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Sports Industry: A Research Guide

Sports marketing & management.

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sport marketing research papers

This section is devoted to the management of sports teams as a whole, because advertisers have long advertised at sporting events and teams have seen it as a way to generate more money. As interest in sports grew, and cable television channels ESPN and other specialized channels were established, this relationship between team, player, and advertiser developed even more. We have included marketing related material as it relates to the promotion of sporting events, teams, and athletes as well as the promotion of products and services through sporting events, teams, and athletes.

The increasing popularity of sports has meant an increase in the visibility of teams and most importantly, its athletes. This has meant advertisers have found it increasingly valuable to team up with sports stars to make their brands even more visible. One person closely associated with the history and development of sports marketing was Mark McCormack the founder and chairman of International Management Group (now IMG), who was a lawyer who represented a number of athletes including pro golfer Arnie Palmer. He was able to secure endorsement deals for many of his clients and under his guidance Palmer went so far as to establish Arnold Palmer Enterprises.

There are two emerging areas of research - gambling/gaming and the future of sports fans. In the U.S. sports betting has been fraught but that has been changing as various jurisdictions have legalized sports betting. The major sports leagues have becoming more interested in being directly involved in some fashion.

Another area of research that has been a big concern for major sports leagues, is bringing new fans on board. This has become critical when it comes to Generation Z, who do not get their news from traditional sources and who consume entertainment more online than through more traditional TV and cable avenues. While the NBA has a significant percentage of its fan base below the age of 35, other sports leagues have begun to address the issue. The NHL has created a Gen Z focus group while the NFL has a Social Media summit to discuses trends, issues, and solutions. In 2020, Major League Baseball brought in Gen Z researcher Mark Beal for their Baseball Speaker Series with a presentation titled “Engaging Gen Z With Purpose Will Set Major League Baseball Up for Success in the Future.”

When doing research in this area, there are different strategies to gather information in order to develop a complete picture. Look for information that sheds light on the relationship between fans and their teams—sport consumer behavior (SCB) and look at specific examples of what athletes and teams are branding. Keep in mind that information may reside in places outside of sports and sports marketing literature because broadcasting, general advertising/marketing, social media, digital platforms, ticket sales, and community relations have their own literature where the topic is also discussed.

The following materials link to fuller bibliographic information in the Library of Congress Online Catalog . Links to digital content are provided when available.

sport marketing research papers

Internet Resources

Books & Articles

The following titles link to fuller bibliographic information in the Library of Congress Online Catalog . Links to additional online content are included when available.

sport marketing research papers

Additional works on the business of football in the Library of Congress may be identified by searching the Online Catalog under appropriate Library of Congress subject headings. Choose the topics you wish to search from the following list of Library of Congress subject headings to link directly to the Catalog and automatically execute a search for the subject selected. Please be aware that during periods of heavy use you may encounter delays in accessing the catalog. For assistance in locating the many other subject headings which relate to football as a business, please consult a reference librarian .

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Branding in women’s sports: A literature review

Authors: Isabell Mills

Corresponding Author: Isabell Mills, PhD 1400 E Hanna Ave Indianapolis, IN 46227 [email protected] 219-805-3791

Isabell Mills is an assistant professor of sport management at the University of Indianapolis. Her research areas are sport and fitness branding.

The purpose of this study was to explore the gaps in the branding literature as it pertains to women’s sports. The review included 11 articles from sport management and business journals, investigating personal branding, team branding, and media coverage. Additionally, the review explored the practical implications as well as avenues of future research (i.e., conceptual model).


The Migration of Business Strategies from the Hospitality Industry to Athletics Marketing

Authors: Mark Mitchell, Nicholas Clark, and Taylor Damonte

Corresponding Author: Mark Mitchell, DBA Professor of Marketing Associate Dean, Wall College of Business NCAA Faculty Athletics Representative (FAR) Coastal Carolina University P. O. Box 261954 Conway, SC 29528 [email protected] (843) 349-2392

Mark Mitchell, DBA is Professor of Marketing at Coastal Carolina University in Conway, SC.

Nicholas Clark is a Master’s Student in Sport Administration at Georgia State University. He is currently a member of the NCAA Division I Council. Nicholas is a former student-athlete at Coastal Carolina University.

Taylor Damonte, PhD is Professor of Hospitality & Resort Tourism Management at Coastal Carolina University in Conway, SC.

ABSTRACT Many strategies of the hospitality industry, including dynamic pricing, customer relationship management programs, and others have been successfully adopted by athletics marketers. The purpose of this manuscript is to examine a variety of practices in the hospitality industry that have been successfully adopted by athletics marketers. There are four broad categories that provide practices most fruitful for adoption: (1) Fan Experience; (2) Ticketing; (3) In-Stadium Food and Beverage; and (4) Tailgating. In some cases, a small number of teams (and venues) have implemented such practices. In others, these practices are intuitively a good strategic fit but no organization has been identified as yet to implement the strategy. This presentation may prompt other organizations to consider such practices for implementation. (more…)

Service Quality Perceptions’ Impact on Membership Renewal of Junior Executive Golf Memberships

Authors: Dr. Lorenda Prier

Corresponding Author: Dr. Lorenda Prier Consultant/Researcher, Prier Consulting Online Sports Management Instructor, State University of New York at Canton 459 Juno Dunes Way Juno Beach, FL 33408 [email protected].edu

Dr. Lorenda Prier is a research consultant with sport industry, academic, and small business experience. Dr. Prier has conducted comprehensive research on age based marketing incentives and on the junior executive golf member segment.

Co-Author: Dr. Fred J. Cromartie

Fred J. Cromartie, Ed. D. Director of Doctoral Studies United States Sports Academy One Academy Drive Daphne, AL 36527 [email protected]

Dr. Fred J. Cromartie, is the Director of Doctoral Studies at the United States Sports Academy.

Co-Author: Dr. Stephen L. Butler

Stephen L. Butler, Ed. D. Dean of Academic Affairs United States Sports Academy One Academy Drive Daphne, AL 36527 [email protected]

Dr. Stephen L. Butler, is the Dean of Academic Affairs at the United States Sports Academy.

Service Quality Perceptions’ Impact on Membership Renewal of Junior Executive Golf Memberships

ABSTRACT This research addresses age based price incentives in private golf courses in South Florida. These membership options are often termed junior executive memberships and provide initiation and annual membership dues discounting for members under a set age, often 45. The evaluation is a comparison of family and nonfamily subgroups within junior executive membership categories. Due to the newness of this marketing strategy, insight into member perceptions is desired for retention efforts. A survey instrument developed by Prier (2016) was distributed to 25 golf courses with age based price incentives in the South Florida region. The components relating to service quality and behavior intentions are addressed in this research. The service quality components of the survey instrument were selected from the SERVQUAL scale for measuring customer perceptions of service quality (Parasuraman, Zeithaml, & Berry, 1988).

Survey respondents provided expectation levels and club evaluation levels on a 5 point Likert scale and a resultant gap was also utilized in analysis. Family respondents, those indicating a membership size of three or more, had higher expectations of service quality, lower club evaluations of service quality, and thus higher negative service quality gaps than nonfamily respondents (membership size of one or two).

Additionally, family respondents had a significantly lower proportion of likeliness to continue membership to the next membership tier, willingness to recommend, and intention to renew next year. The combination of more negative service quality evaluation and less favorable renewal intentions by family memberships provides an alert that managerial efforts to alleviate these perceptions is necessary. The significant differences between family and nonfamily membership perceptions supports the need for recognition of subgroups within the junior executive membership category. Service quality enhancement, specifically in employee behavior, provides an actionable strategy to enhance junior executive membership renewal.

