sample to achieve its goals. The business hopes to register an annual sales growth of between 15-20% in the first three years.

5.3 Product Pricing

Pricing of laundry business plan services will be done after extensive market research in order to come up with a competitive pricing structure.

Great service

Great service. Good turnaround time and quality work. Thanks!

In order to realize her goals, Samantha Clever has worked hand-in-hand with experts to formulate a sound marketing strategy for business plan that will drive business growth. The sales strategy for how to open Laundromat business  plan is explained below.

6.1 Competitive Analysis

Cleanspot plans to focus on rolling out a unique and topnotch service delivery package to ensure clients get the best value for their money. Even though there are other laundromat businesses, Cleanspot has identified areas to target in order to maximize revenue.

6.2 Sales Strategy

For Cleanspot to realize its goals, the following strategies have been identified to help the business gain market entry.

  • Organize a party to celebrate the opening of the Laundromat business plan in order to create awareness
  • Advertise Cleanspot on local media channels such as television, radio as well as local newspapers
  • Create a website for the business and maintain an active social media presence on major channels such as Facebook, Twitter and Instagram
  • Place signage and banners at strategic locations to let the public know about the business
  • Hire marketing experts to make the Laundromat a top choice for people looking for professional laundry services
  • Embrace direct mailing coupon marketing strategy
  • Maintain high standards of customer service to ensure all clients who visit the facility feel welcomed
  • Market the business using road shows around the neighborhood to create awareness about Cleanspot

6.3 Sales Forecast

In order to fully implement this laundromat business plan startup venture, a sales forecast is shown below to provide an insight into how the Cleanspot is expected to perform.

Laundromat Business Plan - Unit Sales

Personnel Plan

Cleanspot is focused on providing superb services in order to meet expectations. Before starting a business, it is important to ensure there is a good personnel plan in place. Laundromat business ideas should include conversations about staff structure and management.

7.1 Personnel Plan

The Laundromat business plan is owned by Samantha Clever who will also be the general manager of the business. The business intends to hire the following staff to work in the facility.

  • General Manager (Owner)
  • Assistant Manager
  • 2 Laundromat Assistants
  • 1 Snack Bar Attendant
  • 1 Marketing Executive
  • 1 Security Guard

Successful applicants will be trained in all aspects of the Laundromat to prepare them to serve customers.

7.2 Average Salaries

Cleanspot intends to pay its staff the following average annual salaries in the first three years of operation.

Financial Plan

Cleanspot has prepared a comprehensive financial plan that will show the financial status of a business and offer a path to success. How to start your own laundromat business plan  demands initial startup capital. In this case, Samantha Clever will use capital from her savings assisted by two investors. In addition, a bank loan for a business plan shall be secured to provide additional capital. Below is key financial data for Cleanspot Laundromat business plan.

8.1 Important Assumptions

Financial forecast for Cleanspot shall be based on the assumptions below.

8.2 Brake-even Analysis

Cleanspot Brake-even Analysis is indicated in the graph below.

Laundromat Business Plan - Brake-even Analysis

8.3 Projected Profit and Loss

Profit and Loss information for Cleanspot calculated on a monthly and annual basis is indicated below.

8.3.1 Monthly Profit

Laundromat Business Plan - PROFIT MONTHLY

8.3.2 Yearly Profit

Laundromat Business Plan - PROFIT YEARLY

8.3.3 Monthly Gross Margin

Laundromat Business Plan - GROSS MARGIN MONTHLY

8.3.4 Yearly Gross Margin

Profit and Loss Analysis for Cleanspot Laundromat business plan is shown below.

Laundromat Business Plan - GROSS MARGIN YEARLY

8.4 Projected Cash Flow

Below is a summary of pro forma cash flow, subtotal cash spent, subtotal cash spent on operations, subtotal cash from operations and subtotal cash received.

Laundromat Business Plan - Projected Cash Flow

8.5 Projected Balance Sheet

8.6 business ratios.

All tables in PDF

Cleanspot Business Ratios, Ratio Analysis and Business New Worth are indicated below.

Download Laundromat Business Plan Sample in pdf

Professional OGS capital writers specialized also in themes such as pressure washing business plan , roofing company business plan , computer repair business plan , commercial window cleaning business plan , business plan for a junk removal , developing business plans for cleaning and many others.

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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Laundromat Business Plan

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Planning on starting a laundromat? Great call.

Starting a coin-operated laundry business can be extremely profitable due to its huge market size and growth potential.

Anyone can start a laundromat, but you need a detailed business plan for raising funding, applying for loans, and scaling it for good.

So, in this article—we’ll discuss what the laundromat industry looks like, steps to make your business setup process easier, and finally, how to write a laundromat business plan.

Before you start writing your business plan for your new laundry business, spend as much time as you can reading through some examples of cleaning & maintenance business plans .

Ready to get started? Let’s roll!

Industry Overview

According to IBIS World , the Laundromat industry is reported to be a 6 billion dollar market in 2023, with 19,375+ operating laundry businesses employing over 52960 employees in the United States.

Although a slight downturn in recent times, the coin-operated laundry market is expected to grow at a compound annual growth rate (CAGR) of 9.4% .

These laundromats are a great help for students, professionals staying in dorms, or anyone who doesn’t have time to do their laundry—so it is a no-brainer that it could be a potentially profitable business venture.

Additional services like pickup and drop facilities can be an added advantage to your business, as it increases convenience for your consumers.

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sample of a business plan for a laundry service

Things to Consider Before Writing a Laundromat Business Plan

Pick a convenient location.

A convenient location is central to your business’s success . The location should be close to hostels, dorms, or apartment complexes to make it easier for your customers to access your service. After all, who would want to walk miles with all that heavy laundry?

Decide upon additional services

Coin-based laundries are gaining attention due to the additional services they have to offer. Your busy customers would highly appreciate services like pick up and drop, ironing, etc.

Having these services up for grabs makes it more convenient for your consumers and also gives you additional business opportunities.

Hence, it is a good practice to make a list of services your target audience would prefer to have and arrange resources for the same.

Pick a legal structure

Legal structures decide the taxes you pay, the risk to your personal assets, and many other aspects of your business. Hence, looking into your options and selecting the one that fits the best for your business is essential. Look into all of your options and pick one after considering all of its implications.

Gather market information

Know all there is to know about the industry, current market trends, target audience, preferences, competitors, their business and marketing strategies, and so on. This is one of the best business setup practices out there. It helps you understand what you are getting yourself into like nothing else. Hence, gather all the available information before getting started.

Chalking Out Your Business Plan

Reading sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.

We have created this sample Laundromat Business Plan for you to get a good idea about how perfect a Laundromat business plan should look and what details you will need to include in your stunning business plan.

Laundromat Business Plan Outline

This is the standard laundromat business plan outline which will cover all important sections that you should include in your business plan.

  • Mission Statement
  • Management Team
  • Keys to Success
  • Financial Summary
  • 3 Year profit forecast
  • Startup cost
  • Market Analysis
  • Industry Analysis
  • Market Trends
  • Corporate Executives
  • Middle-Class Households
  • Business Owners
  • Sport Clubs
  • Marketing Strategy and Sales Strategy
  • Pricing Strategy
  • Advertising Strategy
  • Sales Forecast
  • Financial Plan
  • Important Assumptions
  • Brake-even Analysis
  • Profit Yearly
  • Gross Margin Yearly
  • Projected Cash Flow
  • Projected Balance Sheet
  • Business Ratios

After getting started with Upmetrics , you can copy this sample business plan into your business plan modify the required information, and download your laundromat business plan pdf or doc file. It’s the fastest and easiest way to start writing your business plan.

Download a sample laundromat business plan

Need help writing your business plan? Here you go; download our free laundromat business plan pdf to get started.

It’s a modern business plan template specifically designed for your laundromat business. Use the example business plan as a guide, and start writing your plan on your own.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

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Write your business plan with Upmetrics

A business plan software like Upmetrics is the best way to draft your business plan. Getting started with this tool is a breeze thanks to the step-by-step instructions, customizable templates, and the library of 400+ sample business plans included.

So, whether starting a laundromat business or planning to grow an existing one, Upmetrics is the tool you need to create a business plan.

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Frequently asked questions, what key components should a laundromat business plan include.

The following are the key components your laundromat business plan must include:

  • Executive summary
  • Business Overview
  • Products and services
  • Sales and marketing strategies
  • Operations plan
  • Management team
  • Financial plan

What are the common mistakes to avoid in a laundromat business plan?

Following are some of the common mistakes to avoid when writing a laundromat business plan:

  • Poor market research and ignoring industry trends.
  • Inadequate and inaccurate financial projections.
  • Undefined goals and lack of details.
  • Including outdated and irrelevant information.
  • Not proofreading the document for typos and grammatical errors.
  • Not regularly updating your business plan.

How to get funding for your laundromat business?

There are several ways to get funding for your laundromat business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

  • Bank loan —You may apply for a loan in government or private banks.
  • Small Business Administration (SBA) loan —SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
  • Crowdfunding —The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
  • Angel investors— Getting funds from angel investors is one of the most sought-after startup options.

Apart from all these options, there are small business grants available. Check for the same in your location, and you can apply for it.

What is the easiest way to write a laundromat business plan?

There are many ways you can write your business plan, and using Upmetrics’ business plan template is one of them. It allows you to edit and modify the sections of your project as you need—it can be considered the easiest way to write a business plan.

About the Author

sample of a business plan for a laundry service

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Sample Laundry and Dry Cleaning Business Plan

Laundry business plan pdf sample.

Do you want to start a laundry business or do you want to expand one?

This is the right post for you to learn how to start or expand a laundry business.

A laundry business is a very lucrative and profitable business when done well, it is an easy business to start which can be done by anyone.

Do you know that the laundry business can guarantee you a 30% to 35% return on investment and sometimes even as high as a 100% return on investment? Do you know that there is a recession-proof business?

This business also needs absolutely no prerequisite skills or training. It costs almost nothing to startup.

DISCOVER: Profitable Businesses to Invest In

This great business is a laundry business. The laundry business involves the use of water, soap, or other detergents to wash clothes and other linens or garments for customers who pay for such services.

GUIDE: HOW TO START A JEANS BUSINESS

In Nigeria, there are 1.7 million people all of which put on clothes. More than 40% of this population do not have the time or the energy to do their laundry and rely on other people to do their laundry for them.

This is why a laundry business is lucrative business. It is important to note that laundry is quite different from dry cleaning as the latter does not involve the use of water while the former does.

