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How To Write the Operations Plan Section of the Business Plan

Susan Ward wrote about small businesses for The Balance for 18 years. She has run an IT consulting firm and designed and presented courses on how to promote small businesses.

what is operational plan in business plan

Stage of Development Section

Production process section, the bottom line, frequently asked questions (faqs).

The operations plan is the section of your business plan that gives an overview of your workflow, supply chains, and similar aspects of your business. Any key details of how your business physically produces goods or services will be included in this section.

You need an operations plan to help others understand how you'll deliver on your promise to turn a profit. Keep reading to learn what to include in your operations plan.

Key Takeaways

  • The operations plan section should include general operational details that help investors understand the physical details of your vision.
  • Details in the operations plan include information about any physical plants, equipment, assets, and more.
  • The operations plan can also serve as a checklist for startups; it includes a list of everything that must be done to start turning a profit.

In your business plan , the operations plan section describes the physical necessities of your business's operation, such as your physical location, facilities, and equipment. Depending on what kind of business you'll be operating, it may also include information about inventory requirements, suppliers, and a description of the manufacturing process.

Keeping focused on the bottom line will help you organize this part of the business plan.

Think of the operating plan as an outline of the capital and expense requirements your business will need to operate from day to day.

You need to do two things for the reader of your business plan in the operations section: show what you've done so far to get your business off the ground and demonstrate that you understand the manufacturing or delivery process of producing your product or service.

When you're writing this section of the operations plan, start by explaining what you've done to date to get the business operational, then follow up with an explanation of what still needs to be done. The following should be included:

Production Workflow

A high-level, step-by-step description of how your product or service will be made, identifying the problems that may occur in the production process. Follow this with a subsection titled "Risks," which outlines the potential problems that may interfere with the production process and what you're going to do to negate these risks. If any part of the production process can expose employees to hazards, describe how employees will be trained in dealing with safety issues. If hazardous materials will be used, describe how these will be safely stored, handled, and disposed.

Industry Association Memberships

Show your awareness of your industry's local, regional, or national standards and regulations by telling which industry organizations you are already a member of and which ones you plan to join. This is also an opportunity to outline what steps you've taken to comply with the laws and regulations that apply to your industry. 

Supply Chains

An explanation of who your suppliers are and their prices, terms, and conditions. Describe what alternative arrangements you have made or will make if these suppliers let you down.

Quality Control

An explanation of the quality control measures that you've set up or are going to establish. For example, if you intend to pursue some form of quality control certification such as ISO 9000, describe how you will accomplish this.

While you can think of the stage of the development part of the operations plan as an overview, the production process section lays out the details of your business's day-to-day operations. Remember, your goal for writing this business plan section is to demonstrate your understanding of your product or service's manufacturing or delivery process.

When writing this section, you can use the headings below as subheadings and then provide the details in paragraph format. Leave out any topic that does not apply to your particular business.

Do an outline of your business's day-to-day operations, including your hours of operation and the days the business will be open. If the business is seasonal, be sure to say so.

The Physical Plant

Describe the type, site, and location of premises for your business. If applicable, include drawings of the building, copies of lease agreements, and recent real estate appraisals. You need to show how much the land or buildings required for your business operations are worth and tell why they're important to your proposed business.

The same goes for equipment. Besides describing the equipment necessary and how much of it you need, you also need to include its worth and cost and explain any financing arrangements.

Make a list of your assets , such as land, buildings, inventory, furniture, equipment, and vehicles. Include legal descriptions and the worth of each asset.

Special Requirements

If your business has any special requirements, such as water or power needs, ventilation, drainage, etc., provide the details in your operating plan, as well as what you've done to secure the necessary permissions.

State where you're going to get the materials you need to produce your product or service and explain what terms you've negotiated with suppliers.

Explain how long it takes to produce a unit and when you'll be able to start producing your product or service. Include factors that may affect the time frame of production and describe how you'll deal with potential challenges such as rush orders.

Explain how you'll keep  track of inventory .

Feasibility

Describe any product testing, price testing, or prototype testing that you've done on your product or service.

Give details of product cost estimates.

Once you've worked through this business plan section, you'll not only have a detailed operations plan to show your readers, but you'll also have a convenient list of what needs to be done next to make your business a reality. Writing this document gives you a chance to crystalize your business ideas into a clear checklist that you can reference. As you check items off the list, use it to explain your vision to investors, partners, and others within your organization.

What is an operations plan?

An operations plan is one section of a company's business plan. This section conveys the physical requirements for your business's operations, including supply chains, workflow , and quality control processes.

What is the main difference between the operations plan and the financial plan?

The operations plan and financial plan tackle similar issues, in that they seek to explain how the business will turn a profit. The operations plan approaches this issue from a physical perspective, such as property, routes, and locations. The financial plan explains how revenue and expenses will ultimately lead to the business's success.

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Operational Planning

Operational planning definition.

What does operational planning mean? Operational planning creates a detailed roadmap based on a strategic plan. The operational plan aligns timelines, action items and key milestones that finance or the business needs to complete to execute on the strategic plan. In this way, an operational plan outlines the organization’s key objectives and goals and clarifies how the organization will achieve them.

During the operational planning process, finance or the business responsibilities are described in detail based on the timeline for the operational plan. The timeframe should depend on typical organizational velocity; creating an annual operational plan is a fluid, changing process, so keeping clarity and collaboration is vital for success.

A well-conceived business operational plan keeps team members collaborating smoothly, ensures everyone knows what needs to be done and what their part in it is, and guides critical decisions about long-term strategy.

Key steps of operational planning

  • Define the goal or vision for the operational plan clearly
  • Analyze and identify key business stakeholders, resources and budgets team members, budgets, and resources
  • Consistently track and inform team members and stakeholders on progress
  • Adapt the operational plan to wider company goals as needed

What Is Operational Planning?

Operational planning faqs.

What is operational planning for finance or the business? Operational planning is the result of a team or department working to execute a strategic plan. It is a future-oriented process that maps out department goals, capabilities, and budgets to promote the success of team-based activities designed to support the strategic plan.

Operational business plans are most effective when there is buy-in from the entire team or department, ensuring issues are reported, goals identified and timelines get delivered,, and business collaboration is more effective. When communication across finance and the business exists, operational plans work even more efficiently to ensure that the entire organization reaches its goals.

An example of operational planning would be a manufacturer creating a plan to increase revenue by 30%. Finance partners with sales, the marketing team, operations and other key business areas to align on the strategies needed to support revenue growth and achieve business goals together. Another operational planning example might be a brand looking to introduce a new product. It would need to leverage and expand existing capabilities, harness new tools, and create a roadmap for doing so.

Other operational planning examples in management include mapping business or production output to meet other new goals, planning for new or expanded solutions, sales and operational planning, providing a roadmap or increased clarity surrounding business goals, or creating a strategy for increased business partnership.

Strategic Planning vs Operational Planning

There is a difference between strategic planning, tactical planning, and operational planning. However, strategic, tactical, and operational planning need to be considered together and build upon one another.

What is a strategic plan?

A strategic plan describes the high-level goals, long-term vision, and organizational mission, usually over the next three to five years. It also details the major projects or initiatives that will happen to meet them, and how the organization will measure the goals, broadly. This is a big picture view of goals, but it can’t really show a team how to achieve those goals step-by-step.

What is an operational plan ?

An operational plan (also known as an operations plan, work plan, or operation plan) is a detailed outline of what a team or department will focus on in the immediate future—typically within the upcoming year. The operational plan answers questions about things like weekly goals and tasks, such as what they are generally, what they will achieve, who will do them, and how often.

What is a tactical plan?

Tactical planning is a step organizations or teams sometimes take after they create strategic and operational plans. The idea is to break the plans into smaller goals and objectives, to define them and determine which steps and actions will be most effective in achieving them. In other words, the operational plan may just have set a goal or task for person A about goal 1, but a tactical plan might set forth the detailed steps person A will need to execute every week.

Tactical planning and operational planning differ in the kinds of questions they ask. Operational plans ask how the team should do something so they can both adhere more broadly to the organizational mission and specific strategic goals. Tactical plans ask specific questions about how to accomplish strategic and operational goals. They are the most microscopic version of planning.

In summary, a strategic plan is a business-level, long-term strategy plan over the next three to five years. It is a visionary plan, the big picture. Its focus is not on implementation. An operational plan is smaller in timeline and both scope, and the goal of operational planning is both to describe a more granular view of how to achieve strategic goals and to focus on implementation in the form of weekly actions, specific Key Performance Indicators (KPIs), etc. A tactical plan is the narrowest view that is focused on implementation only, and things like daily tasks for one person or a small team and smaller goals.

Strategic and operational planning work together; operational planning is an important part of a whole strategy. Tactical planning helps teams achieve their strategic and operational planning goals.

The goal of an operational plan is to give particular tasks to specific departments, not the company as a whole, whereas it is strategic vs operational planning that sets forth long-term goals for the next three to five years.

What is the Operational Planning Process?

Going through the operational planning cycle, keep these best practices and operational planning techniques in mind.

Research and Identify Goals

The goal of an operational plan and its creation process should be to address some foundational questions:

  • Start with the strategic plan: how will it shape the actions we take?
  • What is the budget? How will it compare to previous years?
  • What is the current status, considering budget, resources, and team members? What is the goal status in one, two, three years, etc.?
  • How can the team practically achieve the goal? What operational planning methodology informs the approach? What are the operational planning tools we will use?
  • What benchmarks should be used to assess our progress? They might include 5-star reviews, customer service cases closed, launch deadlines met, number of goods manufactured, new customers acquired, revenue increases, etc.

Ask team members the questions, and prioritize responses based on how difficult they are to execute, and how critical.

Visualize the Operational Plan

Make sure the vision for the plan is clearly articulated. Clearly defined goals, charts and visualizations, and project management software can help offer a high-level view of tasks and progress for all stakeholders. Identify which operational business planning techniques and tools will work best for achieving the organization’s goals.

Assign People and Budget

The budgeting process in operational planning consists of assigning tasks and allocating resources and budget for team members to complete them. Each piece of the budget should map out to a financial goal in the operational plan with corresponding timetables and deliverables.

Tracking and Informing Progress

Build out a reporting process that corresponds to the clear objectives with goals, targets, deliverables, resource allocation, and timetables in the operational plan. This way the stakeholders can report progress as the plan moves forward.

Adjust the Operational Plan as Needed

A well-conceived operational plan should allow you to understand precisely which activities and aspects of the plan failed to perform. This in turn allows the team to pivot, involve new team members as needed, and continue to the next benchmark with a refined operational plan.

Consider the Right Indicators

Use key performance metrics or indicators that are predictive, not just lagging indicators. You need some lagging indicators such as past sales or attendance figures, but leading indicators such as market trends should also contribute to both reporting progress and adjusting the operational plan.

What Should Operational Planning Include?

Approaches to operational planning vary, but each team has as its main objective producing a functional operational plan that reflects a practical approach to the organization’s mission and strategic plan.

What should an operational plan include? This strategic document should plan all of the daily processes and operations that a business and its teams or departments including marketing, recruitment, and finance need to do to achieve company goals.

A well-defined operational plan should ensure that each manager and employee understands what their specific responsibilities are, and how and when to execute them.

The operation plan itself should have several components:

  • A title page. This summarizes the operational plan.
  • An executive summary. This provides a few sentences with a rough idea of the overall plan and its basic sections.
  • Mission and objectives. This section defines the organization’s broader mission and objectives. It also describes goals and milestones for the coming year that relate to the operational plan.
  • KPIs. Evaluate metrics and KPIs that will measure results.
  • Financial summary. This offers an overview and a financial breakdown of all projects included in the operational plan to demonstrate there is sufficient capital to execute the plan.
  • Hiring plan. Determine how many monthly/quarterly team members to hire across different departments.
  • Key assumptions and risks. Provide this risk analysis so mitigation can be performed.
  • Next steps. Suggest next steps, if any.

What are the Steps in Operational Planning?

The purpose of the operational planning process is not to generate new goals or plans, but to create an operational plan in support of existing strategic goals:

Start with a strategic plan

Create the strategic plan first. Before considering immediate tasks and day-to-day details, it’s important to see the long-term vision and goals. As the leadership team creates the strategic plan, they determine the position of the organization and develop its strategy. They should also monitor the strategic plan, and adjust it as needed.

Sharpen the scope

Narrow the scope of the operational plan to a department, team, or focus area to ensure it is detail-oriented and targeted. The size of the organization determines the scope of your operational plan. In other words, you start big with the strategic plan, and then narrow down to the operational plan and the focus area of the team who will execute it—and then create various supporting action plans for execution.

Identify key stakeholders

Identify stakeholders in the operational planning process before creating an operational plan. The team members who create the operational plan should lead and inform others around the operational plan, so you’ll need to know who they are before execution.

Create the operational plan

Your operational plan sets forth the timeframe, the goals to achieve, and explains the actions the team will take to achieve those goals on time. It must include objectives, deliverables, quality standards (if any), desired outcomes, operating budget, staffing and resource requirements, and progress and monitoring information.

For example:

An organization’s strategic plan sets forth the goal of the marketing team increasing brand awareness by at least 10% in the next year. This will mean increased engagement with potential customers and more eyes on new marketing materials.

This will require support from the design team, who will have new goals: update the website and create new promotional materials. To achieve those goals, they will collaborate with the development team on the update and hire social media engagement team members. The team will use software and management tools to report and track their progress.

Share the operational plan

Share the operational plan with key stakeholders so they understand mission critical goals and the daily tasks that support them. Track progress in real-time for best results. This also allows you to update the operational plan and report on progress as needed to team members and stakeholders. Like project planning, operational planning is never a one-and-done task, but remains a continuous process.

Why is Operational Planning Important?

At the organizational level, project success demands a strong operational plan. Chaos and confusion often reign without an operational plan, as budgets rise and team members lose sight of tasks and deadlines.

The importance of operational planning is in the creation of a single source of truth that enables comprehensive understanding of mission, strategic goals, and how to achieve them. An operational plan helps teams identify areas that cause lack of clarity, missed revenue generation opportunities, inefficient strategies, or areas of reduced business partnership.

What are the Benefits of Operational Planning?

The advantages of operational planning can impact organizations of any size. An operational plan helps teams reach strategic goals by connecting teams and their individual tasks to company goals. A detail-oriented operational plan has many benefits.

It clarifies organizational goals. Operational planning helps leadership define responsibilities, daily tasks, and activities in detail. It also sets out how individual team members support overall department and organizational goals and defines outcomes for them to measure daily tasks against.

It also boosts team productivity. Operational planning enhances efficiency, productivity, and profits by ensuring employees in each department and across the company know their daily responsibilities and objectives.

Operational planning disadvantages include creating an operational plan based on human error, or whose success is overly dependent upon effective coordination of diverse cross-functional teams. Singular focus only on coordination and not connecting the business is a primary disadvantage of implementing an operations planning process.

Who is Responsible for Operational Planning?

Create an operational plan at the department or team level to best precisely capture the roles and tasks. At a larger organization, an operational plan might even be specific to a particular initiative—much like a detailed tactical or work plan.

There several considerations that determine who creates operational plans:

  • Scope. For every activity, the operational plan includes the who, what, and when and must be laser-focused on the initiative itself and the team. Watch to ensure scope is not too broad.
  • Timeline. An operational plan should cover a quarter, six months, or a fiscal year, depending on organizational speed and velocity.
  • Stakeholders. To accurately predict what work to include in the plan, ensure operational planning stakeholders stay close to the work. Finance must unit the business from tactical details to strategic execution.

Typically, the operational plan is the realm of middle-management, in contrast to the top-down execution style from the C-suite the strategic plan receives. Its scope is also narrower and as routine tasks are mapped out, which continuously evolves Changes to the strategic plan will be less frequent.

Given the focus on day-to-day activities, allocation of resources, and tasks, middle-managers are often best-suited to map out and implement the operational plan.

Does Planful Help With Operational Planning?

Yes. Planful’s financial performance platform unites the demand for structured planning originating in finance with the business need for dynamic planning. Planful empowers organizations to make smarter decisions more confidently, rapidly, and strategically and ensures the data collection process for operational planning isn’t a time-consuming, manual process.

Use Planful to build collaborative financial plans that align resources with strategic objectives. Adjust and pivot as business conditions change, model hundreds of different scenarios reliably, and turn annual plans into quarterly or monthly rolling forecasts, all based on what the organization needs now.

Find out more about Planful’s Operational Planning solution here.

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Operational Planning: How to Make an Operations Plan

ProjectManager

The operations of your business can be defined as the sum of all the daily activities that you and your team execute to create products or services and engage with your customers, among other critical business functions. While organizing these moving parts might sound difficult, it can be easily done by writing a business operational plan. But before we learn how to make one, let’s first understand what’s the relationship between strategic and operational planning.

Operational Planning vs. Strategic Planning

Operational planning and strategic planning are complementary to each other. This is because strategic plans define the business strategy and the long-term goals for your organization, while operational plans define the steps required to achieve them.

What Is a Strategic Plan?

A strategic plan is a business document that describes the business goals of a company as well as the high-level actions that will be taken to achieve them over a time period of 1-3 years.

What Is an Operational Plan?