Differences in Official Athletic Website Coverage and Social Media use Between Men’s and Women’s Basketball Teams

Authors: Steve Shih-Chia Chen, Terran Duncan, Eric Street*, and Brooklyn Hesterberg

*Corresponding Author: Eric Street, MS 1048 Lemon Rue Way Lexington, KY 40515 [email protected] 859-797-1479

Steve Chen, D.S.M., is an associate professor at the Department of Management and Marketing in Morehead State University, Morehead, KY. He received his doctorate in Sport Management from United States Sports Academy in Daphne, AL. He currently serves as the chief editor of the KAHPERD (Kentucky Association of Health, Physical Education, Recreation, and Dance) Journal. ([email protected])

Terran Duncan, M.A., is an assistant coach of Lindsey Wilson College’s Women’s Basketball. She received her Master’s degree in Sport Management from Morehead State University, KY. ([email protected])

Brooklyn Hesterberg is an undergraduate Sport Management student of Morehead State University. She is an assistant softball coach at Rowan County High School, KY. ([email protected])

Eric Street, M.S. is a doctorate student at the United States Sports Academy in Daphne, AL. He received a BA and MS in Sports Management from the University of Kentucky. He currently works as Director of Fitness and Training for LA Fitness in Lexington, KY. ([email protected])

ABSTRACT Since the implementation of Title IX, there have been significant gains in the area of equity between men’s and women’s sports. Instituted in 1972, Title IX has leveled the playing field by offering the same amount of opportunity for women as men. Deficient media coverage in female sports is a less examined and recognized issue among various types of Title IX violations in collegiate sports. The study examined if there was equal coverage between men’s and women’s basketball programs on the athletic department’s webpages and social media websites. The collected data included traffics for the athletic website, Facebook, and Twitter pages of Southeastern Conference institutions. The findings indicated that there was slightly more men’s coverage than women’s (53% vs 47%). Among those 14 schools, eight schools had more content coverage for their men’s team. Only six women’s programs received more official website coverage than their male counterparts. The exact tendency also occurred regarding the number of total Twitter posts. The analysis of Facebook posts displayed an unexpected result, as 13 schools had more posts related to women’s teams than men’s teams. The results tended to support the vital promotional role that social media may play to increase the awareness and popularity of women’s sports. In general, the schools’ official website still maintained an accepted coverage proportion toward both genders without heavily gravitated toward men’s teams. Practical implications are addressed for better utilizing social media to promote women’s sports and maintain gender equity in media coverage.

Keywords : Social Media, Facebook, Twitter, Blog, Title IX

The Multi-Sport Sampling Plan: A Price Bundling Option for Collegiate Athletics

Authors: Mark Mitchell*(1) and Dennis Rauch (2)

(1) Mark Mitchell (DBA, Mississippi State) is Professor of Marketing and Chair of the Department of Marketing and Hospitality at Coastal Carolina University in Conway, SC.

(2) Dennis Rauch (PhD, University of Iowa) is Professor of Marketing at Coastal Carolina University in Conway, SC.

*Corresponding Author: Mark Mitchell, DBA Chair, Dept. of Marketing and Hospitality Professor of Marketing NCAA Faculty Athletics Representative (FAR) Coastal Carolina University P. O. Box 261954 Conway, SC 29528 [email protected] (843) 349-2392

ABSTRACT This manuscript examines the potential for a Multi-Sport Sampling Plan as a price bundling strategy for collegiate athletics. Here, fans would receive entry to one game per sport to be used at their discretion. Such a sampling plan could increase current revenue and fan attendance while concurrently developing future ticket sales opportunities to these new fans based on their positive game day experience. This manuscript examines: (1) current price bundling strategies in the hospitality industry applied to athletics; (2) local market conditions that could aid in the successful development of a Multi-Sport Sampling Plan, and (3) implementation issues for athletic ticketing professionals.

KEYWORDS: ticket mini plans, athletic ticketing, price bundling (more…)

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100 best marketing research topics for all.

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Top 100 sports research paper topics.

November 19, 2020

Sports Research Paper Topics

More often than not, students invite the opportunity to create their own sports research paper topics when their teachers set simple parameters and give students a wealth of freedom. The irony, however, is that a lot of students freeze up when trying to develop a topic about sports that pushes the envelope while staying manageable given time restraints and availability of resources.

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Sports Sociology Topics for High School Courses

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Topics in Sports Psychology for College Students

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Research Paper

Marketing of Sport, Research Paper Example

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Marketing of Sport, Research Paper Example

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Sport has always been an indispensible part of human life – even in the times of Antiquity the art of physical training was actively promoted and worshipped in the forms of ancient sculptures and in poems. Since the ancient times the stereotype of people’s health depending on the active life he or she leads was created, and millions of people around the world have become obsessed by different vocations that individually suiting them. Sport has been evolving, so there appeared a huge quantity of kinds of sports that managed to fit the unique statures, states of health, likes and dislikes of those who decided to take up sports.

Although sports has always been popular with the particular parts of population of the Earth who took care about their health and physical state, the true sense of sports and its potential to become a product that can be efficiently sold. Thus, in the modern world of business it has become a regular product that also passes through the stages of development, promotion, culmination of demand and the decline in demand from the side of consumers. These marketing characteristics of sports can be seen in some kinds becoming the worldwide hits and others being neglected, or surviving the second revival in a certain period of time.

Football or basketball matches of major importance are gathering hundreds of thousands of people at the stadiums and millions of spectators near the screens of their TV sets; some fans follow their teams to support them in other countries and create fan clubs that are famous around the world; sports accessories with the brands of famous, favorite teams are profitably sold in sportswear shops. All these facts prove the fact that marketing in sports not only exists – it is actively applied in all spheres of sports, including promotion of sports events, distribution of sports goods and equipment as well as advertising of sports establishments where people can do the sports they like.

Summing up the current situation in sports, it becomes necessary to research the marketing strategies that are applied to promote sports and sports-related goods and services in the business sphere, the tools used to manage customers and to shape their demand etc. To understand marketing in sports, it is important to know how in general it functions, what essential elements are taken into consideration and what issues related to marketing it touches upon. One should know what marketers do to raise demand for certain kinds of sports, how they predict the prospective popularity of particular kinds of events and sports and make financial profits from going in for sports or watching sports. The following literature review will give answers to some of these questions – through the thorough investigation of some significant literary works in the sphere of sports marketing it will be possible to find out what major issues are taken into consideration, how marketers achieve their goals and what indicators they take into consideration while marketing sports.

Sports Marketing Media

Importance and good, constructive influence of marketing on sports has been long ago recognized, so there emerged many periodicals, magazines and journals that are dedicated to the issues relating to sports in the economic paradigm. They investigate the strategies applied by some popular and successful countries, discuss the issues taken into consideration by sports companies when planning the marketing campaigns for their goods, as well as other issues concerning sports and financial aspects connected with them. Attention to marketing in sports has become not only popular, but necessary and effective at the same time. As Riccardo Tafa (2009) notes in his article dedicated to the increasing popularity of sports marketing, it “gives a company the opportunity to leverage on the passion that consumers have for sports”. He also argues that sport is one of the products that can be sold the most effectively because of the main marketing rule – each promotion campaign being targeted at the target consumers. It is obvious that sport has a huge number of customers who like to watch or to go in for sports, thus becoming active customers who spend money on sports.

Sport marketing has its own peculiarities that have to be taken into consideration in order to make the marketing plan like that effective. According to the opinion of Lewitt (1983), the main emphasis in marketing is made on the imagination and creative spirit of marketers who work on promotion of certain products. He states that imagination is the “starting point of success in marketing”, places much importance into the segmentation of the market because, according to his opinion, it is impossible to create a good marketing plan if the creators do not know for whom they do this. Coming to such conclusions outlined by Lewitt (1983), one should remember that creation of a sports marketing program requires such elements as preliminary research for the connection a product and a kind of sports to establish the level of potential success thereof, examination of the market in which the product will be launched, PR and communication channels establishment and creation of a marketing team who will work efficiently on the accomplishment of the marketing goal (Tafa, 2009).

When the theory of creating mass media sources of sports marketing is applied to practice, it is possible to see how much effect it produces through the diverse periodicals and magazines that discuss issues that are critical for the subject and interesting for fans as well as economists connected with the business called sports. There are many periodicals that should be considered in the present work as they provide a very sufficient basis for studying, understanding and working with sports marketing.

The first magazine to be analyzed is the International Journal of Sport Management and Marketing – this journal is published four times a year and is always dedicated to the current issues in the area discussed in the present work. The use and importance of the present periodical is that it can be interesting and helpful for any of the readers in any aspect of theory or practice of sports marketing and management. The language of the publications is more official and academic because the main emphasis is still scientific basis of sports marketing – such types of materials as case studies, business reports, news and calendar of sports events, reviews and empirical research papers are published in it. The International Journal of Sport Management and Marketing covers such topics as extensive research in the sphere of sports technologies, innovation in sports, international sports management, quality management in sports, strategic management in organizations related to sports, economics, marketing, financial management and other issues connected with sports (International Journal of Sport Management and Marketing, 2009).