To become a millionaire, you don’t necessarily have to start a very big business, small businesses like the laundry business I am talking about can also make you rich and be a great person.

One very important thing that a laundry business should have is a fixed price, for instance, a price of $50 can be fixed for washing and ironing a shirt. So, also you determine the price for each clothing [gown’ skirt, trouser, etc.].

The success of the business depends on the number of regular customers the business has.

For someone who is about to start a business, the laundry business should be one of your considerations. It is a clean business that is respectable and profitable.

There are many types of laundry businesses but for someone that wants to start small, home-based laundry services are the best. You can pick from any of these services laundry and dry cleaning companies render to the public to start the business.

Here is a sample business plan for starting a laundry and dry cleaning service.

Step 1: Get Registered

This is the very first step to take when starting a laundry business. It is important to register your laundry business name especially if you want to be taken seriously and you are planning on expanding your laundry business to a big one with various branches.

Your laundry business must be registered with the appropriate commission depending on your country. For instance, you register with the Corporate Affairs Commission in Nigeria.

Even when you are operating from home, you still have to register your laundry business and this must be done before opening your laundry business to the public.

This will help in the stability of your business and prevent future problems with the commission or government.

Step 1: Training

It is an important aspect of starting a laundry business. A person who is trained in this business will have a professional touch that will not have been there if not for the training.

Training can be done at existing and successful laundry businesses, the success of a laundry business partly depends on how well it is performed.

Step 2: Get your Capital and Purchase the needed Equipment

The type of laundry business you want to start either small or big will determine its starting cost considering the space, equipment, and staff that will be needed. The size of the laundry business will determine the type of equipment that will be needed either industrial tools or basic ones.

The next step to take is raising the capital for your laundry business. Now, this can be done in two ways depending on the scale of the laundry business you are interested in.

For a small-scale laundry business, the materials and equipment you are going to need would include; basins and buckets, ironing board and pressing iron, pegs, clothesline, hangers, detergents and starch, and a generator (optional).

For a larger scale laundry business, you would need a washing machine, hangers, generator, borehole, pressing iron and ironing table, drier, packaging nylons, glass shelf (for displaying clothes after washing them), towels, and office space among others.

Depending on the scale of the laundry business you intend to go into, it is important to get your capital ready.

In starting a laundry business, some of the basic equipment you need are:

• Ironing Table 

The ironing table should be wide enough for convenience and also have a wide pressing space. You will be doing lots of ironing, so a smooth and wide ironing table is necessary.

• Garment Conveyor 

This is used in hanging finished clothes. Furniture makers can locally make it, and it should be extended to avoid the stuffing of clothes. There are also standard conveyors mostly used by big laundry businesses.

• Pressing Iron 

A good pressing iron is needed for efficiency purposes since you are handling other people’s clothing not yours. Using a bad or poor pressing iron might cause havoc by ruining customers’ clothes and spoiling your reputation.

Other pieces of equipment are big washing basins, ironing space, laundry detergent, clothespin, drying space, and so on. Starting a laundry business is not very challenging, it can even be started in one’s home and expanded over time.

Step 3: Location

When it comes to the laundry business, location is an important factor. Who are your target customers? Your laundry business should be located close to them. This increases patronage and saves cost when you are doing customer drop-offs and delivery of washed items to customers.

People who usually patronize the services of the laundry business include civil servants, hotels, corporate workers, hospitals, students among others. Locating your laundry business close to either of the following could help to boost your laundry business. The best location for laundry businesses is busy industrial areas, housing estates, hotels, universities, etc. A laundry business with good services in such areas will be successful.

The location of your laundry business matters a lot and partly determines the success of your laundry business.

Having a laundry business in a low-profile area is the wrong location because most of the people living there will most likely wash their clothes themselves.

The space you decide to rent for your laundry business is also important as you would need enough space indoors for all your equipment and where to hang clothes and other linens after washing.

If you are not planning on getting a dryer, it is important to have enough space outdoors for hanging clothes. You need to choose a place that is not located close to a busy street, waterlogged environment, or where smoke could come in contact with your clothes e.g from suya joints, or burning of waste.

Step 4: Spread the Word

The next important step to take is advertising your laundry business. Your customers are your number one advert platform. This is why it is very important to render the best services as much as you can.

Try as much as you can to always deliver before the time specified and avoid any form of disappointment. You could also take your laundry business online and spread the word on social media.

At the startup stage, you could go from door to door and share flyers about your laundry business.

Step 5: Hire the Needed Human Resource

For your laundry business, you would need people to do the laundry and ironing. You would also need someone to handle the bookkeeping, talk to customers as well as inspect clothes brought in to be washed and ironed. You could start with just two employees, one handling the books while the other washes and irons.

Step 6: Offer the Best Services and Pricing

To boost your laundry business it is also important to offer customers the best service. You could decide to offer free services which could range from free delivery to ‘pay to wash 5 shirts and wash one free’ services to customers as this could also help increase patronage. Try as much as possible not to mix up customers’ clothes.

Use perfumed detergents for washing clothes, treat them with the utmost respect, and do not forget to thank them for patronage as this is very important.

Step 7: Competition

In dealing with competitions, you should be able to offer very good services especially the ones that are not offered by your competitors. You can even start your business by offering free services for publicity’s sake and ensuring that you do not disappoint customers. Always have customers’ clothes ready before or on the deadline and can also offer home delivery.

After a few years of starting a laundry business, one of the main objectives of your business should be expanded.

Expanding your laundry business will make it grow more into a profitable enterprise.

One very effective way to expand your laundry business is by opening another location. In opening another location for your business, you must have the necessary tools needed in managing multiple businesses.

Having well-trained employees and equipment of good quality will make your job easier and more efficient. It is certain to face challenges when opening another location for your business.

The following are some of the challenges faced in opening another location for your laundry business:

• Management: Managing more than one location by splitting time, overseeing everything and handling training of employees is not an easy task.

• Equipment: Getting equipment for the new location will eat deep into the purse of the business or owner.  Time: Handling businesses in more than one location is time-consuming most especially for someone who always has busy schedules.

The laundry business has been one of the best businesses that have is very lucrative. So if you have got the interest, waste no more time and quickly invest in the laundry business.

BONUS GUIDE

How to Start a dry cleaning business is one good way to make money most especially if you live in an urban area. It can be a good source of steady income for the entrepreneur if it is located in a well-trafficked area.

Many entrepreneurs venture into this business because it is never affected by the economic recession. The best part for most entrepreneurs is that starting a dry cleaning business does not involve large capital and it has a very high demand.

In this post, I will be sharing with you how to start a dry cleaning business and generate big money from your community dwellers. This is a business that never fades as everyone puts on clothes and some have a busy schedule that they don’t have the time to do laundry.

You stand a good chance to make a lot of money if you can start this business with the right planning and execution in place.

First Go Gain Experience

It is always advisable for the entrepreneur to first go and gain experience in an existing dry cleaning firm. This is very crucial for the success of a dry cleaning business.

Working in an existing dry cleaning shop will help you determine if the business is profitable as you think it is. You will gain first-hand experience.

You will also learn about the equipment you will be needing and how much you will need to spend when opening your own dry cleaning business.

If working for an existing dry cleaning business is not an option for you, you can either go conduct detailed research on the business by going online and asking questions on places like Quora or you can employ someone with years of experience in the dry cleaning business to manage your business for you.

Make a Business Plan

The way you intend to run your business has to be put into writing if you want to succeed. The dry cleaning business is a very wide niche that entails so many services. You need to decide on the type of services you will be provided in your business plan for laundry and dry cleaning.

Will you be providing pickup and delivery services? Do you have a place already or will you rent a place? How many employees will you start with? There are many more questions you will need to answer in your business plan.

You will still have to figure out your business plan, your target market, and your marketing plan too. Include every of your move and forecast your expenditure and income.

Decide on Your Location and Model

You will need to know where you choose to plant your business even before you start looking for funds. This helps you know how much you will be needed for rent and so factor in the cost in your business plan.

If you will need to add a delivery service to your dry cleaning business, you will need to have a vehicle and a reliable driver also. Whether you choose the traditional storefront business model or you go mobile, focus on giving your customers what they want when they want it.

If you can make your customers happier because they came into the dry cleaner today – you are likely to have that customer for life.

Secure Funding

Once you have known how much you will be needing to launch your dry cleaning business, you will need to secure funding to get the business started. The cost of running your dry cleaning business depends on the business model you have chosen for your business.

Though your savings might be able to cover some expenses, there may still be cases where you will need funds from a third party like banks, other financial institutions, friends, or family members.

This is where your business plan comes to the rescue. But, if you would not want to start your dry cleaning business on a loan, you can get a partner. The cost of starting your dry cleaning business is now split into two, making it easy for you.

Another way to solve the area of getting funds is by starting a franchise still in this niche. You can search for low franchise opportunities that you can become a franchisee to and start your business.

Most franchise companies provide funds for their franchisees that help cover startup costs and franchising fees. So, you have a different funding option available to you to get your dream business started.

Obtain Necessary Permits and Licenses

Running any legal business requires licenses from the concerned government department.

You will need a special permit from various departments such as pollution control, sewage control, and many others before you can start your dry cleaning business.

Contact your local or state officials to obtain the necessary papers to start your dry cleaning business.

Equipment It is impossible to run a dry cleaning business without dry cleaning equipment. You may not need more than three dry-cleaning machines to get started. Decide on the machines you can afford according to the available capital.

Advertise Your Business

You have to market your business to bring in customers. You might have the best equipment and the best laundry services in town. The fact remains that for you to be able to make sufficient income, you need to market your business to attract customers.

Look for cost-efficient ways to market your dry cleaning business and make sure it is effective. Television and Radio advertising might be expensive but it converts faster.

If you don’t have a budget for that, you can take leverage of social media platforms like Facebook and Instagram Ads and target who you want to reach with your advert message.