Operational plans map the daily, weekly or monthly business operations that’ll be executed by the department to complete the goals you’ve previously defined in your strategic plan. Operational plans go deeper into explaining your business operations as they explain roles and responsibilities, timelines and the scope of work.

Operational plans work best when an entire department buys in, assigning due dates for tasks, measuring goals for success, reporting on issues and collaborating effectively. They work even better when there’s a platform like ProjectManager , which facilitates communication across departments to ensure that the machine is running smoothly as each team reaches its benchmark. Get started with ProjectManager for free today.

Gantt chart with operational plan

What Is Operational Planning?

Operational planning is the process of turning strategic plans into action plans, which simply means breaking down high-level strategic goals and activities into smaller, actionable steps. The main goal of operational planning is to coordinate different departments and layers of management to ensure the whole organization works towards the same objective, which is achieving the goals set forth in the strategic plan .

How to Make an Operational Plan

There’s no single approach to follow when making an operation plan for your business. However, there’s one golden rule in operations management : your strategic and operational plans must be aligned. Based on that principle, here are seven steps to make an operational plan.

  • Map business processes and workflows: What steps need to be taken at the operations level to accomplish long-term strategic goals?
  • Set operational-level goals: Describe what operational-level goals contribute to the achievement of larger strategic goals.
  • Determine the operational timeline: Is there any time frame for the achievement of the operational plan?
  • Define your resource requirements: Estimate what resources are needed for the execution of the operational plan.
  • Estimate the operational budget: Based on your resource requirements, estimate costs and define an operational budget.
  • Set a hiring plan: Are there any skills gaps that need to be filled in your organization?
  • Set key performance indicators: Define metrics and performance tracking procedures to measure your team’s performance.

what is operational plan in business plan

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Operational Plan Template

Use this free Operational Plan Template for Word to manage your projects better.

What Should be Included in an Operational Plan?

Your operational plan should describe your business operations as accurately as possible so that internal teams know how the company works and how they can help achieve the larger strategic objectives. Here’s a list of some of the key elements that you’ll need to consider when writing an operational plan.

Executive Summary

An executive summary is a brief document that summarizes the content of larger documents like business plans, strategic plans or operation plans. Their main purpose is to provide a quick overview for busy stakeholders.

Operational Budget

An operational budget is an estimation of the expected operating costs and revenues for a given time period. As with other types of budget, the operational budget defines the amount of money that’s available to acquire raw materials, equipment or anything else that’s needed for business operations.

It’s important to limit your spending to stay below your operational budget, otherwise, your company could run out of resources to execute its normal activities. You can use our free operating budget template for Excel to track your operating costs.

Operational Objectives

It’s essential to align your operational objectives with your strategic objectives. For example, if one of your strategic objectives is to increase sales by 25 percent over the next three years, one possible operational objective would be to hire new sales employees. You should always grab your strategic plan objectives and turn them into one or multiple action items .

Processes & Workflows

Explain the various business processes, workflows and tasks that need to be executed to achieve your operational objectives. Make sure to explain what resources are needed, such as raw materials, equipment or human resources.

Operational Timeline

It’s important to establish a timeline for your operational plan. In most cases, your operational plan will have the same length as your strategic plan, but in some scenarios, you might create multiple operational plans for specific purposes. Not all operational plans are equal, so the length of your operational timeline will depend on the duration of your projects , workflows and processes.

Hiring Plan

Find any skills gap there might be in your team. You might need to hire a couple of individuals or even create new departments in order to execute your business processes .

Quality Assurance and Control

Most companies implement quality assurance and control procedures for a variety of reasons such as customer safety and regulatory compliance. In addition, quality assurance issues can cost your business millions, so establishing quality management protocols is a key step in operational planning.

Key Performance Indicators

It’s important to establish key performance indicators (KPIs) to measure the productivity of your business operations. You can define as many KPIs as needed for all your business processes. For example, you can define KPIs for marketing, sales, product development and other key departments in your company. This can include product launch deadlines, number of manufactured goods, number of customer service cases closed, number of 5-star reviews received, number of customers acquired, revenue increased by a certain percentage and so on.

Risks, Assumptions and Constraints

Note any potential risks, assumptions and time or resource constraints that might affect your business operations.

Free Operational Plan Template

Leverage everything you’ve learned today with our template. This free operational plan template for Word will help you define your budget, timeline, KPIs and more. It’s the perfect first step in organizing and improving your operations. Download it today.

ProjectManager's free operational plan template for Word.

What Are the Benefits of Operational Planning?

Every plan has a massive effect on all team members involved, and those can be to your company’s benefit or to their detriment. If it’s to their detriment, it’s best to find out as soon as possible so you can modify your operational plan and pivot with ease.

But that’s the whole point of operational planning: you get to see the effect of your operations on the business’s bottom line in real time, or at every benchmark, so you know exactly when to pivot. And with a plan that’s as custom to each department as an operational plan, you know exactly where things go wrong and why.

How ProjectManager Can Help with Operational Planning

Creating and implementing a high-quality operational plan is the best way to ensure that your organization starts out a project on the right foot. ProjectManager has award-winning project management tools to help you craft and execute such a plan.

Gantt charts are essential to create and monitor operational plans effectively. ProjectManager helps you access your Gantt chart online so you can add benchmarks for operational performance reviews. You can also create tasks along with dependencies to make the operation a surefire success.

A screenshot of a gantt chart in ProjectManager

Whether you’re a team of IT system administrators, marketing experts, or engineers, ProjectManager includes robust planning and reporting tools. Plan in sprints, assign due dates, collaborate with team members and track everything with just the click of a button. Plus, we have numerous ready-made project reports that can be generated instantly, including status reports, variance reports, timesheet reports and more.

project status report builder

Related Operations Management Content

  • Operational Strategy: A Quick Guide
  • Operations Management: Key Functions, Roles and Skills
  • Operational Efficiency: A Quick Guide
  • Using Operational Excellence to Be More Productive

Operational planning isn’t done in a silo, and it doesn’t work without the full weight of the team backing it up. Ensure that your department is successful at each benchmark. ProjectManager is an award-winning pm software dedicated to helping businesses smooth out their operational plans for a better year ahead. Sign up for our free 30-day trial today.

Click here to browse ProjectManager's free templates

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How to Write an Operations Plan Section of your Business Plan

An Operations Plan Template

Free Operations Plan Template

Ayush Jalan

  • December 14, 2023

Operations Plan Section

Your business plan is an elaborate set of instructions stating how to run your business to achieve objectives and goals. Each section describes a part of the process of reaching your desired goal. Similarly, the operations plan section of your business plan explains the production and supply of your product.

An operations plan is formed to turn plans into actions. It uses the information you gathered from the analysis of the market , customers, and competitors mentioned in the previous parts of your business plan and allows for the execution of relevant strategies to achieve desired results.

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In this article, you will learn how to create an operations plan, its key elements, and an example to help get started drafting one for your business plan.

What Is an Operations Plan?

An operations plan is an in-depth description of your daily business activities centered on achieving the goals and objectives described in the previous sections of your business plan. It outlines the processes, activities, responsibilities of various departments and the timeframe of the execution.

The operations section of your business plan explains in detail the role of a team or department in the collective accomplishment of your goals. In other words, it’s a strategic allocation of physical, financial, and human resources toward reaching milestones within a specific timeframe.

A well-defined operational plan section of your business plan should be able to answer the following questions:

  • Who is responsible for a specific task or department?
  • What are the tasks that need to be completed?
  • Where will these operations take place?
  • When should the tasks be completed? What are the deadlines?
  • How will the tasks be performed? Is there a standard procedure?
  • How much is it going to cost to complete these tasks?

An Operations Plan Answers

How to Write an Operations Plan Section?

Creating an operational plan has two major stages, both addressing different aspects of your company. The first stage includes the work that has been done so far, whereas the second stage describes it in detail.

1. Development Phase

Development Phase

In this stage, you mention what you’ve done to get your business operations up and running. Explain what you aim to change and improvise in the processes. These are the elements your development section will contain:

Production workflow

: Explain all the steps involved in creating your product. This should be a highly informative, elaborate description of the steps. Here, you also mention any inefficiencies that exist and talk about the actions that need to be taken to tackle them.

Supply chains

Quality control, 2. manufacturing phase.

Manufacturing Phase

The development stage acquaints the reader with the functioning of your business, while the manufacturing stage describes the day-to-day operation.

This includes the following elements:

Outline of daily activities:

Tools and equipment:, special requirements:, raw materials:, productions:, feasibility:, why do you need an operations plan.

An operations plan is essentially an instruction manual about the workings of your business. It offers insight into your business operations. It helps investors assess your credibility and understand the structure of your operations and predict your financial requirements.

An operations plan reflects the real-time application of a business plan.

Internally, an operations plan works as a guide, which helps your employees and managers to know their responsibilities. It also helps them understand how to execute their tasks in the desired manner—all whilst keeping account of deadlines.

The operations plan helps identify and cut the variances between planned and actual performance and makes necessary changes. It helps you visualize how your operations affect revenue and gives you an idea of how and when you need to implement new strategies to maximize profits.

Advantages of Preparing an Operations Plan:

Offers clarity:, contains a roadmap:, sets a benchmark:, operations plan essentials.

Now that you have understood the contents of an operations plan and how it should be written, you can continue drafting one for your business plan. But before doing so, take a look at these key components you need to remember while creating your operational plan.

  • Your operations plan is fundamentally a medium for implementing your strategic plan. Hence, it’s crucial to have a solid strategic plan to write an effective operations plan.
  • Focus on setting SMART goals and prioritizing the most important ones. This helps you create a clear and crisp operations plan. Focusing on multiple goals will make your plan complicated and hard to implement.
  • To measure your goals, use leading indicators instead of lagging indicators. Leading indicators is a metric that helps you track your progress and predict when you will reach a goal. On the other hand, lagging indicators can only confirm a trend by taking the past as input but cannot predict the accomplishment of a goal.
  • It is essential to choose the right Key Performance Indicators (KPIs) . It is a good practice to involve all your teams while you decide your KPIs.
  • An operations plan should effectively communicate your goals, metrics, deadlines, and all the processes.

Now you’re all set to write an operations plan section for your business plan . To give you a headstart, we have created an operations plan example.

Operations Plan Example

Operations plan by a book publishing house

Track and Accomplish Goals With an Operations Plan

Drafting the operations plan section of your business plan can be tricky due to the uncertainties of the business environment and the risks associated with it. Depending on variables like your market analysis, product development, supply chain, etc., the complexity of writing an operations plan will vary.

The core purpose here is to put all the pieces together to create a synergy effect and get the engine of your business running. Create an effective operations plan to convey competence to investors and clarity to employees.

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Frequently Asked Questions

What role does the operations plan play in securing funding for a business.

The operations plan defines the clear goals of your business and what actions will be taken on a daily basis to reach them. So, investors need to know where your business stands, and it will prove the viability of the goals helping you in getting funded.

What are the factors affecting the operations plan?

  • The mission of the company
  • Goals to be achieved
  • Finance and resources your company will need

Can an operations plan be created for both start-up and established businesses?

Yes, both a startup and a small business needs an operations plan to get a better idea of the roadmap they want for their business.

About the Author

what is operational plan in business plan

Ayush is a writer with an academic background in business and marketing. Being a tech-enthusiast, he likes to keep a sharp eye on the latest tech gadgets and innovations. When he's not working, you can find him writing poetry, gaming, playing the ukulele, catching up with friends, and indulging in creative philosophies.

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What is an Operational Plan? A Complete Playbook (+ Examples, Tips & More)

Introduction.

Without a plan, your business operations are as good as a children’s playground—everyone’s doing their own thing with no care in the world. 

An operational plan brings order to your organization. It defines the functional aspects of your long-term strategy, like goals, milestones, responsibilities and timelines, to build collaboration and make real progress toward your vision. 

Teams often overlook the importance of operational plan management, leading to miscommunication, unnecessary roadblocks and slow growth. 

If you don't want to end up in a chaotic playground with everything going south, read this start-to-finish guide on operational planning. We'll share a 6-step process of making your own operational plan with a few examples to inspire you.

TL;DR: What is an operational plan?

  • An operational plan clarifies the details of your strategy, assigns responsibilities, and sets milestones and timelines.
  • Use an operational plan to create a roadmap, assign roles, track progress, establish criteria for success, and minimize errors.
  • To develop an operational plan, create a fail-proof strategic plan, establish clear goals and budgets, define the project scope, create the operational plan, get stakeholders' buy-in, and publish the plan using the right tool.

What is an operational plan?

An operational plan is a roadmap designed to implement your business strategies. It operationalizes your strategic plan by defining:

  • Vision and objectives behind a strategy.
  • Budget and resources required for execution.
  • Weekly, monthly and quarterly milestones. 
  • Relevant metrics to track progress consistently. 

‎An operational plan clarifies all the finer details about your strategy—like what, who, when and how—to help you realize the bigger vision. It’s a work plan for transferring the available inputs into the desired outputs. 

Operational planning vs. strategic planning

While operational and strategic planning might sound the same, they have significantly different meanings. Let's take a quick look at these differences to understand what an operational plan stacks up against a strategic plan.

5 reasons why you need an operational plan

Only setting goals without a solid operational plan to implement them is like making new year’s resolutions that never come true. 

Without a clear direction of what to do and how, you’d end up wasting your resources with little to no progress to show for it. An operational plan helps move the needle for your company by clarifying the steps to success and bringing more accountability. 

Still wondering how an operational plan can keep you on track? These five benefits will clue you in:

1. Creating an airtight roadmap

If a strategic plan defines the destination, an operational plan chalks out the itinerary to reach that destination. This actionable roadmap covers all bases to streamline collaboration within the team and set up the right systems to hit your milestones. 

2. Attributing roles to all stakeholders

Making an operational plan allows you to assign responsibilities to all internal and external stakeholders. It clarifies who’s responsible for what and sets expectations from the start. This is key for bringing everyone on the same page and avoiding roadblocks once the work is underway. 

3. Tracking progress & making strategic changes

Timelines and milestones are two of the most crucial components of an operational plan in business. They empower teams to analyze their performance and review progress objectively. You can use these insights to tweak your game plan for greater success and to improve operational efficiency .

4. Establishing criteria & metrics for success 

An operational plan outlines the parameters for success and metrics to monitor the same. These metrics give you a clear picture of your progress at every stage to ensure you’re moving as per the plan. They also highlight any potential red flags that can potentially derail the plan and need your attention. 

5. Minimizing discrepancies & errors

One of the most important benefits of making an operational plan is the clarity it brings to everyone. Instead of leaving your team clueless about the next steps, this work plan clarifies how and where they can start. It also reduces errors by laying down the ground rules for every task and process.

How to develop an operational plan strategy

There’s no standard rulebook for creating an operational plan. It’s a fully customizable document that depends entirely on your company’s goals, resources, timelines and overall approach. 

For example, a fast-paced team can work with shorter timelines and hit more goals than a large-scale organization with more levels of checks and a bigger hierarchy.  

So, instead of replicating other companies’ operational plans, let’s help you create your own plan with this 6-step process:

  • Draw out a fail-proof strategic plan.
  • Establish clear goals and budgets.
  • Dig deeper into the project scope.
  • Create your operational plan.
  • Get all stakeholders’ buy-in for the plan.
  • Publish the plan using the right tool.

1. Draw out a fail-proof strategic plan

A strategic plan is to an operational plan what a storyline is to a movie—it conveys the essence and creates a direction for the operational plan to become a masterpiece. 

So, naturally, the first step to operational planning is creating a strategic plan; here’s how:

  • Define what success looks like for the entire organization. 
  • Evaluate organizational readiness to implement this strategy. 
  • Take inputs from people in the senior leadership. 
  • Assign responsibilities to different stakeholders. 
  • Prioritize goals against timelines. 

Once done, you can rely on this strategic plan throughout the operational planning process to prepare for what lies ahead. 

💡 ‎Use these 14 free customizable project plan templates to enhance communication, save time and achieve your strategic planning goals.

2. Establish clear goals & budgets

The next step is breaking your high-level goals into shorter, more actionable objectives. For example, you can divide the goal of achieving an X% growth in revenue into smaller targets, like increasing inbound leads, doubling down on cold outreach and rolling out a referral program. 

Goal-setting makes your operational plan realistic and feasible. You're ideating the means to realize the long-term vision by hitting the right milestones. 

More importantly, once you have a list of goals, it's easier to determine the budget and resources required to achieve them. Before moving ahead, do your homework to set a solid budget that allows you to implement your strategy without splurging too much. 

3. Dig deeper into the project scope

Once you’re clear about your goals and resources, it’s time to define the finer details of your plan—specifying who’ll do what, when and how. 

Create a comprehensive project scope by outlining:

  • Department-wise goals and tasks according to the goals.
  • Different stakeholders involved within and outside your company. 
  • Responsibility set for each stakeholder with primary KPIs for their role.
  • SOPs  and  workflows  to perform a task or complete a process. 

This step brings more specificity to your operational plan. It concretely spells out each goal with details about milestones within each goal, roles and teams responsible for fulfilling these milestones and how they will work toward the end goals. 

💡 ‎ Scribe top tip: Creating a project scope document is a breeze when you use Scribe. You can use Scribe's project scope template to get cracking at the earliest. 

4. Create your operational plan

By this point, you've done all the legwork to get to work and start writing your operational plan finally.