Another periodical that should be analyzed in the context of the present discussion is Sports Marketing and Sponsorship . The target readers planned for this magazine are in-depth specialists, sports marketing academics who will be interested in the current economic analysis of sports issues. The range of topics covered by this magazine is the following: sports management (economics of sport, cross-border and international activities, management of sporting clubs and associations, management of sporting venues and events, marketing of sports organizations, merchandizing etc.), sports marketing and sponsorship (sponsorship objectives and activation, public relations, promotions, corporate hospitality, advertising, forecasting, pricing strategies etc.), sports law (including intellectual property rights, ambush marketing, contractual issues, licensing etc.) and sports media (sports-casting technologies, rights and ownerships, audiences measurements and targeted advertising) (International Marketing Reports Ltd., 2009). As one can see from the list, the magazine represents a very serious publication that takes into account various aspects of sports marketing, so every specialist taking an active interest in this sphere will find much useful and informative data on any subject.

Another periodical is Cyber-Journal of Sport Marketing – this journal is published in Australia, possesses a convenient digital format and also pertains to the most important theoretical and practical issues connected with sports and sport marketing. It analyzes the current sport marketing events, theoretical research and case studies, provides much sufficient information about the results of studies and activities in the discussed sphere (Pandora Archive, 2009).

European Sport Management Quarterly is one more periodical that discusses many issues relevant to sports and sports marketing and enhances the readers’ understanding of sports from the economic side – the main issues discussed in the periodical is the internal structure of different organizations, the rules to which they subdue in the process of their functioning, the way the sports marketing plans are designed and the nature of mutual impact the society produces on sports, sportsmen and organizations, and the influence they have on customers who are spectators and participants. The interesting peculiarity that helps to expand the range of readers of the journal is that the articles that can be found in the issues of European Sport Management Quarterly are both amateur and specific, written by professionals in the fields of marketing and economics on the whole. The reason for this is that the periodical was initially created by the European Association for Sports Management to reduce the gap between sportsmen and sports organizations and the society, thus creating a journal that would contain enough useful information for those who are seriously interested in sports.

The next journal, the International Journal of Sport Policy , is more concerned about the multi-disciplinary approach to discussing sport policy. Its articles are diverse and multi-dimensional; they are written in different styles and on different topics, thus being not attached to some certain spheres of studies and providing the reader with a much broader vision of the subject (International Journal of Sport Policy, 2009).  The International Sports Law Review is the journal that, in contrast to the latter, concerns a narrower aspect of sport marketing – only legal aspects of this field are discussed in both national and international scale. The journal is produced by a group of law specialists who are knowledgeable about sport legislation and keep track of the new laws and regulations that appear in this field (International Sports Law Review, 2009). Thus, they provide a sound legal basis for everyone connected with the sports issues and who have to be competent in the legal spheres to sustain lawfulness and legitimacy of their actions in sport.

Journal of Sport Management is one more periodical worth considering in the context of discussing sport marketing. Since marketing and management are very closely interconnected, it will be very useful for any researcher, manager or just an interested customer to read the articles that inform the audience about the latest developments and novelties in the sphere of sport management. The task of the periodical is transparent – the professionals working in it are highly concerned about tying the economical theory with practice, namely sports, to ensure the creation of a theoretical and practical basis for implementation of business research and creation of marketing strategies for sport-related companies.

The last journal to be discussed in the present work is Sport Marketing Quarterly – this is a journal that is also directed at the creation of complete, high-quality knowledge of sport management both for professionals in marketing and for academicians who study marketing in sports (Sport Marketing Quarterly, 2009). The essence of the journal is to provide empirical research and theoretical considerations on the topic to give the clear idea of the current situation in the economics of sports and to give guidelines for potential development for those interested in enhancement of sport marketing technologies.

Issues Discussed in Sport Marketing Literature

Since the present work considers sport as a business sphere, it is important to understand that any marketing strategy is chiefly directed at the consumer – it is important for marketers to investigate consumer behavior and to find out the range of possible ways to enhance demand for certain products and shape the demand the way their organization needs. For this reason the majority of sport marketing literature is dedicated to the analysis of consumers and their behavior. In this respect it is relevant to have a look at the book of Kahle (2004) in which the writer attributes much attention to the psychology of marketing communication in shaping marketing of sports. Such issues as consumer behavior, fanatical consumption, engagement of celebrities in advertising campaigns and the effect of such actions are discussed. Besides, the author pays much attention to aggressive and ambush marketing, different approaches to segmenting the consumers in the sport market etc.

Mullin, Hardy and Sutton (2007) also examine the phenomenon of sport marketing in great detail. They first of all mark the specific nature of this type of marketing; discuss the strategic marketing management and peculiarities that arise in the course of studying the sport consumption market and making forecasts about the potential sport consumer behavior (Mullin et al., 2007). They pay much attention to different types of knowledge and research in the field of sport marketing and emphasize the necessity of thorough market segmentation that possesses its own peculiarities. In general, they provide a detailed vision of the whole sport marketing process complete with pricing and merchandizing strategies, promotion procedures, licensing, sales etc. (Mullin et al., 2007).

One more piece of literature dedicated to sport marketing on the whole, its concepts and terminology, is the work of Shank (2004) in which the author also analyses a wide range of sport marketing aspects, facilitating our understanding of the issue and connecting the marketing theory to sports practices naturally and efficiently. Among the issues previously discussed the author describes different contingency approaches to sport marketing and distinguishes both participants and spectators as consumers at whom the sport marketing strategies are directed. Judging from this point, it is clear that different categories of consumers have to be appealed by marketers in a different way (Shank, 2004). In addition, Shank (2004) also enumerates the procedures of implementing and controlling the strategic marketing process.

As it comes from the previous analysis, the issue of managing this set of objectives comes to the fore in the process of establishment of effective sport marketing. This idea is also supported by Watt (2003) in his book dedicated to sports management and administration in which he discusses such issues as the importance of leadership in marketing teams that handle sports products promotion and introduction in the specific market segments. He also analyzes event management, the key role that personal skills, education and training for the success of marketing plans. These ideas voiced by Watt (2003) indicate how important the background of marketers becomes in the changing business world and how only well-trained and specifically educated individuals can create a strong and potentially successful marketing team.

It is clear that sport management is still more directed at fans as major consumers – these are active participants of the sport market who have to be more motivated as the most stable consumer group. Thus, much literature is also dedicated to handling fans as consumers and working out specific marketing strategies to keep them interested in the sport market products. This inference can be found in the article of Shank and Beasley (1998) who discuss the difference between fans and fanatics and stipulate the problem of treating both categories in the sport market, and the research of Bee and Kahle (2006) who summarize the range of actions consumers undertake in the sport market.

Finally, the financial issues related to sports cannot be neglected because of the chief goal of sport management – raising profits through sales and promotion. Here the question of sponsorship comes to the fore. It is explicitly explained in the work of Farrelly, Quester and Burton (1997) who expand the idea of sponsorship beyond the borders of sports and analyze the potential issues of sponsorship in the sport market. Other objectives, purposes and aims of sponsorship have been outlined in the work of Olkkan (2001) about the network approach to sponsorship in the international context. The author arranges his research in the form of a case study, indicating the main characteristics of sponsorship, its conditions, and processes connected with its formation and maintenance etc. The article of Walisser (2003) is also highly helpful in the process of investigating issues of sponsorship and its role in sports marketing. He conducts an extended research in the sphere of sponsorship in sports and evaluates the changes, evolution that occurred with sponsorship within the recent years, stating that sponsorship objectives and areas have recently changed.

And surely no business area can do without the consideration of ethical issues involved in the business process, so sport marketing is no exception. The book of Lumpkin, Stoll and Beller (1999) is completely dedicated to morality and ethical values in sports. The authors argue that sport is an initially immoral sphere of human activity thus investigating the impact of this fact on business spheres connected with sports. The work surely contains much important information on ethics and morality that have to be sustained in the course of marketing sports.

Marketing of sport has obtained key importance in the contemporary reality in which no product survives unless it is efficiently promoted. Sport has also become a product that is, by the way, sold very actively nowadays, which can be seen from the growing popularity of sports events, sportswear and equipment and the growing financial highlights of sports companies. Surely, it is not easy to handle sports marketing strategies and implementing them requires a whole set of skills and competencies that can be obtained only through proper education and training. However, taking into consideration the growing demand for sports and sports-related goods in the context of healthy life promotion, it is possible to say that marketing of sport possesses a huge potential for those who plan to connect their business activity with sports. Complete knowledge and full understanding of the marketing concepts, competences in creation and implementation of marketing plans and strategies as well as experience in all aspects of marketing can obtain a crucial role in the process of sports marketing, which should be realized by the management team of every sports organization. Thus, only through systematic study of marketing-related literature one can obtain a clear idea of what to do to make one’s sports business effectively functioning.