Related posts:

  • 250 Catchy Laundry Business Name Ideas For Professionals
  • How To Start A Mobile Laundry Service
  • Sample Window Cleaning Business Plan

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Business and Plans

Laundry Business Plan Template

Trusted by 500+ Downloaders

What You Get

  • A compelling & detailed pre-written Laundry business plan template in WORD
  • A full & automatic Laundry financial plan model in EXCEL you can easily customize
  • Customized text tailored to the Laundry business
  • The ability to paste advanced charts and tables within a click
  • No accounting or specialized financial knowledge needed
  • A truly cost-effective solution saving you time and money

Laundry Business Plan Template Description

Laundry business plan template with financials

Our ready-made Laundry business plan package is all you need to build an investor-grade laundry business plan fast and easy. It comes with a pre-written business plan document in Word and an automatic financial plan in Excel tailored to the laundry service business. All you need to do is customize these documents to perfectly make them fit your own laundry project. For more information regarding the content, check out the full description below.

sample of a business plan for a laundry service

Laundry Business Plan Document in Word

Our ready-made Laundry business plan template is in Word format and includes 24 pages. The document is divided into multiple sections. Each section contains the essential points that are necessary to effectively present your Laundry project. Each section and sub-section offer you a sample text that you can easily customize to make your business plan unique. Below is a small excerpt of your pre-written Laundry business plan document in Word.

laundry service business plan in Word

Automatic Laundry Financial Model in Excel

Our pre-populated financial model is in Excel format and includes multiples worksheets. You can easily edit the model’s inputs including changing costs and revenue assumptions to generate pro-forma financial forecasts including P&L, Cash flows and Balance Sheets. Below is a small extract from your automatic laundry financial plan in Excel.

laundry financial plan in Excel

The Benefits of Building a Business Plan for your Laundry Project

Building a business plan for your laundry project can bring a variety of benefits, including:

  • Securing funding: A laundry business plan can help you secure funding from investors or lenders by outlining your vision for the business, the market opportunity, and your financial projections.
  • Identifying and mitigating risks: It can help you identify potential risks and opportunities associated with your laundry project, and develop strategies to mitigate those risks and capitalize on those opportunities.
  • Establishing clear goals and objectives: A business plan can help you establish clear goals and objectives for your laundry venture and create a roadmap for achieving them.
  • Improving decision-making: By providing a framework for decision-making, a laundry business plan can help you make informed choices about how to allocate resources and manage the business effectively.
  • Communicating effectively with stakeholders: A laundry business plan allows you to communicate your vision and strategy to stakeholders, such as employees, investors, and customers, and align everyone’s efforts towards the same goals.
  • Benchmarking and tracking progress: Do you wish to track your progress against your goals? A laundry business plan can help you do that. It allows you also to make adjustments as necessary to stay on track.

Overall, a business plan can provide a comprehensive view of your laundry project, including both short-term and long-term goals, and can help you make better decisions, secure funding, and track progress over time. It’s a valuable tool for any aspiring laundry owner.

This Ready-Made Laundry Business Plan is For

  • Entrepreneurs wishing to start a Laundry business
  • Aspiring laundry store owners who want to create a business plan fast and easy
  • Entrepreneurs who wish to pitch their project to investors
  • Laundry professionals who wish to better understand the potential of the opportunity

Immediate Delivery by Email

  • Once you complete the order, you will receive an email with links to download your documents
  • Your order will contain the full pre-written business plan in Word
  • Your order will contain the full customizable financial model in Excel

Your Laundry Business Plan Content

Executive Summary:  Our Laundry business plan template starts with a compelling Executive Summary. This key section is very important as it summarizes in 1 page your Laundry concept. It will introduce your business model, the key people behind the project as well as the unique selling proposition offered by your Laundry service. This section will also mention how market conditions and consumer trends are favorable for launching your project.

The Problem Opportunity:  Next, your ready-made Laundry business plan will list a number of problems experienced by your prospects in your target market and will show how this presents a unique opportunity for your Laundry. These can include issues such as the lack of laundries in a certain location, undifferentiated offering by current actors in the market…etc.

The Solution:  This section explains how your Laundry business will take advantage of the current problems in the market and will detail your innovative solutions.

Mission & Vision:  Your mission will explain in a couple of sentences your Laundry service’s business ethos. In other words, it will summarize your unique value proposition and will explain how you are different than the competition. Your vision will explain the long-term plans for your Laundry concept. Are you planning to start with one branch today and expand to a multi-branch business model? Are you looking to transform your Laundry business into a franchise model?…etc.

Business Model:  This section details your Laundry concept using the business model canvas method. In a visually appealing table, we will detail your Laundry business’ key partners, activities, resources, value proposition, customer segments, customer relationship plan, marketing channels, cost structure and revenue streams.

Products & Services:  Next, we will talk in detail about your various products and services. We will describe your various types of washing, dry cleaning and pressing services…etc. We will also provide information about your pricing and average order values.

Market Analysis:  This important section describes the various market statistics and consumer trends in the laundry service industry and explains how they support your own concept. The purpose of this section is to show that the market conditions are favorable for launching your new Laundry.

Global Market Trends:  In this sub-section of the market analysis, we will discuss the latest general market trends in the laundry service industry. We will look at the global industry size, growth rate, growth diving factors and consumer trends.

Local Market Trends:  This sub-section explains the local market trends that are relevant to your specific Laundry business in your own area of operation.

Target Customers:  In this section, we will describe your various customer profiles by providing information about their demographics, behavior and purchasing habits.

Competitive Analysis:  We will analyze key competitors active in your target market and provide insights about their strengths and weaknesses.

Competitive Advantages:  After looking at the competitive landscape, we will then show how your Laundry business is differentiating itself from the competition through a number of key advantages.

SWOT Analysis:  This section features a 4-quadrant table with explanations about how your Laundry intends to leverage its key strengths, mitigate weaknesses, capture opportunities and thwart any future threats.

Marketing Plan : This chapter provides detailed information about your go-to-market strategy. It includes a detailed action plan to help you build brand awareness and generate sales.

Branding & Awareness:  We will describe in this sub-section your choice of key marketing channels to build branding and awareness.

Customer Acquisition:  We will describe in this sub-section your choice of key marketing channels to acquire customers and increase sales.

Operating Plan:  This chapter provides information about your Laundry’s opening hours, internal processes and describes the interactions between various key departments and teams.

Management Team:  It is very important to present the key people behind your Laundry project and thus we have dedicated a section for this very purpose. It is also important to talk here about the founder’s vision, his past education and professional experience.

Hiring Plan:  No business can succeed without having on board the right team. This section lists all the key positions you plan to hire with information about their salaries and expected start dates.

Key Milestones:  To be able to launch and execute your Laundry project, you need to follow a set of actionable tasks with target deadlines. This section serves this purpose.

Financial Plan:  Without a robust financial plan, your Laundry business plan would be an incomplete document. This important section provides crucial information about your pro-forma financial projections and shows that you have really done your homework. The data mentioned in this and the following sections will be provided by the dynamic Excel financial model accompanying your Laundry business plan.

Projected Revenue:  This module shows your Laundry business’ revenue projections over the next three years.

Projected Profit and Loss:  This module shows your Laundry service’s income statement (also called profit and loss statement) over the next three years. Your income statement includes detailed projections about your sales and expenses and shows how your Laundry’s revenue is converted into a net profit.

Projected Cash Flows:  This module shows your Laundry business’ cash flow projections over the next three years. The first year of operation is even detailed on a monthly basis. Your cash flow statement will detail the various cash inflows your Laundry will generate from its day to day operations and from funding sources, as well as the various cash outflows required to pay for operating expenses and business investments.

Projected Balance Sheet : This module shows your Laundry’s balance sheet projections over the next three years. The balance sheet will provide a summary of your Laundry’s short term and long term assets in addition to your short term and long term liabilities and capital.

Profitability Analysis:  In this section, we will provide information about your gross margin, net margin and discuss the profitability of your Laundry business.

Funding Requirement:  This module states the amount of funding your need to be able to comfortably launch your Laundry business. It also describes the planned allocation of the funds between Opex and Capex.

Conclusion : Finally, we will conclude your business plan by recapitulating the key points that make your Laundry project compelling and reiterate the rationale behind your business opportunity.

Why Use our Ready-Made Laundry Business Plan?

  • Speed & Convenience:  Once you complete your order, you will receive the Laundry business plan directly in your mailbox. Since it is already pre-written with fully customizable financials, you will only need to spend a couple of hours to edit it and adapt it to your own Laundry project.
  • High Quality:  Your Laundry business plan has been written by our professional team of business plan writers and experts from the laundry service industry. You will receive a professional Laundry business plan template ideal for presenting to potential investors or banks.
  • Low-Cost:  Our pre-written Laundry business plan template is the most cost-effective solution in case you need to build a solid and professional Laundry business plan. We are confident you will save hundreds if not thousands of dollars by ordering our premium business plan compared to hiring a consultant or subscribing to complicated and expensive software.

If you have any question regarding our ready-made Laundry business plan package,  do not hesitate to contact us , we are here to help.

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SharpSheets

How to Build a Financial Model for a Laundry Shop

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  • February 24, 2023

sample of a business plan for a laundry service

👇 Check all our resources on laundry shops 👇

Every business needs a financial model. Whether you want to understand what’s your breakeven , your valuation or create a financial model for the business plan of your laundry shop business (laundromat or dry cleaning), you’ve come the right way.

In this article we’ll explain you how to create powerful and accurate financial projections for a small laundry shop business with 6 stores. Note that the numbers, charts and financials presented in this article come from our financial model template for laundry shop businesses .

sample of a business plan for a laundry service

Laundry Shop Financial Model

Download an expert-built 5-year Excel financial model for your business plan

1. Forecast Stores and Customers

The first step of your laundry shop financial model is to forecast the number of customers over time. They are a function of the number of stores you plan to open.

The stores can be either:

  • Laundromats: revenue is a function of the number of customers and the price per wash. Yet revenue is also limited by the number of machines (washing machines and dryers)
  • Dry Cleaning : revenue is a function of the number of customers and the price per dry cleaning. Here instead, revenue is constrained by the number of dry cleaning employees (as they do most of the work)

For each store, we recommend you follow the same structure as shown in the screenshot below from our Laundry Shop financial model template . You must set:

  • Whether the shop is a laundromat or a dry cleaning store ;
  • When you plan to open the shop and do business ;
  • If laundromat: the number of machines (washers and dryers) as well as the percentage of customers who use the dryers ;
  • The average number of customers per day ;
  • The number of opening days per week.

sample of a business plan for a laundry service

That way, you will be able to forecast the number of customers over time:

sample of a business plan for a laundry service

2. Forecast Revenue

Once we have projected the number of customers for each store, simply multiply the number of customers by the relevant service (washer, dryer or dry cleaning) and their respective pricing.

Pricing can be set with a simple table as shown below.

sample of a business plan for a laundry service

In our example earlier, we assume that:

  • Shop A (a laundromat) will receive 125 customers per day on average. These 125 customers will use a washer for $2.75 a wash, and 94 of these customers (75% of 125) will use a dryer too (for $2.75)
  • Shop B (a dry cleaning store) will receive 40 customers per day on average. They will pay $20 each
  • And so on…

By doing so, you will be able to forecast your revenue over time from all the stores you plan to open.

sample of a business plan for a laundry service

3. Forecast Expenses

In addition to the one-off startup costs discussed here , you must also budget for all the operating costs of running a laundry shop business.