Make it as actionable and value-packed as possible by answering these five main questions:

  • Who: People involved in different tasks. Include a list of teams and specific roles involved in the business operations and clarify what’s expected of them. 
  • What: Plan of action and targets to pursue. Create a milestone-based roadmap of the high-level goals to achieve and the smaller goals involved in the process. 
  • Where: Platform(s) where daily operations will happen. Add all the tools and frameworks you'll use to run business operations through this plan seamlessly. 
  • When: Deadlines for different tasks and activities. Map out the timelines for each job to ensure your team is on track for timely completion. 
  • ‍ How much: Costs involved in hitting the designated goals. Mention your final budget and resource allocation for different tasks.

Use Scribe's free AI Writer for Operations tool to capture and document operational procedures.

‎Additionally, a good operational plan also lists the metrics to track your progress. Pick and explain relevant metrics in your plan to show employees how you'll analyze their efforts.  ‍

5. Get all stakeholders’ buy-in for the plan

No plan is perfect and there's always scope for improving your operational plan to make it perfect. So, once you've drafted the plan, don't forget to run it by a few select stakeholders to identify the gaps you can cover. 

Actively seek feedback from people in different ranks and departments to understand the missing links in your plan. Your plan will go through 2-3 rounds of iterations before it’s finally ready to roll out. 

6. Publish the plan using the right tool

The final step in the process is publishing the plan. The most important thing to remember is that your plan should be:

  • Reader-friendly.
  • Easily accessible.
  • Quickly shareable. 

Clueless about the best way to hit all three points to roll out your operational plan? We have just the solution you need — Scribe . 

‎Scribe is a documentation tool designed to create intuitive documents, like an operational plan, in a few seconds. It significantly reduces the time spent on creating such documents and improves team efficiency in more ways than one.

‎You can create a single Scribe to explain a process or compile instructions with SOPs in a single place with Pages. You can even ask the AI to write your operational plan — just add a simple prompt and your Scribes, and the AI will build a customized document!

‎It's the easiest way to bring your team on the same page and power up your operations! 

3 operational plan examples (& why they work)

If you’re looking for some inspiration to get cracking with your planning process, looking at a few operations plan examples can help big time! Let’s look at three great examples, see why they work and how you can replicate the results. 

1. Carter Supply’s risk management plan

This detailed risk management plan by Carter Supply covers several aspects of managing risk at the organization. This 10-page document lists the key components of this plan, like a summary, the approval process and the end-to-end risk management process. 

As an operational plan, it gives the entire team clear insights into the risk management plan, highlights why it’s in place and explains how this plan will be used. 

This plan also covers different aspects of the plan and lays down the process of working on each element. For example, for risk quantification, the plan specifies that the risk manager will work with the risk owner to understand the exposure. 

2. Upscope’s go-to-market plan

Upscope ’s go-to-market (GTM) plan is another excellent example of operational planning. The SaaS company created this plan to execute its strategy for breaking into the co-browsing market. 

Pursuing this goal, the team created an airtight plan with a rundown of its target audience, pain points the product solves and the buyer journey. 

The Upscope marketing and sales teams could use this GTM plan to launch targeted campaigns and reach the right people. They were also well aware of the main value propositions to share with the target buyers, nudging them towards a purchase. 

📌 ‎Related resource: How Product Operations Can Help Your Team Build Better Products

3. SmartNet’s project quality management plan

The quality management plan by SmartNet is a detailed document explaining the company’s entire operations framework, from the management structure to project reporting, risk assessment, deliverable production and more. 

Instead of a single department, this operational plan documents the complete business operations. Despite being so lengthy, the document is easy to read and understand—exactly how the plan should look like.

It also includes all the critical information to guide new employees about the company's operations from scratch.

Make operational planning your road to success 

When done right, operational planning can be a game-changer for streamlining your operations. It’s an in-depth roadmap to work toward your vision and hit all goals. 

Even though making an operational plan isn’t the most exciting task and it can get extremely time-consuming, the right process and tools can do the trick for you. Follow the six steps we’ve highlighted in this guide and when you’re ready to roll, use Scribe to put the plan in place. 

Scribe takes the pain out of documentation to empower teams for seamless operational planning. Try it today to see how it works!

Ready to try Scribe?

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Learn how to do operational planning the right way

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Some of this planning will be developed yearly—things like your yearly objectives and key results, for example, will naturally grow as time goes on. But to make sure you’re staying on track and executing against your long-term goals, you need an operational plan. 

What is operational planning?

Operational planning is the process of turning your strategic plan into a detailed map that outlines exactly what action your team will take on a weekly, or sometimes even daily, basis. An operational plan will include action items and milestones that each team or department needs to complete in order to execute your strategic plan. 

During the operational planning process, outline each team or person’s responsibilities for the next quarter, six months, or fiscal year. The level of detail and timeline you select for your operational plan should depend on how quickly your organization typically moves—if you’re a fast-paced team with an accelerated roadmap, consider creating an operational plan for the next quarter or half year. But if your organization tends to think more long-term, create an operational plan for the entire fiscal year.

Operational planning vs. strategic planning

A strategic plan is a business-level plan of your long-term strategy for the next three to five years. An operational plan is smaller in both scope and timeline. The goal of operational planning is to outline the daily actions you need to take to hit your strategic goals. 

Unlike a strategic plan, an operational plan should also focus on implementation . What daily and weekly actions does your team need to take in order to accomplish your longer-term strategic plan? What specific Key Performance Indicators (KPIs) do you need to track on a regular basis in order to ensure that your team is progressing towards your objectives? These details should be captured in your operational plan.

Who should create an operational plan?

To capture exactly who is doing what by when, an operational plan needs to be very detailed. For this reason, create an operational plan at a smaller scale than your strategic plan—both in terms of timeline and scope. Instead of trying to create an operational plan for your entire company, create one at the department or team level. At a larger company, you could even create an operational plan for a specific initiative—similar to a detailed work plan .

For example, create an operational plan to explain the daily tasks your IT department needs to do in order to support the company. Your IT department’s operational plan might include how frequently IT team members will check the IT requests project inbox , budgeting details for the program, how the IT team will onboard and equip new employees, and how frequently the team will meet. 

There are three levels to who should create an operational plan:

Scope: Your operational plan will capture the who, what, and when of each activity. It should be laser-focused on a team or initiative.

Timeline: Depending on how fast your organization moves, your operational plan should span a quarter, six months, or a fiscal year. 

Stakeholders: Make sure the people involved in operational planning are close to the work, so they can accurately project and predict what work should be included in the plan.

The benefits of operational planning

A strategic plan is a great way to proactively align your team around a shared purpose. By defining long-term goals, you can outline exactly where you want to go.

An operational plan helps you hit your strategic goals. According to our research, only 26% of knowledge workers have a very clear understanding of how their individual work relates to company goals. By creating a detail-oriented operational plan, you can define exactly what short-term goals you need to achieve in order to be on track towards your long-term objectives. It can help you think through the actions you’re currently taking or need to take in order to execute against your goals. 

In particular, an operational plan:

Clarifies exactly what your team will be doing on a weekly and daily basis.

Provides a comprehensive guide of the day-to-day operations your team members need to take in order to accomplish your long-term goals.

Sets a benchmark for daily expectations, so you can avoid getting off track.

5 steps to making an operational plan

During the operational planning process, you're not creating new plans or developing new goals. Rather, to create an operational plan, assess everything your team is currently working on and everything you need to do on a daily or weekly basis to hit your strategic goals. Here’s how:

1. Start with a strategic plan

If you haven’t already, create a strategic plan first. You need a long-term vision and goals before you can break down the day-to-day details. There are four steps to creating a strategic plan:

Determine your position

Develop your strategy

Build your strategic plan

Share, monitor, and manage your strategic plan

To learn more, read our article on strategic planning .

2. Narrow down your scope

In order to create a detail-oriented operational plan, you need to narrow the scope to a team, department, or focus area. The scope of your operational plan will depend on the size of your company.

For example, imagine you’re breaking down your strategic plan into action plans for various company departments. Your marketing team spans multiple functions—for example, design, product marketing, social media, content creation, and web promotion. To capture specific, daily functions within each team, you should create an operational action plan for each smaller team. 

3. Identify key stakeholders

Before creating an operational plan, decide who will be involved in the operational planning process. The team members creating the operational plan should be relatively close to the actions the plan describes. 

To continue our example, the design team’s operational plan should be created by the head of the design team and the team leads (depending on the size of the team). Once they’ve created their operational plan, the team should share the plan with the head of marketing for final approval.

4. Create the plan

Your operational plan explains the actions your team will take to achieve your goals within a set time frame. To create an operational plan, outline:

Your team’s objectives

The deliverables that will be achieved by the operational plan

Any desired outcomes or quality standards

Staffing and resource requirements, including your operating budget

How you will monitor and report on progress

If you’re struggling to figure out all the details that should be included in your operational plan, ask yourself the following questions: 

What do we need to accomplish? This information should come from your strategic plan or yearly goals.

What daily tasks do we need to complete in order to hit our goals? These can be daily tasks you’re currently doing or new work that needs to be kicked off.

Who are the people responsible for those tasks? Make sure each task has one owner so there’s no confusion about who to go to for questions or updates.

What are our metrics for success? If you haven’t already, make sure your goals follow the SMART framework . 

To continue our example, here’s the framework the design team might use to create their operational plan:

Part of the strategic plan for the marketing team is to increase share of voice in the market—which means more eyes on marketing materials and increased engagement with potential customers. To support these goals, the design team will: 

Create additional promotional materials for the social team

Revamp the website home page to attract more potential customers

To accomplish these two goals in the next year, the design team will:

Hire two new team members to focus on social media engagement

Partner with the web development team within the marketing department to create an interactive home page

To track and report on their progress, the design team will use Asana as their central source of truth for key performance metrics, including:

What designs they are creating

The level of engagement they’re getting on social media

The progress of the website update

This is just the framework the design team would use to create their operational plan. Bring this plan to life within a work management tool like Asana to share clarity on all of the work the team needs to do to hit their goals. With work management, every task can be tracked in real-time from inception to completion.

5. Share and update your operational plan

Once you’ve created the plan, share it with key stakeholders so they understand your team’s most important goals and the daily tasks it will take to get there. Manage your plan and updates in a shared tool that captures real-time progress, like Asana .

Like any element of project planning, things will inevitably change. Actively monitor your operational plan and report on progress so key stakeholders and team members can stay updated on how you’re tracking against your goals. Report on progress monthly through written status updates . 

Get started with operational planning

An operational plan can help you ensure you’re making progress on long-term goals. But in order for this plan to be effective, make sure you’re tracking your work in a centrally-accessible tool. Siloed information and goals don’t help anyone—instead, track your action items and goals in a work management tool.

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Blog Business

10+ Operational Planning Examples to Fulfill your Strategic Goals

By Danesh Ramuthi , Oct 25, 2023

Operational Planning Examples

An operational plan is a comprehensive, action-driven document that maps out how daily activities within an organization fuel the journey towards achieving strategic objectives.

Essentially acting as the nexus between high-level strategy and practical execution, this plan ensures that every department, from human resources to specific departments, operates in synchrony, aligning their day-to-day activities with the broader strategic goals.

By streamlining processes, it fosters cohesive efforts amongst diverse cross-functional teams, ensuring that both individual team members and entire departments work together harmoniously towards the company goals.

Ready to sculpt your organization’s future? Start your journey with venngage business plan maker and leverage their expertly crafted operational plan templates . 

Click to jump ahead: 

Why is an operational plan important?

10 operational plan examples, what should an operational plan include, how to write an operational plan.

  • Strategic plan vs operational plan: What is the difference? 

In summary 

An operational plan is crucial because it serves as a bridge between a company’s high-level strategic planning and its day-to-day activities, ensuring that the business operations align with the strategic goals. 

While a strategic plan provides a long-term vision, outlining the company’s objectives and goals to gain competitive advantages in the business environment, the operational plan outlines the specific actions, key elements and resource allocation required to achieve those objectives. 

For example, while the strategic plan might set a goal for revenue growth over the fiscal year, the operational plan provides a detailed roadmap, breaking down major projects, assigning responsibilities to individual team members or specific departments and setting key performance indicators to monitor progress and ensure the entire organization works together effectively.

Operational planning, in essence, transforms the strategic objectives into actionable plans, ensuring that the entire team, from department heads to diverse cross-functional teams, is aligned and works in tandem to support revenue growth, increase productivity, and achieve the desired outcomes. 

Operational plans, through a well-structured operational planning process, also provide a clear understanding of the day-to-day activities, allowing team members to know their roles, leading to better collaboration and synergy. 

Moreover, by having clear operational plan examples or templates, businesses can ensure realistic expectations, manage their operating budget effectively and track progress through key performance metrics, thus ensuring that the company stays on course to realize its long-term vision.

Operational plans play a pivotal role in the business landscape, bridging the gap between strategic vision and tangible actions. They translate the overarching goals of an organization into detailed procedures, ensuring that daily operations are in line with the desired strategic outcomes. 

In the section below, I will explore a few operational plan examples, shedding light on their structure and importance.

Business operational plan example

A business operational plan is a comprehensive document that elucidates the specific day-to-day activities of a company. It presents a detailed overview of the company’s organizational structure, management team, products or services and the underlying marketing and sales strategies. 

For businesses, irrespective of their size, an operational plan can prove invaluable. By laying down the business goals and objectives, it acts as a blueprint, guiding entrepreneurs through the creation and implementation of strategies and action plans. The planning process also incorporates mechanisms to track progress and performance. 

Additionally, for startups or companies looking to scale, a meticulously crafted operational plan can be pivotal in securing funds from potential investors and lenders.

Business Operational Plan Template

Layered on this are details about the company’s organizational structure, its products or services and its marketing and sales strategies. 

The document also delineates the roles and responsibilities of each team member, especially the management and key personnel. Given the dynamic nature of the business environment, it is imperative to revisit and update the operational plan regularly.

Related: 15+ Business Plan Templates for Strategic Planning

Simple operational plan example

A simple operational plan, often used by startups or smaller enterprises, emphasizes the basics, ensuring that the fundamental aspects of the business operations are captured succinctly. While it might not delve into the intricacies of every operation, it provides an overview of day-to-day activities, highlighting the goals and objectives the business aims to achieve in the short term.

Green Sage Simple Clean Yellow Operational Plan

In essence, this plan revolves around core elements like the company’s main objectives for the fiscal year, key responsibilities assigned to individual team members and basic resource allocation. A straightforward market analysis might also be included, offering insights into customer needs and competitive advantages the business hopes to leverage.

Simple Clean Yellow Operational Plan

Though simple, this operational plan example remains pivotal for the organization. It provides a roadmap, guiding team members through their daily responsibilities while ensuring that everyone is working together towards shared goals. It becomes especially essential for diverse cross-functional teams, where clarity of roles can lead to increased productivity.

Colorful Shape Simple Operational Plan

Modern operational plan example

In today’s fast-paced business environment, the emphasis on efficiency and innovative processes is paramount. The modern operational plan example caters precisely to this demand. Ideal for organizations aiming to streamline processes and highlight workflow, this type of operational plan emphasizes a more dynamic approach to planning. 

Modern Clean Orange Operational Plan

It not only reflects the evolving nature of business operations but also provides a modern backdrop for content, ensuring that the presentation resonates with the current trends and technological advancements. The use of modern tools and platforms within this plan enables diverse cross-functional teams to work together seamlessly, ensuring that day-to-day activities are synchronized with the company’s long-term vision.

Clean Modern Shape Operational Plan

Furthermore, such an operational plan helps the entire organization stay agile, adapting rapidly to changes in the business environment and ensuring alignment with strategic goals.

Minimalist operational plan example

The minimalist operational plan example champions simplicity and clarity. By focusing on clear and concise business strategies, it eliminates any potential ambiguity, ensuring that team members and stakeholders have an unclouded understanding of the company’s objectives and goals. 

Simple Minimalist Operational Plan

The minimalist design not only promotes easy comprehension but also aligns with the modern trend of decluttering, ensuring that only the most vital components of the operational planning process are highlighted. 

This approach leaves no room for confusion, streamlining the planning process and making sure that individual team members and departments are aligned with the business’s key objectives. 

White Clean Lines Minimalist Operational Plan

Moreover, the flexibility offered by a minimalist design allows businesses to craft an operational plan template that is not only functional but also accurately reflects their brand image and core values, ensuring cohesion across all aspects of the business strategy.

Blue And Orange Minimalist Modern Operational Plan

Clean operational plan example

The clean operational plan example stands as a testament to this principle. Ideal for businesses that prioritize clarity and directness, this format seeks to convey goals and strategies without overwhelming stakeholders. 

While maintaining a neat and organized layout, it ensures that tasks are managed effectively, helping team members grasp their roles and responsibilities without getting lost in excessive details.

Pink Retro Clean Operational Plan

One of the primary advantages of a clean operational plan is its ability to eliminate distractions and focus solely on the critical aspects of operational planning. 

Such a design aids in making sure that diverse cross-functional teams can work together harmoniously ensuring that day-to-day activities align seamlessly with the company’s long-term vision. 

The simplicity of the clean operational plan not only supports revenue growth by ensuring efficiency but also reinforces the company’s strategic goals, making it an excellent tool in the arsenal of businesses that believe in clear communication and precise execution.  