Bee, C.C., & Kahle, L.R. (2006). Relationship Marketing in Sports: A Functional Approach. Sport Marketing Quarterly , No.15, pp. 102-110.

Cyber-Journal of Sport Marketing (2009). Pandora: Australia’s Web Archive . Retrieved November 5, 2009, from http://pandora.nla.gov.au/tep/10007

European Sport Management Quarterly (2009) . Routledge, Taylor & Francis Group Official Site . Retrieved November 5, 2009, from http://www.informaworld.com/smpp/title~content=t716100711~db=all

Farrelly, F.J., Quester, P.G., & Burton, R. (1997). Integrating sports sponsorship into the corporate marketing function: an international comparative study. International Marketing Review . Vol.14, Iss.3, pp. 170-182.

International Journal of Sport Management and Marketing (2009). InderScience Publishers. Retrieved November 5, 2009, from http://www.inderscience.com/browse/index.php?journalCODE=ijsmm

International Journal of Sport Policy (2009). Routledge, Taylor & Francis Group Official Site . Retrieved November 5, 2009, from http://www.informaworld.com/smpp/title~content=t790627367~db=all

International Sports Law Review (2009). Sweet & Maxwell . Retrieved November 5, 2009, from http://www.sweetandmaxwell.co.uk/Catalogue/ProductDetails.aspx ?recordid=369&productid=6753

Journal of Sport Management (2009). Human Kinetics Official Site . Retrieved November 5, 2009, from http://hk.humankinetics.com/JSM/journalAbout.cfm

Kahle, L.R., & Riley, C. (2004). Sports Marketing and Psychology of Marketing Community . Mahwah, NJ: Lawrence Erlbaum Associates.

Lewitt, T. (1983). The Marketing Imagination . New York/London: The Free Press.

Lumpkin, A., Stoll, S.K., & Beller, J. (1999). Sports Ethics: Application for Fair Play . McGraw Hill, 214 pp.

Mullin, B.J., Hardy, S., & Sutton, W.A. (2007). Sport Marketing (3 rd ed.). Vol. 13.Human Kinetics.

Olkkonen, R. (2001). Case study: The network approach to international sport sponsorship arrangement. Journal of Business and Industrial Marketing , Vol.16, Iss.4, pp. 309-329.

Shank, M.D. (2004). Sports Marketing: a Strategic Perspective . Prentice Hall.

Shank, M.D., & Beasley, F.M. (1998). Fan or Fanatic: Refining a Measure of Sports Involvement. Journal of Sport Behavior , Vol. 21, pp. 435-443.

Sport Marketing Quarterly (2009). International Center for Performance Excellence . Retrieved November 5, 2009, from http://www.fitinfotech.com/smq/smq.tpl

Sports Marketing and Sponsorship (2009). International Marketing Reports, Ltd. Retrieved November 5, 2009, from http://www.imrpublications.com/JSMS/?type=index

Tafa, R. (2009). Why more and more companies are choosing sports marketing. Sports Marketing . Retrieved November 5, 2009, from http://www.topendsports.com/marketing/articles.htm

Walliser, B. (2003). An international review of sponsorship research: extension and update . International Journal of Advertising , No.22, pp. 5-40.

Watt, D.C. (2003). Sports Management and Administration . Routledge, 283 pp.

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188 Sports Research Topics: Fresh Ideas 2022

188 Sports Research Topics

If you are assigned to write a research paper about sports, you should know that choosing a great topic is the first step in crafting a great assignment. It is easier to brainstorm several sports topics by listing your interests, opinions, and points of view on things you already have some background in and want to learn more about.

You should always consider your assignment’s requirements and limitations. While your professor will want you to conduct in-depth research using trustworthy academic and government resources, you may not have access to all the resources you need to adequately address your topic. Try not to make your project more difficult than it has to be by mistakenly choosing from a list of ideas that are either too broad or too narrow. Stick with something you know a little bit about and can find ample background information with an online search.

Sports Research Topics Ideas

In many cases, a student will wait until the last minute to start researching and writing an assignment. No matter what school one attends, turning in a poorly written paper will get flagged immediately and likely increase your chances of earning a poor grade in your class. Many students want to buy college papers for assistance in researching and writing a thesis about sports. Choosing a reputable service that has been around for years and guarantees top-level support is the best choice. Students should do their due diligence when considering options. A reputable service like ours can provide you with several sports topics to write about and take your choice to craft an excellent paper for every level and situation.

Athletic Training Research Topics

The field of athletic training deals with the optimization of strength and endurance associated with regular exercise programs. When it comes to athletes in training or those who want to go specialize in this area of sports science will find the following exercise research paper topics interesting:

Sports Management Research Topics

This is a field of business that deals with sports involving a combination of skills including planning, organizing, directing, controlling, and budgeting within an organization or business in the sports world. It is a popular discipline that offers a lot of professional opportunities upon graduation. Here are some research topics in sport you should consider if this field interests you:

Sports Nutrition Topics for Research

Sports nutrition plays an important role in the athletic success and is in constant change due to new data that comes to light through clinical research studies. There are numerous professional opportunities in this area and the following sports research topics are great places to start if you need to write an academic assignment in this area:

Sports Medicine Research Paper Topics

This branch of medicine deals with physical fitness and the prevention and treatment of injuries that stem from exercise and sports. There are several interesting sports research topics ideas that you will find in the current discussion. We’ve collected some of the best for your consideration:

Sports Psychology Research Topics

This field of psychology uses knowledge and skill to address optimal performance and mental health of athletes. Over the last 2 decades, it has become an integral part of professional and non-professional sports and offers plenty of opportunities to students interested in this area of study. Here are several research topics in sports science related to the field of psychology:

Interesting Sports Research Paper Topics

Professional writers have long recommended that students choose a topic they are genuinely interested in. A student’s enthusiasm for a topic will come through as better and more engaging writing. Here is a collection of sports issues to write about that can make completing this kind of assignment easier:

Controversial Sports Research Paper Topics

There is no harm in dealing with a little bit of controversy when considering good sports research topics. Writing about something controversial can immediately capture the attention of your readers and make your research paper more memorable:

Current Sport Science Research Topics

One of the reasons students decide to write about a current topic is because there is plenty of information available on the web and in the news. It allows them to take that information into one of several directions. These sports thesis topics are great for anyone wanting to write about something that is fresh and new:

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Sports Marketing (Research Paper)

SPORTS MARKETING (RESEARCH PAPER) Sports Marketing (Research Paper) Sports Marketing (Research Paper) Introduction For the successful qualifiers who now dream of lifting the Jules Rimet trophy in Johannesburg's sparkling new Soccer City Stadium come July, the countdown to World Cup 2010's kick-off is well and truly underway. The Brands behind the World Cup Football: Nike/Budweiser/Hyundai motors/ Heineken Sadly, the same is true for counterfeiters and pirates. While the battle among the world's top players on the pitch begins on 11 June, the off-the-pitch brand and product protection battle is already at its height. That battle pits FIFA, sponsors, merchandising partners and teams of IP lawyers against those who will seek to cash in illegally on the 19th FIFA World Cup tournament. The problems to be faced by security officials are varied, from counterfeit and sub-standard merchandise through to illegal ticket sales. In fighting back, there's the growing role the authentication and anti-counterfeiting technologies are playing, leading to many valuable lessons other brand managers can learn from the whole scenario. Sporting events are now very big business indeed, with the spin-off sales from merchandise alone worth millions. For its part, the FIFA World Cup - the world's biggest sporting event - typically attracts a global viewing audience of more than 30 billion, and is expected to rake in more than £300 million for the organising committee alone. Joint Promotion (Media Partner) The first corporate sponsorship programme for the World Cup (designed for Spain back in 1982) generated $19 million from nine sponsors. This is nothing compared to the sums paid by 15 partners and six official suppliers of the last finals in Germany. Internationally known brands including Adidas, Emirates and Budweiser paid up to $50 million each to supply products and associate their brands with the event. With such riches on offer, it's little surprise that the World Cup, the Olympics and other popular sports (the FA Premier League, the NFL and the NHL to name but a few) are prime targets for brand pirates. Among the multitude of complex problems encountered across these sports are counterfeit, sub-standard and unauthorised merchandise; illegal and black market tickets, the improper use of logos and trademarks and ambush marketing. Each of these areas of criminality will be exercising lawyers and customs officials before the finals begin. Licensed merchandise - from replica football kits through to T-shirts, programmes, scarves and mascots - are among the biggest targets. More than three million counterfeit products were seized worldwide before and during the 2002 World Cup tournament, while organisers of the Beijing Olympics were faced with countless street traders brazenly selling unauthorised merchandise (often mascots) outside key venues. The situation encountered by the organisers of the 2010 Vancouver Winter Olympics highlights the growing challenge for both organisers and licensees who pay millions for their contracts. Brand police recently uncovered counterfeit shirts emblazoned with the Games' inukshuk logo being sold across the country by a major retail chain. The shirts, themselves counterfeit versions of a product made by an official partner, were supplied to the retail chain by a regular ...