To give you a clear idea of the expenses you must forecast, we are giving you below an example of the operating expenses for a standard 2,000 sq. ft. laundromat with 2 employees (7 days a week):

In the United States, the typical laundromat occupies 2,170 square feet. However, some might be as large as 5,000 square feet, while smaller facilities can be as tiny as 1,000 square feet. For example, monthly rent for a 2,170 square foot space would be roughly $6,400.

In the US, 70% of laundromats have 2 employees or less. Also, a laundry worker’s annual salary is $26,200 on average .

So assuming you have 2 full-time employees, you should expect to spend around $5,000 per month (including taxes & benefits).

sample of a business plan for a laundry service

Utility Bills

Utility expenditures are one of the most significant operational costs associated with owning a laundry shop. Water, electricity, and gas are frequently expensive for laundromats. 

When you think about it, in this type of business, washing machines and dryers operate nearly nonstop. As a rule of thumb, you should set aside 16% to 25% of your monthly revenue in utility bills. 

According to the Coin Laundry Association, the average laundromat has annual revenues of around $300,000 per year, so $25,000 per month.

So assuming your laundromat earns $25,000 a month, you should incur anywhere from $4,000 to $8,000 in utility bills.

The cost of marketing a laundry shop varies depending on whether you employ an agency or manage it yourself. There are numerous ways to promote your laundry business, ranging from more classic methods such as television, newspapers, magazines, and radio to more contemporary methods such as social media. 

Additionally, public relations organizations may assist you in expanding your advertising channels and managing your social media accounts, but they are the most costly option.

The  Small Business Administration (SBA)  recommends spending between 2% and 3% of your revenue on marketing when you’re just starting.

If you’re pursuing larger brand awareness initiatives or working with an advertising agency, you can spend up to 10% -12% of total sales. Indeed, when you aim to win new consumers, you’ll logically have to spend more in the first few months. With time, you should see organic growth (word-of-mouth) and be able to lower your marketing spend.

Assuming $25,000 monthly revenues, you can expect to spend around $500 to $1,000 in marketing expenses each month.

sample of a business plan for a laundry service

As per H.K. Laundry , the average cost of supplies with a laundry shop with 20 washers would be around $450.

To keep your premises and equipment protected and to keep you protected against any accidentals and liabilities, you will have to opt for insurance. The average laundromat in America spends between $350-$750 per year for $1 million in general liability coverage (as per this source ).

Since your business depends on the function of your equipment, you need to do timely repairs. Such expenses are a part of operating costs, and on average, a laundry shop with 20 washers can expect to spend $200 per month on such repairs, as per H.K. Laundry .

sample of a business plan for a laundry service

4. Build your P&L And Cash flow

Once we have forecasted revenues and expenses, we can easily build the profit-and-loss (P&L) from revenues down to net profit to understand your business profitability . This will help you to visualise key financial metrics such as Gross Profit or EBITDA margin as shown below:

sample of a business plan for a laundry service

The cash flow statement, in comparison, needs to include all cash items from the P&L and other cash movements such as capital investments (also referred as “Capex”), fundraising, debt, etc.

Forecasting cash flow is vital as it will help you understand how much funding you should get, either from investors or the bank (SBA loan for example) to start and run your own laundry shop business, which we do in our financial model template with the use of funds chart (see below).

sample of a business plan for a laundry service

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sample of a business plan for a laundry service

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  • Laundry Business Plan Philippines (Sample + PDF Template)

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By   Yesh Quijano

November 22, 2023

woman holding a business plan for laundry

Starting a laundry business can be a profitable venture, allowing you to become a successful entrepreneur in a recession-proof industry. Planning, preparation, and a strong business plan are essential to achieving success in this venture.

Key takeaways

A comprehensive laundry shop business plan in the Philippines must include a detailed market analysis, customer segmentation, and a clear competitive strategy.

Financial projections, funding requirements, and operational milestones are crucial for attracting investors and/or securing a business loan.

Your laundry business plan should offer a unique value proposition and a robust marketing strategy to stand out in the Philippine market.

Parts of A Business Plan For Laundry Shops

Executive summary.

executive summary

Whether you are considering a sole proprietorship or another form of business structure, this executive summary will provide you with a clear overview of the key components needed to create a solid foundation for your laundry business.

Here are some parts of a detailed executive summary:

First and foremost, it’s essential to identify your main objective. Are you planning to offer convenient, high-quality services, targeting busy professionals and families? Are you aiming to provide low-cost, efficient services to a diverse clientele? Or are you simply aiming to be the best service provider in your area?

Whatever your focus may be, understanding your target market and their needs will help you tailor your offerings and increase the likelihood of success.

Get a full business plan for your laundry shop for only PHP199 Buy Now

Your facility’s location will play a significant role in attracting your target customers, so choose a site with high foot traffic and easy access to public transportation. Additionally, it’s crucial to invest in durable, energy-efficient equipment to reduce utility expenses and extend the life of your machines.

Pricing Strategy

In a successful laundry business, having a well-thought-out pricing strategy is critical. Assess your target market and the level of competition in your area, then determine a pricing structure that strikes the right balance between affordability and profitability. Offering special promotions and loyalty programs can also help set you apart from the competition.

Marketing Plan

Marketing your business effectively is another crucial aspect of success. Utilize both digital and traditional marketing channels, including social media, local print and radio advertisements, and community events to raise awareness of your brand and services.

Consistently engaging your audience and fostering relationships with target customers will help establish your business as a trusted, go-to laundry service provider.

Standards of Hygiene & Customer Service

Lastly, keep in mind that it’s essential to maintain high standards of cleanliness and customer service. Your staff should be well-trained, friendly, and attentive to your customers’ needs. By providing a pleasant, efficient, and convenient experience, you can foster customer loyalty and build a strong reputation within your community.

Company Overview

company overview

Your laundry shop business plan should cover a general description of your brand, its history, and a summary of services. Below is a sample Company Overview:

Who is Labada Luxe’s Clean Laundry Shop?

Labada Luxe’s Clean Laundry Shop is a premier laundry business offering top-notch services to cater to your laundry needs. By choosing to start your own laundry business with Labada Luxe, you’re investing in a proven system and a brand that represents quality and customer satisfaction.

With an unwavering dedication to cleanliness and customer service, you can trust Labada Luxe to provide a reliable, efficient, and professional solution for your laundry requirements.

Labada Luxe Laundry Shop History

The journey of Labada Luxe began with a simple mission: to provide a convenient, affordable, and quality laundry experience. Over the years, the business has expanded and fine-tuned its operations, perfecting the art of managing a successful laundry business.

Today, Labada Luxe Laundry Shop stands as a proud symbol of innovation and customer satisfaction in the laundry industry. Your choice to venture into the world of laundry with Labada Luxe is a decision backed by extensive experience, strong support, and a loyal customer base.

Labada Luxe Laundry Services

laundry shop services

Labada Luxe offers a range of laundry services to cater to various customer preferences. The services include:

Wash and Fold: A standard service for everyday laundry needs, ensuring your clothes are clean, fresh, and neatly folded.

Dry Cleaning Services: Treating delicate and specialty garments with extra care to maintain their condition and appearance.

Commercial Laundry: Catering to the needs of businesses and large-scale customers, such as hotels and restaurants, by providing professional-grade laundry services.

With Labada Luxe’s Clean Laundry Shop, your laundry business is backed by a comprehensive range of services, a solid reputation, and a history of success. Embrace the opportunity to be part of an exceptional brand with a bright future.

Industry Analysis

In the laundry shop business, understanding the industry is crucial for creating a successful business plan. As a service provider, you must be knowledgeable about the market, competition, and customer preferences.

Growth Factors

The laundry industry’s growth is driven by various factors, including increased urbanization, busy lifestyles, and the need for convenience. These factors contribute to a higher demand for efficient and professional laundry services.

Technology advancements also play a role in shaping the industry, with new equipment and software solutions emerging to streamline the laundry process.

Services & Service Provider Types

To excel in the laundry business, focus on offering high-quality services that cater to a wide range of clients, such as busy professionals, families, and students. Keep track of industry trends, consumer preferences, and potential opportunities to stay ahead of the competition.

Be aware of the different types of laundry service providers in the market. Some may specialize in particular niches such as eco-friendly cleaning, while others focus on a specific kind of clientele or offer additional services like ironing and folding. Identifying your target audience and tailoring your services will give you a competitive edge.

laundry shop equipment

When it comes to choosing the right equipment for your laundry shop, efficiency and durability are essential factors to consider. Investing in high-quality, energy-efficient washers and dryers, or self-service machines will not only save you money in the long run but also appeal to environmentally conscious customers.

Customer Analysis

Demographic profile of target market.

In developing your laundry business plan, it’s crucial to analyze your target market’s demographic profile. Focus on working professionals, as they typically have a higher disposable income and are more likely to require laundry services due to their busy schedules.

Consider factors such as age, income, and household size in determining your target demographic. For example, younger professionals in their 20s and 30s may have different laundry necessities than those in their 40s and 50s. Additionally, the number of people in a household may affect the volume of laundry generated.

Customer Segmentation

Once you’ve identified your target demographic, segment your customer base to better tailor your services. Here are two groups to consider:

Working Professionals : These individuals have demanding jobs and minimal time to spend on chores like laundry. Offer services that cater to their needs, such as pick-up and delivery options, quick turnaround times, and convenient payment methods.

Families : Although not everyone falls into this category, households with multiple members might require larger capacities for laundry services. Offer family packages, discounts, or promotions to attract this customer segment.

Competitive Analysis

When starting your laundry business, understanding your direct and indirect competitors is essential for success. Analyzing the market will give you insights to shape your own business strategy and differentiate yourself from your competitors.

laundry shop analysis

Direct Competitors

Direct competitors are other laundromats in your area. Begin by researching their services, prices, and unique selling points. Visit their facilities to get a feel for the cleanliness, wait times, and customer interactions, which will help you determine your advantages.

Look for unmet needs in the market that your laundry can address, such as extended opening hours or eco-friendly washers and dryers. To keep track of your competitors, consider creating a table with the following information:

Competitor Services Prices Unique Selling Points Example

Indirect Competitors

Indirect competitors include washing and folding services, dry cleaners, and even charitable organizations that offer laundry services for low-income or homeless individuals. Assess the services they provide and think of ways your business can complement or outshine them.