An effective operational plan acts as a roadmap, directing how resources should be allocated and tasks should be performed to meet the company’s objectives. Here’s what a comprehensive operational plan should encompass:

  • Goals and objectives : Whether short-term or long-term, the operational plan should define clear goals and objectives that align with the company’s strategic plan. This gives direction to the entire organization, ensuring everyone is working towards a common aim.
  • Clear responsibilities for team members : It’s essential that team members understand their roles within the operational plan. By outlining who is responsible for what, the plan ensures that there are no overlaps or gaps in duties and that everyone has clarity on their day-to-day activities.
  • Assigned tasks: Alongside responsibilities, specific tasks need to be allocated to individual team members or specific departments. This granularity in assignment ensures that every aspect of the operational plan is covered.
  • Timeline: This provides a clear schedule for when each task or objective should start and finish. A well-defined timeline assists in monitoring progress and ensures that the plan stays on track.
  • Budget and resources : Every operational plan needs to factor in the budget and resources available. This includes everything from the operating budget to human resources, ensuring that the business has everything it needs to execute the plan effectively.

Read Also: 6 Steps to Create a Strategic HR Plan [With Templates]

As businesses evolve, it’s essential to have a comprehensive and adaptive operational plan in place to navigate the complexities of the business environment. Here’s a step-by-step guide to help you craft an effective operational plan:

Step 1: Define your goals and objectives

Begin with a clear understanding of your strategic goals and objectives. This will act as a foundation for your operational plan. Ensure that these goals are in alignment with your company’s strategic plan and provide both short-term and long-term visions for the business.

Step 2: Determine roles and responsibilities

Identify the key stakeholders, department heads and team members who will play pivotal roles in executing the plan. Assign responsibilities to ensure that everyone knows their part in the planning process and day-to-day activities.

Step 3: Develop a timeline and milestones

Establish a clear timeline that breaks down the operational planning process. Include key milestones to track progress and ensure the plan remains on target.

Step 4: Allocate budget and resources

Determine the resources required to achieve your goals and objectives. This includes estimating the operating budget, identifying human resources needs and other resource allocations, ensuring you have everything in place to support revenue growth and other business needs.

Step 5: Outline day-to-day operations

Detail the day activities that are integral to the business operations. This will provide clarity on how different tasks and functions work together, ensuring efficiency across diverse cross-functional teams.

Step 6: Monitor and measure performance

Integrate key performance metrics and indicators to regularly monitor progress. Using both leading and lagging indicators will provide a comprehensive view of how well the operational plan is being executed and where improvements can be made.

Step 7: Review and adjust regularly

The business environment is dynamic and as such, your operational plan should be adaptable. Regularly review the plan, comparing actual outcomes with desired outcomes and adjust as necessary to account for changes in the business environment or company goals.

Step 8: Document and communicate

Create an operational plan document, potentially using operational plan examples or an operational plan template for guidance. Ensure that the entire team, from individual team members to the entire organization, is informed and aligned with the plan.

Related: 7 Best Business Plan Software for 2023

Strategic plan vs operational plan: What is the difference?

When running an organization, both strategic and operational planning play pivotal roles in ensuring success. However, each has a distinct purpose, time horizon and scope. Here’s a breakdown of the differences between these two essential business plans:

  • Strategic plan : This plan sets the course for the organization’s future. It embodies the long-term vision and mission, detailing the objectives necessary to achieve it. The essence is how everyone, from C-suite executives to individual team members, collaborates towards realizing this vision.
  • Operational plan : This is the roadmap for the day-to-day activities of the organization. While the strategic plan looks at the bigger picture, the operational plan hones in on the tactics and execution. It is crafted to support organizational goals with a focus on short-term activities specific to departments or functions.

Time horizon :

  • Strategic plan : Long-term in nature, usually spanning three to five years.
  • Operational plan : Concentrates on the short-term, with plans laid out yearly, quarterly, or even monthly.

Modification and updates :

  • Strategic plan : This evolves over longer intervals, typically three to five years. There might be minor adjustments year over year based on changing business needs and the external business environment.
  • Operational plan : Due to its short-term focus, it requires frequent assessments. Plans might be adjusted yearly, quarterly or even monthly to ensure alignment with the strategic objectives and current business environment.

Created by :

  • Strategic plan : Crafted by the upper echelons of management – think CEO, CFO and other C-suite members.
  • Operational plan : These plans come to life through mid-level management and department heads, ensuring alignment with the broader strategic vision while catering to specific departmental needs.
  • Strategic plan : Broad in its outlook, it takes into account external factors like market trends, competition, customer needs and technological innovations.
  • Operational plan : This narrows down the focus to the internal workings of the organization. It revolves around technology in use, key performance indicators, budgeting, projects, tasks and the allocation of responsibilities among team members.

As we’ve traversed through the importance of operational planning to various operational plan examples, it becomes evident that having a detailed and efficient operational plan is pivotal. 

From the business-centric to the minimalist approach, every operational plan serves as the backbone, guiding team members and ensuring that day-to-day activities align with the long-term vision and strategic goals.

By knowing what should be included in these plans and how to craft them, businesses can navigate the complexities of their operational environment with greater confidence.

For those looking to refine their planning process or start from scratch, the world of digital tools has made it significantly easier. Venngage offers business plan maker and operational plan templates designed to simplify the process. 

Whether you need to create an operational plan or draft a business strategy, their intuitive platform can guide you every step of the way.

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Operational Planning: How to Make an Operational Plan

June 6, 2022 - 10 min read

Yuvika Iyer

Having a strategic plan is essential to any company, but it's not enough. To ensure that the broader organizational goals are within reach, you need an operational plan for day-to-day work..

In this blog post, we’ll explain what an operational plan is, show you how to create one without feeling overwhelmed, and provide you with an example of an operational plan. We’ll also share our pre-built templates that you can start with to streamline the process.

What is an operational plan?

An operational plan is a document that outlines the key objectives and goals of an organization and how to reach them.

The document includes short-term or long-term goals in a clear way so that team members know their responsibilities and have a clear understanding of what needs to be done.

Crafting an operational plan keeps teams on track while guiding them in making crucial decisions about the company's long-term strategy.

Operational planning vs strategic planning

Though related to each other, these two planning strategies differ in their focus.

Operational planning is the process of the day-to-day work to execute your strategy. It ensures you have all the resources and staff necessary to get work done efficiently.

On the other hand, strategic planning is about looking ahead into the future, identifying the upcoming pipeline, and figuring out how you can prepare for it.

According to the U.S. Bureau of Labor, nearly 7 million Americans are self-employed, with an additional 10 million employed by small businesses. 

If you're working at a large corporation, chances are your company will have some form of strategic goals in place. However, if you're one of the millions who work remotely and independently, your success will rely on operational planning instead.

What are the key elements of an operational plan?

The success of operational planning largely depends on setting realistic expectations for all teams.

Here are the key elements of a functional operational plan:

  • Clearly define the ultimate vision or objective for the plan
  • Review and break down the smaller goals for the operating budget, team, and resources required to put the plan into action
  • Assign budgets, team members, key stakeholders, and resources
  • Monitor progress with consistent reports
  • Refine the operational plan and be ready to pivot if needed

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Ensure all teams understand the parameters of success. Doing this shows how their work contributes to wider company goals and ensures better decision-making for the business operation.

How to create an operational planning process

Think of an operational plan as a key component in a team puzzle. It provides employees with a manual on how to operate the company.

It should be created in tandem with other foundational documents like an organizational mission statement, vision document, or business strategy. Daily, it can help answer questions such as:

  • Who should be working on what?
  • How can we mitigate those risks?
  • How will resources be assigned for different tasks?
  • Are there any internal and external risks facing the business?

To create a successful operational plan, it's important to define goals clearly. Here are several steps that will help you develop a functional operating plan:

Start with the strategic plan

Before defining an operational goal, make sure your strategic objectives are in place and relevant.

Prioritize the most critical activities first

Once these goals have been decided on, prioritize the most critical activities required to achieve these aims.

Stop diluting team efforts and let them focus on the most important goals first. Doing this means everyone works on a smaller set of tasks, instead of spreading themselves thin in multiple areas. It also helps in optimizing available resources.

Use predictive indicators

For a robust operational plan, consider using key performance metrics or indicators that can help you determine project progress and lend visibility to team activities. 

While lagging indicators look backward, leading indicators look to the future. Think of the plan as a car — the rear-view mirror would be a lagging indicator, while the windshield would be the leading indicator.

A leading indicator could be a new product, higher customer satisfaction levels, or new markets. Examples of lagging indicators include the number of people who attended an event or the monthly operating expenses for specific departments. 

Instead of lagging indicators, use leading indicators. Lagging metrics will show that your efforts are falling short only after you execute the operations.

Leading KPIs include predictive measures that allow early identification of problems before they become critical and impact business performance negatively.

Get team buy-in

The key to defining appropriate KPIs is involving the whole team in the process. Meet to discuss the business goals and figure out what measurements are right for the team instead of working independently or outsourcing them.

Ensure consistent communication

Communication is key. By understanding your company's metrics and what they mean, you'll be able to work together more effectively with colleagues to reach common goals.

Operational plan example

Let’s say that a company plans to increase production volume by 50% at the end of a fiscal year.

When the company goal is clear, the team will make a strategic plan with three main components: marketing, sales, and operations.

This can be further broken down into an operational plan, which will assign resources, teams, budgets, and timelines for different departments such as manufacturing, sourcing, accounts, finance, and logistics to achieve the increase in production. Such a plan should include a financial summary and financial projections as well.

Operational plan template

Think about the example above. The goals and parties involved are clear as part of the operational plan. At the same time, to remain on track, the plan requires continuous analysis and reviews. An operational plan template can be extremely helpful to achieve that.

An operational template can be a simple document that is reused for different plans by the same organization. However, it is also possible and extremely helpful to make use of project management software tools to create one.

For instance, Gantt charts can serve exactly that purpose. Using a Gantt chart as an operational plan template, it is possible to create and manage plans, track changes and edit project-related activities in real time. The chart allows clear visibility for timelines, tasks, responsibilities, and team members.

Operational planning advantages and disadvantages

Most businesses utilize an operational plan to keep track of their daily tasks. 

The plan outlines the day-to-day activities for running the organization — teams, managers, and employees are then able to visualize their contribution, which is crucial for reaching company goals.

But every process has two sides. Let’s review the operational planning advantages and disadvantages in more detail.

Operational planning advantages

Clarifies organizational goals.

An operational plan helps managers and department heads define their daily tasks, responsibilities, and activities in detail.

It also illustrates how individual team members contribute to the overall company or department goals. Without a clearly defined plan, managers and employees have no way to measure their daily tasks against predefined outcomes.

Boosts team productivity

Business owners are always looking for ways to increase productivity, which in turn translates into higher profits. One of the best and easiest ways to boost efficiency is through an operational plan.

Employees are more productive when they know their daily objectives and responsibilities. Conversely, if they're unsure of what is required of them, chances are their productivity will suffer. 

An operational plan provides this vital information to employees in each department and across the company as a whole.

Enhance organizational profitability

Having a plan helps in keeping projects and teams on track.

When operations are managed properly, teams are able to consistently increase revenue and develop new products.

Innovation pays off. A BCG survey points out that 60% of companies that are committed to innovation report steadily increasing revenues year after year. With an operational plan in place, teams are able to innovate better and faster.

Improves competitive advantages

Competitive advantages are made up of multiple levels and components.

Coordinating the different parts with an operational plan will make your workflows run more smoothly. This allows you to deliver high-quality deliverables on time, creating an outstanding customer experience and keeping you ahead of the competition.

Operational planning disadvantages

Possibility of human error.

Human error is a common problem in manufacturing that can often occur when transitioning from production to sale.

Operations management teams will need to coordinate effectively with diverse cross-functional teams such as finance, accounting, engineering, and human resources. In doing so, each team will have a clear understanding of the end goals of each department.

Interdependency amongst parts

One of the main disadvantages of implementing an operations planning process is that its success depends on coordination across parts.

Plans end up failing due to one part not working, which can have an adverse impact on the subsequent process. Disruptions in one process can end up affecting the entire process, making the entire operational plan useless.

Using Wrike for operational planning

Boost your organization by ensuring every project starts off on the right foot. Wrike's award-winning project management tools can help you create and execute operational plans with various pre-built templates . 

Establish your plan, monitor progress, and be prepared to pivot if necessary. With Wrike, you can share real-time data, making all milestones crystal clear for your team and helping them stay updated and on track. 

Choose the most suitable template and start a free two-week trial of Wrike today!

Yuvika Iyer

Yuvika Iyer

Yuvika is a freelance writer who specializes in recruitment and résumé writing.

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Work Skills You Need on Your Resume in 2021