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Sports Research Paper Topics and Ideas

Sports research paper topics

Research paper topics on sport, huh! The mere mention of sports research papers elicits biological reactions that can turn out good or bad. Sports is a global culture that connects people from diverse backgrounds.

If you are lucky enough to have a chance to study sports science or any related program, you will at some point be required to write an essay or a research paper on a unique sports topic. It could be on football, athletics, basketball, Superbowl, Hokey, Skating, Olympics, or Commonwealth Games, you name it.

But as you might have noticed, sport is a multidisciplinary field. While it is just every physical activity that everyone does, sports has a unique role in the society and on a personal level.

It is easy to underestimate this article, but prior to writing it we had questions like I am stuck with my 1000 words essay on sports, what I write on? Another one was, So I have a research paper due that can be about anything I want. I've been wanting to do one on the NBA, so do you guys have any academic topics I can write about the NBA?

The trauma of choosing a great sports research paper topic or a sports essay topic is too much. Now, let's get the pressure of your chest by sharing an up to date list of topics for your research paper or essay.

Why Trust our Research Paper Topics List

We have picked and listed some of the best research paper topics for your sports assignments or homework. Here are some reasons to trust us:

Now, you can go on and trust our best pick sports research topics for college students. In this list, you will find topics relating to sports science, sports medicine, and softball, sports psychology, hokey, Jokey, chess, football, sports marketing, sport management, and many more. This is an invitation already to get things started.

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How UNODC and International Center for Sports Security FIFA stepped in to fight against match-fixing

Hockey Research Paper Topics

hockey research paper topic

Sometimes, you can be asked to write an essay on hockey. You might find choosing a topic for your hockey essay difficult. Therefore, we have listed some topics to get you started.

Sports Sociology Research Paper Topics

Esports Research Paper Topics

Electronic Sports or eSports has increasingly become popular given the advancement in technology and the decrease of digital divide. It is a multibillion-dollar industry that is attracting the deserved attention. There are many issues that can make for a good eSports topic. As it is competitive gaming done virtually, there are many aspects to consider: fandom, revenue, sponsorships, marketing, attitudes, perceptions, motivation, participation, gambling, and growth.

If you are assigned to write an eSports essay, follow the standard academic essay writing guidelines and consider the topics below. The same applies to writing an eSports research paper. Consider our pieces of advice in our research paper writing guide and choose a topic below to complete the paper.

You can check out more eSports topic ideas from online websites that enlist the eSports topics .

Here is a highlight of some of the important things to consider when choosing a research paper topics for your sports research paper.

Now that you are here already if you feel stuck with writing a sports essay or research paper, our writers can help. We have the best research paper writers who have helped many clients achieve success in different fields. We write the best samples that can help you in handling the current and subsequent academic papers.

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220 Interesting Sports Research Topics to Explore and Deal With

Table of Contents

Writing a sports research paper is an exciting and challenging task, especially when it comes to choosing the best research topic from plenty of sports research topics that encompass different fields. Right now, do you want to craft an excellent sports research paper on the best sports research topic to boost your scores? If yes, then continue reading this blog post and get a list of interesting sports research topics and ideas to choose from. Also, learn how to choose a perfect sports research topic and craft a brilliant sports research paper.

Sports Research Paper Writing

In general, a sports research paper is an academic paper that focuses on any popular sports topic. If you are assigned a task to write a sports research paper, then a good sports research topic is what you need in the beginning. As there are numerous sports research topics available, it might be difficult for you to pick one. So, to help you, here we have shared some significant tips for you to keep in mind during the topic selection process.

Sports Research Topics

After you have identified a good sport research paper topic , you can proceed to draft the research paper with a strong point and relevant evidence. Mentioned below are a few steps that you should follow after you have selected a topic.

Remember, the research paper you write should be short and concise. Maintain a proper flow and illustrate your main points or arguments with anecdotes and personal experiences. In order to prove the major points and to persuade the readers, use facts and statistics. Also, instead of approaching the research paper from a data perspective, you can present the content in an empathetic manner. Finally, before submission, double-check your work without fail.

Read More – Interesting Sports Essay Topics to Explore and Write About

List of Sports Research Paper Topics and Ideas

If you are a student who is pursuing physical education and sports training course, you will often be asked to write a research paper on sports topics. For writing a sports research paper, you can choose any topic from research areas such as sports history, sports science, sports psychology, sports management, sports marketing, and so on.

Listed below are a few interesting sports research paper topics and ideas on various categories that you can consider for writing an engaging, informative research paper.

Sports Research Topics

Sports History Research Topics

Sports Psychology Research Topics

Exercise Research Topics

Research Topics on Sports Science

Research Paper Topics on Athletic Training

Sports Management Research Topics

Sports Marketing Research Topics

Sports Theory Research Topics

Sports Sociology Research Paper Topics

Sports Nutrition Research Topics

Sports Medicine Research Topics

Research Paper Topics on Sports Injuries

Sports Doping Research Topics

Argumentative Sports Research Topics

Brilliant Sports Research Topics

Trending Topics

Latest Sports Research Topics

Final Words

From the list of outstanding sports research topics and ideas suggested above, you can use any idea as an inspiration for writing a research paper. In case you are not sure what topic to choose or how to write a sports research paper, take research paper help from us. We have a team of professional academic writers who have good knowledge of sports to craft a research paper on the best sports topics.

Quickly avail of our assignment help and writing service by placing your order and getting a top-quality, plagiarism-free research paper as per your requirements on time at an affordable rate.

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Top 140 Bioethics Topics To Consider For Writing a Research Paper

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How to Choose the Best Sports Research Paper Topics for Your Academic Paper

If you’re a college student with a sports major and you need to write a research paper, we know the trouble you’re in. Since there are so many different athletic fields, finding the most suitable topic for your research can be quite challenging.

Here is the problem – the success of your research paper solely depends on the topic you choose.

Therefore, you need a great topic to get your creative juices going and set you on the right path toward writing a real masterpiece of a paper.

Many students resort to hiring a cheap research paper writing service to help identify top paper topics for any major and deliver notable academic works in a timely and affordable manner.

However, if you want to bear the fruits of your own labor, there are many different ways to recognize the best sports research topics for college students. Paper topics related to sports involve many different areas of unique activities.

Sports Research Paper Topics

Modern sport isn’t just a physical activity – it’s an entire philosophy and a way of life that provides people with a wide range of innovative leisure opportunities. This industry also offers solutions to many different cultural and social issues. With all this in mind, let’s see what you can do to ensure you choose the right paper topics.

How to Choose Sports Research Topics

The very first step you should take to ensure you write an interesting, attention-grabbing, factual, and engaging paper is to choose the right topic. Start zeroing in on your research topics by gathering all the information you can find on the issue. Use all available search engines, not just Google, to broaden your search for the hottest, up-to-date, most current topics in sports.

If you plan on using any facts or information from sources available online, you need to check that the data you gather is valid. That’s why we recommend using only the most trustworthy and reliable sources for research to identify the most relevant athletic topics.

Look for your information and facts by browsing the most trusted sources such as:

Simply visit their website, navigate the search results by typing the keywords like sports research topics and receive a list of the matching topics in chronological order, including news, reviews, and discussions in the industry and beyond. More importantly, BBC also offers insights into the most recent academic studies and research.

In addition, the journal also deals with articles on the hottest topics that you can use as guidelines for identifying top sports related research paper topics for your paper.

Now that you have some clue on where to start your research, let’s move on to choosing good topics to make sure you avoid low grades, misinformation, and writer’s block. You can do that by following these key steps:

100+ sports research paper topics

Now that you have everything you need to choose a good sports-related topic for your paper, let’s look at some of the best paper topics related to athletics you should consider. These topics should be all the research paper assistance you need to write some of your finest academic work.