For example, offer pickup and delivery services for a fee or collaborate with a nearby dry cleaner to provide a one-stop shop for customers.

Building strong competitive advantages over your rivals is of utmost importance. You could differentiate your laundry business by investing in state-of-the-art equipment and technology, such as mobile apps for booking, monitoring machine usage, and making payments.

Additionally, consider offering loyalty programs that reward your customers for choosing your services, or special discounts during off-peak hours to make your business stand out.

Brand & Value Proposition

In starting your laundry business, it’s essential to have a clear brand and a strong value proposition. Your brand should be easily recognizable and reflect the quality of service you provide. A well-defined value proposition sets you apart from competitors and attracts customers.

One effective marketing strategy to establish your brand is to create a logo and use it consistently across various platforms, such as signage, promotional materials, and social media. Additionally, investing in professional photography can greatly enhance the visual appeal of your promotional content.

laundry shop logo

Focus on promoting your unique selling points, such as competitive pricing, fast turnaround times, eco-friendly practices, delivery, or superior customer service. This will ensure that your target audience appreciates the distinct benefits of choosing your laundry business.

Promotions Strategy

To expand your reach and attract customers, consider implementing various marketing strategies. A combination of online and offline promotions can maximize the impact of your efforts.

Here are a few marketing strategy ideas to consider:

Develop a user-friendly website to showcase your services and facilitate easy booking for patrons.

Utilize social media platforms, such as Facebook and Instagram, to reach your target audience and share updates and special offers.

Offer incentives like discounts and referral programs to encourage customer loyalty and word-of-mouth advertising.

In addition to online marketing , don’t forget traditional offline methods. Running a major newspaper ad campaign, for example, is a powerful way to reach a local audience. Depending on your target market, you might also consider:

Distributing flyers and brochures in high-traffic areas.

Partnering with local businesses and residential complexes to offer special deals and increase your visibility.

Sponsoring community events to strengthen your brand’s presence and connect with potential customers.

Operations Plan

Operation functions.

Your laundry business’s success will be based on a well-defined Operations Plan . As you create your plan, focus on the business model you’ll be following. Laundromats require less manpower but may need frequent maintenance checks.

laundry attendants

To effectively run a self-service laundromat, prioritize these operations functions:

Location selection: Find an ideal place near residential areas or places with high foot traffic. Ensure the location provides an enjoyable atmosphere.

Equipment and maintenance: Invest in high-quality machines and ensure they operate smoothly.

Hygiene and safety: Regularly clean the premises and establish health and safety protocols.

Workforce: Hire competent and laundry attendants.

Set achievable milestones to help your laundry business grow:

Research phase: Understand the market, competition, and potential customers.

Business setup: Create your business plan, secure funding, and select the location.

Procurement and installation: Buy and install the laundry equipment.

Promotion and opening: Plan a grand opening event and promote your business through various channels.

Financial Plan

As you start your laundry business, it’s important to have a solid financial plan. This will not only set you up for success but also help you make informed decisions as you navigate the journey of entrepreneurship.

woman planning finances

Key Revenue & Costs

Your main source of revenue will be from your laundry services. This can be broken down into various categories, such as:

Washing and drying : Charging customers for the use of your machines.

Pick-up and delivery : Offering convenient options for busy customers.

Additional services : Ironing, folding, and dry-cleaning.

Your business expenses can be categorized as follows:

Startup costs : These include licensing, permits, and equipment purchases.

Operational costs : Rent, utilities, and payroll for employees.

Maintenance and repair : Keeping your machines in top condition is crucial to the success of your business.

Consider conducting market research to determine the best pricing strategy for your services, keeping in mind your competition and target market.

Budget Requirements and Use of Funds

When starting your laundry business, it’s vital to determine how much funding you’ll need. Break down your use of funds into categories like equipment, renovations, and working capital. This will help you determine how much of your own capital you require, and whether a business loan or investment might be necessary.

Financial Projections

Create a detailed financial forecast for the first few years of your business. This should include monthly projections for revenue, expenses, and profits. Your financial projections will serve as a roadmap for reaching your goals and can be adjusted as your business evolves.

Income Statement

Prepare an income statement outlining your expected revenues, cost of goods sold (COGS), gross profit, and operating expenses. This will allow you to track the profitability of your business and make informed decisions regarding expansion or cost control.

Balance Sheet

A balance sheet is essential for tracking the assets, liabilities, and owner’s equity of your business. By regularly updating your balance sheet, you’ll have a clear understanding of your business’s financial position and can make necessary adjustments as needed.

Cash Flow Statement

Your cash flow statement will detail all cash inflows and outflows, helping you monitor your business’s liquidity. This is crucial for ensuring you have enough funds to cover operating expenses and any unexpected costs.

Laundry Business Plan FAQs

What is a laundry business plan.

A laundromat business plan is a comprehensive document that outlines your goals, strategies, financial projections, and action plans for starting and operating a successful laundry service. This document serves as a roadmap, guiding you through each decision and providing a clear understanding of your enterprise model.

Crafting a well-thought-out plan helps you identify potential challenges and opportunities, ensuring a more efficient use of resources and a higher likelihood of success.

What are the Main Types of Laundry Businesses?

There are several types of laundry businesses that you can consider for your venture:

Self-service laundromats: Customers use coin-operated machines to wash and dry their own laundry.

Full-service laundries: You offer washing, drying, and folding services on behalf of your customers, often charging per pound or load.

Dry cleaners: These businesses focus on cleaning delicate fabrics and garments using specialized cleaning methods and chemicals.

Mobile laundry services: Customers schedule pickups and deliveries through an online platform or phone, and you provide convenient services by collecting, washing, and returning their laundry.

How Do You Get Funding for Your Laundry Business Plan?

To secure funding for your laundry business, you will need to present a solid business plan that demonstrates the viability and potential profitability of your venture. Potential funding sources include:

Personal savings: Using your own money can be the fastest and easiest option.

Bank loans: Apply for a loan from a bank or credit union. Be prepared to provide detailed financial statements and a strong credit history.

Investors: Seek out individuals or firms that may be interested in investing in your business in exchange for equity or debt.

What are the Steps To Start a Laundry Business?

We have a full guide here on how to start your own laundry service. Or you can visit our laundry shop category for more information.

Where can I get a Laundry Business Plan PDF Template?

Want to have your own business plan? We offer affordable business plan templates for laundry services! Check out this link to get your own laundromat business plan template for only PHP199.

Author Image

About the author 

Yesh Quijano

Yesh Quijano is an entrepreneur and digital marketer who's been in the game for over 11 years. He started several businesses and helped countless others reach new heights. His goal is to make digital marketing for SMEs simple, accessible, and effective. When he's not working, you can find him cuddling with his two cats.

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U.S. Department of the Treasury

Treasury publishes 2024 national risk assessments for money laundering, terrorist financing, and proliferation financing.

Reports Confirm and Update Key Illicit Finance Concerns in Response to Evolving Threat and Risk Environment 

WASHINGTON –  Today, the U.S. Department of the Treasury published the 2024 National Risk Assessments on Money Laundering, Terrorist Financing, and Proliferation Financing. These reports highlight the most significant illicit finance threats, vulnerabilities, and risks facing the United States. 

The reports detail recent, significant updates to the U.S. anti-money laundering/counter-financing of terrorism framework and explain changes to the illicit finance risk environment. These include the ongoing fentanyl crisis, foreign and domestic terrorist attacks and related financing, increased potency of ransomware attacks, the growth of professional money laundering, and continued digitization of payments and financial services. These assessments also address how significant threats to global peace and security—such as Russia’s ongoing illegal, unprovoked, and unjustified war in Ukraine and Hamas’s October 7, 2023 terrorist attacks in Israel—have shaped the illicit finance risk environment in the United States.

Today’s publications are the fourth iterations of the money laundering and terrorist financing risk assessment, and the third update of the proliferation financing risk assessment, in less than a decade. The public and private sectors can use these updated risk assessments to better understand the current illicit finance environment and inform their own risk mitigation strategies. 

“Whether it’s terrorism, drug trafficking, Russian aggression, or corruption, illicit finance is the common thread across our nation’s biggest national security threats,” said Under Secretary of the Treasury for Terrorism and Financial Intelligence Brian E. Nelson. “Treasury, through our National Risk Assessments, is at the cutting edge of analyzing the global risk environment to protect the U.S. and international financial systems from abuse by illicit actors. We urge both the public and private sectors to engage with these reports, as well as our forthcoming National Strategy for Combatting Terrorist and Other Illicit Finance.”

Key findings:

  • Money Laundering : Criminals use both traditional and novel money laundering techniques, depending on availability and convenience, to move and conceal illicit proceeds and promote criminal activity that harms Americans. The crimes that generate the largest amount of illicit proceeds laundered in or through the United States remain fraud, drug trafficking, cybercrime, human trafficking and human smuggling, and corruption. The United States continues to face both persistent and emerging money laundering risks related to: (1) the misuse of legal entities; (2) the lack of transparency in certain real estate transactions; (3) the lack of comprehensive AML/CFT coverage for certain sectors, particularly investment advisers; (4) complicit merchants and professionals that misuse their positions or businesses; and (5) pockets of weaknesses in compliance or supervision at some regulated U.S. financial institutions. 
  • Terrorist Financing : The United States continues to face a wide range of terrorist financing threats and actors, both foreign and domestic. Consistent with the 2022 risk assessment, the most common financial connections between individuals in the United States and foreign terrorist groups entail individuals directly soliciting funds for or attempting to send funds to foreign terrorist groups utilizing cash, registered money services businesses, or in some cases, virtual assets. The 2024 report also discusses Hamas and the ways they exploit the international financial system, including through solicitation of funds from witting and unwitting donors worldwide. Additionally, domestic violent extremist movements have proliferated in recent years, posing an elevated threat to the United States and continued challenges for law enforcement.
  • Proliferation Financing : Russia and the Democratic People’s Republic of Korea (DPRK) presented heightened risk since the 2022 assessment. To support its unlawful war in Ukraine, Russia has expanded efforts to illegally acquire U.S.-origin goods with military applications using a variety of obfuscation techniques, such as the use of front companies and transshipment points around the world. Networks linked to the DPRK increasingly exploit the digital economy, including through hacking of virtual asset service providers and the overseas deployment of fraudulent information technology workers.

Treasury’s Office of Terrorist Financing and Financial Crimes led the assessment process and coordinated closely with offices and bureaus across the Department, relevant law enforcement and regulatory agencies, staff of the federal functional regulators, and across the intelligence and diplomatic communities.