Work Skills You Need on Your Resume in 2021

Navigating the highly competitive job market can be brutal. In a recent Jobvite survey, nearly three in four respondents said they believe finding a job has become much harder following the pandemic.  It’s clearer now more than ever how important it is for your resume to stand out. In fact, nearly 24% of hiring managers spend 30 seconds or less reviewing a resume to determine whether a candidate is qualified for a position or not. You quite literally have seconds to catch their attention before your resume ends up in the recycling bin with the rest of the candidates that didn’t make the cut. So, how exactly do you set yourself apart and stand out from the crowd? Highlighting your work skills on your resume is the best place to start. We did some digging and pulled together some work skills examples in various categories to inspire you to revitalize your resume.  Important social work skills for the workplace What are social work skills? Social skills, otherwise known as interpersonal skills, are essential in helping us communicate with one another in the workplace. These skills allow us to build relationships, interact, and communicate with those around us in a meaningful and effective way. This includes verbal and nonverbal cues.  Social work skills are essential in every job. Whether you work on a team, are in a client-facing role, or are an individual contributor reporting to a direct manager, solid social skills will help you succeed in your position.  Let’s take a look at some of the most important social work skills for the workplace:  1. Empathy One of the best ways to interact well with others is to put yourself in their shoes and understand how they feel. Empathetic people can understand how others are feeling and can identify with those feelings in some way.  Having empathy is a vital trait, especially for those who hold leadership positions. Being empathetic isn’t something you can force, and it doesn’t happen overnight if it doesn’t come naturally to you. This skill takes a conscious effort to build and will help you forge and maintain stronger workplace relationships. 2. Active listening Have you ever been in the middle of a conversation with a colleague and felt like they weren’t paying attention to a single word you were saying? Or have you ever been chatting with a coworker and felt like they heard you and gave you their utmost attention? The latter is known as active listening.  Active listening involves giving someone your full, undivided attention and it allows you to build trust and strong relationships with your colleagues and clients. Active listening requires practice, but it is a skill that can be acquired with proper training and effort. 3. Emotional intelligence At a high level, emotional intelligence refers to recognizing and being aware of the emotions of both yourself and other people. Those with high emotional intelligence are known for being self-aware and can practice self-regulation, particularly in stressful and potentially overwhelming situations at work. Emotional intelligence is critical in the workplace because it contributes to strong, long-term relationships and can help you manage and appropriately tailor your reactions.  4. Conflict resolution According to recent research, 65% of workers experienced conflict with another coworker. Conflict is inevitable in the workplace, which means developing a solid set of conflict resolution skills can help you manage and navigate these situations efficiently.  Conflict resolution is the ability to address the root cause of disagreements and devise a solution that works for all parties involved. You can use various techniques to help resolve conflicts, so it’s essential to learn and understand how to address different disputes. 5. Written communication Social skills refer to how we communicate with one another, which means written skills are a must. Some forms of written communication include emails, instant messages, documents, reports, slide decks, and your resume. Using appropriate grammar, proper spelling, and following formatting guidelines will allow you to communicate effectively with others. 6. Nonverbal communication When it comes to communication, it’s easy to think about what we are saying, but we don’t always focus on how we are saying it. Nonverbal skills can dramatically impact the way your message is received.  Your body language, eye contact, facial expressions, and tone can completely change the message you are trying to deliver to your coworkers. It’s important to be aware of these subtle cues so that you can make sure your message isn’t misconstrued or misinterpreted.  Work-related skills for virtual environments You might not be working with your colleagues side-by-side in the same office. In addition to the skills we discussed above, remote work requires some different skills and disciplines.  Below are a few competencies that you’ll definitely want to have when collaborating in virtual work environments:  Self-motivation: There’s a big difference between in-person office environments and virtual workplace settings. At the office, your manager can simply stop by your desk or quickly check in to see how things are going. While your supervisor can technically do the same via email or instant message, you ultimately don’t have anyone looking over your shoulder 24/7 at your home office (unless you have pets, children, or spouses nearby!). That means self-motivation and knowing how to hold yourself accountable to get your work done are vital to helping you thrive in a virtual role. Adaptability: Adaptability is beneficial in any setting, but it’s a particularly beneficial skill in virtual environments. Whether you’re working with a distributed team and constantly trying to navigate time zones or your presentation gets interrupted due to an unreliable internet connection, adaptability is an important skill to help you navigate the unexpected and ever-changing conditions you may find yourself running up against. Digital and technical knowledge: In virtual environments, employees work remotely and generally rely on several tools to collaborate and tackle their to-do lists. Between project management software, instant messaging, video conferencing, document sharing, and email, there are many different technologies to navigate daily. If you’re working in a virtual environment, it’s essential to feel comfortable using these platforms if you want to keep up with the pace of your work. It’s also worth mentioning that, while you still may be able to reach the IT help desk, you may not receive assistance as quickly as you would in an office setting. That means you might have to do some troubleshooting and problem-solving on your own. What teamwork skills are important for 2021? Teamwork makes the dream work, right?  Teamwork skills are a subset of skills that enable us to work well with groups of people (meaning, our teams) to achieve a shared goal or outcome. In 2021 and beyond, as we see a shift toward hybrid work models, honing in on your teamwork skills can help you land your dream gig. Here are the teamwork skills that are important to develop for 2021 and beyond: 1. Reliability Being reliable is arguably the most crucial teamwork skill. Those who are reliable can be depended on and trusted to do their part time and time again. They show a certain level of commitment to their work and colleagues, meet deadlines (or even get work in early), and follow through on any action or task they say they will do.  You want to be a reliable teammate so your colleagues and your employer will have faith in you. And the more trustworthy you are, the more responsibility you will be trusted with over time, which may boost your career growth in the long run. It’s even more important to showcase your reliability in a virtual workplace environment through clear and frequent communication. 2. Accountability Accountability goes hand-in-hand with reliability. But beyond being reliable, accountability is all about taking responsibility for one’s work — even when that includes mistakes or failures.  There’s no room for the blame game or pointing fingers on teams that work well with one another, which means you have to hold yourself accountable and take fault when necessary. Your teammates will likely think more of you if you’re willing to admit you’re wrong, as opposed to constantly shifting blame or pointing fingers when issues arise. 3. Respectfulness A little bit of respect goes a long way, especially at work. According to Indeed, respectfulness in the workplace reduces stress, increases productivity and collaboration, improves employee satisfaction, and creates a fair environment. You need to respect your team members, manager, and clients to do your best work together.  Acts of respect include acknowledging others and calling them by name, encouraging and exchanging opinions and ideas without judgment, giving credit where it’s due, and listening to and understanding your teammates. 4. Collaboration There is no successful teamwork without collaboration. Collaboration is working together with one or more people on a project or toward a shared goal.  When employees can work together and collaborate successfully, they can share ideas and come up with practical solutions to complex problems. Brainstorming, open discussions, workshops, and knowledge sharing sessions are all examples of collaboration that lead to great teamwork.  5. Persuasion Have you ever worked with a teammate who insists on working their way, even if the rest of the team agrees to pursue another route? How do you keep making progress on your project or goal if one team member isn’t on the same page? That’s where your skills of persuasion come in handy.  Sometimes you might have to persuade a team member to see another point of view and change their mind to benefit the rest of the group. But persuasive skills are more than just getting someone to change their mind and see your perspective — it’s about doing so in an empathetic and respectful way in order to maintain a healthy working relationship. 6. Constructive feedback for improvement You should be able to offer your teammate constructive feedback to help them improve and vice versa. Exchanging feedback not only benefits individuals and the team as a whole but also adds value to your organization by creating an opportunity for constant growth.  Giving feedback requires offering suggestions for improvement in a positive way, while receiving feedback requires listening with an open mind and a willingness to change.  Work skills that work on any resume Sure, there are specialized skills for different roles and industries. Engineers add their programming skills to their resume, project managers add project management certifications and relevant skills, and HR professionals add the performance management and HRIS systems they’ve previously used. While there are specialized skills you’ll want to emphasize on your resume based on your industry and role (and trust us, those are important), there are also some work skills that are relevant on any resume. These include:  Creativity: Creativity is an essential component of innovation and complex problem-solving. In its most basic form, creativity requires thinking about a problem or task differently and using your imagination to form and test new ideas. Problem-solving: All employers value problem-solving abilities because they want to hire people who can break down problems and develop effective solutions. To showcase your problem-solving skills, you might possess a range of qualities such as analysis, evaluation, decision-making, and communication. Time management: No employer wants to hire someone who doesn’t make good use of their time and will have a hard time getting their work done. Your future employer wants to know that you’ll be able to meet deadlines, effectively use your workday to get tasks accomplished, and handle your workload without a lot of babysitting. Examples of specific time management responsibilities include goal setting, prioritizing tasks, meeting deadlines, and minimizing or eliminating distractions for optimal focus. Leadership: Showcasing how you’ve demonstrated leadership in your previous roles can demonstrate to your future potential employer what type of employee you are. Being an effective leader can increase your advancement opportunities within your organization. Use specific examples of successful leadership on your resume for the most significant impact.  So how do you showcase these skills on your resume? Now that you know what work skills for resumes employers want to see, you’re bound to have this question: Where do you put them? Keep in mind that the goal of your resume is to prove that you’re a qualified, no-brainer fit for the role you’re applying for. That’s why your smartest move is to tailor your resume to a specific job. Take a fine-tooth comb to the job description and identify words or skills that are repeated or emphasized. Those are traits that you should be incorporating in your own resume (provided you honestly possess them, of course). The most important skills should go as close to the top of your document as possible, because remember, hiring managers are only skimming for a few seconds. As for where you can work these skills in, you have a number of options, including:  Your professional summary at the top of your document A dedicated key skills section where you can bullet out your most relevant abilities Your past positions, where you can demonstrate how you applied your skills in previous jobs Finally, remember that many of your work skills and social work skills — from communication and time management to problem-solving and active listening — will be on display throughout the hiring process and your interviews.  So, it should go without saying, but show up on time, respond to messages promptly and respectfully, and treat everybody respectfully. After all, when it comes to your work skills, employers want you to show — and not just tell.

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Operational Plan: What is it & How to Create it? (Free Template Included)

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Want to create an operational plan to ensure smooth implementation of daily activities of your business? No worries, we have got you covered. Read on…

Always plan ahead. It wasn’t raining when Noah built the Ark. ~  Richard Cushing

Running a business is quite similar to sailing a ship! You have to make sure that every aspect is working in the correct motion for you to stay afloat. Can you sail if you have no clear vision of where you’re headed, your destination, or how you will get there?

To answer these questions, you might need to create an intuitive  operational plan  for your business which would work as a lighthouse to guide you through the way and highlight any upcoming risks that could arise in the near future.

An operational plan lucidly describes the business vision and mission! This document is coherently chalked out for the day-to-day running of any business and outlines the operations related to finance, recruitment, marketing, and other resources required for a successful company.

However, crafting such documents can be time-consuming! Therefore, we decided to create a free plug-and-play operational plan template for your team! But before we hop onto our awesome template, let us first understand what exactly is an operation plan and what to include in such documents.

Read on…

What is an Operational Plan? (Definition)

An operational plan is a strategic document that outlines all the planning related to daily operations and processes required for running a successful business. It entails all the activities that different teams or departments like recruitment, marketing, and finance, need to perform to achieve company goals and objectives.

The main objective of a well-defined operational plan ensures each manager and employee knows their specific responsibilities, as well as how they should execute them within a definite timeline.

An employee creating checklist for operational plan

Why is an Operational Plan Important?

The whole point of operational planning is to see the effect of your operations on the business’s working in real-time, so you know exactly when to execute your major strategies.

An operational plan helps you identify areas that are not generating enough revenue or are causing losses, and then assists you with formulating the necessary changes. This document also plays a crucial role in keeping all key stakeholders, management, and board members on the same page.

Everyone needs to be aligned with the company’s mission, goals, risks, hiring needs, financial projections, key performance indicators (KPIs), etc. An operational plan will help every department focus on their contribution to the larger vision by bringing all leading members together under one roof!

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Read more:  Operational Efficiency: Definition, Importance & Ways to Improve it!

How to Create an Operational Plan? Follow these Steps!

Step 1. create a title page.

While writing an operational plan, the first thing to do is to create a title page for it. This provides all the information about the topic at a single glance.

Here, you will include the title of your document, the registered name of your company, the designation, and the name of the person who creates the document.

Step 2. Write an Executive Summary

An executive summary refers to a section that deals with what a topic is all about in a brief manner. This is to ensure that your readers have a rough idea of the content and encourage them to read on.

In this section, you emphasize the gist of your overall plan and provide a concise explanation of all the important sections in a few sentences.

Step 3. Define Mission and Objectives

Define your organization’s mission and determine your company’s goals and objectives.

Ask yourself what the company is trying to accomplish over the next year and what the major goals and milestones are that support the need for this operational plan.

Describe the company mission, vision, and the reasons this plan is important. Have there been changes in the competitive landscape? Have you raised a round of capital?

Doing this will help you evaluate and measure your company’s performance against your missions and objectives and see how well you are doing in terms of achieving or meeting your goals.

Step 4. Provide Key Performance Indicators

In this section, you can break down each part of your business by evaluating all the major KPIs and metrics involved in measuring your results.

Provide proof of the importance of the operational plan by sharing key numbers that support the ideas in this document.

Step 5. Include a Financial Summary

The next section to be included in your operational plan is the financial summary. Here, you can give an overview of all the projects that will be included during the operational plan and include its financial breakdown. Make sure that there is enough capital to execute this plan.

Step 6. Create a Hiring Plan

Your company will have different hiring needs for each department, therefore, it is essential that you create a hiring plan to decide how many team members will be hired across different departments on a monthly/quarterly basis.

Step 7. Determine the Key Assumptions & Risks

No plan is ever free from risks and problems, so it’s important that you determine the risks to the business and address how the company could work towards mitigating those risks.

This will help your employees be prepared for any possible and potential risks and problems that may arise over the course of their projects.

Step 8. Include the Next Steps

Now that you have included all the major sections, it becomes crucial that you mention what’s going to happen next. Share the next steps, which could include the approval process, updates and reporting time frames, etc.

Step 9. Proofread

The last and final step is to proofread your document and ensure that all the major points are intact and the message is properly conveyed.

Check for spelling errors, grammatical mistakes, typos, or poorly constructed sentences. Make a colleague or another person go through your proposal to double-check everything.

Read more:   Standard Operating Procedures (SOP): What, Types, and How to Write?

Key Benefits of Creating Your Operational Plan Documentation on Bit.ai

To create an effective operational plan, you need a proficient tool that can help you create, share, and collaborate with stakeholders and work efficiently. This is where Bit comes in!

Bit.ai: Document collaboration platform

Bit serves as a central hub where collaborators, content, and communications can be accessed in one all-inclusive document. Managers can use Bit to create an operational plan document, collaborate with the team in real-time, and store all product assets in one place for easy and fast access.

Whether your team is creating the operational plan documents, project documentation, status report, release notes , roadmap, project charter , product requirements, API documentation, product launch marketing documents, pitch decks, business plan, SWOT analysis, competitive research, project management plan, etc, they can easily add spreadsheets, Slideshares, Google Slides, YouTube videos, PDFs, maps, charts, graphs, and more to your documents and make them visually stunning.

Bit features infographic

Organization of information:   Organizational information is often scattered in cloud storage apps, emails, Slack channels, and more. Bit brings all your information in one place by allowing you to organize information in Workspaces and folders. Bring all your documents, media files, and other important company data in one place.

Brand consistency: Focus on the content and let Bit help you with the design and formatting. Bit documents are completely responsive and look great on all devices. With amazing templates and themes, Bit docs provide you with the type of brand and design consistency which is unheard of in the documentation industry

Smart search:  Bit has very robust search functionality that allows anyone to search and find any files, images, documents, etc quickly and easily across all of their workspaces. Users can search their digital assets using keywords, titles, descriptions, or tags. They can even search for files based on their source. (i.e., YouTube).

Media Integrations:  Companies use an average of 34 SaaS apps! No wonder why most of our time is spent hopping from one app to the next, looking for information. This is why Bit.ai integrates with over 100+ popular applications (YouTube, Typeform, LucidChart, Spotify, Google Drive, etc) to help teams weave information in their documents beyond just text and images.

Recommended power links and files you can add to your operational plan template:

  • Google Sheets, OneDrive Excel, Airtable
  • Social Media posts
  • YouTube, Vimeo
  • Draw.io, Lucidcharts
  • Sketchfab, Figma, Marvel
  • PDFs, PowerPoint in Google Drive/OneDrive

Sharing : Bit documents can be shared in a live state meaning that all changes that you make to the document will update in real-time. If you are sharing your documents with clients, they will always get your most up-to-date changes. You can even embed Bit documents on any website or blog.

Tons of other features:  Bit has a plethora of amazing features like document tracking, cloud-upload, templates, and themes, document locking, document expiration, and much more, making it a well-rounded documentation tool.

Bit provides a common workplace for project members to collaborate, document, share their knowledge, brainstorm ideas, store digital assets, and innovate together. The best part is that this knowledge is safely secured in your workspaces and can be shared (or kept private) with anyone in your organization or the public!

Here are some of the man benefits of using Bit:

  • Collaborate in real-time
  • Interlink operational plan documents and other documents
  • Create fully responsive documents
  • Create private operational plans only visible to yourself or your team
  • Track engagement on shared operational plans with consultants, partners, etc.

Read more:  Business Development Plan: What Is It And How To Create A Perfect One?

  • Operational Plan Template

To make the process of creating your operational plan documentation easier, we have created a ready-made operational plan template for you! Check it out below:

How to Use the Operational Plan Template with Bit

The process of creating an operational plan on Bit is insanely easy! Just follow these four simple steps to create your document quickly:

Step 1: Create a Bit Account

Go the home page of  Bit.ai  and click on Get Started for Free or Sign Up to get started. Enter your  email address  to sign up. Once in, you can create your personal profile.

Step 2: Create a Workspace

Workspaces are where the work gets done. Click on the  ‘Create Workspace’  button on the right. A popup will show up prompting you to add a name for your new workspace.  

You can create a workspace around a team, department, large project, client, partner, etc. Inside each workspace, you can create an unlimited amount of Bit documents and access your content library (storage area for all of your digital assets – web links, files, cloud files, rich embeds, etc.).

Step 3: Add Team Members

Bit allows your team members to collaborate in real-time and get work done. Collaboration starts at the workspace level.

You create private workspaces by default. However, you can invite others to join you inside of a workspace and collaborate together with the knowledge, projects, documents, and content inside of the workspace.

Step 4: Create Your Desired Document

Once you are in the workspace, click on the ‘ Create New’  button. Select  ‘From Template’  in the dropdown. A pop up will display allowing you to select a template from the gallery.

In the search box on the top left corner, you can search for an “operational plan template”. Once your desired template pops up, click on it and click on the  “Use Template ” button on the bottom right corner.

That’s it! Your document is ready for use!

Few more templates you might be interested in:

  • SWOT Analysis Template
  • Transition Plan Template
  • Scope of Work Template
  • Business Plan Template
  • Status Report Template
  • Competitor Research Template
  • Training Manual Template
  • Project Proposal Template
  • Company Fact Sheet
  • Executive Summary Template
  • Pitch Deck Template

🎥Watch this video to learn more👇

Over to You!

Operational plans bring accountability into your everyday tasks. They help you analyze the performance of your business, goals, strategies and identify the resources required to achieve those targets. These documents are a great way of managing other performance measures too like team efficacy, staff optimization, or the number of employees achieving beyond their targets.

Bit is a great tool to manage all essential resources associated with creating an operations plan. It brings all stakeholders under one roof for the smooth execution of the plan. If you need any help with the operational plan template or want to know how Bit can help your business, let us know by tweeting us @bit_docs. Cheers!

Further reads: 

How to Write an Operations Manual?

How to Create a Killer Sales Plan Document?

How to Create a Product Plan the Right Way?

What is an Implementation Plan & How to Create One?

How to Create a Strategic Process Improvement Plan?

How to Create a Procurement Management Plan: Step by Step Guide

How To Make A Full Proof Business Plan?

How To Create a Partnership Marketing Plan?

How to Create a Clear Transition Plan for your Business?

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Scope of Work: What is it & How to Create it? (Template Included)

Project Charter: What is it & How to Write it Perfectly? (Template Included)

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Bit.ai is the essential next-gen workplace and document collaboration platform. that helps teams share knowledge by connecting any type of digital content. With this intuitive, cloud-based solution, anyone can work visually and collaborate in real-time while creating internal notes, team projects, knowledge bases, client-facing content, and more.

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What an operating plan is and why you absolutely need one.

what is operational plan in business plan

Most companies spend valuable time and resources to create strategic plans, giving their best to outline a strategy that establishes a solid long-term vision. While having a strategic plan is necessary, a vast number of organizations often lack a critical strategy element: an operating plan.

An operational business plan outlines the details of your daily operations for over one year. It defines who does what, when they do it, and how they do it. When done well, an operation plan defines how you allocate human, physical, and financial resources to reach short-term objectives that support your larger business goals.

What Is An Operational Plan And Why Is It Important?

An operation plan is an extremely detail-oriented plan that clearly defines how a team or department contributes to reaching company goals. It outlines the daily tasks required for running a business. When properly created, an operating plan makes sure each manager and each employee know their specific obligations, as well as how they should execute them within a defined timeline. Mapping out the day-to-day tasks that ensure a clear path to your business and operational goals is essential to success.

On a daily basis, your operations plan should answer these crucial questions:

  • What are the strategies and tasks that need to be completed or achieved?
  • Who are the individuals responsible for those tasks and strategies?
  • When must each strategy be completed?
  • How much will it cost?