🧘Sports psychology research topics

👨‍💼Sport management research topics

💉Sports medicine research topics

🏃‍♀️Fitness research paper topics

🏈Football research paper topics

🍖Sports topics for research paper on nutrition

👨‍🏫Sports marketing research topics

🏀Basketball research paper topics

⚽Soccer research paper topics

🏋Athletic training research topics

🤼Exercise physiology research paper topics

🔎Interesting sports research paper topics

We sincerely hope that this guide helps you identify the best research topics in sport. Taking sports majors is quite a challenge, but things become much easier with the right paper topic. Each of these topics is relevant at the moment and will resonate with a broad audience.

Make sure you do your research to gather facts from the most trusted sources to write a paper that people will remember. If you feel like you need some professional assistance and expertise in writing your sports paper, you can always contact us.

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sport marketing research papers

Sports marketing research questions. 150 Best Sports Research Paper Topics 2022-11-05

Sports marketing is a field that combines the principles of marketing with the world of sports and physical activity. It involves the promotion of sports events, teams, and products, as well as the development of strategies to engage and retain sports fans and consumers.

One key aspect of sports marketing is research. By understanding the needs, preferences, and behaviors of target audiences, sports marketers can develop effective and targeted campaigns that drive engagement and sales. To that end, there are a variety of research questions that sports marketers might consider when conducting market research:

Who are the target audience for a particular sports event or product? Understanding the demographics, interests, and behaviors of the target audience can inform the development of marketing campaigns and the design of products.

What are the key drivers of sports event attendance? Identifying the factors that influence whether people attend sports events, such as the location of the event, the perceived quality of the event, and the perceived value for money, can help sports marketers develop strategies to increase attendance.

How do sports fans consume media? Understanding how sports fans consume media, such as through television, online streaming, or social media, can inform the development of media strategies and the placement of advertising.

What are the motivations behind sports sponsorship? Understanding why companies sponsor sports events or teams, and what they hope to achieve through their sponsorship, can help sports marketers develop strategies to attract and retain sponsors.

How do sports consumers make purchasing decisions? Understanding the factors that influence purchasing decisions, such as brand loyalty, price, and product quality, can help sports marketers develop effective sales and marketing strategies.

By answering these and other research questions, sports marketers can gain valuable insights that inform the development of effective marketing campaigns and strategies. Through the use of market research, sports marketers can better understand their target audience and create campaigns that drive engagement, attendance, and sales.

37 Sports Marketing Dissertation Topics

sports marketing research questions

When you are writing a sports paper, some essentials will make it stand out from the rest. What do they like? With the correct outline, you will complete your form in less than two hours. Ba dum tss, cha-ching. Every person has a different perspective on each situation, and we love hearing how other people view and solve problems. No login, no signup needed.

25 Market Research Questions You Need To Use In 2022!

sports marketing research questions

The latest highlight reel? Observing this difference gives you the chance to bridge that down by aligning the new or existing product based on their wants. The Sports Event Pyramid is a hierarchy of events based on geographic scope and level of interest among spectators. It is important to curate questions that can show you opportunities to succeed. Since athletes have such different personalities, they attract different fan bases. DareToZlatan Back in 2014, football rockstar Zlatan Ibrahimovic and Nike started an amazing social media campaign. A rowing match between Harvard and Yale b.

188 Sports Research Topics: Fresh Ideas 2022 188 Sports Research Topics

sports marketing research questions

Well, survey software is the best way to gather reliable information quickly from your customers and employees about your existing or new products. Associative Ambushing: The use of imagery or terminology to create an allusion that an organization has links to a sports event? Community recreational events, such as a basketball tournament d. Protein requirements in sports: A study on protein supplementation for optimal performance in sports, strength training, and bone development 9. Market research has always been about improving according to your customers, target audience, and employee insights. What is the main difference between an organization's mission and vision? From there, you can start brainstorming questions that would provide insightful information for your marketing, sales, and research and development departments. Here, you can encourage consumers to participate by giving freebies or samplers.

Sports Research Topics For College Students [2022 Update]

sports marketing research questions

Marketing research is a four-step process. As I just said, this is an athlete-focused 100%. By teaming up with MasterCard to sponsor future events. The partnership process works both ways. Many colleges create very beneficial conditions, for example, for those students who play football. Think about it like this.

Sports Marketing Essays and Research Papers

sports marketing research questions

If you are assigned a task to write a sports research paper, then a good sports research topic is what you need in the beginning. Only observed from a distance. Predatory Ambushing: Intentionally attacking a rival? Never worked in it, never got too close to it. Sport has an undoubtful positive impact on society and individuals, but there is also the dark side which is not always noticeable by athletes and sports fans. Facebook Twitter Reddit Pinterest WhatsApp Email LinkedIn StumbleUpon This blog post makes an impressive list of some very interesting sports marketing dissertation topics. Although it is a common sport with the highest percentage of spectators, remember that other sports are.

Sport Marketing Research Flashcards

sports marketing research questions

The Marketing Research Process consists of seven stages or steps Identifying and Determining the Issue: Aims and Purpose of the Study: Designing a Research Project or Research Design: Preparation of the Test Subjects: Data Gathering: Processing and Interpretation of Data: How is sport marketing different from general marketing? There are tons of smart, creative people out there and we love connecting and working with them. Salespeople have the opportunity to earn additional money through commission b. Therefore, following such a structure from the title, introduction, and conclusion will increase your chances of scoring top-level grades. They have a huge role in consulting companies on their target. Planning, distributing, and implementing c.

Sports Marketing: Here’s Everything You Need to Know

Bolt was one of… Simply go to cbssports. It is easy to underestimate this article, but prior to writing it we had questions like I am stuck with my 1000 words essay on sports, what I write on? Secondly, What are the three types of sports marketing? How important is collaboration in the sports marketing biz? These can be case studies or bytes from various athletes depending on the article you are handling. All those actions make social media managers dream of retiring on an internet-free island. S Census, Industry mags, governing bodies, market research, sales figures Primary data Collected for a specific purpose by the organization Can be quantitative or qualitative Utilizing data collection methods Surveys Most common method used in sport marketing research Administration: in-person, mail, phone, e-mail, Web Benefits: Can provide info on a broad range of variables Easy to administer Issues: Low response rate Self-report Identification e. Among numerous sports research topics, one should allocate those which are related to professional athletes. Reliable Tools for Conducting Market Research You now know the twenty-five top market research questions to include.

Market Research for Sports Teams

sports marketing research questions

Internal contingencies, external contingencies, consumer needs b. Analysis of age and socioeconomic profiles in sports marketing in the UK. Climate change, waste, biodiversity, inclusion, and healthy living d. Send it to a small batch first. All of the Above 12. Personal relations seeks to identify, establish, and maintain mutually beneficial relationships between the sports organization and the various publics on which its success or failure depends. I AM a CHAMPION!! Knowing this tells you a lot about why they are coming to your site and thus how you can give them more of what they already like.

174 In Depth Sports Research Topics You Will Appreciate

sports marketing research questions

B The mission is what the company hopes to achieve while the vision is what their purpose is. Another one was, So I have a research paper due that can be about anything I want. Our writing experts are carefully vetted to ensure they have the knowledge and skills to produce high-quality assignments that earn the highest scores and grades no matter what the assignment or situation. Research the ways the sport impacts people's attitude to it and how people's perception of the sport makes it different. An analysis of Brazilian football. Maintain a proper flow and illustrate your main points or arguments with anecdotes and personal experiences. It allows sporting organizations to enhance the linkage between the wants and needs of the consumer with sponsors and sponsees c.

100+ Youth Sports Research Paper Topics to Write About

sports research paper topics

I know many sad stories  of college students who write about non-interesting sports research topics such as the usefulness of teamwork or the history of football. Here in Homework Lab, I’ve got 21 students from the U.S. who came to us with D and even F marks for sports research paper topics, banned as hackneyed  by their professors. For my students, I used to create a list of 10-20 topics to select when they started the essay. Today, I publish my collection. These are 100 best  research ideas, based on academic articles and research, which will surely work for you. Feel free to check them below! 👇

Update 24 Oct:  I’ve wiped out some old topics and introduced fresh ones. The list is ready for 2019 season!