In the coming weeks, Treasury will release the 2024 National Strategy for Combatting Terrorist and Other Illicit Finance, a strategic plan directly informed by the analysis contained in the risk assessments. In the strategy, Treasury will share recommendations for addressing the highlighted issues. This valuable feedback has aided Treasury in assessing and addressing illicit finance risk identified in prior iterations of the strategy to support improvements to the AML/CFT regime, including the launching of the new beneficial ownership reporting requirement that went into effect on January 1, 2024, and informing forthcoming proposed rules to address illicit finance vulnerabilities in the residential real estate sector and for certain investment advisers.

The 2024 National Money Laundering Risk Assessment

The 2024 National Terrorist Financing Risk Assessment

The 2024 National Proliferation Financing Risk Assessment

sample of a business plan for a laundry service

Create a form in Word that users can complete or print

In Word, you can create a form that others can fill out and save or print.  To do this, you will start with baseline content in a document, potentially via a form template.  Then you can add content controls for elements such as check boxes, text boxes, date pickers, and drop-down lists. Optionally, these content controls can be linked to database information.  Following are the recommended action steps in sequence.  

Show the Developer tab

In Word, be sure you have the Developer tab displayed in the ribbon.  (See how here:  Show the developer tab .)

Open a template or a blank document on which to base the form

You can start with a template or just start from scratch with a blank document.

Start with a form template

Go to File > New .

In the  Search for online templates  field, type  Forms or the kind of form you want. Then press Enter .

In the displayed results, right-click any item, then select  Create. 

Start with a blank document 

Select Blank document .

Add content to the form

Go to the  Developer  tab Controls section where you can choose controls to add to your document or form. Hover over any icon therein to see what control type it represents. The various control types are described below. You can set properties on a control once it has been inserted.

To delete a content control, right-click it, then select Remove content control  in the pop-up menu. 

Note:  You can print a form that was created via content controls. However, the boxes around the content controls will not print.

Insert a text control

The rich text content control enables users to format text (e.g., bold, italic) and type multiple paragraphs. To limit these capabilities, use the plain text content control . 

Click or tap where you want to insert the control.

Rich text control button

To learn about setting specific properties on these controls, see Set or change properties for content controls .

Insert a picture control

A picture control is most often used for templates, but you can also add a picture control to a form.

Picture control button

Insert a building block control

Use a building block control  when you want users to choose a specific block of text. These are helpful when you need to add different boilerplate text depending on the document's specific purpose. You can create rich text content controls for each version of the boilerplate text, and then use a building block control as the container for the rich text content controls.

building block gallery control

Select Developer and content controls for the building block.

Developer tab showing content controls

Insert a combo box or a drop-down list

In a combo box, users can select from a list of choices that you provide or they can type in their own information. In a drop-down list, users can only select from the list of choices.

combo box button

Select the content control, and then select Properties .

To create a list of choices, select Add under Drop-Down List Properties .

Type a choice in Display Name , such as Yes , No , or Maybe .

Repeat this step until all of the choices are in the drop-down list.

Fill in any other properties that you want.

Note:  If you select the Contents cannot be edited check box, users won’t be able to click a choice.

Insert a date picker

Click or tap where you want to insert the date picker control.

Date picker button

Insert a check box

Click or tap where you want to insert the check box control.

Check box button

Use the legacy form controls

Legacy form controls are for compatibility with older versions of Word and consist of legacy form and Active X controls.

Click or tap where you want to insert a legacy control.

Legacy control button

Select the Legacy Form control or Active X Control that you want to include.

Set or change properties for content controls

Each content control has properties that you can set or change. For example, the Date Picker control offers options for the format you want to use to display the date.

Select the content control that you want to change.

Go to Developer > Properties .

Controls Properties  button

Change the properties that you want.

Add protection to a form

If you want to limit how much others can edit or format a form, use the Restrict Editing command:

Open the form that you want to lock or protect.

Select Developer > Restrict Editing .

Restrict editing button

After selecting restrictions, select Yes, Start Enforcing Protection .

Restrict editing panel

Advanced Tip:

If you want to protect only parts of the document, separate the document into sections and only protect the sections you want.

To do this, choose Select Sections in the Restrict Editing panel. For more info on sections, see Insert a section break .

Sections selector on Resrict sections panel

If the developer tab isn't displayed in the ribbon, see Show the Developer tab .

Open a template or use a blank document

To create a form in Word that others can fill out, start with a template or document and add content controls. Content controls include things like check boxes, text boxes, and drop-down lists. If you’re familiar with databases, these content controls can even be linked to data.

Go to File > New from Template .

New from template option

In Search, type form .

Double-click the template you want to use.

Select File > Save As , and pick a location to save the form.

In Save As , type a file name and then select Save .

Start with a blank document

Go to File > New Document .

New document option

Go to File > Save As .

Go to Developer , and then choose the controls that you want to add to the document or form. To remove a content control, select the control and press Delete. You can set Options on controls once inserted. From Options, you can add entry and exit macros to run when users interact with the controls, as well as list items for combo boxes, .

Adding content controls to your form

In the document, click or tap where you want to add a content control.

On Developer , select Text Box , Check Box , or Combo Box .

Developer tab with content controls

To set specific properties for the control, select Options , and set .

Repeat steps 1 through 3 for each control that you want to add.

Set options

Options let you set common settings, as well as control specific settings. Select a control and then select Options to set up or make changes.

Set common properties.

Select Macro to Run on lets you choose a recorded or custom macro to run on Entry or Exit from the field.

Bookmark Set a unique name or bookmark for each control.

Calculate on exit This forces Word to run or refresh any calculations, such as total price when the user exits the field.

Add Help Text Give hints or instructions for each field.

OK Saves settings and exits the panel.

Cancel Forgets changes and exits the panel.

Set specific properties for a Text box

Type Select form Regular text, Number, Date, Current Date, Current Time, or Calculation.

Default text sets optional instructional text that's displayed in the text box before the user types in the field. Set Text box enabled to allow the user to enter text into the field.

Maximum length sets the length of text that a user can enter. The default is Unlimited .

Text format can set whether text automatically formats to Uppercase , Lowercase , First capital, or Title case .

Text box enabled Lets the user enter text into a field. If there is default text, user text replaces it.

Set specific properties for a Check box .

Default Value Choose between Not checked or checked as default.

Checkbox size Set a size Exactly or Auto to change size as needed.

Check box enabled Lets the user check or clear the text box.

Set specific properties for a Combo box

Drop-down item Type in strings for the list box items. Press + or Enter to add an item to the list.

Items in drop-down list Shows your current list. Select an item and use the up or down arrows to change the order, Press - to remove a selected item.

Drop-down enabled Lets the user open the combo box and make selections.

Protect the form

Go to Developer > Protect Form .

Protect form button on the Developer tab

Note:  To unprotect the form and continue editing, select Protect Form again.

Save and close the form.

Test the form (optional)

If you want, you can test the form before you distribute it.

Protect the form.

Reopen the form, fill it out as the user would, and then save a copy.

Creating fillable forms isn’t available in Word for the web.

You can create the form with the desktop version of Word with the instructions in Create a fillable form .

When you save the document and reopen it in Word for the web, you’ll see the changes you made.

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Dry Cleaning Home Delivery Business Plan

Start your own dry cleaning home delivery business plan

Columbia Cleaners

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">.

Columbia Cleaners is a start-up enterprise to be established in Hillsboro, Oregon as a limited liability company owned by J.C. Copperbeech. The company will provide dry cleaning, laundry, and garment alterations, offered with regular home pick-up and delivery services. The company will have a production facility, but will not need a retail shop because of our pick-up and delivery service. However, we will need delivery vans, and customer service trained drivers.

Customers can choose payment either at the time of each delivery, or by monthly credit card billing. At the end of each month we will send statements to each contract customer, itemizing service fees and the charge for the service to their credit cards for payment.

The business provides a new door-to-door dry cleaning, laundry, and alteration service in Hillsboro, OR and surrounding neighborhoods that will surely attract customer attention. Working customers may find this service is convenient for them and want to try it. If they are satisfied with the service quality they will likely become repeat customers. When the patronage happens continuously, they become loyal customers of the service. These customers will recommend Columbia Cleaners to their friends and coworkers. As more and more customers use this service, Columbia Cleaners’ image is enhanced and we will gain more and more market share.

Sales forecast gradually increase over the first year and comprise total sales of $324,700. We project modest net profits the first year. Our second and third year net profits are expected to grow substantially.

Dry cleaning home delivery business plan, executive summary chart image

1.1 Objectives

In providing laundry and garment alteration services for customers in the Hillsboro area, Columbia Cleaners aims to:

  • Establish sustainable business by the end of the first year
  • Have first year total sales in excess of $324,000
  • Producing net profits

1.2 Mission

We will offer dry cleaning, laundry, and clothing alteration services with free home pickup and delivery. Our high quality and convenience will save time for working customers.

1.3 Keys to Success

  • The business is entering the first year of operation, therefore, a comprehensive marketing strategy will be the key to success of the business.
  • It is important to remember that the target customers have money and want to be provided high quality service, therefore, they will only use this service if they are entirely satisfied.
  • Furthermore, the hours of operation must be convenient and service completion must be timely in order that customers are not harried after a long day working.

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Company summary company overview ) is an overview of the most important points about your company—your history, management team, location, mission statement and legal structure.">.

Columbia Cleaners is a start-up enterprise to be established as a limited liability company in Hillsboro, OR.  The company will provide dry cleaning, laundry, and garment alterations, offered with regular home pick-up and delivery services. The company will have a production facility, but will not need a retail store front because of our pick-up and delivery service. However, we will need delivery vans and customer service trained drivers. Initially, the production facility will be rented. Cleaning equipment will be leased with accompanying maintenance contracts.

Start-up financing will be through owner investment and bank loans, with a line of credit established for operations eventualities.

2.1 Company Ownership

The proposed legal form of business is a limited liability company, wholly owned by its founder J.C. Copperbeech. This is a small business and need not publicly disclose its finances. The registration procedures are quite simple and the business can start operations as soon as possible. The owner/founder will be the director and will initially handle the bookkeeping responsibilities.

2.2 Start-up Summary

Startup expenses, funded through a combination of owner’s equity capital and a commercial loan, are summarized in the table below.