Your strategic plan is a manual that ensures your company and all its employees execute day-to-day operations in a way that ensures reaching your long-term business goals.

Operational Planning VS Strategic Planning

Very often, a strategic business plan also functions as an operating plan. The confusing of the two can cause problems because both plans are necessary for any company to achieve its goals.

A strategic plan helps your business outline long-term goals and fulfill the big vision. Operating plans define what processes need to be finished to achieve those goals. An operating plan supports the efforts of a strategic plan and makes sure everyone runs their day-to-day tasks as efficiently as possible. Both are action plans, and since the success of the strategic plan heavily depends on the efficiency of the operating plan, you should create it right after outlining your long-term strategy.

A successful company never chooses between an operational plan and a strategic plan. Instead, market leaders make sure they have both. Simply put, a strategic plan outlines your long-term goals for the future, while an operating plan defines how to get there through daily activities and processes.

The goal of an operating plan is to define how all departments join efforts to achieve your vision.

The Steps Of A Successful Operational Business Plan

You can't create a successful operational plan without clearly defining your operational goals. The template below walks you through several important steps to take if you want to develop a functional operating plan:

  • Create your strategic plan first. An operating plan is a necessary tool for achieving the goals you've defined in a strategy, so first, you should make sure your strategic plan is in place.
  • Focus on essential goals. All successful operating plan examples stick to one rule—focus on goals that matter the most. A complex plan with multiple unclear goals is hard to follow.
  • Instead of lagging, use leading indicators. Lagging indicators will show your efforts are falling short only after you already execute the operations. By contrast, leading indicators include predictive measures that will prevent you from making a mistake in the first place.
  • Choose the right KPIs. Defining the appropriate KPIs for your business is essential. You shouldn't develop them all by yourself. Instead, involve the whole team in the process.
  • Communication is key. Everyone in the company should learn and understand what metrics you use, why they are important, and what everyone's roles are in working toward your goals.

Note, you can always check out our blog for more successful business tips like this!

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Operational Planning Examples

An operational plan template should help you define and improve the day-to-day actions and processes of your business. Any successful operational plan example indicates that the plans include everything your company does daily to deliver your products or services to customers. They may cover any section, department, and operation. You can find numerous examples of successful operational plan implementation, especially among powerful enterprises.

Let's go over the most common ways of utilizing a proper operational plan:

Planning for Processes and Practices

Businesses often create operational plans for specific processes and practices to ensure they’re meeting objectives in what they deem the important areas. These include efficiency, turnaround time, productivity, cost reduction, waste reduction, sustainability, quality, and customer satisfaction. You can find a successful operating plan example in any department.

Planning As a Strategy Component

Take a look at this operational planning example: let's say a company makes strategic efforts to expand volume production by 50% by the end of the year. The strategic plan will include several critical components: marketing, sales, and operations. The operations part of the plan will include manufacturing, financial, and logistic strategies to achieve a boost in production.

Bottom Line

An operational plan is the key element of every goal-oriented organization. Contact The Alternative Board today to schedule a meeting with our team of business advisory services specialists. We will help you produce an effective operations plan that will help you fulfill your long-term business goals.

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what is operational plan in business plan

Create an Operational Plan that Makes an Impact

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Companies often confuse strategic, tactical, and operational planning. Strategic planning sets your organization’s long-term vision and goals. Tactical planning is the process of figuring out how to achieve your strategic plan. And operational planning links the two, outlining the procedural steps you’ll take to meet your goals. A sound operational plan is critical for achieving success in your organization.

What Is Operational Planning?

Operational planning is the process of creating actionable steps that your team can take to meet the goals in your strategic plan. An operational plan outlines daily, weekly, and monthly tasks for each department or employee. During operational planning, you’ll also create milestones that help you achieve your strategic plan. For example, if your strategic plan aims to grow your customer base by 20%, your operational plan will include incremental steps to gain new leads and customers.

What Are the Benefits of an Operational Plan?

A well-constructed operational plan makes everyone’s jobs easier. The benefits include:

  • Clear guidance: With actionable steps for each department, operational plans help teams understand if they are performing well or need to improve.
  • Better workflow : Each team knows what they’ll be working on over the month or quarter, and they can adjust their workflow as needed.
  • Improves morale : All employees can see how their day-to-day work connects to the company’s broader goals.

Creating an Effective Operational Plan

Operational plans help you hit strategic goals, so start by reviewing your strategic plan. Your operational plan should be specific to a department or team, so your organization will likely have more than one operational plan. Identify the key stakeholders for a particular team: they’ll be best suited to develop the plan, which should include:

  • Departmental objectives
  • Key performance indicators
  • Staffing and budget needs
  • Process for tracking and reporting on progress

Once the plan is complete, you can replicate this process for each department. Plans should be shared department-wide for feedback and questions.

Operational Goals

Also referred to as departmental goals or objectives, operational goals are the short-term targets that your organization wants to hit. An operational plan includes operational goals and the steps to achieve them. Typically, organizational goals are:

  • Tied to a specific department or team
  • Tied to a budget line or item
  • Tied to a specific short time frame, such as a month or a quarter

Operational Goals Examples

All operational goals should be measurable and actionable. Actionable means your team can achieve them – so the goal cannot be dependent on an outside factor. For example, your IT team may be tasked with training 10 new employees on security best practices each quarter. But if 10 employees aren’t hired in a particular quarter, that operational goal is not actionable.

To be measurable, there must be a clear way to tell if you met your operational goal or not. For example, one operational goal for an accounting team might be to process invoices more quickly. Their accounting software should be able to collect data on how quickly invoices are processed and paid, so the team can measure their performance over time and see if they are working more efficiently.

Share Your Operational Plan

An operational plan shouldn’t be static – it’s a living document. As time goes on, you may need to adjust your operational goals. That isn’t a sign of failure – it means you’re doing a better job of understanding how each team functions and setting your targets accordingly. You should keep your plan up to date and revisit it regularly, whether once a year or at the end of each fiscal quarter. Include key stakeholders in this process so that the plan works for everyone.

Start Your Operational Plan with Spider Impact

Creating an operational plan might seem challenging at first – but once you get started, it can help all your teams run more smoothly. See how Spider Impact helps you define, measure, manage and report on your operational goals. Click for a free test drive or demo .

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What Is the Operational Plan Section of the Business Plan?

Learning what an operation plan is and learning how to make it is something critical to any business. 3 min read updated on February 01, 2023

An operation plan section of the business plan is an essential part of any business. Learning what an operation plan is and learning how to make it is something critical to any business. Here are the main things you need to know about an operation plan.

Definition of an Operation Plan

An operation plan is a guiding path for the business to follow in order to achieve all of its goals and objectives described in the general business plan.

The operation plan mainly includes details about the people responsible for completing the required actions, and all the costs and KPIs (key performance indicators) for these actions to be accomplished.

In order for any business to be stable in the long run, the operation plan must be updated regularly in order to ensure the stability of the business.

What Is the Operations Plan Section and How to Properly Make It

The section of the operations plan which is included in the business plan mainly specifies all the physical requirements for the operation of the business. These physical requirements mainly include equipment, facilities, and location.

In order to make a complete business plan , three things need to be clarified to the reader:

  • Everything was done for the business from the start to reach its current position
  • Acknowledgment that you know exactly what should be done for any business to get off the ground
  • Full awareness and understanding of the delivering and manufacturing processes of the service or the product you offer.

Operating Section of the Business Plan: Stage of Development Section

While you're developing the stage of development section, you should begin with the previous procedures that have been taken so far, along with mentioning what is best to be done in the future, it should be as follows:

  • Production workflow : In this, you will describe in detail the exact steps of how your service or your product will be made, along with the acknowledgment of any possible problem that could be faced during the process.
  • In addition, you will include details about how to train the employees to solve any upcoming problem and avoid any risks as much as possible. Along with mentioning any dangerous equipment that will be used, and the proper ways of using and storing these pieces of equipment.
  • Supply chains: In this section you clarify the identity of the suppliers, the prices they offer, and their terms and conditions, In addition to providing the possible alternatives in case it doesn't work out with the current suppliers
  • As an example, in case you are willing to have a specific quality control certificate, like the ISO 9000, you should identify and explain the required procedures.

What Are the Key Components to Include in an Operational Plan Regarding the Business Organization?

Here are the main components to be included in the operational plan:

  • Most of the tasks in the operation plan are carried out by the company's managers and the employees under them, so it is essential that to clarify their identity, describe their qualifications, and describe the jobs and tasks which they will be responsible for.
  • Providing an organizational chart to describe the structural hierarchy of the business.
  • The philosophy and tactics of the company, and the role they play in the development and stability of the business.
  • A statistical measurement of the performance of the employees and managers, and the ways of reward and punishment.
  • Explain the methods that you will use to find the right employees, putting into consideration the required qualifications needed, the job description of each one, and the compensation rates that you will offer.
  • In case the business will need any outside consultants it should be noted, along with the specific functions required from any outsider consultant or employee.

In the end, one could conclude that the success or a failure of a business depends heavily on the quality of the business and operation plan put forward.

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Operations Plan

  • Lesson Materials Operations Plan Worksheet
  • Completion time About 40 minutes

The operations section of your business plan is where you explain – in detail – you company's objectives, goals, procedures, and timeline. An operations plan is helpful for investors, but it's also helpful for you and employees because it pushes you to think about tactics and deadlines.

In the previous course, you outlined your company's strategic plan, which answers questions about your business mission. An operational plan outlines the steps you'll take to complete your business mission.

Your operations plan should be able to answer the following:

  • Who – The personnel or departments who are in charge of completing specific tasks.
  • What – A description of what each department is responsible for.
  • Where – The information on where daily operations will be taking place.
  • When –The deadlines for when the tasks and goals are to be completed.
  • How much – The cost amount each department needs to complete their tasks.

In this session, we explain each item to include in your operations plan.

Goals and Objectives

The key to an operations plan is having a clear objective and goal everyone is focused on completing. In this section of your plan, you'll clearly state what your company's operational objective is.

Your operational objective is different than your company's overall objective. In Course One , you fleshed out what your strategic objective was. Your operational objective explains how you intend to complete your strategic objective.

In order to create an efficient operational objective, think SMART:

  • Specific – Be clear on what you want employees to achieve.
  • Measurable – Be able to quantify the goal in order to track progress.
  • Attainable & Realistic – It's great to be ambitious but make sure you aren't setting your team up for failure. Create a goal that everyone is motivated to complete with the resources available.
  • Timely – Provide a deadline so everyone has a date they are working towards.

Operations plan goals and objectives

Different departments will have different operational objectives. However, each department objective should help the company reach the main objective. In addition, operational objectives change; the objectives aren't intended to be permanents or long term. The timeline should be scheduled with your company's long-term goals in mind.

Let's look at the following example for a local pizza business objective:

  • Strategic objective : To deliver pizza all over Eastern Massachusetts.
  • Technology department operational objective : To create a mobile app by January 2017 to offer a better user experience.
  • Marketing department operational objective : To increase website visitors by 50% by January 2017 by advertising on radio, top local food websites, and print ads.
  • Sales department operational objective : To increase delivery sales by 30%, by targeting 3 of Massachusetts's largest counties.

Sales department operational objective: To increase delivery sales by 30%, by targeting 3 of Massachusetts's largest counties.

Production Process

After you create your objectives, you have to think strategically on how you're going to meet them. In order to do this, each department (or team) needs to have all the necessary resources for the production process.

Resources you should think about include the following:

  • Suppliers – do you have a supplier (or more) to help you produce your product?
  • Technology team: app developing software
  • Marketing team: software licenses for website analytical tools
  • Sales team: headsets, phone systems or virtual phone system technology
  • Cost – what is the budget for each department?

In addition to the production process, you'll also need to describe in detail your operating process. This will demonstrate to investors that you know exactly how you want your business to run on a day-to-day basis.

Items to address include:

  • Location – where are employees working? Will you need additional facilities?
  • Work hours – will employees have a set schedule or flexible work schedule?
  • Personnel – who is in charge of making sure department tasks are completed?

Operations plan timeline

Creating a timeline with milestones is important for your new business. It keeps everyone focused and is a good tracking method for efficiency. For instance, if milestones aren’t being met, you'll know that it's time to re-evaluate your production process or consider new hires.

Below are common milestones new businesses should plan for.

When you completed your Management Plan Worksheet in the previous course, you jotted down which key hires you needed right away and which could wait. Make sure you have a good idea on when you would like those key hires to happen; whether it’s after your company hits a certain revenue amount or once a certain project takes off.

Production Milestones

Production milestones keep business on track. These milestones act as "checkpoints" for your overall department objectives. For instance, if you want to create a new app by the end of the year, product milestones you outline might include a beta roll out, testing, and various version releases.

Other product milestones to keep in mind:

  • Design phase
  • Product prototype phase
  • Product launch
  • Version release

Market Milestones

Market milestones are important for tracking efficiency and understanding whether your operations plan is working. For instance, a possible market milestone could be reaching a certain amount of clients or customers after a new product or service is released.

A few other market milestones to consider:

  • Gain a certain amount of users/clients by a certain time
  • Signing partnerships
  • Running a competitive analysis
  • Performing a price change evaluation

Financial Milestones

Financial milestones are important for tracking business performance. It's likely that a board of directors or investors will work with you on creating financial milestones. In addition, in startups, it's common that financial milestones are calculated for 12 months.

Typical financial milestones include:

  • Funding events
  • Revenue and profit goals
  • Transaction goals

In summary, your operations plan gives you the chance to show investors you know how you want your business to run. You know who you want to hire, where you want to work, and when you expect projects to be completed.

Download the attached worksheet and start putting your timelines and milestones together on paper.

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what is operational plan in business plan

Operational Plan: Meaning, Example, Steps, Types And Importance

Ayesha is the operations project manager at a radiology informatics organization that intends to open three more imaging centers in…

Operational Plan Meaning

Ayesha is the operations project manager at a radiology informatics organization that intends to open three more imaging centers in different cities. The strategic plan goals for the company involve diversifying the practice, but Ayesha is aware that the details of how such goals will be accomplished won’t be in the strategic plan; they’ll have to be in the operational plan .

Ayesha and her team set about creating a tactical, detail-oriented operational plan to meet the goals outlined in the strategic plan. They chalk out targets for outreach, IT, development, research and staffing.

  • Arjun has to create the overall outreach strategy
  • Mehek’s tasks include deploying the radiology report search engine and upgrading the voice dictation system
  • Mohit is responsible for getting the website and staff credentials database up and running
  • Shruti has to design the online research form for data entry requests
  • Zayed is told to oversee the filling of informatics vacancies at the firm

Every team member’s progress and goal-fulfillment are recorded for each quarter of the fiscal year.

With Ayesha’s leadership and her team’s focused approach, the operational plan put together helps the firm reach important goals in the strategic plan, with the practice even being able to bring on board a new consultant to aid in identifying fresh business opportunities. Theirs is a successful operational plan example .

What Is An Operational Plan?

Types of operational plans, operational planning steps.

Before going into the types of operational plans and their importance, it’s imperative to form a clear understanding of the meaning of an operational plan . Simply put, an operational plan lays out the tasks a business must carry out to reach the desired outcome. More accurately, it’s a blueprint created by a department or a team within an organization that clearly defines the actions that must be taken to fulfill strategic objectives and meet the expectations of senior management. It also adheres to daily or weekly timelines for goal fulfillment.

Let’s consider an operational plan example where an organization is strategically trying to increase its production volume by 50% by the end of the fiscal year. Important considerations in such a strategic plan will be marketing, sales and operations. The manufacturing, financial and logistic components of an operational plan in this scenario will be crucial for boosting production.

It must be remembered that an operational plan and a business plan aren’t the same. This distinction is important to further understand the meaning of an operational plan . Business plans have operations segments, so an operational plan in a business plan is but one component of the entire structure. In other words, having an operational plan in a business plan is likely, not the other way round. Within a business plan, the operational plan section focuses on every step necessary to achieve the business’s objectives.

Having covered the meaning of an operational plan and highlighted its differences from a business plan or a strategic plan, it’s a good idea to consider the different types of operational plans and the steps of operational planning .

There are two types of operational plans : single-use plans and ongoing plans. How are they different? Let’s take a look.

Single-Use Plans

These operational plans are only devised when a particular problem or a time-specific challenge needs to be tackled. For instance, cost-saving measures for a new fiscal year would need a single-use plan. ( www.stocktargetadvisor.com )

Ongoing Plans

Such plans are designed with the long-term in mind. They can be applied to future timelines and adapted whenever required. An ongoing plan would be used for strategizing on how to retain a workforce rather than resort to workforce rationalization measures.

Regardless of the type, it’s important to be clear on the steps that lead to an effective operational plan . Let’s examine what these components of an operational plan are.

Put The Strategic Plan In Place

Operational goals are dependent on strategic goals. The importance of the operational plan is indisputable, but the strategic plan must come first, as the operating plan is ultimately a tool for reaching strategic goals.

Pick The Goals That Matter Most

An operating plan example that works will invariably prioritize the most important goals. It’s tough to follow through on complicated plans with too many vague objectives.

Use Performance Metrics

Predictive indicators are crucial in gauging how a project or a team is faring. To this end, it’s always wiser to opt for leading indicators (like excellent customer feedback) rather than lagging indicators (such as the attendee headcount at an event), as leading indicators help identify potential problem areas from beforehand.