Contents (Clickable)

   Sports Research Examples by Homework Lab Geeks

Why reinvent the wheel if you can take a look at the wheels made by your peers? Before you start browsing currently unused and unique topics, it is worth checking essays that have already passed college and high school grading with success 📝. You can use them as a source of inspiration and fresh ideas for your own writing!

A butler serves sports research topic samples

Browse and download essay examples from the most full and up to date Free Online Essay Database at Homework Lab . All the examples of college essays have been donated by the students to boost your writing creativity.

Find My Essay

     💊 research topics on sports injuries.

In healthcare studies, students are required to focus on sports injuries and avoiding them in athletic practice. In my experience, the best option is to write about injury prevention and post-injury care, and  never on emergency help.  Unless you are a nursing student, you are not expected to be an expert in medical emergency services. On the sports field, every action after an injury may have dramatic consequences for athlete health — and your tutor is not likely to be forgiving to your mistakes.

Following topics are entirely predictable — you will find enough sources to write about, and you are likely to enjoy your research. After an update, I also added some  safe  emergency topics. During 3 years of my work as a Geek, they did not cause any problems.

I received the feedback that these ideas had been useful for nursing and healthcare students too — so, feel free to use!

     📊 Research Paper Topics On Sports Management

Management topics on sports revolve around three things: organizing people, providing athletes with everything they need, and connecting sports organization and stakeholders to enable competition. Don’t think that it’s too easy, though — management tutors like graphs, statistics, and science. They are also not likely to tolerate some extreme ideas like maximization of sports event funding at the cost of fans’ safety and sports dignity. Below, you will find topics where you teacher  just cannot  force you to sweat😓.

Do you want to learn an advanced research method to apply statistics to your research? Afraid of maths and hate calculations?

We created a human language guide on chi-square test  that  everyone  can use. Tested on 8th-graders — no math is needed, online tools provided! Term papers nailed.

     ⚛ Sports Science Research Topics

If your major is not sports or you are pursuing a degree in sports education, then you are likely to be assigned to a science research paper. The primary point of such topics is to find the connection between sports and some field of study — be it psychology, economics or chemistry. I added some ideas for the 2018-2019 academic year that are easy to research.

Did you expect such topics, hah? They are really scientific, still not boring. For more science stuff, check sociology topics below, in the 8th section of our post. 👇

De Exupery offers to explore search paper topics

“ A goal without a plan is just a wish “, de Saint-Exupéry said. Homework Lab can help you to plan your sports essay:

No Wishes, Let’s Nail My Essay

     🎓 sports schools topics for college students.

I know that in sports school, the primary objective of any sports writing assignment is to show your professional abilities. What are they? It is your skills on how to make training safe, enjoyable and beneficial. Given that the humanity works on these tasks for several hundreds of years now, good sports school topic is hard to find and easy to miss. Honestly, it is the most popular part of my list.

     🏈 Football Research Topics

You may already know that right now, lawsuits on head injuries of college students  may make ban this type of sports from the public education. It’s an excellent topic to write if you are focused on injuries and health. Honestly, I believe that football topics present a lot of place for creativity — this sport has evolved beyond a simple play and now presents a complex cultural construct.

I strongly recommend to take a loot on athletic training topics too — they are several sections below, and they focus on even more controversial issues. ⬇

Now you come to me, and you say: “ Homework Lab, give me sports research paper topics. ” But you don’t ask with an awareness that Homework Lab has a Research Paper Guide with an Example — all-in-one manual for conducting & writing your research assignments. 

     🏒 Hockey Research Paper Topics

According to statistics , ice hockey is ninth in the world by the number of its fans. However, it cannot be said about hokey’s revenues — it sport earns $4.1 billion yearly in the U.S. only! That is why essays on hockey remain to be popular in high school and colleges, given the complexity of the discipline. Below go topics that have not been ridden to death by hundreds of students before you!

      💪 Athletic Training Research Topics + Sports Psychology

I know that 4 of 5 of psychology students are assigned with essays and research papers on training. It is not surprising — training is a complex psychological process of overcoming physical and mental barriers  to improve body performance. Moreover, mental strength is as important as physical power for athletic competition. Scientists proved that the nervous system has a bigger impact on functional strength than muscle mass and training.

My topics already consider the latest research findings.  Don’t worry: all these questions exist in academia, however fantastic they may sound.

If you want to focus on money in sports, scroll down to sports marketing topics. We all want to know where to find 💰💰💰, and in sports, they are all around for well-informed business people.

Sports are cool, fashionable and trendy. Still, they are not everything you can write about. Check out our 50 Crazy Pop Culture Topics — provocative but appropriate for the classroom. The author of the article successfully helped students from the toughest English courses in the US and the UK. 🏆

     👨‍👩‍👧‍👧  Sports Sociology Research Topics

Sports research paper topics of sociology focus on two things: why do people play sports, and what sports make for society. I composed the list below to allow you to explore these questions in depth and width. Sports are the social activity by the very definition — even when they are not played in the team, they are spectated by other people. Therefore, every sociology idea from the list below will work, regardless of your major.

     🤑 Sports Marketing Research Topics

Sports marketing ≠ sports advertising, my dear students. Marketing is far, far more complex — professionals research the whole society to find  how to transform and adapt sports to maximize popularity and revenue. Online event streams, e-sports, viral campaigns with athletes: these are only a few attempts made to convert sports as an industry. So, instead of writing about generic “How to advertise sports,” let me show you some advanced but easy topics to write about.

Are you ready for some expert stuff? I’ve also disclosed our internal topic checklist from Homework Lab. Check it below if you want to select your own idea and don’t get stuck without sources! 👇

A Geek girl adores sports research topics of psychology

Hey, I’m the Geek who wrote that topic list.

Below, you will find my advanced tips on research idea selection. I can also help you to finish your research paper with Homework Lab tools.

Don’t worry — it’s free unless you want professional help.

All Right, Geek, Show Me Your Secrets 

   criteria for selecting a good sports research paper topic.

There is a Golden Essay Idea Checklist that is used by our Geeks in their works — it helps to avoid writing crises, lack of information and low grades!

Now, you are ready to proceed! All the topics in this article have passed the Golden Checklist and are safe to use. However, if you alter them, it will be necessary to re-check everything. Here is a table with reminders for you

   3 Sources To Choose a Right Topic & Start Researching 

No topic suits you 100%, and you don’t feel satisfied? Or, you want to find more information to start off your paper? Here are three main websites to keep on the sharp edge of sports research. Maybe, even closer to the edge than your tutor! I used them to compose this list.

1. BBC Sports

BBC is famous worldwide, and the section “ Sports ” covers all the recent sports events in the world. Visiting this web page may help you to find the urgent topic or the topic you have a particular interest in. It’s a good place to find trendy discussions and hot academic findings, as well as industry news.

2. The Sport Journal

It’s a peer-reviewed journal  that focuses sports published by the US Sports Academy. Here you could search for articles in the field of sports science that will help you to produce a good paper. Use this when you need academic articles in your paper — or you just want to look more professional.

3. Sportscience

In this resource , you could find articles, research reports and statistics on sports. There are a lot of topics that could be explored using this resource – it will help you to find the most interesting one for you. Don’t be afraid of the old-fashioned interface — what distracts other students gives you a unique and valuable resource!

Now, you are good to go… Oh no,  de Saint-Exupéry and his Little Prince have something to say! 

Exupery demands to grab his expertise in sports research essay topics


Once again, sign up is free. You don’t bear any risks by giving a try.

You won’t be disappointed 👌.

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Press release, complementary feed for sport horses market report 2023 | cagr status and downstream analysis 2028, latest data on [112 pages] complementary feed for sport horses market research report 2023 gives statistical insights on industry cagr staus and revenue estimations with top manufacturers analysis - morando , buckeye nutrition , crypto aero , horsemen's pride , mrs. pastures , stud muffins , barastoc.

The MarketWatch News Department was not involved in the creation of this content.

Mar 03, 2023 (The Expresswire) -- The Research report on “ Complementary Feed for Sport Horses Market ” Growth for 2023 provides a comprehensive analysis of the industry, including revenue projections, regional growth opportunities, business strategies, product offerings, and end-user analysis. The report offers qualitative insights on the latest trends, business developments, demand patterns, and an overview of the regional market, including the current and projected CAGR (Compound Annual Growth Rate) status, and updates on leading manufacturers. Additionally, the Complementary Feed for Sport Horses market report highlights various market growth plans, technological advancements, gross-margin analysis, and country-level and regional-level data, providing a comprehensive understanding of the current and future market situation.