Leasing equipment: Buying new machines costs approximately $50,000 as opposed to leasing which costs $20,000 per year including maintenance. Evaluating the leasing solution shows NPV higher than that of buying machines. Moreover, the business is new and has less experience in maintenance and repair of machine breakdown, therefore the optimal solution is leasing machines. The following machines will be leased:

  • 1 Washer – 38 lb capacity, high spin, microprocessor control, electric heat
  • 1 Tumble dryer – 40 lb capacity, stainless steel drum and gas heated
  • 1 Dry cleaning machine – 25 lb
  • 1 Roller Iron 40 x 12 inch, variable speed and vacuum exhauster
  • 1 Ironing table with steaming vacuum board, integral 2 gallon boiler, iron, water pump and light

Capital plan: The owner will invest $40,000 in the business. Additional capital for the business in the amount of $20,000 will be borrowed from a bank.

  • Buying a van, and office/facilities equipment (computer, printer, fax, telephone instrument, tables, chairs, shelving, work tables, racks, etc.) and initial leasing of laundry machines: approx. $27,000
  • Buying another van in April: $10,000 (see the Cash Flow Table later in the document)

Loan: Lending plan has to be completed and submitted to the bank 6 months before starting the business. Loan will be needed two months in advance. Annual interest of 10% has to be paid on the long-term loans secured with fixed assets.

Dry cleaning home delivery business plan, company summary chart image

Columbia Cleaners is going to provide the following services for customers with free home pick-up and delivery in the Hillsboro area:

  • Alteration service

Operations plan

There are two ways for customers to take part in the service. Customers can sign contracts with Columbia Cleaners to get regularly scheduled service, or, if it is more convenient, they can order over the telephone or via e-mail.

Customers can choose payment either at the time of each delivery, or by monthly credit card billing. We will send statements to each contract customer, itemizing service fees and the charge for the service to their credit cards for payment, at the end of each month.

No retail shop will be rented in order to reduce the operation cost. An operations facility for installing machines and equipment, washing and cleaning activities, and storing not yet cleaned and cleaned garments and items is needed. The operations facility will require about 2,000 square feet divided into four main sections as following:

  • Garment alteration workroom

The whole operation process will be controlled and monitored by a laundry expert employee, and generally managed by the business owner.

Market Analysis Summary how to do a market analysis for your business plan.">

It is necessary to establish the reasons for choosing the dry cleaning, laundry, and alteration service before doing the market research and marketing plan. “Laundries and Dry Cleaners rated in the top ten enterprises with the lowest failure rate.” http://www.mindspring.com/~jimgirone/cleanpage/desire.html

  • Payment for the service is by cash, check, or credit card.
  • No capital stagnancy, receive payment every month, easy to get instant profit.
  • Capital requirement for purchasing commercial laundry equipment is minimal, therefore the risk of this business is low.
  • This service only requires a few staff.
  • Supplies a needed service for customers’ frequent demand (laundry – clean clothes).
  • Customers use this service as there are few or no alternatives (dry cleaning, carpet cleaning…).
  • The demand for using service is increasing due to changing life styles, incomes, and the increase in clothing expenditure.

4.1 Market Segmentation

Columbia Cleaners will be primarily targeting customers in the Hillsboro-Beaverton area. We will start off by offering services to the Hillsboro residents but will also aim at extending our service offering to the residents of nearby towns west of Portland, OR, including Beaverton, Cedar Hills, Tigard, and Lake Oswego.

We will be targeting both full-time and part-time employed customers who would value the convenience of our service. Demographic research shows that the total population of the Hillsboro-Beaverton area is about 350,000, of which about 250,000 are in the labor force. Of the later, approx. 220,000 are employed full time, 20,000 are employed part time and the rest are unemployed, as summarized in the table below.

Dry cleaning home delivery business plan, market analysis summary chart image

4.2 Target Market Segment Strategy

The table in the previous topic shows estimated percentages of Hillsboro-Beaverton residents working full time in 2004, which is a lot higher than that of those working part-time. Employment, income, and GDP trends show an increase over the past several years as well. This results in increasing standard of living, which in turn leaves people having less time to do their housework (including laundry) in Hillsboro. They are often tired after the whole day of working and tend to spend money to hire someone else to do the housework for them. Moreover, the demand on clothes of these working people (particularly professionals) usually increases proportionately with their income. Buying more clothes, especially expensive clothes, makes them pay more attention to the care and cleaning of those garments. With careful research, this business focuses on working and professional class customers as a target segment market.

4.2.1 Market Needs

Research shows that one of the key factors in choosing a personal service, such as laundry and dry cleaning, is not price but the convenience of the service. As stated above, with the growth of discretionary income people tend to choose services based on how much time and effort the service will save them. Although there are several conventional drop-off dry cleaning/laundry service providers in the area, Columbia Cleaners will primarily market its convenient pickup/delivery service to those busy individuals who are willing to appreciate such service, as it saves them time for other endeavors.

4.3 Service Business Analysis

The personal service industry is very fragmented overall. The Metropolitan Portland area is no exception to that, with numerous small providers servicing the community’s needs for laundry and dry cleaning. In the city of Hillsboro there are about half-dozen dry cleaners, some of which also provide laundry and garment alteration services. However, almost none of them, except Convenient Door-to-Door Dry Cleaning, provide the convenience of the door-to-door service.

4.3.1 Competition and Buying Patterns

Competition in the dry cleaning/laundry business in the Hillsboro area is not fierce. Research shows that there are seven dry cleaners in the city of Hillsboro, almost all of them offering the traditional drop-off service. The only competitor offering the convenience of the door-to-door service is Convenient Door-to-Door Dry Cleaning that provides dry cleaning and shoe repair services. We believe that initially this will be our major local competitor. We also believe that we will be able to win customers from our regular, drop-off competitors by enhancing the clients’ peace of mind though a new level of convenience and saving their time.

Strategy and Implementation Summary

The following areas will be monitored to evaluate the business performance:

  • Monthly and annual sales
  • Monthly and annual profit
  • Repeat business
  • Customer satisfaction

The business success will depend on quality and convenience of the service, customer opinions, and competitor response.

The business provides a new door-to-door dry cleaning, laundry, and alteration service in Hillsboro that will surely attract customer attention. Working customers may find this service is convenient for them and want to try it. If they are satisfied with the service quality they will likely become repeat customers. When the patronage happens continuously, they become loyal customers of the service. These customers will recommend Columbia Cleaners to their friends and coworkers. As more and more customers use this service, Columbia Cleaners’ image is enhanced and we will gain more and more market share.

If we attain monthly and annual sales at least as forecasted, total costs and expenses, including any unanticipated charges, will not exceed our estimates and therefore the monthly and annual profit will be satisfactorily achieved.

Difficulties and Risks

Columbia Cleaners is a start-up and as such has less experience and begins with no market share at all. Assertive, effective initial marketing efforts will be necessary to gain a customer base. If existing competitors see us as a major threat and they resort to overtly aggressive and debilitating actions it will be very difficult for us to become an established player in the marketplace. Risks caused by competitors are possible, therefore the business has to monitor and evaluate its performance frequently, and collect customer evaluations and suggestions in order to continually improve.

Worst Case Risks

The worst case scenario would be that the business cannot support itself on an ongoing basis. The costs of doing business may be under-estimated, or sales and profit may be less than expected, making the business difficult in finance. Moreover, in case of social economic recession, political changes, or inflation, the business may perform even worse than has been forecasted.

5.1 Competitive Edge

As the U.S. economy recovers and quality of life is increases, people tend to spend more time and money in leisure activities rather than doing their house work. They prefer that someone else does the cleaning work for them. Hillsboro has a population of 70,000 served by seven dry cleaning and laundry shops. These existing shops wait for customers to bring their garments in and pick them up later. Customers have to drive cars to town, find parking places, carry their clothes or large items, such as curtains, blankets, etc. to the shop, and wait to be served. Then they must repeat this boring process when they come to collect their items. Moreover, these shops are only open from 9am – 6pm, and close on Sunday, which are almost the same working hours of offices; most inconvenient for customers especially those with full-time jobs.

By understanding and addressing this need, our new dry cleaning, laundry and alteration service will be established, providing door to door service free of delivery charge. We make our customers’ lives simpler by saving them time, and eliminating waiting in queues, parking problems, forgetting to collect clothes, missing meals, and going home late.

The following is the SWOT analysis for Columbia Cleaners:

  • We offer a relatively new, door-to-door service for dry cleaning, and laundry, providing another choice for customers.
  • We provide quick and convenient service in order to save customer’s time.

Weaknesses:

  • Competition from already established competitors in Hillsboro.
  • Starting at no market share at all.
  • Less experience than competitors.

Opportunities:

  • Expenditures on clothing is increasing, including expensive clothes; therefore the demand for taking care of clothes also increases.
  • There are more and more women – who traditionally have done the laundry and cleaning work in the family – going to work outside the home. The target market of this business is working class and professional class customers, both men and women.
  • Average income of Hillsboro citizens is increasing.
  • People tend to spend more time on leisure activities rather than doing the house work.
  • Participation within a steadily growing service. The forecast of the dry cleaning and laundry service goes steadily up through 2010.
  • There is a high likelihood of repeat business.
  • The ability to decrease the fixed costs as the sales volume increases.
  • If the business is successful, there will be new competitors who supply the same kind of service.
  • New technology changes may bring out new family washing machines for dry cleaning.

5.2 Marketing Strategy

Place: Dealing directly with customers, conveniently in the customers’ houses in Hillsboro. We are choosing to not rent a shop in the town center, thereby reducing costs. Columbia Cleaners will receive clothes from and return them to customers’ houses. Requests for urgent situation pickups and deliveries will be accommodated, and a nominal fee charged.

Product: Free home pickup and delivery service, coming to customers’ houses between 6 pm – 9 pm three times per week. We provide convenience and high quality dry cleaning, laundry, and alteration services.

Price: Normally, new businesses set their initial prices lower than their competitors. In our situation however,  the business has higher costs for our delivery service and promotions to increase customers’ awareness and establish our brand name. We will set our prices to match those of our competitors. The pricing scheme is based on a per service price. Moreover, the business targets working and professional customers who often pay less attention to price than the quality and convenience of service. Kelvin Clancy (in Kotler, 2003) shows that only between 15 and 35 percent of buyers are price sensitive. People with higher incomes are willing to pay more for features, customer service, quality, and convenience.

  • Advertise our new service in the local press, the Internet, public areas such as buses and train stations, shopping centers and supermarkets etc., and drop advertising material into families’ mailboxes.
  • Offer 10% discount as an incentive for customers who sign one-year contracts.
  • Issue coupons with lower price for loyal customers.