Pick KPIs Wisely And Communicate

This should be a team exercise. Outlining the most suitable KPIs for a business is imperative, and so is discussing them with the entire team.

Keeping all of these factors in mind, it’s clear that the importance of operational plans can’t be emphasized enough. There are several reasons why they’re a prominent part of goal-oriented organizations – they enhance productivity, profit margins and give businesses a competitive edge.

The ability to create and execute solid operational plans is a skill of high value. Harappa’s Rise In An Organization program is designed to help ambitious professionals master such skills. With the help of a stellar faculty and 17 dynamic lessons, you’ll learn to lead with influence, inspire trust and get things done. Frameworks and techniques such as The Performance Equation and The Flywheel Effect are designed to help senior professionals manage projects expertly, adapt to situations instinctively and become reliable team players.

The Rise In An Organization pathway is the ticket to facing challenges head-on and influencing decisions masterfully!

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Business Tips from SCORE: A business plan gives owners a guide to their operations

One of the sure ways of launching a business that will fail is not to plan its launch and growth.

Most budding entrepreneurs’ eyes roll back in their head when they hear “business plan.” It doesn’t have to be complicated or voluminous. It might be as simple as a one-page Business Model Canvas – BMC − plan or if needed a deeper dive with a full business plan . But there’s no better way to think through important issues and gain focus in your business than by creating a guide.

Not only will building a business plan help you get a better handle on where you are and how you’ll grow, but it’s an absolute necessity if you seek outside investment.

A business model is a way of describing how the enterprise will make money.  Strategyzer’s Business Model Canvas is a 9-block process that explores, initially, value proposition (your offer, but not what you are selling), customer segments (to whom are you making the offer(s)), communication channels (how will you reach your customer segments). Then validate your assumptions. Then follow-up with customer relationships , activities, resource and strategic partners , expenses and revenue streams . The right side of the BMC canvas focuses on the customer and market or external factors that are not totally under your control. The left side focuses on the internal that is mostly in your control. The middle is the value proposition that represents the exchange of value between your customers and your business.

Here’s an easy guide on how to build a business plan step-by-step.

Step 1: Describe the “Big Idea” in an executive summary

Think of the executive summary as an explanation of your unique selling proposition. You want someone to be able to immediately grasp what your company does and the value you bring to the market.

This section should include a mission statement, brief explanations of the products or services you plan to offer, a basic introduction of key team members and where your company is located. If you’re seeking financing, you’ll also need to include basic information about your finances and plans for use of borrowed funds.

Step 2: Conduct a market analysis

This is where you’ll get into more detail by describing your industry and where your business fits into its landscape. Some questions to answer:

  • What exactly does your business do? 
  • What do you sell and why do you sell it? 
  • Why is your product or service needed? 
  • Who’s going to benefit from the products or services you provide?

Step 3: Introduce your team with a company description

In this section, include information like the legally registered name of your company, your business address, the company’s legal structure (LLC, sole proprietorship, etc.) and key team members. 

If your company is large, consider using an organizational chart to show who’s in charge of what. Also, include any special skills or unique experience your team has that will help advance your mission.

Step 4: Describe the value of your products and services

Piggyback on what you wrote in your market analysis to give details about your products and/or services. Give a thorough explanation of what your product or service does, how it works, your pricing structure, your ideal customer and your distribution strategy.

If you have intellectual property like patents, copyrights or trademarks, mention those as well, along with any research you plan to conduct or have completed.

Step 5: Describe your “go to market” strategy with a marketing and sales plan

How are you going to acquire customers? How are you going to create loyalty? There’s no right or wrong strategy here, only the strategy that makes sense given your current circumstances, the market and your customers’ attitudes. Over time, this may evolve, which is fine!

You can describe your sales process, how you’ll initially attract prospects, how you’ll deepen that attraction into a purchase, what a typical sales cycle might look like, what happens after the sale and so on. 

Step 6: Dive into the numbers with a financial analysis

Depending on how long you’ve been in business, you may not have a lot of concrete numbers for this section. Or, you may have a lot.

If you’re a startup, you’ll have to supply financial projections — forecasted income statements and balance sheets, for example. Be detailed for the first year, breaking down your projections quarterly or, even better, monthly.

If you’re established and are writing the plan to guide your growth strategy, you should include profit and loss statements, balance sheets, cash flow statements, a section for metrics like profit margin and a statement of your total assets and debts. This is also a great place to include any charts and graphs that help tell the financial story of your business. 

Step 7: If you need funding, explain why and for what 

If you’re seeking outside investment, use this section to provide details about your capital needs. How much do you anticipate needing over the next three to five years, what will it be used for, what are the terms you’re seeking, what opportunities will it allow you to exploit, and how will it help you meet your growth targets? And, don’t forget to include your “skin in the game” investment.  A critical step for lender evaluations.

Step 8: Anything else to include?

If you want to include additional information — resumes, leases, permits, bank statements, contracts, photos, charts, diagrams, etc. — include them at the end of your plan in an appendix.

Regardless of which format you select remember that a business plan is a guide, compass and companion for you to reach your business objectives.

Contributed by Marc L. Goldberg, Certified Mentor, SCORE Cape Cod & the Islands, www.score.org/capecod , 508-775-4884.  A SCORE Mentor Can Help You Build a Detailed Business Plan.  Sources: ASK Score 2023, An Easy Guide to the Business Model Canvas, Creately Blog, May 18, 2022.

  Thanks to our subscribers, who help make this coverage possible. If you are not a subscriber, please consider supporting quality local journalism with a Cape Cod Times subscription.  Here are our subscription plans.    

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Sample Catering Business Plan

how to start a catering business

Writing a business plan is a crucial step in starting a catering business. Not only does it provide structure and guidance for the future, but it also helps to create funding opportunities and attract potential investors. For aspiring catering business owners, having access to a sample catering business plan can be especially helpful in providing direction and gaining insight into how to draft their own catering business plan.

Download our Ultimate Catering Business Plan Template

Having a thorough business plan in place is critical for any successful catering venture. It will serve as the foundation for your operations, setting out the goals and objectives that will help guide your decisions and actions. A well-written business plan can give you clarity on realistic financial projections and help you secure financing from lenders or investors. A catering business plan example can be a great resource to draw upon when creating your own plan, making sure that all the key components are included in your document.

The catering business plan sample below will give you an idea of what one should look like. It is not as comprehensive and successful in raising capital for your catering as Growthink’s Ultimate Catering Business Plan Template , but it can help you write a catering business plan of your own.

Example – SavorFest Caterers

Table of contents, executive summary, company overview, industry analysis, customer analysis, competitive analysis, marketing plan, operations plan, management team, financial plan.

At SavorFest Caterers, located in the vibrant city of Austin, TX, we are passionately committed to delivering unparalleled catering services that truly distinguish us in a competitive marketplace. Our philosophy revolves around the belief that the essence of a memorable event is not just the quality of food but also the caliber of service provided. To this end, our team is rigorously trained to execute seamless events, complemented by our meticulously prepared dishes that utilize only the finest ingredients. This dedication to excellence ensures a culinary experience that exceeds the expectations of the most discerning guests. Furthermore, our continuous innovation in offering tailored catering solutions allows us to meet the varied needs of our clients, making every event uniquely unforgettable.

Our success hinges on our unwavering commitment to quality and innovation, which has been instrumental in distinguishing SavorFest Caterers within the bustling Austin catering scene. We’ve achieved this through our dedication to sourcing the finest ingredients, our flexibility in customizing our services to meet the diverse needs of our clientele, and our relentless pursuit of excellence in both food and service. These factors, combined with our ability to adapt to any event theme or dietary requirement, position us as the go-to caterers for those seeking an incomparable dining experience.

The catering industry, while competitive, presents substantial opportunities for businesses that can distinguish themselves through exceptional service and culinary innovation. This is particularly true in markets like Austin, TX, where the demand for high-quality catering services is driven by a vibrant cultural scene and a growing economy. Success in this industry demands not just culinary excellence but also the ability to adapt to evolving consumer preferences and dietary needs. Companies that can leverage local ingredients and offer personalized experiences stand a better chance of capturing and retaining a loyal customer base.

Our target customers are diverse, ranging from individuals and families celebrating special occasions to businesses and organizations hosting corporate events. These clients are united by a common desire for high-quality, memorable catering experiences that are tailored to their specific needs. They value creativity, flexibility, and attention to detail, and they are willing to invest in premium services that meet these criteria. Catering to such a varied clientele requires a deep understanding of different dietary preferences and event formats, something we excel in at SavorFest Caterers.

Top Competitors: Gourmet Delights, EliteEats Catering, and Feast & Festivities

Gourmet Delights is known for its traditional gourmet offerings, while EliteEats Catering focuses on corporate events with a modern twist. Feast & Festivities targets weddings and large social gatherings with their extensive buffet options. Our competitive advantage lies in our personalized approach, our commitment to quality and innovation, and our versatility in catering to any event theme or dietary requirement, setting us apart as the preferred choice for a wide range of clients.

Our marketing plan is centered around showcasing our diverse range of products, services, and competitive pricing. We offer a wide selection of menu options that cater to various dietary needs and event types, from intimate gatherings to large-scale corporate events. Our pricing strategy is designed to offer value to our clients, ensuring they receive the highest quality service and culinary excellence at competitive prices. To promote our services, we leverage a multi-channel approach that includes social media marketing, targeted email campaigns, and strategic partnerships with event planners and venues. Our promotions plan is focused on building brand awareness and driving engagement through special offers, tastings, and participation in local events, which allows us to connect directly with potential customers and showcase our culinary expertise.

Our operations are the backbone of our success, encompassing menu planning, ingredient sourcing, inventory management, and more. We prioritize sourcing high-quality, fresh ingredients locally, supporting the community and ensuring the best taste. Our inventory is meticulously managed to prevent shortages and reduce waste. The order process is streamlined for customer convenience, and our food preparation adheres to strict quality control standards. Compliance with health and safety regulations is paramount, ensuring a safe environment for both staff and customers. We also focus on exceptional customer service and communication, essential for customer satisfaction and retention. Logistics for event catering are carefully coordinated, ensuring timely setup, service, and cleanup. Our marketing efforts and customer relationship management are ongoing, aimed at attracting new customers and fostering loyalty among existing ones. Financial management is handled with diligence, monitoring daily revenues and expenses to maintain healthy cash flow and inform strategic decisions.

Our management team comprises experienced professionals with a passion for catering and event management. Each member brings a unique set of skills and expertise to the table, from culinary arts to business administration and customer service. This diversity in our leadership ensures a comprehensive approach to managing all aspects of the business, from menu development and event planning to marketing and financial management. Together, we are committed to upholding the highest standards of quality and innovation, driving SavorFest Caterers towards continued success and growth.

Welcome to SavorFest Caterers, a fresh and vibrant catering service now gracing the Austin, TX scene. As a local catering business, we pride ourselves on filling a much-needed gap in the market. Until now, the area has seen a lack of high-quality local catering services, a void we’re excited to fill with our unique blend of culinary expertise and passionate service.

At SavorFest Caterers, our offerings are designed with versatility and quality in mind. Our services span the entire spectrum of catering needs, from intimate events to grand celebrations. Clients can look forward to customizable menus that cater to a wide array of dietary preferences and event themes. Beyond exceptional food, our services extend to food delivery and setup, ensuring every event is executed flawlessly. We also provide comprehensive beverage services, complemented by our team of professional staff who are committed to making every occasion memorable.

Rooted in the heart of Austin, TX, SavorFest Caterers is poised to serve the local community and its diverse clientele. Our location not only allows us to be at the center of Austin’s vibrant event scene but also enables us to source fresh ingredients from local suppliers, supporting the community we are a part of.

Our confidence in our success is not unfounded. The founding team brings with it a wealth of experience from running a successful catering business previously. This, combined with our commitment to offering superior catering services and meticulously prepared food and beverages, sets us apart from our competition. Our dedication to excellence in every aspect of our service ensures that SavorFest Caterers stands out as the premier choice for catering in Austin.

Since our inception on January 6, 2024, as a Sole Proprietorship, we’ve hit the ground running. Our accomplishments to date include the creation of a distinctive logo that captures the essence of our brand, the development of our unique company name that resonates with our mission, and securing a prime location that serves as our operating base. These achievements mark the beginning of our journey to becoming a cornerstone of the Austin catering scene.

The Catering industry in the United States is a thriving and lucrative market. According to industry reports, the current size of the market is estimated to be around $60 billion. This indicates a strong demand for catering services and presents significant opportunities for growth and profitability.

Furthermore, the Catering industry is expected to experience steady growth in the coming years. Market research suggests that the industry is projected to grow at a CAGR of approximately 4% over the next five years. This growth can be attributed to various factors including increasing consumer spending, rising disposable incomes, and a growing preference for convenience and personalized dining experiences.

These trends in the Catering industry are particularly promising for SavorFest Caterers, a new catering business operating in Austin, TX. As consumers increasingly seek out unique and memorable dining experiences, SavorFest Caterers is well-positioned to capitalize on this demand. With its commitment to delivering exceptional service, innovative menus, and attention to detail, SavorFest Caterers has the potential to carve out a significant market share in the Austin catering scene and establish itself as a go-to choice for customers seeking high-quality catering services.

Below is a description of our target customers and their core needs.

Target Customers

SavorFest Caterers will target local residents eager to add an extraordinary touch to their private gatherings, from intimate family reunions to larger celebratory events. These customers are looking for high-quality, memorable culinary experiences that reflect the unique flavors and spirit of Austin, TX. SavorFest Caterers will tailor its offerings to meet the diverse tastes and dietary preferences of this vibrant community, ensuring every event is a reflection of its host’s distinct style and personality.

Aside from serving local residents, SavorFest Caterers will also cater to the business sector, including corporate events, conferences, and office parties. Austin’s dynamic business environment, characterized by a mix of startups, tech companies, and established firms, presents a lucrative opportunity for SavorFest Caterers. The company will offer customizable menus and flexible service options to accommodate the specific needs and schedules of business clients, aiming to become a trusted partner for companies seeking to enhance their corporate events.

Furthermore, SavorFest Caterers will target the thriving event industry in Austin, including weddings, festivals, and public gatherings. This segment demands exceptional catering services that can handle the scale and specific requirements of such events, from outdoor weddings to large-scale public festivals. SavorFest Caterers will leverage its expertise and creativity to provide standout culinary experiences that contribute to the success and memorability of these events, establishing itself as a go-to caterer for Austin’s event planners and organizers.

Customer Needs

SavorFest Caterers emerges as a beacon of culinary excellence, poised to meet the sophisticated needs of Austin’s residents who desire professional catering services. These discerning clients expect not just meals but culinary experiences that tantalize the taste buds and elevate their events. SavorFest Caterers can fulfill this need by offering a diverse menu that incorporates both local flavors and international cuisines, ensuring a unique dining experience for every occasion.

Moreover, SavorFest Caterers understands the importance of seamless service in event planning. Clients can count on meticulous attention to detail, from the presentation of food to the professionalism of the staff. This reliability ensures that hosts can focus on their guests, confident in the knowledge that all catering aspects are expertly managed. SavorFest Caterers thus not only satisfies the appetite but also contributes to the overall success and ambiance of the event.

In addition to exceptional food and service, SavorFest Caterers recognizes the growing demand for sustainable and health-conscious catering options. By incorporating organic, locally-sourced ingredients and offering a range of dietary accommodations, SavorFest can cater to the diverse preferences and needs of Austin’s residents. This commitment to quality and sustainability further distinguishes SavorFest Caterers as a versatile and conscientious choice for any event, large or small.

WheelsJourney Rentals’s competitors include the following companies:

Alamo Rent A Car offers a range of services including economy cars, SUVs, and luxury vehicles for both leisure and business travelers. Their price points vary depending on vehicle type, rental duration, and location but are competitive within the industry. Alamo generates significant revenue from both domestic and international travelers, thanks to its presence in major airports across the United States and in several other countries. Alamo serves a wide customer segment including individual travelers, families, and business professionals. They operate in numerous geographies including the United States, Canada, Mexico, Europe, Australia, and South America. A key strength of Alamo is their self-service kiosks that expedite the rental process for customers. However, a potential weakness is their reliance on airport locations, which may limit their reach to local renters who prefer more accessible city or neighborhood locations.

Enterprise Rent-A-Car offers a broad spectrum of vehicles including cars, trucks, and vans to cater to a variety of customer needs. Their pricing is flexible, with options for daily, weekly, and long-term rentals, often including deals and discounts for certain customer segments. Enterprise boasts substantial revenues, underpinned by a strong brand and extensive network of locations. Enterprise targets a diverse customer base from individual renters to large corporations requiring fleet services. The company has a vast geographical presence, operating not just in the United States but also in Europe, Canada, Asia, and beyond. One of Enterprise’s key strengths is its customer service, often recognized as industry-leading. However, its size and scope can sometimes lead to inconsistencies in service quality across different locations.