Global Complementary Feed for Sport Horses Market Report ( 112 Pages) offers unique and essential statistics, data, information, trends, and competitive landscape details for this specific industry sector.

Get a sample PDF of the report at - https://www.marketresearchguru.com/enquiry/request-sample/20260005

The global Complementary Feed for Sport Horses market size is estimated to be worth USD million in 2022 and is forecast to a readjusted size of USD million by 2028 with a CAGR of Percent during the review period. Fully considering the economic change by this health crisis, Apple Flavour accounting for Percent of the Complementary Feed for Sport Horses global market in 2021, is projected to value USD million by 2028, growing at a revised Percent CAGR in the post-COVID-19 period. While Horse Club segment is altered to an Percent CAGR throughout this forecast period.

Key Companies and Market Share Insights:

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2017-2022. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses.

Some of the prominent players reviewed in the research report include:

Get Sample Copy of Complementary Feed for Sport Horses Market Report

Report Scope:

This report aims to provide a comprehensive presentation of the global market for Complementary Feed for Sport Horses, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Complementary Feed for Sport Horses.

The Complementary Feed for Sport Horses market size, estimations, and forecasts are provided in terms of output/shipments (K Units) and revenue (USD millions), considering 2021 as the base year, with history and forecast data for the period from 2017 to 2028. This report segments the global Complementary Feed for Sport Horses market comprehensively. Regional market sizes, concerning products by types, by application, and by players, are also provided. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

Product Type Insights:

Global markets are presented by Complementary Feed for Sport Horses type, along with growth forecasts through 2028. Estimates on production and value are based on the price in the supply chain at which the Complementary Feed for Sport Horses are procured by the manufacturers.

This report has studied every segment and provided the market size using historical data. They have also talked about the growth opportunities that the segment may pose in the future. This study bestows production and revenue data by type, and during the historical period and forecast period.

● Apple Flavour ● Carrot Flavour ● Cereal/Grain ● Mint Flavour ●

Application Insights:

This report also outlines the market trends of each segment and consumer behaviors impacting the Complementary Feed for Sport Horses market and what implications these may have on the industry's future. This report can help to understand the relevant market and consumer trends that are driving the Complementary Feed for Sport Horses market.

Complementary Feed for Sport Horses segment by Application

● Horse Club ● Individual ●

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Key Drivers and Barriers:

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

COVID-19 and Russia-Ukraine War Influence Analysis:

The readers in the section will understand how the Complementary Feed for Sport Horses market scenario changed across the globe during the pandemic, post-pandemic and Russia-Ukraine War. The study is done keeping in view the changes in aspects such as demand, consumption, transportation, consumer behavior, supply chain management, export and import, and production. The industry experts have also highlighted the key factors that will help create opportunities for players and stabilize the overall industry in the years to come.

Reasons to Buy This Report:

To Understand How Covid-19 Impact Is Covered in This Report - https://marketresearchguru.com/enquiry/request-covid19/20260005

Regional Outlook:

This section of the report provides key insights regarding various regions and the key players operating in each region. Economic, social, environmental, technological, and political factors have been taken into consideration while assessing the growth of the particular region/country. The readers will also get their hands on the revenue and sales data of each region and country for the period 2017-2028.

The market has been segmented into various major geographies, including North America, Europe, Asia-Pacific, South America . Detailed analysis of major countries such as the USA, Germany, the U.K., Italy, France, China, Japan, South Korea, Southeast Asia, and India will be covered within the regional segment.

Core Chapters:

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.

Chapter 2: Detailed analysis of Complementary Feed for Sport Horses manufacturers competitive landscape, price, output and revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 3: Production/output, value of Complementary Feed for Sport Horses by region/country. It provides a quantitative analysis of the market size and development potential of each region in the next six years.

Chapter 4: Consumption of Complementary Feed for Sport Horses in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

Chapter 5: Provides the analysis of various market segments according to product type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 6: Provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product production/output, revenue, , price, gross margin, product introduction, recent development, etc.

Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 9: Analysis of sales channel, distributors and customers

Chapter 10: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 11: Production and supply forecast, global and regional

Chapter 12: Consumption and demand forecast, global and regional

Chapter 13: Forecast by type and by application. It provides a quantitative analysis of the market size and development potential of each market segment in the next six years.

Chapter 14: The main points and conclusions of the report.

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Main Points from Table of Contents:

1 Complementary Feed for Sport Horses Market Overview

1.1 Product Overview and Scope of Complementary Feed for Sport Horses

1.2 Complementary Feed for Sport Horses Segment by Type

1.3 Complementary Feed for Sport Horses Segment by Application

1.4 Global Market Growth Prospects

1.5 Global Market Size by Region

2 Market Competition by Manufacturers

2.1 Global Complementary Feed for Sport Horses Production Market Share by Manufacturers (2017-2022)

2.2 Global Complementary Feed for Sport Horses Revenue Market Share by Manufacturers (2017-2022)

2.3 Complementary Feed for Sport Horses Market Share by Company Type (Tier 1, Tier 2 and Tier 3)

2.4 Global Complementary Feed for Sport Horses Average Price by Manufacturers (2017-2022)

2.5 Manufacturers Complementary Feed for Sport Horses Production Sites, Area Served, Product Types

2.6 Complementary Feed for Sport Horses Market Competitive Situation and Trends

3 Production by Region

3.1 Global Production of Complementary Feed for Sport Horses Market Share by Region (2017-2022)

3.2 Global Complementary Feed for Sport Horses Revenue Market Share by Region (2017-2022)

3.3 Global Complementary Feed for Sport Horses Production, Revenue, Price and Gross Margin (2017-2022)

3.4 North America Complementary Feed for Sport Horses Production

3.5 Europe Complementary Feed for Sport Horses Production

3.6 China Complementary Feed for Sport Horses Production

3.7 Japan Complementary Feed for Sport Horses Production

4 Global Complementary Feed for Sport Horses Consumption by Region

4.1 Global Complementary Feed for Sport Horses Consumption by Region

4.2 North America

4.4 Asia Pacific

4.5 Latin America

5 Segment by Type

5.1 Global Production Market Share by Type (2017-2022)

5.2 Global Revenue Market Share by Type (2017-2022)

5.3 Global Price by Type (2017-2022)

6 Segment by Application

6.1 Global Production Market Share by Application (2017-2022)

6.2 Global Revenue Market Share by Application (2017-2022)

6.3 Global Price by Application (2017-2022)

7 Key Companies Profiled

8 Complementary Feed for Sport Horses Manufacturing Cost Analysis

8.1 Key Raw Materials Analysis

8.2 Proportion of Manufacturing Cost Structure

8.3 Manufacturing Process Analysis of Complementary Feed for Sport Horses

8.4 Industrial Chain Analysis

9 Marketing Channel, Distributors and Customers

9.1 Marketing Channel

9.2 Distributors List

9.3 Customers

10 Market Dynamics

10.1 Complementary Feed for Sport Horses Industry Trends

10.2 Complementary Feed for Sport Horses Market Drivers

10.3 Complementary Feed for Sport Horses Market Challenges

10.4 Complementary Feed for Sport Horses Market Restraints

11 Production and Supply Forecast

11.1 Global Forecasted Production of Complementary Feed for Sport Horses by Region (2023-2028)

11.2 North America Production, Revenue Forecast (2023-2028)

11.3 Europe Production, Revenue Forecast (2023-2028)

11.4 China Production, Revenue Forecast (2023-2028)

11.5 Japan Production, Revenue Forecast (2023-2028)

12 Consumption and Demand Forecast

12.1 Global Forecasted Demand Analysis of Complementary Feed for Sport Horses

12.2 North America Forecasted Consumption of by Country

12.3 Europe Market Forecasted Consumption of by Country

12.4 Asia Pacific Market Forecasted Consumption of by Region

12.5 Latin America Forecasted Consumption of by Country

13 Forecast by Type and by Application (2023-2028)

13.1 Global Production, Revenue and Price Forecast by Type (2023-2028)

13.2 Global Forecasted Consumption of Complementary Feed for Sport Horses by Application (2023-2028)

14 Research Finding and Conclusion

15 Methodology and Data Source

15.1 Methodology/Research Approach

15.1.1 Research Programs/Design

15.1.2 Market Size Estimation

15.1.3 Market Breakdown and Data Triangulation

15.2 Data Source

15.2.1 Secondary Sources

15.2.2 Primary Sources

15.3 Author List

15.4 Disclaimer

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