5.3 Sales Strategy

We will start off my matching our main competitor’s prices and we will be closely monitoring our financials to make sure that we develop a sustainable business without heavily discounting our services to win customers. All sales inquiries will be initially handled by the business owner. We will also train all our employees, especially those facing the customers, in customer service to make sure that our customers are fully satisfied, as such customers will not only stay longer with us but will also refer other customers to us. We will offer limited discounts to our customers with large recurring orders and also provide incentives for new customer referrals.

5.3.1 Sales Forecast

The sales forecast gradually increases over the year 2005 and comprises total sales of $324,700. However, in the last three months, October, November and December the sales remain almost level due to possible seasonal factors. Yearly forecasts are summarized in the table below.

Dry cleaning home delivery business plan, strategy and implementation summary chart image

Management Summary management summary will include information about who's on your team and why they're the right people for the job, as well as your future hiring plans.">

The owner of the business will be director and accountant, working full time. A laundry expert will be employed and will be in charge of the operation and the quality of garment cleaning. Workers will report the laundry expert who reports to the owner.

6.1 Personnel Plan

Through consultations with a dry cleaning consultant, the term of reference of a laundry expert and workers are prepared. Employment information will be advertised in local newspapers. The laundry expert and two part-time workers who have experience in laundry work will be employed.

The laundry expert will be in charge of the operation and the quality of garment cleaning. Workers will be responsible for cleaning and classifying work and have duty to report daily work to the laundry expert. The expert has to report their working results and problems to the director.

Two part-time drivers for picking up and delivering clothes work from 5:30 pm – 9:30 pm three times a week.

The staff should be able to carry out working conditions and requirements:

  • Understand and apply dry cleaning and washing processes
  • Meet set standards by following instructions 
  • Work in hot, humid surroundings
  • Perform the same work continuously
  • Overtime may be required during peak seasons such as spring and autumn.

Number of staff and salary in the period of January to March 2005:

From April 2005, the business has more customers and becomes busier, thus new staff (a worker and a driver) are employed. The business prefers to hire extra part-time workers and drivers sharing the total needed working hours. In case one of them becomes sick or busy, other staff can replace him therefore the working process will not be effected.

An average 5% increase in all salaries is planned for the following two years of operations.

Financial Plan investor-ready personnel plan .">

The following topics, the cash flow statement, profit and loss account, and balance sheet have been built using forecasted information which is as accurate and realistic as possible. Sales increase gradually over the 12 months showing the positive trend of sales. Columbia Cleaners is steadily gaining market share. Gross profit and net profit rise proportionately to sales revenue. The financial statements show that the business runs quite well and achieves expected results.

7.1 Start-up Funding

Startup expenses will be funded through a combination of owner’s equity capital and a commercial loan, as summarized in the table below.

The owner will invest $40,000 in the business. Additional capital for the business in the amount of $20,000 will be borrowed from a bank.

The lending plan has to be completed and submitted to the bank 6 months before starting the business. The loan will be needed two months in advance. Annual interest of 10% has to be paid on the long-term loans secured with fixed assets.

7.2 Break-even Analysis

The monthly break-even point of the business is calculated below. As revenue becomes higher than break-even point, the business starts to harvest the profit. As forecasted, the total demand on dry cleaning and laundry service continues to rise in the following years; therefore, if the service satisfies its customers, increases new customers and retains customer loyalty, the profit will continue to go up.

Dry cleaning home delivery business plan, financial plan chart image

7.3 Projected Cash Flow

Cash flow increases gradually over the year creating the positive net worth. The first several months of operation will be of critical importance to the survival of the business, and we will be paying special attention to our cash flows. We plan to purchase one more van in April 2005 to accommodate for the growing business volumes. Initially, we do not plan to sell on credit, with all of our transactions being cash- or credit card based. We anticipate generating a sufficient customer base that will allow us to maintain healthy cash balances starting from the middle of the first year of operations, as summarized in the table below.

Dry cleaning home delivery business plan, financial plan chart image

7.4 Projected Profit and Loss

The table below outlines our projected profit and loss statements for the first three years of operation. In general, the business might meet some difficulties in the beginning months but after that the business grows as expected and produces a small profit at the end of the year. It is not necessary for the business to gain high profit in the first year. Nevertheless, we are expecting to make a small profit the first year. Our second and third year net profits are expected to grow quite a bit, as shown below.

Dry cleaning home delivery business plan, financial plan chart image

7.5 Projected Balance Sheet

The table below shows the balance sheet annual figures for the first three years of operation. First year monthly figures are presented in the appendix.

7.6 Business Ratios

Business ratios for the years of this plan are shown below. Industry profile ratios for Commercial Drycleaning and Laundry Collection and Distribution Establishments, based on the Standard Industrial Classification code 7216.9903, are shown for comparison.

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  2. A Business Plan for Laundry Business

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  3. Laundry Business Plan Template Pdf

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  4. Self Service Laundry Business Plan

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VIDEO

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COMMENTS

  1. Top 10 Laundry Business Plan Templates With Examples and Samples

    Download this business plan. 6. SWOT Analysis. A SWOT, short for Strengths, Weaknesses, Opportunities, and Threats- Analysis is a must-have tool if you're looking to self-assess your business. It helps investors understand your laundry business's strong suits and weak spots and its external opportunities and threats.

  2. Laundry Service Business Plan [Sample Template]

    1. Industry Overview In the united states of America and in most developed countries of the world, self-service laundry business which is popularly called Laundromat in the United States is rapidly an essential part of the urban life.

  3. Laundry Shop Business Plan: Complete Guide

    Remi January 31, 2023 Services 👇 Check all our resources on laundry shops 👇 📘 Business Plan 📊 Financial Model 💸 Profits Whether you're looking to raise funding from private investors or to get a loan from a bank (like a SBA loan) for your laundry shop, you will need to prepare a solid business plan.

  4. Business Plan For The Laundry Industry [PDF]

    1. Basic Business Concept This is an overall of the idea, where the When & How should be explained. This is where the entrepreneur (s) should explain and discuss the following: The industry The business structure The introduction of the product or service

  5. How to Write a Laundromat Business Plan + Example Templates

    Get started by downloading our free sample laundromat business plan template. Why You Need a Business Plan for Your Laundromat Business Because of the careful planning and attention to details required, it's crucial to map out the vision and structure for your business. That's where a business plan comes in handy.

  6. Laundromat Business Plan Template & Guide [Updated 2024]

    Written by Dave Lavinsky Over the past 20+ years, we have helped over 5,000 entrepreneurs and laundromat owners create business plans to start and grow their laundry businesses. On this page, we will first give you some background information with regards to the importance of business planning.

  7. How to Start a Laundry Business

    2. Choose a business name. One of the most fun parts of learning how to start a laundry business is choosing the business name. Think of all the clever, catchy, and memorable names you can come up ...

  8. Laundromat Business Plan Template (2024)

    Dave Lavinsky Laundromat Business Plan You've come to the right place to create your laundromat business plan. We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their laundromats.

  9. Laundromat Business Plan Example

    Solution Universal Laundromat provides a clean, modern, and comfortable space equipped with energy-efficient washing machines and dryers. We strive to create a welcoming atmosphere with customer-focused amenities, while also promoting environmentally friendly practices. Market

  10. Dry Cleaning & Laundromat Business Plan Examples

    First, check out a sample business plan for a laundromat or dry cleaning service. If you're looking to develop a more modern business plan, we recommend you try LivePlan. It contains the same templates and information you see here, but with additional guidance to help you develop the perfect plan. Explore our library of Dry Cleaning ...

  11. Sample Laundromat Business Plan

    A laundromat business plan example can be a great resource to draw upon when creating your own plan, making sure that all the key components are included in your document. The laundromat business plan sample below will give you an idea of what one should look like. It is not as comprehensive and successful in raising capital for your laundromat ...

  12. Laundromat Business Plan Template

    Use this free Laundromat Business Plan Template to create a detailed strategy for your laundromat business, covering aspects like location analysis, equipment selection, and financial projections. It serves as a valuable guide to ensure your laundromat business is well-prepared for success in the competitive laundry services industry.

  13. How To Start a Laundry Business (With Skills and Tips)

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  14. Laundry Financial Plan Template [2024 Guide]

    For a laundry business, some examples of capital expenditures include: Laundry equipment: Equipment such as washing machines, dryers, and presses are a significant capital expenditure for any laundry business. These expenditures can vary widely depending on factors such as the type of equipment, its capacity and energy efficiency.

  15. Starting A Laundry Business Plan (PDF)

    Location & Premises The location and premises of your laundry business is essential because the success or failure of your business depends on it. Therefore, when choosing a location for your laundry services business consider where your target market is, the amount of road and foot traffic, as well as how accessible your facilities will be.

  16. Laundromat Business Plan Sample [2024 Updated]

    Blog Laundromat Business Plan Sample APR.21, 2018 Laundromat Business Plan Sample ( 20 votes, average: 4.70 out of 5) Article Business Plan Templates Services Business Plans Table of Content Do You Want to Start Laundromat Business? Are you planning how to start laundromat business?

  17. Laundromat Business Plan: Guide & Template (2024)

    Industry Overview. According to IBIS World, the Laundromat industry is reported to be a 6 billion dollar market in 2023, with 19,375+ operating laundry businesses employing over 52960 employees in the United States. Although a slight downturn in recent times, the coin-operated laundry market is expected to grow at a compound annual growth rate ...

  18. Sample Laundry And Dry Cleaning Business Plan

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  19. Laundry Business Plan Template

    Our ready-made Laundry business plan package is all you need to build an investor-grade laundry business plan fast and easy. It comes with a pre-written business plan document in Word and an automatic financial plan in Excel tailored to the laundry service business. All you need to do is customize these documents to perfectly make them fit your ...

  20. How to Write a Cleaning Service Business Plan

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  21. How to Build a Financial Model for a Laundry Shop

    See the template. 1. Forecast Stores and Customers. The first step of your laundry shop financial model is to forecast the number of customers over time. They are a function of the number of stores you plan to open. The stores can be either: Laundromats: revenue is a function of the number of customers and the price per wash.

  22. Laundry Business Plan Philippines (Sample + PDF Template)

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  23. Treasury Publishes 2024 National Risk Assessments for Money Laundering

    Reports Confirm and Update Key Illicit Finance Concerns in Response to Evolving Threat and Risk Environment WASHINGTON - Today, the U.S. Department of the Treasury published the 2024 National Risk Assessments on Money Laundering, Terrorist Financing, and Proliferation Financing. These reports highlight the most significant illicit finance threats, vulnerabilities, and risks facing the United ...

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  25. Dry Cleaning Home Delivery Business Plan Example

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  26. Sample Of A Business Plan For A Laundry Service

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