Rose Caterings might not have the same level of brand recognition as Alamo or Enterprise but offers competitive products and services in select markets. Their vehicle offerings include standard cars, luxury models, and specialty vehicles. Rose Caterings’ pricing strategy aims to attract budget-conscious consumers with competitive rates and transparent fees. Rose Caterings primarily serves customers in urban and suburban areas, focusing on convenience and personalized service. They operate in a limited geographical area but are looking to expand their presence. A strength of Rose Caterings is their focus on customer satisfaction and local market expertise. However, their limited geographical reach and smaller fleet size compared to larger competitors could be seen as weaknesses.

Competitive Advantages

At SavorFest Caterers, we pride ourselves on offering superior catering services that stand out in the competitive Austin, TX market. Our dedication to excellence is evident in every dish we serve, setting us apart from our competitors. We understand that the key to a memorable event lies not only in the quality of food but also in the service provided. Therefore, we ensure that our team is trained to offer impeccable service, making every event a seamless experience. Our carefully prepared food and beverages reflect our commitment to quality, using only the finest ingredients to create culinary delights that satisfy even the most discerning palates.

Moreover, our competitive advantage extends beyond our exceptional food and service. We are constantly innovating, offering unique and personalized catering solutions to meet the diverse needs of our clients. Whether it’s a small family gathering or a large corporate event, we tailor our services to ensure that each occasion is unforgettable. Our flexibility and attention to detail mean that we can adapt to any theme or dietary requirement, making us the preferred choice for customers seeking a caterer that can truly cater to their specific needs. By choosing SavorFest Caterers, clients can expect not just a meal, but an extraordinary dining experience that will leave a lasting impression on their guests.

Our marketing plan, included below, details our products/services, pricing and promotions plan.

Products and Services

SavorFest Caterers emerges as a beacon of culinary excellence, offering a diverse range of services tailored to meet the unique needs of each event. At the heart of their offerings is Catering Services for Events, which stands as a testament to their commitment to delivering unforgettable dining experiences. Clients can expect to engage in a collaborative process, working closely with the SavorFest team to design a menu that perfectly aligns with the theme and expectations of their event. The average cost for these comprehensive catering services starts at $50 per person, ensuring a balance of quality and value.

Understanding the importance of personal touch and customization, SavorFest Caterers introduces Customizable Menus as one of its key services. This offering allows clients to tailor their event’s culinary journey, ensuring that every dish reflects their personal taste and dietary preferences. Whether it’s a wedding, corporate gathering, or intimate dinner party, the ability to customize menus adds a layer of exclusivity and personalization to every occasion. Prices for customizable menus are variable, starting at an additional $10 per person on top of the base catering service cost, depending on the complexity and ingredients required.

With an eye for convenience and efficiency, SavorFest Caterers also provides Food Delivery and Setup services. This offering is designed to ensure that every aspect of the event’s culinary needs is handled with care and professionalism, from the careful delivery of prepared dishes to the meticulous setup at the venue. Clients can expect this service to start at $200, varying with the size and location of the event, providing a hassle-free solution to event planning and execution.

Beverage Services complement the culinary offerings, providing a curated selection of drinks to match the quality and theme of the food served. From artisanal cocktails to fine wines and refreshing non-alcoholic options, SavorFest ensures that every guest finds a beverage that suits their taste. This service is priced starting at $15 per person, offering a range of options to suit various preferences and budgets.

Professional Staffing stands as a cornerstone of SavorFest Caterers’ commitment to excellence. Recognizing that the success of an event often hinges on the quality of service, SavorFest provides skilled and courteous staff for every occasion. Whether it’s chefs, servers, or bartenders, clients can expect professionalism and efficiency, ensuring that every guest’s needs are attended to. The cost for professional staffing starts at $30 per hour per staff member, contributing to a seamless and memorable event experience.

Through these diverse offerings, SavorFest Caterers positions itself as a premier choice for those seeking exceptional catering services in Austin, TX. With a focus on quality, customization, and client satisfaction, they are dedicated to making every event a remarkable culinary journey.

Promotions Plan

WheelsJourney Rentals employs a variety of promotional methods and tactics to attract customers in Dallas, TX. Online marketing stands at the forefront of these efforts, leveraging the power of social media platforms, search engine optimization (SEO), and targeted email campaigns. By engaging potential customers where they spend a significant portion of their time, WheelsJourney Rentals ensures its visibility and relevance in a competitive market.

In addition to online marketing, WheelsJourney Rentals also utilizes traditional advertising methods such as billboards and local radio ads. These mediums offer broad exposure, helping to build brand recognition and trust within the community. Furthermore, partnerships with local businesses and tourism agencies will play a crucial role in cross-promotion, reaching an audience that is already interested in travel and vehicle rental services.

Customer referral programs are another key tactic in WheelsJourney Rentals’ promotional strategy. By incentivizing current customers to refer friends and family, the company taps into the power of word-of-mouth marketing. This not only increases the customer base but also strengthens customer loyalty, as people tend to trust recommendations from people they know.

Loyalty programs will also be implemented to encourage repeat business. These programs reward customers for their continued patronage, offering discounts, special offers, and exclusive benefits. This approach not only fosters a loyal customer base but also differentiates WheelsJourney Rentals from its competitors.

Lastly, attending and sponsoring local events and exhibitions will raise the profile of WheelsJourney Rentals. Participation in such events demonstrates the company’s commitment to the community and allows for direct engagement with potential customers. It provides an excellent opportunity to showcase the range of services and the quality of vehicles offered, creating a lasting impression on event attendees.

By employing these promotional methods and tactics, WheelsJourney Rentals expects to attract a wide range of customers in Dallas, TX. The combination of online and traditional marketing, alongside customer engagement programs, ensures that WheelsJourney Rentals remains competitive and becomes a preferred choice for vehicle rental services.

Our Operations Plan details:

  • The key day-to-day processes that our business performs to serve our customers
  • The key business milestones that our company expects to accomplish as we grow

Key Operational Processes

To ensure the success of SavorFest Caterers, there are several key day-to-day operational processes that we will perform.

  • Constantly update and adapt menus to meet customer preferences and seasonal availability of ingredients.
  • Source high-quality, fresh ingredients from local suppliers to ensure the best taste and support the local economy.
  • Maintain an accurate inventory of ingredients, supplies, and equipment to avoid shortages or excess.
  • Implement a first-in, first-out (FIFO) system to ensure freshness and reduce waste.
  • Ensure a seamless order intake process, utilizing online and phone-based systems for customer convenience.
  • Confirm orders with customers, including specific details such as date, time, location, and any special requests.
  • Prepare dishes according to established recipes and presentation standards to ensure consistency and quality.
  • Conduct regular quality control checks throughout the food preparation process.
  • Adhere strictly to health and safety regulations to ensure a safe environment for both staff and customers.
  • Regularly train staff on the latest health and safety practices and conduct frequent audits.
  • Provide excellent customer service, addressing any inquiries or concerns promptly and professionally.
  • Maintain open lines of communication with customers before, during, and after events to ensure satisfaction.
  • Coordinate logistics for event catering, including transportation of food, equipment, and staff to and from event locations.
  • Ensure timely setup, service, and cleanup at events, adhering to the agreed schedule.
  • Engage in ongoing marketing efforts to attract new customers and retain existing ones, utilizing social media, email marketing, and word-of-mouth.
  • Use CRM tools to manage customer data, feedback, and communication to personalize service and foster loyalty.
  • Monitor daily revenues and expenses to manage cash flow effectively.
  • Prepare and review financial reports regularly to inform strategic decision-making.

SavorFest Caterers expects to complete the following milestones in the coming months in order to ensure its success:

  • Launch Our Catering Business : This is the foundational milestone that involves setting up the operational structure, finalizing the menu, establishing a base kitchen, and initiating marketing campaigns to create awareness in the Austin area.
  • Obtain Necessary Permits and Licenses : Secure all required local, state, and possibly federal permits and licenses to legally operate a catering business in Austin, TX. This includes health department permits, a food handler’s license, and a business license.
  • Build a Robust Vendor Network : Establish relationships with local food suppliers, equipment rental companies, and event venues to ensure quality, reliability, and cost-effectiveness in service delivery.
  • Hire and Train Staff : Recruit a team of chefs, servers, and support staff. Provide comprehensive training on food safety, customer service, and company policies to ensure high-quality service delivery.
  • Implement an Online Ordering and Management System : Set up a user-friendly online platform for customers to view the menu, place orders, and make payments. This system should also facilitate efficient order management, scheduling, and customer communication.
  • Secure First 10 Contracts : Aim to secure contracts for 10 events (could be weddings, corporate events, private parties, etc.) as a proof of concept and to build a portfolio of successful events.
  • Achieve Consistent Positive Customer Feedback : Establish a system for collecting and analyzing customer feedback. Aim for high satisfaction rates to build a strong reputation in the Austin catering market.
  • Reach $5,000/Month in Revenue : This intermediate financial milestone indicates initial market acceptance and will help in refining the business model towards profitability.
  • Form Strategic Partnerships : Establish partnerships with event planners, venues, and other related businesses in Austin to create referral opportunities and expand the customer base.
  • Get to $15,000/Month in Revenue : Achieving this milestone within 24 months will indicate strong market demand, operational efficiency, and a path towards long-term sustainability and growth for SavorFest Caterers.

SavorFest Caterers management team, which includes the following members, has the experience and expertise to successfully execute on our business plan:

Noah Wilson, CEO

Noah Wilson brings a wealth of experience to SavorFest Caterers, marked by a proven track record of success in the catering industry. His previous endeavor as the head of a catering business laid the foundation for his deep understanding of the complexities of the catering world, from menu selection and event planning to logistics and customer service. Noah’s leadership is defined by his ability to foresee industry trends, adapt to changing market demands, and inspire his team to strive for excellence. His strategic vision and hands-on experience are crucial assets for SavorFest Caterers, positioning the company for sustained growth and success in a competitive market.

To achieve our growth objectives, we are seeking to raise funds that will be strategically invested in expanding our service offerings, enhancing our marketing efforts, and improving our operational infrastructure. This financial injection will enable us to fulfill our growth potential, capture a larger market share, and ultimately establish SavorFest Caterers as a leader in the catering industry. Our detailed financial plan outlines the required investment and the projected returns, demonstrating our commitment to creating value for our stakeholders while delivering exceptional catering experiences to our clients.

Financial Statements

Balance sheet.

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Income Statement

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Cash Flow Statement

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Catering Business Plan Example PDF

Download our Catering Business Plan PDF here. This is a free catering business plan example to help you get started on your own catering plan.  

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  1. How To Write the Operations Plan Section of the Business Plan

    The operations plan is the section of your business plan that gives an overview of your workflow, supply chains, and similar aspects of your business. Any key details of how your business physically produces goods or services will be included in this section.

  2. What is Operational Planning? Definition and FAQs

    The operational plan aligns timelines, action items and key milestones that finance or the business needs to complete to execute on the strategic plan. In this way, an operational plan outlines the organization's key objectives and goals and clarifies how the organization will achieve them.

  3. Operational Planning: How to Make an Operations Plan

    Operational planning is the process of turning strategic plans into action plans, which simply means breaking down high-level strategic goals and activities into smaller, actionable steps.

  4. How To Make an Operational Plan (With Steps and Examples)

    Operational or operations plans are documents businesses can use to outline their goals, define expectations and set achievable deadlines. Learning to create successful and comprehensive operational plans can help ensure you maximize efficiency and productivity in the workplace.

  5. How to Create an Operations Plan: Business Planning

    An operations plan is an in-depth description of your daily business activities centered on achieving the goals and objectives described in the previous sections of your business plan. It outlines the processes, activities, responsibilities of various departments and the timeframe of the execution.

  6. What is an Operational Plan? A Complete Playbook (+ Examples, Tips

    An operational plan is a roadmap designed to implement your business strategies. It operationalizes your strategic plan by defining: Vision and objectives behind a strategy. Budget and resources required for execution. Weekly, monthly and quarterly milestones. Relevant metrics to track progress consistently.

  7. Learn how to do operational planning the right way

    Operational planning is the process of turning your strategic plan into a detailed map that outlines exactly what action your team will take on a weekly, or sometimes even daily, basis. An operational plan will include action items and milestones that each team or department needs to complete in order to execute your strategic plan.

  8. 10+ Operational Planning Examples to Fulfill your Strategic Goals

    A business operational plan is a comprehensive document that elucidates the specific day-to-day activities of a company. It presents a detailed overview of the company's organizational structure, management team, products or services and the underlying marketing and sales strategies.

  9. Operational Planning: How to Make an Operational Plan

    An operational plan is a document that outlines the key objectives and goals of an organization and how to reach them. The document includes short-term or long-term goals in a clear way so that team members know their responsibilities and have a clear understanding of what needs to be done.

  10. How to Write an Operational Plan for Your Business

    The operating plan is the section of your business plan where you dig into more of the nuts and bolts of your business, areas like: production/manufacturing, inventory, and distribution. In other ...

  11. Operational Plan: What is it & How to Create it? (Free Template Included)

    An operational plan is a strategic document that outlines all the planning related to daily operations and processes required for running a successful business. It entails all the activities that different teams or departments like recruitment, marketing, and finance, need to perform to achieve company goals and objectives.

  12. What an Operating Plan Is and Why You Absolutely Need One

    An operational business plan outlines the details of your daily operations for over one year. It defines who does what, when they do it, and how they do it. When done well, an operation plan defines how you allocate human, physical, and financial resources to reach short-term objectives that support your larger business goals.

  13. Making an Operational Plan for Your Business: Key Concepts

    An operational plan is a specific, detailed work plan that identifies how you'll reach a specific goal or outcome. Usually, operational plans are part of a larger strategic or business plan. The operational plan provides the steps for how the company will reach the goals outlined in the strategic or business plan. Most operational plans identify:

  14. 4 Examples of an Operations Plan

    An operations plan is a plan to establish, expand or improve the day-to-day processes and practices of a business. Operations includes everything that a business does on a repeated basis to deliver products and services.

  15. Operational Plans: Definition and Role in Business

    Operational planning is the process of creating actionable steps that your team can take to meet the goals in your strategic plan. An operational plan outlines daily, weekly, and monthly tasks for each department or employee. During operational planning, you'll also create milestones that help you achieve your strategic plan.

  16. What Is the Operational Plan Section of the Business Plan?

    An operation plan is a guiding path for the business to follow in order to achieve all of its goals and objectives described in the general business plan.

  17. How to Create a Business Operations Plan

    The operations section of your business plan is where you explain - in detail - you company's objectives, goals, procedures, and timeline. An operations plan is helpful for investors, but it's also helpful for you and employees because it pushes you to think about tactics and deadlines.

  18. A Small Business Guide to Operational Planning

    A single-use plan is an operational plan relates to a particular project, and it's discarded once the project is complete. Use this when the project doesn't match another project or isn't likely ...

  19. How To Write an Operating Plan (With Steps and Example)

    An operating plan, also known as an operational plan, is a detailed document that clearly outlines the projects and activities of a company to ensure that it achieves its set goals and objectives. This plan considers the overall goals and objectives of the company, but it usually focuses on a particular department or team.

  20. Expertly Writing the Operations Plan Section of Your Business Plan

    The operational plan or operations section of a business plan is where you describe how your business will function on a day-to-day basis. This includes everything from the resources you'll need to run your business, to the people who will be responsible for carrying out various tasks, to the processes and procedures you'll use to get work ...

  21. Operational Plan: Meaning, Example, Steps, Types And Importance

    Simply put, an operational plan lays out the tasks a business must carry out to reach the desired outcome. More accurately, it's a blueprint created by a department or a team within an organization that clearly defines the actions that must be taken to fulfill strategic objectives and meet the expectations of senior management.

  22. What is an operational plan? (A how-to guide with examples)

    An operational plan is a plan that outlines the key objectives and goals of a company while also outlining how the company can achieve them. A clear and concise operational plan can help to ensure that projects stay on track and can help to improve day-to-day operations.

  23. Operational Plan

    An operational plan, also known as a work plan, is a planning method designed to establish, enhance, and upgrade a firm's ongoing daily operations. It ensures that all activities carried out by the firm are performed continuously and cyclically, resulting in the smoother and more timely delivery of services and products.

  24. How to build a successful business plan in eight steps

    A business plan is a guide, compass and companion for you to reach your objectives. ... COLUMNS. Business Tips from SCORE: A business plan gives owners a guide to their operations.

  25. Benefits, elements and key factors of an operations strategy

    A company's operations plan usually aligns with its overall business strategy to help it to achieve its goals and establish its place in the market. For instance, the operations of a computer manufacturer and seller may include the following: acquiring materials. collaborating with vendors. developing new computer designs. implementing computer ...

  26. Tips to help you start a business in 2024

    Develop a business plan; It's never too early to start your business plan. Get your thoughts out on paper and start evaluating your business idea. Use our Business plan tool to help you document key information, set goals for the year ahead and keep your business on track. Register for an ABN

  27. Sample Catering Business Plan

    Operations Plan. Our Operations Plan details: The key day-to-day processes that our business performs to serve our customers; The key business milestones that our company expects to accomplish as we grow; Key Operational Processes. To ensure the success of SavorFest Caterers, there are several key day-to-day operational processes that we will ...

  28. Amazon Air's Port SA exit to cost city more than 60 jobs

    Amazon Air is grounding its cargo delivery operations in San Antonio. The move will result in the layoff of dozens of employees at Worldwide Flight Services, which has contracted with Amazon at ...